Marketing Lead in Chennai

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. Why we're hiring: The Data Analyst supports AUNZ reporting by maintaining ETL processes, validating data feeds, managing master data tables, and building foundational Power BI data models. The role works closely with the Head of Data & Analytics to refine requirements and ensure data feeding into reporting solutions is accurate, well-modelled, and fit for purpose. What you'll be doing: KRA 1 ETL & Data Management Support ETL processes for current and future AUNZ data feeds. Identify and resolve data validation concerns across data feeds. Create and manage master data tables. Filter and clean data by reviewing validation reports and performance indicators to locate and correct data process issues. KRA 2 Power BI & Data Modelling Develop and maintain data models (relationships, DAX, Power Query) to support reporting built by the Business Intelligence Developer. Contribute to silver/gold layer modelling in Databricks in line with established patterns. KRA 3 Requirements & Documentation Work with the Business Intelligence Manager to gather, refine, and document data requirements. Maintain

Here at Appian, our values of Intensity and Excellence define who we are. We set high standards and live up to them, ensuring that everything we do is done with care and quality. We approach every challenge with ambition and commitment, holding ourselves and each other accountable to achieve the best results. When you join Appian, you’ll be part of a passionate team dedicated to accomplishing hard things, together. Global Longtail Sales Specialist – Global Alliances & Channels Accelerate pipeline expansion and catalyze partner-driven growth by orchestrating our ecosystem's sales lifecycle for our premier AI-Powered Process Automation platform. Location: Chennai, India | Work Model: Onsite About the Team The Global Alliances and Channels team at Appian is a fast-paced, dynamic organization that plays an integral role in driving Appian's growth globally. We are passionate about driving digital transformation by bringing Appian solutions that provide the speed, agility, and efficiency needed for enterprises to compete and grow. Our team is dedicated to supporting an extraordinary global network, ensuring our partners are fully equipped to sell and deliver Enterprise-Grade Orchestration at scale. The Opportunity At Appian, our values of Intensity and Excellence define who we are. We set high standards, approach challenges with ambition, and hold ourselves accountable to achieve the best results. As a Global Longtail Sales Specialist, you will act as a primary growth engine for the foundational tiers of Appian’s global partner ecosystem. Moving beyond standard tracking, you will actively navigate the B2B sales cycle, ask critical qualifying questions, and bridge the gap between longtail partners and Field Sales to accelerate enterprise pipeline validation. What You’ll Do Own the end-to-end longtail deal registration lifecycle, ensuring incoming opportunities are validated, monitored, and escalated quickly to maximize partner engagement and