Performance Marketing Specialist in India

We are looking for Performance Marketing Specialists to join our team of high-performing paid marketing experts and strengthen our digital advertising efforts. If you thrive on running and scaling Facebook and Instagram campaigns, enjoy working with content, copy, and design teams, and know how to turn data into growth, we’d love to connect. This role is open to candidates with 4 to 8 years of experience. The scope will flex as Specialist or Manager depending on your expertise and leadership readiness. What you’ll do ✨ • Collaborate with marketing teammates across paid ads, content, copy, and design to launch and optimize campaigns on Facebook and Instagram • Guide campaign strategy, manage budgets effectively, and maximize ROI • Track and analyze performance metrics like CTR, CPC, CPM, ROAS, and CPA, and act on insights • Run structured A/B tests on creatives, copy, audiences, and landing pages • Stay current with platform updates, new ad formats, and targeting features • For more experienced candidates, help shape scaling strategy and support peer development What we’re looking for 📊 • 4 to 8 years of hands-on experience managing campaigns in Meta Ads Manager (Facebook, Instagram) • Proven ability to manage budgets and deliver ROI at scale • Metrics-driven, analytical and team-player, able to communicate insights clearly • Experience with Google Ads, YouTube Ads, or LinkedIn Ads is a plus • Familiarity with landing page tools, analytics platforms, or marketing automation a bonus About WIN 🌍 WIN Home Inspection is the #1 ranked residential inspection services company in the United States. We are the fastest-growing brand in our industry, powered by proprietary technology and highly scalable solutions designed to manage and support explosive growth. Recognized as the most innovative residential services company in the US, WIN is redefining how residential services are delivered at scale. Why join us 🚀 • Work with a full-stack marketing team that includes s

For over 20 years, Smartsheet has empowered teams to manage work seamlessly and scale solutions smarter. Now, in our most ambitious chapter yet, we are uniting human teams with AI agents. By orchestrating the work agents do best, automating manual tasks and uncovering insights at scale, we create the space for people to focus on what truly matters: judgment, creativity, and big thinking. That is magic at work, and it’s what we show up for every day. About the Role: Smartsheet is looking for a Field Marketing Specialist to join our Global Field & Partner Marketing Center of Excellence (COE) in India. This role provides centralized program execution and operational support to our Field Marketing Managers (FMMs) and Partner Marketing leads across North America, handling the repeatable, detail-intensive work that keeps regional campaigns, events, and partner programs running smoothly. You will work behind the scenes on tracking, reporting, and coordination so that regional field marketers can stay focused on strategy and stakeholder relationships. You will partner closely with FMMs and Partner Marketing Managers day-to-day. This is a strong fit for someone who enjoys structured execution, has an eye for detail, and wants to build broad exposure to field and partner marketing operations. This role will report directly to the Marketing COE Director with a matrixed accountability to the Field Marketing Manager Team across North America. You Will: ● Support execution of regional campaigns and events by maintaining trackers, timelines, and status updates in Smartsheet. ● Assist Field Marketing Managers with logistics coordination for regional events, webinars, and partner programs (venue/vendor tracking, registration monitoring, follow-up tasks). ● Maintain and update pipeline and performance of programs to support AQL/TQL/SAO reporting for regional reviews. ● Help build and format recurring reporting materials including PowerPoint recap decks, Excel summaries, and e

About Us: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. Location- Noida / Bangalore / Mumbai Role Overview: Campaign Operations Specialist will be responsible for the end-to-end execution, monitoring, and optimization of digital advertising campaigns across programmatic platforms, with a strong focus on Google Display & Video 360 (DV360), OTT/CTV, Display, and Video advertising. This role sits at the intersection of ad operations, campaign performance, and client delivery, ensuring campaigns launch accurately, deliver efficiently, meet KPIs, and drive measurable business outcomes. Key Responsibilities: Campaign Setup & Execution ● Set up and launch advertiser campaigns on DV360 and programmatic platforms, including Display, Video, YouTube, and OTT/CTV inventory. ● Configure insertion orders, line items, targeting, budgets, bidding, creatives, frequency caps, and flighting based on client briefs and media plans. ● Manage audience, contextual, geo, device, inventory, and OTT/CTV audience targeting. ● Execute campaigns across OTT/video inventory and connected TV environments, ensuring appropriate targeting, creative formats, and delivery. ● Ensure accurate campaign tagging, tracking, Floodlight/conversion tracking, and attribution setup. ● Perform detailed pre-launch QA to ensure error-free campaign execution. Campaign Monitoring & Optimization ● Monitor live campaigns for delivery, pacing, CTR, CPM, CPC, CVR, CPA, viewability, reach, frequency, and video completion rates. ● Perform ongoing optimizations across bids, targeting, budgets, creatives, inventory, and frequency to improve campaign performance. ● Monitor OTT/video campaigns for completion rate, VTR, viewabili

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. Why we're hiring: The Technology Risk & Controls Analyst operates as part of the second line Technology Risk & Controls function, working under the direction of the Technology Risk & Controls Manager, Tech Ops. The role supports the delivery of independent assurance over Technology Operations control environments, including infrastructure, cloud platforms, identity and access management, service management and core operational processes. The role is focused on executing high-quality control testing, audit support and remediation assurance activities in line with WPP standards and methodologies. The Analyst works closely with Technology Operations teams, Financial Risk & Control colleagues and auditors to evidence control performance, support audit readiness (including SOX 404) and contribute to a consistent, well-documented and sustainable control environment. What you'll be doing: Perform control design and operating effectiveness testing across Technology Operations processes, including change management, access management, incident/problem management, backup and resilience controls,

Specialist - Brand & Social is responsible for executing brand strategies, managing content creation, and overseeing social media operations. Ensures consistent brand representation, monitors campaign performance, and supports digital advertising efforts to uphold the corporate brand identity across platforms. Source: Adani Group | Job ID: 55072

We are looking for an Analytics and Tag Manager Implementation Specialist to join our digital marketing team. The ideal candidate will be passionate about web analytics, an expert in Google Tag Manager and possess strong Javascript skills. This professional will play a crucial role in improving our digital marketing strategies, ensuring the correct implementation of measurement and analytics tools. Responsibilities: 1. Implement and maintain data tracking solutions using Google Tag Manager to ensure accurate and complete data collection. 2. Collaborate closely with the marketing team to understand specific tracking objectives and requirements. 3. Develop and maintain JavaScript scripts to customize and enhance data collection. 4. Set up and manage Google Analytics 4 to analyze campaign performance and user behavior. 5. Perform regular audits to ensure data integrity and troubleshoot tracking issues. 6. Collaborate with other teams to integrate analytics data into marketing reports and dashboards. Requirements: 1. Demonstrated experience implementing and managing Google Tag Manager. 2. Advanced Javascript skills for tracking customization and troubleshooting. 3. Hands-on experience with Google Analytics 4, including event and goal configuration. 4. Deep understanding of digital marketing principles and the importance of analytics in digital strategies. 5. Strong analytical skills and ability to translate data into actionable recommendations. 6. Excellent communication skills and ability to work in a team environment.

Position: SEO Content Writer Specialist Job Type: Full-Time Location: Remote Compensation - 25K - 45K(Depends on the candidate's last CTC) Key Responsibilities 1. Write SEO-friendly blog articles, website content, and landing page copy. 2. Create engaging captions, content ideas, and scripts for Instagram, Facebook, and other social media platforms. 3. Develop YouTube video titles, descriptions, tags, scripts, and SEO strategies. Conduct keyword research and competitor content analysis. 4. Optimize content for search engines to improve organic traffic and rankings. 5. Analyse content performance using Google Analytics, Search Console, YouTube Analytics, and social media insights. 6. Suggest content monetization strategies to increase traffic, engagement, and revenue. 7. Create content calendars and maintain consistent publishing schedules. 8. Collaborate with designers, video editors, and marketing teams to execute content strategies. Required Skills 1. Strong written English skills with excellent grammar. 2. Knowledge of SEO fundamentals, keyword research, and on-page SEO. 3. Experience with content writing for blogs, websites, social media, and YouTube. 4. Understanding of content monetization strategies and audience growth techniques. 5. Familiarity with tools such as Google Analytics, Google Search Console, YouTube Studio, ChatGPT, Canva, SEMrush, Ahrefs, or similar tools. 6. Ability to analyze content performance and provide improvement recommendations. Preferred Qualifications Bachelor's degree in Marketing, Journalism, English, Mass Communication, or related field. Prior experience in SEO content writing, digital marketing, or content strategy. Experience managing content for multiple platforms is an added advantage. Interested candidates can share their resume, portfolio, and contact details at .

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. What you'll be doing: Team Supervision & Leadership Lead, mentor, and evaluate a team of OTC Billing Specialists. Set daily, weekly, and monthly performance targets (KPIs) for the billing team and monitor progress. Standardize training materials and ensure the team is cross-trained on various OTC workflows and customer portfolios. Order-to-Cash Billing Operations Oversee the end-to-end billing workflow, ensuring sales orders, contracts, and shipping/delivery data are accurately converted into customer invoices. Review and approve high-value invoices, credit/debit memos, manual adjustments, and cancellations. Ensure tight integration and communication between the billing team, Order Management (Customer Service), Credit/Collections, and Cash Application. Manage customer-specific billing requirements Dispute Management & Customer Relations Serve as the escalation point for complex billing disputes, price discrepancies, and tax issues. Work closely with the Collections to resolve root causes of billing-related payment delays, minimizing Days Sales Outstanding (DSO). Ensure timely resolution of cu

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. What you'll be doing: Team Leadership and Management: Supervise, mentor, and train a team of Accounts Payable Specialists. Delegate tasks effectively and monitor team performance against established goals and KPIs. Conduct regular performance reviews and provide constructive feedback to team members. Foster a positive and collaborative team environment. Address and resolve employee issues and concerns promptly and effectively. Ensure adequate staffing levels and manage team schedules. P2P Process Oversight: Oversee the entire Procure-to-Pay (P2P) process, from purchase requisition to payment disbursement. Ensure accurate and timely processing of invoices, purchase orders, and payment requests. Identify and implement process improvements to enhance efficiency and accuracy within the P2P cycle. Monitor and resolve discrepancies related to invoices, purchase orders, and payments. Maintain strong relationships with internal stakeholders (e.g., Purchasing, Receiving, Finance) to ensure smooth P2P operations. Compliance and Controls: Ensure compliance with company policies, accounting standards, and regulat

DR ASHWANI KUMAR VIJ : Has been retained to select 1 General Manager / Head - Sales and Marketing For a Growing and professionally managed Building Materials Organisation. Job description: -Responsible for ensuring achievement of monthly and annual sales target. -Increasing the domestic client base and expanding the reach geographically. -Ensuring that company gets listed on the the approved vendor list of the leading contractors, consultants and end clients. -Travel extensively to meet the existing and potential customers, generate new enquiries, participate in exhibitions to understand needs of the clients. -Monitor on - going and upcoming projects to target sales opportunities and identify new markets and new products for the company to venture in. -Monitor the performance of sales team and provide necessary guidance and support to ensure that their sales targets are achieved on monthly basis. -Develop and implement new sales initiatives/strategies for business growth and profitability Education/Qualifications/Experience Desired : 10 to 15 Years of relevant Industry/Product B.Tech / B.E. in Any Specialization, Mechanical Preferred. MBA from Premium Institute Preferred. Excellent Salary Package would be offered to the right candidate. Those who have applied earlier need not apply again. DR ASHWANI KUMAR VIJ : President : Sales Recruitment Email Complete/Structured CV, with Scanned copy of Visiting Card, Salary Drawn / Expected details at:

About the Role We are seeking an experienced and versatile India Business Marketing Lead to drive OpenAI’s enterprise and B2B marketing strategy in India. This is a critical leadership role for a full-stack B2B marketer with strong India market judgment—someone who can operate across enterprise, startup, developer, and partner audiences, build foundational capabilities, and deliver high-impact programs that support revenue growth and long-term trust. This role will be responsible for shaping and executing integrated B2B marketing initiatives that support enterprise adoption, partner-led growth, startups, and developer-adjacent business audiences in India. The ideal candidate brings deep experience working with sales-led GTM teams, navigating complex stakeholder environments, and translating global strategy into locally effective execution for India. The preferred location for this role is Mumbai . In this role, you will: Lead the development and execution of India B2B marketing strategy, aligned with global priorities and India GTM objectives. Drive full-funnel B2B marketing programs across field marketing, content, customer marketing, events, executive engagement, and partner marketing. Partner closely with India GTM, Partnerships, Product Marketing, Comms, and Global Affairs to deliver integrated programs that support enterprise adoption and pipeline growth. Translate global B2B narratives and launches into India-relevant, market-specific execution across enterprise, startup, developer, and partner motions. Establish strong India marketing operating rhythms, including planning cycles, agency management, budget oversight, performance measurement, and reporting. Act as the India voice for B2B marketing, bringing market insight, customer perspective, trust signals, and local nuance into global strategy discussions. Build and scale foundational B2B marketing capabilities in India, with an eye toward future team growth and specialization. You might thrive in this role

Position: Assistant Professor Master of Business Administration (MBA) Department: Management Studies Location: College Campus Key Responsibilities Deliver lectures and practical sessions in MBA subjects such as Marketing, Finance, Human Resource Management, Operations, Business Analytics, and Entrepreneurship. Prepare lesson plans, teaching materials, assignments, case studies, and assessments. Mentor students in academic projects, internships, seminars, and research activities. Evaluate student performance through assignments, presentations, internal assessments, and examinations. Organize workshops, guest lectures, industry visits, and management development programs. Participate in curriculum development, accreditation activities, and departmental administration. Encourage research, innovation, entrepreneurship, and industry collaboration. Perform academic and administrative responsibilities assigned by the Head of Department. Eligibility Qualification: MBA/PGDM with First Class in the relevant specialization from a recognized university or institution. Ph.D. is preferred as per applicable AICTE/UGC norms.

InMobi Advertising is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business outcomes, delivering results grounded in privacy-first principles. Trusted by 30,000+ brands and leading publishers, InMobi is where intelligence, creativity, and accountability converge. By combining lock screens, apps, TVs, and the open web with AI and machine learning, we deliver receptive attention, precise personalization, and measurable impact. Through Glance AI, we are shaping AI Commerce, reimagining the future of e-commerce with inspiration-led discovery and shopping. Designed to seamlessly integrate into everyday consumer technology, Glance AI transforms every screen into a gateway for instant, personal, and joyful discovery. Spanning diverse categories such as fashion, beauty, travel, accessories, home décor, pets, and beyond, Glance AI delivers deeply personalized shopping experiences. With rich first-party data and unparalleled consumer access, it harnesses InMobi’s global scale, insights, and targeting capabilities to create high impact, performance driven shopping journeys for brands worldwide. Recognized as a Great Place to Work, and by MIT Technology Review, Fast Company’s Top 10 Innovators, and more, InMobi is a workplace where bold ideas create global impact. Backed by investors including SoftBank, Kleiner Perkins, and Sherpalo Ventures, InMobi has offices across San Mateo, New York, London, Singapore, Tokyo, Seoul, Jakarta, Bengaluru and beyond. At InMobi Advertising , you’ll have the opportunity to shape how billions of users connect with content, commerce, and brands worldwide. To learn more, visit www.inmobi.com What will you be doing? Microsoft Advertising and InMobi have entered a partnership. As per which, InMobi will be the exclusive partner for Microsoft’s Advertising solutions in various reg

Key Responsibilities:- 1. Channel Ownership & Growth Own end-to-end affiliate channel performance from partner onboarding to scale Drive acquisition with a focus on quality metrics (IR FT), not just volume Build a sustainable and scalable affiliate growth engine 2. Partner Ecosystem Development Build and manage relationships with affiliate networks (vCommission, Admitad, etc.), fin-influencers, publishers, and deal platforms Onboard and scale high-quality direct affiliates and strategic partners Identify and unlock new affiliate growth opportunities (content, comparison platforms, communities, etc.) 3. DRA Channel Buildout Set up and scale the DRA (Digital Referral Agent) channel Ensure compliance with regulatory requirements and internal policies Define onboarding, training, tracking, and payout mechanisms for DRAs 4. Performance & Optimization Optimize payouts, funnels, and landing journeys to improve CAC and conversion rates Drive continuous experimentation across creatives, messaging, and partner cohorts Improve affiliate-driven funnel metrics: Signup KYC IR FT 5. Analytics & Governance Own channel-level reporting: CAC, ROI, cohort performance, partner-level metrics Implement strong tracking, attribution, and fraud detection mechanisms Ensure traffic quality and prevent misuse or arbitrage 6. Cross-functional Collaboration Work closely with Product, Marketing, Compliance, and Analytics teams Influence onboarding flows and growth experiments for affiliate traffic Align affiliate strategy with broader acquisition and business goals Requirements 810 years of experience in affiliate / performance marketing, with mandatory experience in stock broking / fintech Strong understanding of broking acquisition funnels (Signup KYC IR First Trade) Proven track record of scaling affiliate channels with measurable ROI Hands-on experience with affiliate networks (vCommission, Admitad, Impact, etc.) and direct partnerships Experience or exposure to DRA model and regulatory fra

About the Role: We are looking for a highly analytical and data-driven Business Analyst who can derive actionable insights to support business growth, product strategy, and operational efficiency. The ideal candidate should have strong problem-solving abilities, hands-on experience with SQL and Power BI, and the ability to work closely with cross-functional teams to drive data-backed decision making. Key Responsibilities: ● Analyze large datasets to identify trends, business opportunities, and performance gaps. ● Build and maintain dashboards, MIS reports, and business performance trackers using Power BI. ● Write complex SQL queries for data extraction, validation, and analysis. ● Partner with business, product, marketing, and operations teams to support strategic initiatives. ● Monitor key business metrics and provide actionable recommendations to stakeholders. ● Automate recurring reports and improve reporting efficiency. ● Present insights and findings to leadership teams in a clear and structured manner. Requirements: ● 2–5 years of experience in Business Analytics / Data Analytics. ● Strong proficiency in SQL and Power BI is mandatory. ● Good understanding of data visualization, reporting, and dashboarding. ● Strong analytical thinking and problem-solving skills. ● Experience working with large datasets and deriving business insights. ● Excellent communication and stakeholder management skills. ● Prior experience in fintech, consumer internet, or digital businesses will be preferred. Preferred Skills: ● Knowledge of Excel, Python, or other analytics tools is a plus. ● Exposure to product analytics, customer lifecycle analysis, or performance marketing analytics would be an advantage.