From C$160K/yr
Overview: The Senior Product Manager sets a clear, compelling product vision and is accountable for executing it. They are a self-starter, a visible organizational leader, a hands-on problem solver, and a relationship builder. The Senior Product Manager continuously builds institutional knowledge that spans all teams and functions within the company as well as a deep understanding of the evolving competitive landscape. They translate that vision into an executional roadmap, and drive it to delivery across web, mobile and MCP. They go deep into how each client segment actual works by sitting with users, mapping end-to-end workflows, and translating what they learn into product features. They own feature prioritization and the backlog. They will author stories and participate in the agile product development cycle. This is a hybrid position based in Toronto. What You’ll Do: Segment Depth: Develop an expert-level understanding of each client segment's end-to-end workflow. Translate that understanding directly into product requirements, features, and prioritization decisions, so the roadmap reflects how clients actually work rather than how we assume they do. Customer Focus: Champion the voice of the customer across all initiatives. Gather and synthesize customer needs and pain points through both quantitative data (and qualitative insights. Product Vision & Roadmap: Own, articulate, and execute a clear product vision and strategy, and rally the organization behind it. Leverage insights from market research, competitive analysis, customer feedback, and performance metrics to prioritize and shape the product roadmap. Lead quarterly and annual planning, ensuring clear goal-setting and metric tracking aligned with business objectives. Product Evangelism: Serve as the primary advocate for your product internally and externally. Lead product rollouts, including developing training materials, documentation, and leading both virtual and in-person product