ABOUT THE BRAND: Callaway Golf is the leading manufacturer of premium golf clubs, balls, performance gear and accessories worldwide. Through an unwavering commitment to innovation, we push the limits of performance and create demonstrably superior products designed to make every golfer a better golfer. Our company is a blend of experience and diverse backgrounds, and together we look to move the game forward, and we want top-notch people to join us in that mission! By joining Callaway Golf, you also join part of the portfolio of brands within Topgolf Callaway Brands, an unrivaled tech-enabled Modern Golf and active lifestyle company delivering leading golf equipment, apparel, and entertainment, with a portfolio of global brands including Topgolf, Callaway Golf, TravisMathew, Toptracer, Odyssey, OGIO, and World Golf Tour (“WGT”). “Modern Golf” is the dynamic and inclusive ecosystem that includes both on-course and off-course golf. For more information, please visit https://www.topgolfcallawaybrands.com JOB OVERVIEW The Performance Fitter is responsible for conducting product fitting days, facilitating a great customer experience for a product demo and fitting day from start to finish, and building enthusiasm for our Company’s products. The role also requires setting up and taking down marketing and product displays at each event. Incumbent may work an event with the Outside Sales Representative (“OSR”) present or independently as directed by the OSR. The Performance Fitter will educate consumers on Callaway Golf and Odyssey products' features, advantages, and benefits at customer-sponsored events. This is a part-time and seasonal position with a varied schedule. Must be available to work scheduled weekdays, includin
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Position Summary – 10 month Contract : As a Site Merchandising Specialist, you will optimize the site performance supporting the team's use of analytics and merchandising best practices to help improve customer conversion, retention, and overall website performance for Taylormadegolf.ca and .mx. Additionally, you will collaborate with cross-functional teams in planning, marketing, and UX to support product strategies and assist in optimize both front-end and back-end processes. Essential Functions and Key Responsibilities: Support the development and upkeep of a comprehensive merchandising calendar (daily, weekly, and monthly) aligned with marketing initiatives to maximize product visibility, promotional effectiveness, and sales opportunities. Support weekly site merchandising strategies to optimize conversion and customer engagement. Own Assist with the testing process from hypothesis development through execution, analysis, and recommendation. Analyze customer behavior and web analytics data, including product views, conversion rates, bounce rates, and engagement metrics, to identify trends and optimize category performance in support of business objectives. Continuously enhance product discovery and the customer shopping experience by optimizing search functionality, navigation, filtering, and product recommendation tools. Partner cross-functionally with Planning, Product, Marketing, and Digital teams to coordinate product placement strategies, manage inventory considerations, and mitigate business risks. Leverage web analytics and customer insights to identify opportunities for site improvements, increased engagement, and revenue growth. Collaborate with Digital Technology teams to define, prioritize, and support site enhancements
Where Performance Meets Purpose Iconic golf brands. Commitment to excellence. Colleagues who care. Working at Acushnet Company means you bring your background and experience to a company with a rich history of creating the best products for dedicated golfers around the world. Your performance has purpose at Acushnet Company. What You Will Be Doing: As a member of the Titleist & FootJoy Marketing Team, the CRM/Email Marketing Specialist is responsible for planning and executing global and local communication strategy with consumers through direct management of email marketing programs, customer lifecycle and retention marketing programs, and connecting customer data from throughout the organization. The CRM/Email Marketing Specialist will become a thought leader as it relates to customer lifecycle management and optimizing engagement with consumers through our CRM platform. The successful candidate will partner with DTC teams, creative, digital marketing, and product marketing teams to maximize lifetime value of consumer relationships as well as drive engagement and growth throughout each community through various marketing initiatives. Primary Responsibilities · Mange & maximize e-mail marketing program: Accountable for email marketing execution, creative briefing and development process, QA and deployment, and performance evaluation. This includes managing the local campaign calendar, managing the creative production process by leveraging our Digital Marketing and Creative teams to build appropriate content briefs, creative & copy development, and site experience. Grow triggered email program by driving revenue through on-going optimization of creative, messaging, promotion, cadence and templates. · Develop sophisticated cross-channel consumer journeys to achieve specific business objective
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