About the team OpenAI’s mission is to ensure that artificial general intelligence benefits all of humanity. In support of that mission, the ChatGPT Ads team is building advertising products that help businesses reach customers in useful, trusted, and responsible ways. The Ads Strategy, Planning, and Operations team is responsible for building the operating foundation for OpenAI’s advertising business: GTM systems, segmentation, coverage, planning, forecasting, business rhythms, sales programs, incentives, and scalable execution across advertisers, agencies, partners, resellers, and internal teams. This team sits at the intersection of Sales, Product, Engineering, Finance, Legal, Policy, Marketing, Partnerships, and Customer Success. About the role We’re looking for a Reseller & Ecosystem Programs Lead to build the ChatGPT Ads reseller program from the ground up and design ecosystem programs that accelerate advertiser adoption, partner productivity, and revenue growth. This role will define how OpenAI works with resellers and ecosystem partners across the Ads business: who we partner with, what motions they own, how they are enabled, how performance is measured, and how incentives should work. The ideal candidate has built reseller, channel, partner, or ecosystem programs in digital advertising, media, adtech, marketplace, or platform businesses and knows how to balance growth, control, customer experience, and platform integrity. In this role, you’ll: Design and build the ChatGPT Ads reseller program, including partner segmentation, eligibility criteria, commercial model, operating model, onboarding, governance, and performance management. Define the role of resellers and ecosystem partners across customer acquisition, activation, spend growth, market expansion, support, and scaled coverage. Develop partner coverage and engagement models across advertisers, agencies, resellers, outsourced sellers, and other ecosystem participants. Partner with Sales, Partnership
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Media Activation Director in Singapore
15 active opportunities · Updated September 2026
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