We're transforming the grocery industry At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers. Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table. Instacart is a Flex First team There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work. Overview Instacart’s Enterprise Platform team is responsible for the white-label product that enables retailers of all sizes to compete online through their own ecommerce experiences. The team is focused on platform growth and long-term retailer success — from onboarding new partners to helping them acquire, serve, and retain their end customers in ways that align with their unique brand and strategy. We are seeking a Senior Product Manager to own two important efforts: creative tools that give retailers control over their e-commerce theme and brand experience, accelerated with AI acting as the product lead for large enterprise retailers – shaping proposals, aligning complex retailer requirements, and guiding planning cycles that unlock mutual growth This role is one of the most dynamic and high leverage roles we have. It requires someone who can move fluidly
Jobs in Canada
Senior Brand Strategy Lead in Canada
606 active opportunities · Updated October 2026
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Explore current senior brand strategy lead jobs across Canada. Filter by work mode, employment type, experience, department, date posted and distance.
Employee Applicant Privacy Notice Who we are: Shape a brighter financial future with us. Together with our members, we’re changing the way people think about and interact with personal finance. We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world. The role Help Build the Next Iconic Financial Brand Social is where brands earn relevance through culture, speed, creativity, and trust. SoFi is looking for a Brand Director, Social Strategy to help lead the next era of our social brand presence — building breakthrough strategies, developing platform-native content, and shaping how millions of people experience SoFi online. This person will play a critical role in building awareness, making SoFi a household name, and driving long-term brand equity through social-first storytelling, cultural relevance, and best-in-class execution across platforms. This role is for someone who understands both internet culture and brand building. Someone who can present a strategic vision to senior leadership, then jump into the feed and execute. Someone equally comfortable developing highly produced campaigns and scrappy content that cuts through because it feels native to the platform. We’re at a critical moment in growth. Our opportunity is massive across sports, creators, partnerships, live events, and social platforms and we need a leader who can help turn that momentum into awareness, consideration, and brand love. You’ll lead a small, high-impact team responsible for: Building social strategies that break through Leveraging member data and social trends to drive social
Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 130 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit www.redditinc.com . Location: At Reddit we continue to grow our teams with the best talent. We're completely remote friendly . Team Description: The Marketing Science team at Reddit leverages data to maximize the impact of Reddit’s own marketing investments. We serve as the engine behind our growth, using advanced experimentation, causal inference, and econometrics to understand what drives users to Reddit and what brings advertisers to our platform. We work at the intersection of brand building and performance marketing, ensuring every dollar spent is an investment in the long-term health of our ecosystem. Role Description: Reddit is looking for a highly experienced Staff Data Scientist to lead the strategy and technical execution of our Marketing Intelligence efforts. In this role, you will be the primary architect of how we measure and optimize Reddit’s marketing spend. You will focus on two critical flywheels: B2B Marketing (acquiring and retaining advertisers) and B2C Growth (acquiring and engaging new Redditors). This is a high-autonomy, high-impact role where you will set the long-term strategic goals for Reddit’s marketing measurement, influencing senior leadership and defining how we value our brand and performance efforts. Responsibilities: Set Long-Term Marketing Strategy: Define the 2–3 year technical roadmap for marketing measurement. Establish the "North Star" metrics and frameworks that determine how Reddit allocates hundreds of millions in marketing budget. Optimize Marketing ROI: Build and refine Media Mix Models (MM
At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The Senior Manager, Marketing Operations and Strategy is responsible for ensuring marketing efforts are efficient, data-driven, and aligned with business goals through process optimization, technology management, and strategic planning. Key duties include managing budget and org health, leading org-wide annual planning process, managing quarterly reporting (QBRs), overseeing campaign execution and budget, and providing overall operations support to the marketing leadership team. Responsibilities: Strategic planning: Developing and implementing marketing strategies and plans to achieve business objectives, improve brand awareness, and build customer loyalty. Technology management: Evaluating, implementing, and managing the marketing technology stack (e.g., CRM, marketing automation platforms, CMS) and ensuring the team can effectively use these tools. Process optimization: Designing, streamlining, and refining marketing processes to improve productivity, efficiency, and cross-team collaboration. Budget management: Developing, managing, and monitoring the marketing budget, including tracking budget vs forecast, and providing financial reports to management in partnership with Finance. Data analysis and reporting: Working with Analytics to analyze marketing campaign performance data, generating reports for stakeholders, and providing data-driven insights and recommendations for improvement. Collaboration: Acting as a liaison between marketing and other departments to ensure alignment on goals and efforts. Building rapport with the Chief of Staff community and working with on cross-company initiatives and planning. Team support: Training and supporting marketing staff, and providing internal support and training on marketing platforms. Experience: 7+ years of experience in operations or
At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The Senior Manager, Marketing Operations and Strategy is responsible for ensuring marketing efforts are efficient, data-driven, and aligned with business goals through process optimization, technology management, and strategic planning. Key duties include managing budget and org health, leading org-wide annual planning process, managing quarterly reporting (QBRs), overseeing campaign execution and budget, and providing overall operations support to the marketing leadership team. Responsibilities: Strategic planning: Developing and implementing marketing strategies and plans to achieve business objectives, improve brand awareness, and build customer loyalty. Technology management: Evaluating, implementing, and managing the marketing technology stack (e.g., CRM, marketing automation platforms, CMS) and ensuring the team can effectively use these tools. Process optimization: Designing, streamlining, and refining marketing processes to improve productivity, efficiency, and cross-team collaboration. Budget management: Developing, managing, and monitoring the marketing budget, including tracking budget vs forecast, and providing financial reports to management in partnership with Finance. Data analysis and reporting: Working with Analytics to analyze marketing campaign performance data, generating reports for stakeholders, and providing data-driven insights and recommendations for improvement. Collaboration: Acting as a liaison between marketing and other departments to ensure alignment on goals and efforts. Building rapport with the Chief of Staff community and working with on cross-company initiatives and planning. Team support: Training and supporting marketing staff, and providing internal support and training on marketing platforms. Experience: 7+ years of experience in operations or
From $1.8M/yr
ROLE: SENIOR DIRECTOR, SOCIAL & CREATIVE STRATEGY DEPARTMENT: CREATOR & SOCIAL LOCATION: TORONTO, HYBRID ONSITE COMPANY OVERVIEW Salt is a North American marketing agency that creates connected experiences through creative, digital & media innovation. Our mission is to “Earn The World’s Attention” and Salt is built to find, develop, execute, and amplify the ideas that are worthy of our clients’ audiences. We’ve structured our agency to do what’s right for our clients – to connect different perspectives, to work across mediums, and to focus on delivering meaningful, effective results. We’re committed to living up to the values in our name. “Salt of The Earth” means we value collaborative, humble, hard-working people here. We’re looking for people who are as smart as they are kind because we believe the right talent and the right culture help us do what’s right for our clients. ROLE OVERVIEW We are looking for a hybrid social strategist who balances creative vision with deep analytical rigor to guide our social and creator-led initiatives. In this role, you will act as the strategic engine for client accounts—building sharp social playbooks, scoping complex programs, consulting and collaborating with internal teams and translating performance data into clear creative direction and effective strategy . We are looking for someone who understands social because they have actively helped shape brands’ social presences, understand how to identify culturally relevant opportunities, kn ow how to source strategic creator partners, cultivate communities, and evolve a brand’s social approach in real time based on data and insights. You will consult closely with our influencer execution team on strategy and creator alignment (without managing day-to-day execution ) and provide strategic and creative leadership to our internal social and creator teams The ideal candidate b
From C$173K/yr
Position Overview We are seeking a transformative Senior Director, Talent Acquisition to lead the overall recruiting function and deliver a high-impact, modern, and scalable hiring experience across the organization. In this role, the successful candidate will partner closely with senior business leaders and HR stakeholders to align hiring priorities, shape workforce plans, and support business growth through innovative, data-driven talent strategies. This leader will oversee end-to-end recruitment strategy and operations, guide team performance, and drive process improvements that strengthen hiring outcomes, scalability, speed, and quality of hire. A key focus of the role will be leading the successful implementation and optimization of Workday Recruiting and related processes, while advancing the use of AI-enabled recruiting tools, automation, talent intelligence, and analytics to improve sourcing effectiveness, decision quality, operational efficiency, and candidate experience. The ideal candidate is an AI-forward talent acquisition leader who brings strong leadership, stakeholder management, strategic thinking, and communication skills, along with deep expertise in recruiting operations, team development, talent analytics, recruiting technology, and enterprise process transformation. They will bring experience leading large-scale systems and process change, including Workday implementation or optimization, as well as a thoughtful approach to the responsible use of AI and technology across the hiring lifecycle. They will also bring a fresh and creative approach to attracting top talent and play a key role in advancing and strengthening our employer brand in the market. Key Responsibilities Lead the global Talent Acquisition function across a broad team or portfolio, with accountability for recruiting strategy, delivery, team capability, technology adoption, and performance against hiring goals. Partner closely with senior business leaders, HR
Who are we? Cohere is the leading security-first enterprise AI company. We build cutting-edge foundation AI models and end-to-end products that are designed to solve real-world business problems. We’re training and deploying frontier models for enterprises who are building AI systems. We believe that our work is instrumental to the widespread adoption of AI and we are looking for folks that want to be part of that. We obsess over what we build. Each one of us is responsible for contributing to increasing the capabilities of our models and the value they drive for our customers. Cohere is a team of researchers, engineers, designers, and more, who are all passionate about their craft. We are a global technology company headquartered in Toronto with key offices in London, New York City, San Francisco, Montreal, Paris, Berlin and Seoul. Join us! About the Role Cohere builds frontier AI for the enterprise. We're hiring a Senior Director of Integrated Marketing to bring our demand engine, product marketing, and field/partner motion under one strategic roof. This is the senior marketing leader most accountable for pipeline. You're the person who turns Cohere's product, brand, and category narrative into qualified enterprise opportunities for our sales team. Sub-functions report to you: Product Marketing, Web Marketing, Growth, and Events & Partnerships. You'll work with the Chief of Staff on planning, budget, and operating cadence, and with the Marketing Operations Director and her analytics team on attribution, forecasting, martech, and the dashboards your pipeline number lives in. The demand engine only runs if you and the analytics group work as one team on measurement, and building that partnership is part of the job from week one. This role is built for someone who has done it before at a high-growth B2B SaaS or infrastructure company, and is ready to do it again at the frontier of AI. What You'll Run Integrated marketing strategy Build and run the integrated mark
From $90K/yr
POSITION DESCRIPTION ROLE: SENIOR, TALENT ACQUISITION PARTNER TEAM: TALENT LOCATION: TORONTO (HYBRID) COMPANY OVERVIEW Salt is a North American marketing agency that creates connected experiences through creative, digital & media innovation. Our mission is to “Earn the World’s Attention” and Salt is built to find, develop, execute, and amplify the ideas that are worthy of our clients’ audiences. We’ve structured our agency to do what’s right for our clients – to connect different perspectives, to work across mediums, and to focus on delivering meaningful, effective results. We’re committed to living up to the values in our name. “Salt of The Earth” means we value collaborative, humble, hard-working people here. We’re looking for people who are as smart as they are kind because we believe the right talent and the right culture help us do what’s right for our clients. ROLE OVERVIEW As a Senior Talent Acquisition Partner you are a trusted strategic partner responsible for leading full-cycle recruitment across key disciplines for Salt and The Kitchen North America. You combine relationship building, operational excellence, and data-driven insight to ensure we attract, hire, and retain the best talent in the market. Reporting to the Director of Talent, you will play a central role in designing and refining Salt’s hiring practices, shaping our employer brand, and building inclusive pipelines for future growth. You balance hands-on execution with strategic foresight while managing high-priority searches while also mentoring others, improving systems, and helping define what great hiring looks like at Salt. CORE RESPONSIBILITIES Talent Acquisition & Sourcing Lead end-to-end recruitment for senior and specialized roles across Creative, Strategy, Media, Digit
The Asana Marketing team fuels business growth across revenue marketing, product marketing, brand, content, advertising, and lifecycle programs. We build campaigns, content, and experiences that drive impact at scale. As our Senior Copywriter, you will be the definitive creative voice across Asana's Brand Creative team—shaping how the brand speaks across every channel, medium, and moment that matters. This is a leaderful role as much as a writing role: you will define and steward our brand voice, set the standard for copy quality across the creative team, and bring language to life across campaigns, performance ads, sizzle reels, demo video scripts, and more. You will work at the intersection of strategy and craft—partnering closely with art directors, designers, producers, and cross-functional stakeholders—to translate briefs into work that is sharp, original, and unmistakably Asana. You will also be a teacher and force multiplier: codifying our voice in frameworks and guidelines others can apply, mentoring colleagues, and raising the bar for written communication across the Marketing organization. You bring deep conviction and active curiosity to your work, including a genuine interest in how AI can augment the craft of writing. You know how to use these tools intelligently without sacrificing creative ownership, and you build workflows that help the team move faster without compromising quality or your own originality. This role is based in our Vancouver, BC office with an office-centric hybrid schedule. Along with most Asanas, you’ll work from this office in person on Mondays, Tuesdays, and Thursdays. Most Asanas have the option to work from home on Wednesdays and Fridays. If you're interviewing for this role, your Talent Acquisition Partner will share more about the in-office requirements. What you'll achieve Define, steward, and evolve Asana's brand voice: building the guidelines, frameworks, and reference materials that make great writing scalable acros
At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. Lyft is seeking an experienced Internal Communications professional to own the development and execution of communications strategies for members of the senior leadership team and their organizations. This person will be established as a trusted advisor to leadership and critical to building their narrative that delivers on our business objectives and furthers our purpose, vision and values. Lyft is telling a transformation story about global growth, and we aim to deliver strategies that enable our teams to move at lighting speed. Communications should enable efficiencies, with less time spent resolving cross-functional misalignment and more time spent executing as a team with clear roles and responsibilities and decision making power. To be successful in this role, this individual will allocate their efforts as follows: 25% Strategy: Proactively identify goals that advance the long term health of the communications within the business and propel the business forward. 50% Rhythm of the Business: Ongoing execution of communication strategy tactics 25% Unexpected: Space to manage rapid response/crisis comms and change management. We’re looking for someone who can skillfully manage and influence executives to create and hone their personal leadership brand, while working with leadership and their leadership teams to deliver a narrative based on the business objectives. This individual should be creative in their thinking, a self-starter, and agile enough to iterate upon execution and ambiguity. Most importantly, Lyft is about fostering an open, inclusive and diverse community where all team members are recognized for what they bring, and we want you to be you. This role will report directly to Leslie Zodikoff as a member of the Internal Communications team and part of our Team Member Experie
POSITION DESCRIPTION Title: Manager, People & Culture Employer: Tracxtion Team: People & Culture Hybrid: 3 days in-office weekly Company Overview Tracxtion is a next-generation hybrid agency network built for the evolving landscape of customer experience and brand engagement. We help brands navigate a world where traditional media and marketing boundaries have blurred. By bringing together strategy, creativity, media, digital capabilities, and AI-enabled execution, Tracxtion delivers measurable results through a hybrid approach that combines exceptional human talent with cutting-edge tools and partnerships. From AI-powered advertising and content creation to media planning, experiential marketing, and in-store retail solutions, we partner with leading brands to create innovative, scalable, and impactful omnichannel experiences. Role Overview The Manager, People & Culture plays a critical role in delivering high-quality HR support and people programming across an assigned portfolio of 3 Traction Entities. Reporting to the Senior Director, People & Culture, this role combines strategic business partnership with hands-on execution. The Manager will support leaders, managers, and employees throughout the full employee lifecycle while contributing to broader People & Culture initiatives across the organization. This role carries entity-specific accountability and requires the Manager to develop a strong understanding of each assigned agency's business, culture, workforce, and people priorities. A key component of this role is HRIS ownership. The Manager will be accountable for data integrity, workflow configuration, process standardization, and system adoption within HiBob across their assigned entities. They will ensure the HRIS is not simply maintained but actively leveraged to improve people operations, reporting, and the overall employee experience. Core
From C$172K/yr
At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. Lyft is looking for a Design Systems Manager to join Design Foundations, the infrastructure layer of Lyft's design organization. Design Systems at Lyft is an integral part of the overall user experience. Our design system spans product surfaces, marketing, and brand, officially known as the Lyft Product Language (LPL) and shipped directly to code. You'll own the craft and execution of that system, partner closely with design, engineering, and marketing, and lead Design systems work through a period of active global growth and capability expansion. This role reports to the Director of Design Foundations and works alongside a dedicated DPM and Engineering managers, and a tight-knit team of design systems practitioners. Responsibilities: Strategy & Vision Set the strategy and roadmap for Lyft Product Language (LPL) across product, marketing, and brand surfaces, in partnership with the Director of Design Foundations and engineering leadership and the Design Systems team Lead the AI transformation of the system: integrate AI into LPL tooling, adoption workflows, and the day-to-day designer experience at Lyft Represent Design Systems in reviews and other senior leadership forums People & Craft Manage and develop a team of design systems designers and illustrators working across iOS, Android, web, and brand Hold the quality bar for system-wide design: cross-platform coherence, accessibility (WCAG), road safety, localization, and brand consistency. Coach the team on making educated tradeoffs between flexibility, coherency, usability, and efficiency Execution & Partnership Partner closely with the Design Systems DPM and engineering managers to maintain system health, sequence work, and unblock teams Own the LPL component contribution and review process end-to-end, from intake through release Commu
From $840K/yr
ROLE: RETAIL MEDIA SEARCH MANAGER TEAM: MEDIA LOCATION: TORONTO (HYBRID ONSITE) COMPANY OVERVIEW At Salt Media , we're on a mission to earn the world's attention. As the media division of Salt XC, we're building a different kind of agency where media, commerce, creative, data and technology work as a single connected team. Our people combine strategic thinking with AI-powered tools, automation and advanced analytics to help some of North America's most recognized brands solve complex business challenges and drive measurable growth. We move quickly, challenge convention, and believe the best ideas come from curious people who are empowered to experiment. If you're looking to do career-defining work alongside smart, ambitious teammates in an environment that's shaping the future of media, we'd love to meet you. ROLE OVERVIEW We are seeking an experienced Retail Media Search Manager to lead strategy, execution, and team development across retail media platforms. The ideal candidate brings deep expertise in Walmart Connect, Target Roundel, and Amazon Ads — combined with the ability to lead a small team, own senior client relationships, and build the scalable playbooks that elevate how we work. A Skai Certification is required. CORE RESPONSIBILITIES Team Leadership & Development Lead and mentor a team of 1–3 Retail Media Search Associates, providing day-to-day direction, performance feedback, and career development support. Set quality standards and review processes to ensure consistent, accurate campaign execution across all team accounts. Build onboarding materials, training guides, and optimization playbooks to scale team capabilities and reduce reliance on institutional knowledge. Identify skill gaps on the team and partner with leadership to address them through coaching, training, or resource development. Strategic Planning & Client Ownership Develop r
From $140K/yr
ROLE: SENIOR MEDIA DIRECTOR TEAM: MEDIA LOCATION: TORONTO (HYBRID 2X/WEEK) COMPANY OVERVIEW At Salt Media , we're on a mission to earn the world's attention. As the media division of Salt XC, we're building a different kind of agency where media, commerce, creative, data and technology work as a single connected team. Our people combine strategic thinking with AI-powered tools, automation and advanced analytics to help some of North America's most recognized brands solve complex business challenges and drive measurable growth. We move quickly, challenge convention, and believe the best ideas come from curious people who are empowered to experiment. If you're looking to do career-defining work alongside smart, ambitious teammates in an environment that's shaping the future of media, we'd love to meet you. ROLE OVERVIEW As a Senior Media Director, you’ll set the strategic direction for how media investment is planned, bought, and optimized across CPG clients in North America. Operating at the intersection of media strategy and team leadership, you’ll ensure every plan is grounded in strong channel logic, sound investment principles, and a clear line to business outcomes. You’ll own cross-channel strategy and plan alignment across your portfolio, setting the optimization roadmap and reporting rhythm that keeps campaigns performing against KPIs. You’ll lead a team of media managers and directors — training them on tools and platforms, mentoring their growth, and ensuring the team’s segmentation and audience strategies stay sharp as channels evolve. You bring a senior media point of view that Account leads and clients rely on, and a team looks up to. You move fluidly between investment strategy and hands-on problem-solving, and you know how to translate performance data into a clear learning agenda for the whole team. CORE RESPONSIBILITIES Media Planning & Buying Lead plan development and investment approach across your portfolio, ensuring every plan is gr
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