Jobs in Canada

Demand Planner in Canada

71 active opportunities · Updated October 2026

Explore current demand planner jobs across Canada. Filter by work mode, employment type, experience, department, date posted and distance.

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📍 San Francisco, Canada· Full-time
✓ High-confidence listing
Quick readStrong listing-quality and freshness signals

Amplitude is the leading AI analytics platform, helping over 4,700 customers—including Atlassian, Burger King, NBCUniversal, and Square—build better products and digital experiences. With powerful AI Agents embedded across our platform, teams can analyze, test, and optimize user experiences faster than ever. Ranked #1 across multiple categories in G2’s Winter 2026 Report, Amplitude is the best-in-class solution for product, data, and marketing teams. Learn more at amplitude.com . As an organization, we deliver for our customers by living our values. We operate from a place of humility, take ownership of problems and successes, approach challenges with a growth mindset, and put our customers at the center of everything we do. Amplitude’s Commitment to Diversity Equity & Inclusion (DEI): Amplitude believes that diversity enables the creation of better products, improves the ability to solve complex problems, and drives more powerful solutions. We strive to create an environment of inclusion—one focused on psychological safety, empathy, and human connection—that will allow employees of all backgrounds to thrive. About the Role & Team Every AI insight, every experiment, every cohort at Amplitude starts with a query. Our in-house OLAP engine, Nova , processes trillions of events in real time — turning raw behavioral data into fast, trustworthy answers that power decisions for thousands of product teams worldwide. We’re entering a world where AI agents don’t just assist product teams — they ship features, run experiments, and make prioritization calls autonomously. What makes that possible is agents’ ability to verify their work against real product data continuously. That makes Nova the critical infrastructure in the loop, and as non-stop agents become the main source of queries, the demand on Nova’s throughput, correctness, and operational rigor grows dramatically. We’re looking for a Staff Software Engineer who wants to go deep on both the engine internals and

PythonJavaRedisAWS
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📍 New York, NY or Los Angeles, Canada· Full-time
✓ High-confidence listing

$100K – $150K/yr

Quick readStrong listing-quality and freshness signals

The Opportunity We're hiring a mid-level Product Designer to be the creative partner behind Enigma's go-to-market efforts. Our identity is mid-refresh, so this isn't a role that only applies to our existing design system, you'll help systematize its evolution. You'll work directly with our marketing lead (a generalist across channels and strategy) to turn GTM ideas into campaigns, web pages, sales collateral, and social content. What You’ll Do Shape GTM creative, don't just execute it. Partner on campaign concepts and go-to-market ideas, bringing your own point of view rather than filling in a pre-set brief. Systematize the brand system. Contribute to Enigma's brand organization including but not limited to maintaining asset libraries, deck templates, and brand guideline documents. Build and update the website. Design and ship pages directly in our custom CMS (deployed on Vercel), from layout to content to launch, alongside marketing and engineering. Create sales and marketing collateral. One-pagers, case studies, pitch decks, and flexible slide systems the team can reuse for sales, marketing, and leadership. Own social and campaign content. Design LinkedIn carousels and campaign graphics, and cut short-form video (“cut-ups”) from longer source material. Design HubSpot campaign assets. Email templates and campaign landing pages that support lifecycle and demand-gen marketing. Prep imagery. Retouch and prepare hero and content images for web, social, and marketing channels. Use AI as part of the workflow. Use Claude, ChatGPT, Gemini etc. for ideation, copy support, team collaboration, and speeding up production, we want someone comfortable working this way, not resistant to it. Maintain consistency. Typography, color, imagery, and tone stay on-brand across every deliverable. What Makes This Role Exciting? Real ownership: you're helping build the brand system, not just maintaining one that's already locked. A true creative partnership: you'll work directly with a mark

AIGoMarketingPhotoshop
R
📍 Toronto, Canada· Full-time
✓ High-confidence listing
Quick readStrong listing-quality and freshness signals

Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 130 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit www.redditinc.com . We are seeking a senior leader to lead Revenue Strategy & Operations for Reddit’s Global Large Customer Sales (LCS) channel. This role will serve as the operating partner to the global LCS leadership team, helping translate company and channel strategy into clear goals, disciplined execution, and measurable revenue outcomes across regions, verticals, and customer segments. You will own the strategy and operations that drive LCS growth—from annual and quarterly planning through weekly performance management, forecasting, resource allocation, and execution of the highest-impact growth initiatives. You will partner closely with Sales, Finance, Marketing, Product, Business Operations, and other cross-functional leaders to improve sales productivity, unlock new pockets of demand, and scale a globally consistent go-to-market model. This is one role that will lead Strategy & Operations for the Global Large Customer Sales channel. The role is required to be based within commuting distance (50mi) of one of our North America sales hubs in San Francisco, Los Angeles, Chicago, New York, or Toronto. Responsibilities: Serve as a trusted strategic partner to the Global LCS leadership team, shaping channel strategy, priorities, operating model, and investment decisions. Lead the annual and quarterly planning processes for Global LCS, partnering with Finance as well as regional and vertical sales leaders to build credible goals, capacity plans, coverage models, and resource recommendations. Establish and run the global business

GitRestAIGo
R
📍 San Francisco, Canada· Full-time
✓ High-confidence listing
Quick readStrong listing-quality and freshness signals

Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 130 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit www.redditinc.com . We are seeking a senior leader to lead Revenue Strategy & Operations for Reddit’s Global Large Customer Sales (LCS) channel. This role will serve as the operating partner to the global LCS leadership team, helping translate company and channel strategy into clear goals, disciplined execution, and measurable revenue outcomes across regions, verticals, and customer segments. You will own the strategy and operations that drive LCS growth—from annual and quarterly planning through weekly performance management, forecasting, resource allocation, and execution of the highest-impact growth initiatives. You will partner closely with Sales, Finance, Marketing, Product, Business Operations, and other cross-functional leaders to improve sales productivity, unlock new pockets of demand, and scale a globally consistent go-to-market model. This is one role that will lead Strategy & Operations for the Global Large Customer Sales channel. The role is required to be based within commuting distance (50mi) of one of our North America sales hubs in San Francisco, Los Angeles, Chicago, New York, or Toronto. Responsibilities: Serve as a trusted strategic partner to the Global LCS leadership team, shaping channel strategy, priorities, operating model, and investment decisions. Lead the annual and quarterly planning processes for Global LCS, partnering with Finance as well as regional and vertical sales leaders to build credible goals, capacity plans, coverage models, and resource recommendations. Establish and run the global business

GitRestAIGo
SC
📍 San Francisco, Canada· Full-time
✓ High-confidence listing
Quick readStrong listing-quality and freshness signals

About the role The world is moving fast — and AI is moving faster. As a Product Marketing Manager focused on AI at Sigma, you'll be at the tip of the spear, helping define how we tell the story of one of the most exciting areas of the product. This role is as much about clarity as it is about creativity: you'll take complex, fast-evolving AI capabilities and distill them into the market messages, sales narratives, and customer stories that make people say "I get it — and I want it." We're looking for someone with genuine intellectual curiosity about AI, a bias for action, and exceptional instincts for what makes a message land. If you can absorb a lot of information quickly, find the signal in the noise, and write messaging that moves people — this role is for you. What you'll do Develop and refine positioning and messaging for Sigma's AI features, working closely with the Director of Product Marketing, AI and the Product team. Create sales enablement content — one-pagers, battlecards, demo guides, and objection handlers — that help the field confidently sell Sigma's AI capabilities. Support product launches for AI features: coordinate across product, design, marketing, and sales to bring new capabilities to market clearly and effectively. Research competitors' AI positioning and identify opportunities to sharpen Sigma's differentiation. Write and contribute to thought leadership content, blog posts, and customer-facing collateral that educate the market on Sigma's AI vision. Gather and synthesize customer and prospect insights — from win/loss data, customer interviews, and sales calls — to continuously improve messaging. Partner with demand generation and content teams to ensure AI messaging is consistently represented across campaigns, website, and events. What we're looking for 3+ years of product marketing experience in B2B enterprise software and/or cloud data platforms. The ability to learn quickly and deeply — you can get up to speed on a new te

PythonSQLAIGo
DC
📍 Vancouver, British Columbia, Canada· Full-time
✓ High-confidence listing

From C$131K/yr

Quick readStrong listing-quality and freshness signals

You love turning real business problems into working AI solutions — and you’re not afraid to roll up your sleeves to ship them. In this role, you’ll lead Diligent’s internal AI Solutions function , a small, high-impact team that is embedding AI and GenA I into the systems thousands of colleagues use every day across Marketing, Sales, Customer Success, Finance, HR, Legal, and Product & Engineering. You’ll set the AI vision and roadmap for internal tools, architect solutions, and still build hands-on — from prototypes and reference implementations through to production-grade integrations . You’ll own how AI shows up inside ERP, CRM, BI and core IT platforms, and you’ll be accountable for making those solutions reliable, secure, compliant, and measurably valuable for the business. If you enjoy being a “player-coach” who can move seamlessly between executive conversations and deep technical reviews, this role gives you the scope, visibility, and impact to shape how a global SaaS leader uses AI to run smarter and faster. Here’s a breakdown of what you’ll do (not all of it, just the important stuff) Lead, coach, and grow a high-performing team of AI Solutions Architects and Engineers, setting clear goals and building the capabilities the business needs as AI demand scales. Define and own the strategy, vision, and roadmap for internal AI solutions, translating business priorities into a focused portfolio of AI and platform initiatives. Design and deliver end-to-end AI/GenAI solutions — from ideation and prototyping through production deployment, monitoring, and continuous improvement. Embed AI capabilities (such as RAG, copilots, agents, summarization, and classification) into core business applications including ERP, CRM, BI, and other enterprise systems in a robust, maintainable way. &nbsp

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C
📍 Toronto, Ontario, Canada· Full-time· Remote
✓ High-confidence listingCompany trend -91.5%
Quick readStrong listing-quality and freshness signals

Who are we? Cohere is the leading security-first enterprise AI company. We build cutting-edge foundation AI models and end-to-end products that are designed to solve real-world business problems. We’re training and deploying frontier models for enterprises who are building AI systems. We believe that our work is instrumental to the widespread adoption of AI and we are looking for folks that want to be part of that. We obsess over what we build. Each one of us is responsible for contributing to increasing the capabilities of our models and the value they drive for our customers. Cohere is a team of researchers, engineers, designers, and more, who are all passionate about their craft. We are a global technology company headquartered in Toronto with key offices in London, New York City, San Francisco, Montreal, Paris, Berlin and Seoul. Join us! About the Role Cohere builds frontier AI for the enterprise. We're hiring a Senior Director of Integrated Marketing to bring our demand engine, product marketing, and field/partner motion under one strategic roof. This is the senior marketing leader most accountable for pipeline. You're the person who turns Cohere's product, brand, and category narrative into qualified enterprise opportunities for our sales team. Sub-functions report to you: Product Marketing, Web Marketing, Growth, and Events & Partnerships. You'll work with the Chief of Staff on planning, budget, and operating cadence, and with the Marketing Operations Director and her analytics team on attribution, forecasting, martech, and the dashboards your pipeline number lives in. The demand engine only runs if you and the analytics group work as one team on measurement, and building that partnership is part of the job from week one. This role is built for someone who has done it before at a high-growth B2B SaaS or infrastructure company, and is ready to do it again at the frontier of AI. What You'll Run Integrated marketing strategy Build and run the integrated mark

SQLGitAIGo
L
📍 Toronto, Canada· Full-time
✓ High-confidence listingCompany trend -72.4%

From C$108K/yr

Quick readStrong listing-quality and freshness signals

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. Data Science is at the heart of Lyft’s products and decision-making. You will leverage data and rigorous, analytical thinking to shape our products and make business decisions. This will involve identifying and scoping opportunities, shaping team priorities, recommending and implementing technical solutions, designing experiments, and measuring the impact of new features. The Airports team, within the Driver organization, focuses on the airport marketplace and the unique products designed for this use case. Airports are one of the most important, impactful, and complex parts of Lyft’s Rideshare business, as they are a key part of both the rider and driver Lyft experience and have unique dynamics. As a Data Scientist on the Airport team, you will collaborate with our team of engineers, product managers, and designers to think critically about the current rider and driver experience and implement product enhancements to facilitate market growth. The ideal candidate can apply strong business acumen to propose product changes, develop end-to-end technical solutions, and is comfortable working with a highly cross functional team. In this role, you will help us tackle problems such as: What rider segments are present at airports and how can we address their major pain points to grow our airport marketshare? What new airport product features can we introduce to grow rider demand? Are we able to forecast rider demand and use this prediction to adjust ride offerings or improve the rider experience? How can we optimize ride offerings for each rider to maximize conversion? Responsibilities Define and implement decision frameworks, measurement strategies, and scientific methodologies that bring consistency and rigor to business decisions and forecasts, balancing opportunity and uncertainty Desi

PythonSQLAIGo
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📍 Toronto, Canada· Full-time
✓ High-confidence listingCompany trend -72.4%

From C$108K/yr

Quick readStrong listing-quality and freshness signals

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. Marketplace teams are at the heart of our products and decision-making, owning everything from rider pricing to driver earnings, incentives, and efficient matching. We’re looking for passionate, driven engineers to build systems that empower our riders and drivers to have the best transportation experience possible through prediction, adaptivity, and personalization. We’re looking for someone who is excited about working in a fast-paced, innovative, and impactful environment to create reliable solutions to distributed computing, ML, and data problems. The Pricing team is a centerpiece of Lyft’s Marketplace org, determining prices for all rideshare products and supporting new initiatives. Rider Engagement develops rider-facing engagement levers and optimizes user pricing experience to drive both short term and long term business outcomes. We work with Product & Science to solve and implement complex pricing requirements, balancing the needs of riders, drivers, and the business goals. As an owner of one of the most critical flows in the company, you will work on a wide array of challenges such as latency-sensitive concurrency problems, large scale distributed systems, and experimentation. If you’re interested in playing a large part in demand / supply management and improving the Lyft customer experience, this could be a great fit for you. Responsibilities: Drive high-impact projects and innovate new solutions to provide the best user experience. Work closely with cross-functional teams and partner teams to develop solutions based on technology and business needs, and advance team’s goals and priorities Independently lead features from idea to positive execution and launch Unblock, support and communicate with internal partners to achieve results Write well-crafted, well-tested, readable, maintaina

PythonAWSRestAI
C
📍 Toronto, Ontario, Canada· Full-time
✓ Quality checkedCompany trend -91.5%

Who are we? Cohere is the leading security-first enterprise AI company. We build cutting-edge foundation AI models and end-to-end products that are designed to solve real-world business problems. We’re training and deploying frontier models for enterprises who are building AI systems. We believe that our work is instrumental to the widespread adoption of AI and we are looking for folks that want to be part of that. We obsess over what we build. Each one of us is responsible for contributing to increasing the capabilities of our models and the value they drive for our customers. Cohere is a team of researchers, engineers, designers, and more, who are all passionate about their craft. We are a global technology company headquartered in Toronto with key offices in London, New York City, San Francisco, Montreal, Paris, Berlin and Seoul. Join us! About the role We're hiring a Marketing Chief of Staff to keep Cohere's marketing org moving at full speed without coming apart at the seams. You'll report to the VP of Brand and work across the whole function: brand, editorial, design, product marketing, demand generation, and integrated marketing. This is not a strategy-only role, and it isn't a glorified project-management seat either. In any given quarter the org is shipping product launches, field events, partner campaigns, and demand programs in parallel, often across regions and time zones. That pace is the reason the role exists. Your job is to make sure the right work wins when everything feels urgent, that plans turn into shipped work, and that the VP of Brand and the leadership team spend their time leading instead of firefighting. Be clear-eyed about the shape of the work. A lot of it is operational: the planning calendar, the budget, the headcount plan, the weekly business reviews, the cross-functional handoffs that break when nobody owns them. The grind is the job. You should want that part, not tolerate it. One boundary worth naming up front. Marketing Ops owns th

GitRestAIGo
C
📍 Toronto, Ontario, Canada· Full-time
✓ Quality checkedCompany trend -91.5%

Who are we? Cohere is the leading security-first enterprise AI company. We build cutting-edge foundation AI models and end-to-end products that are designed to solve real-world business problems. We’re training and deploying frontier models for enterprises who are building AI systems. We believe that our work is instrumental to the widespread adoption of AI and we are looking for folks that want to be part of that. We obsess over what we build. Each one of us is responsible for contributing to increasing the capabilities of our models and the value they drive for our customers. Cohere is a team of researchers, engineers, designers, and more, who are all passionate about their craft. We are a global technology company headquartered in Toronto with key offices in London, New York City, San Francisco, Montreal, Paris, Berlin and Seoul. Join us! About North North is Cohere's agentic AI platform: it securely deploys AI agents and automations inside an organization's own infrastructure, combining generative and search models with customizable integrations to drive productivity at scale. Overview North is only as valuable as the systems it can reach - CRM, ITSM, productivity suites, data warehouses, knowledge stores, and identity. You'll own that integrations surface end to end. It’s a dual mandate: own the integrations themselves (prioritize, ship, and drive adoption) and build the underlying platform capabilities they depend on when those don't yet exist. Outcomes Family of integrations that are adopted and driving customer value, measured by usage and retention. Reusable, platform-level capabilities and a developer and partner on-ramp that scale across use cases. Responsibilities Define the integration ecosystem strategy for North - roadmap, catalogue priorities, and partner posture - anchored to customer demand and revenue. Own North's integrations end to end, and partner with strategic customers to define transformative, integrations-based workflows. Derive generic, p

S
📍 Toronto, Ontario, Canada· Full-time
✓ High-confidence listingCompany trend -100%

C$162K – C$420K/yr

Quick readStrong listing-quality and freshness signals

About Sentry Software runs the world and the pace is faster than ever. Sentry helps developers fix errors and performance issues before users notice, so teams can spend less time firefighting and more time building. Trusted by 200,000+ organizations, Sentry is today’s application monitoring standard and our team is building its AI-native future. About the role The Events Analytics Platform (EAP) team is responsible for the infrastructure that powers all of Sentry's time-series data and searching capabilities across billions of events with sub-second latency. We started this initiative by building Snuba, the primary storage and query service for Sentry's event data powered by ClickHouse, and we are now focused on unlocking deeper visibility and reporting across the terabytes of event data our users generate. As a Senior Software Engineer, you will lead efforts to push the boundaries of data visibility at Sentry. You will do this by expanding the capabilities of our search infrastructure, building new capabilities on top of our state-of-the-art storage layer and increasing the performance and integrity of Sentry’s core data services. You will also help shape Infrastructure's technical direction at Sentry and collaborate with Product and other Engineering teams to turn that vision into a reality. If you want to solve the hard problems that come with scaling event data into the petabyte range, this could be the job for you. In this role you will: Expand EAP's ability to deliver data at world-class speed and reliability. Architect and automate services and systems to scale reliably under growing demand. Make architectural trade-offs that balance product requirements with engineering constraints. Maintain and grow the team's code quality initiatives by regularly reviewing code and contributing to design decisions. Lead design and discussions around deliverables the team is working towards. Improve the maintainability and developer experience of the codebases EAP owns. Exa

PythonSQLPostgreSQLRedis
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📍 San Francisco, CA· Full-time
✓ High-confidence listing

$120K – $135K/yr

Quick readStrong listing-quality and freshness signals

The Team + The Role Pendo's Field Marketing team partners closely with Sales to create programs that drive pipeline growth, accelerate deals, and deepen customer relationships. The team builds targeted regional experiences and campaigns that bring Pendo's brand to life for enterprise prospects and customers. The Field Marketing Manager is an embedded strategic revenue partner to the Enterprise sales team. You will own account-specific programs, translate intent data into targeted campaign strategies, create high-touch executive-level experiences, and co-develop territory plans with RVPs. Events are one tactic in your toolkit, not the job itself. This is a hybrid role based out of our office in San Francisco, California. What this looks like day-to-day Sales alignment and territory strategy: Partner closely with RVPs and Account Directors to shape territory and account strategy from the ground up. Attend weekly team calls and account pod meetings, brief the team on campaigns and upcoming programs, and serve as the primary marketing point of contact for Enterprise sales activity in your territory. Account-based and product-based programs: Own dedicated programs for your top 10 priority accounts each quarter, including executive gifting, on-site visits, bespoke events, account-specific content and ads, and direct mail. Maintain account briefs with each account pod and partner with Enterprise demand generation on a coordinated coverage model. Regional field events: Plan and execute approximately three regional in-person field events per quarter in partnership with the AVP. Own pre-event and post-event strategy, attendee targeting, invite flows, day-of experience, reporting, and spend efficiency analysis so the team understands what works in your territory. Intent data and signal activation: Develop working fluency in intent platforms and reports to monitor account buying signals. Review bi-weekly signal briefs and translate them into account-specific program actio

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📍 Washington, Ontario, Canada· Full-time
✓ High-confidence listingCompany trend -63.6%

From C$132K/yr

Quick readStrong listing-quality and freshness signals

Secure Every Identity, from AI to Human Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence. This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk. About the Role Okta is seeking a highly analytical and forward-thinking Global Paid Search Marketing Manager with exceptional Martech integration skills to join our Global Digital Acquisition Team. In this role, you won't just manage campaigns, you will own our search portfolio's evolution. You will be responsible for moving beyond traditional lead-gen metrics to implement advanced Value-Based Bidding (VBB) models that align search spend directly with downstream pipeline value. Leveraging cutting-edge AI capabilities and robust statistical testing, you will maintain complete visibility over all in-market campaigns, ensuring every dollar spent is backed by data and optimized for maximum business impact. Key Responsibilities Value-Based Strategy & Execution: Develop and execute comprehensive, AI-driven paid search strategies across Google Ads and Bing Ads. Lead the transition to and optimization of Value-Based Bidding (VBB) models to prioritize high-value pipeline and revenue over raw lead volume. AI Integration & Innovation: Proactively leverage AI and machine learning capabilities within search platforms (e.g., Smart Bidding, Broad Match + Smart Bidding loops, AI-powered ad assets and campaign types) to scale performance, uncover hidden demand, and push our strategy past the industry curve. Rigorous Experimentation: Design, execute, and analyze structured A/B and multivariate tests (bidding, copy, landing pages). Champion a scientific approach, ensu

AWSGitRestMachine Learning
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📍 San Francisco, CA· Full-time
✓ High-confidence listingCompany trend -72.4%
Quick readStrong listing-quality and freshness signals

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. Lyft connects people to transportation to change the way we live and get around our communities. We are looking for product managers who bring exceptional creative and analytical skills to drive forward a best in class product. Product management at Lyft leads the integration of engineering, data science, and design to achieve the company’s vision for reinventing transportation. We are looking for entrepreneurial and passionate Product Managers to innovate and execute across a rapidly growing, fast paced company and industry from our San Francisco headquarters. Lyft’s Verticals team owns three of the most strategically important and operationally complex marketplaces in our business: airports, scheduled rides, and events. These moments matter most. Airports are a defining touchpoint in the Lyft experience—high-stakes, high-complexity, and critical to both rider trust and driver earnings. Scheduled rides give riders confidence and control while providing drivers with greater predictability. Events—from packed stadium concerts to sold-out games—require precision logistics and seamless coordination at scale. Together, these verticals represent some of the highest-intent, highest-value use cases on the Lyft platform. As Group Product Manager for Verticals, you will define how millions of people plan, book, and experience their journeys across these critical moments. You’ll lead a high-performing team of PMs to build seamless booking flows, deeply personalized experiences, and robust integrations with travel and event partners—owning the end-to-end product across all three verticals. You’ll take on some of the most complex challenges in rideshare: optimizing rider-driver matching in dynamic, high-variability environments; advancing demand forecasting; improving real-time driver guidance; and designi

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