Digital Advertising Data Analyst

About the Role We are seeking an experienced, data-driven, and forward-thinking Digital Marketing Manager . In this role, your core focus will be leading our Answer Engine Optimization (AEO) strategy to maximize our brand's organic visibility, citations, and recommendation share across GenAI search engines (e.g., Perplexity, ChatGPT Search, Gemini, Google AI Overviews). The remaining of your focus will involve managing and optimizing paid advertising campaigns across core platforms like Meta and Google Ads to drive cohesive performance growth. We are looking for a highly logical, strategic, and pioneering talent. If you are a proactive self-starter who thrives on taking ownership of projects and leveraging data and AI tools to solve real business challenges, this is the perfect stage for you. Responsibilities AEO Strategy & Execution Formulate Blueprint: Formulate and implement comprehensive AEO tactical roadmaps to secure Appier’s brand presence and leading recommendation share across major AI search engines. Define Monitoring Metrics: Establish and track key KPIs (e.g., AI Share of Voice, Traffic Conversion from GenAI engines) to evaluate AEO effectiveness and regularly report actionable data insights to the executive team. Cross-Functional Collaboration: Act as the strategic bridge between Content and Product teams, guiding them to structure brand assets and data into formats that AI engines can easily crawl and cite. Drive Business Problem-Solving: Demonstrate high commercial acumen by proactively identifying potential issues and defining core pain points. Take ownership to lead cross-departmental projects, collaborating closely with Data Analysts (DA), Product Managers (PM), and other teams to crack business challenges and deploy pioneering market solutions. Paid Media Campaigns End-to-End Execution: Independently plan, execute, analyze, and continuously optimize paid advertising campaigns across core platforms (Meta, Google Ads, etc.) to maximize subscript

About Appier Appier is a software-as-a-service (SaaS) company that uses artificial intelligence (AI) to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier’s mission is to turn AI into ROI by making software intelligent. Appier now has 17 offices across APAC, Europe and U.S., and is listed on the Tokyo Stock Exchange (Ticker number: 4180). Visit www.appier.com for more information. About the role An accelerated pathway designed to transform you into a strategic Campaign Analyst. Responsibilities Facilitate Daily Operations: Provide essential support to the campaign management team to ensure smooth execution. You will gain hands-on experience in setting up and managing AI campaigns from scratch. Data Monitoring & Support: Collaborate with Campaign Analysts to monitor campaign performance, identifying data trends and potential issues early. Operational Excellence: Support the team in maintaining smooth workflows by leveraging internal tools and automation processes . Continuous Learning: Actively learn about the AdTech ecosystem and optimization logic to provide valuable insights for future campaign strategies. Who you are Aspiring Tech Professional: Open to fresh graduates or those with limited experience, but must possess a strong ambition to build a career in the AI and Digital Advertising industry. Tech-Savvy Learner: Passionate about emerging technologies (including AI tools); capable of mastering new proprietary software and systems rapidly. Hands-On & Proactive: Possesses a strong "can-do" spirit . Approaches challenges with a positive, hands-on mindset , actively seeking solutions rather than waiting for instructions. Detail-Oriented: Maintains a sharp eye for accuracy. Takes pride in delivering error-free work, ensuring precise campaign configuration. Language Ability: Fluent in English (reading/writing); comfortable communicating effectively within an international team environmen

About Appier Appier is an AI-native Agentic AI as a Service (AaaS) company that uses artificial intelligence (AI) to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier’s mission is turning AI into ROI by making software intelligent. Appier now has 17 offices across APAC, Europe and U.S., and is listed on the Tokyo Stock Exchange (Ticker number: 4180). Visit www.appier.com for more information. About the role Appier's Ad Cloud handles millions of bid requests per second, and that number keeps climbing. Behind every request is a chain of decisions: how much to bid, what to recommend, which creative to show, how fast the system responds. Each one is a lever on campaign performance, and at this scale a 1% improvement is enormous. Your job is to find those levers in the data. You will turn campaign, auction, and user-behavior data into insights about where the next performance gain is, prove it with rigorous A/B testing, and drive the change across the organization. This is not a back-office role. You will work hand-in-hand with ML scientists, engineers, product managers, and the operations team, and you are expected to set the agenda with data and push until the improvement shows up in live campaigns. AI now handles much of the mechanics: writing queries, drafting code, producing charts. What it does not do is decide which question is worth asking, notice that a number does not add up, or keep digging when the first explanation is too convenient. That is the job. We are looking for someone who is relentlessly curious about why , and who cannot leave an unexplained anomaly alone. What You Will Do Find where performance comes from. Mine campaign, bidding, and user data to identify the highest-leverage opportunities to improve online campaign performance, and turn them into testable hypotheses. Get to the root cause. When performance shifts or metrics contradict each other, dig u

About Appier Appier is a technology company dedicated to providing AI-driven platforms that help enterprises solve complex business challenges. Founded in 2012 by a passionate team of computer scientists and engineers, Appier offers three core cloud solutions: Advertising Cloud, Personalization Cloud, and Data Cloud. About the Business Enablement Team The Business Enablement team, part of the Growth and Marketing organization, collaborates closely with Product, Sales, and Customer Success teams to drive business growth. About this role As the Assistant Manager of Business Enablement, you will help develop and execute business enablement strategies, focusing on go-to-market initiatives, sales training, and product knowledge sharing. This role involves close collaboration with cross-functional teams to understand Appier’s offerings, target audience, and buyer personas. We believe in our product's value for digital marketers, and you will play a key role in empowering our sales team to deliver a consistent and compelling story to clients. Additionally, this role will involve using AI tools extensively in day-to-day operations to maximize efficiency, automate routine workflows, and drive productivity. Key Responsibilities Support Strategy Development : Contribute to the development and execution of business enablement strategies in line with organizational objectives. Process Optimization : Identify opportunities to improve business processes, enhancing efficiency and productivity. Cross-Functional Collaboration : Partner with Sales, Marketing, and Operations to implement enablement initiatives cohesively. Training & Development : Coordinate training programs to ensure teams are equipped with the skills and knowledge they need. Performance Monitoring : Track and analyze key performance indicators (KPIs) to evaluate the success of enablement activities and recommend improvements. Resource Management : Assist in managing business enablement tools and resources to ensu

About Appier Appier is a software-as-a-service (SaaS) company that uses artificial intelligence (AI) to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier’s mission is turning AI into ROI by making software intelligent. Appier now has 17 offices across APAC, Europe and U.S., and is listed on the Tokyo Stock Exchange (Ticker number: 4180). Visit www.appier.com for more information. About the role The Ad Sales, Advertising Solution is responsible for selling and up-selling to new and existing clients and providing excellent service in support of team revenue goals in the Taiwan market. Responsibilities Proactively contact new and existing clients and educate, propose and secure buy-in on Appier’s ads solutions Identify, propose and sell programs to targeted organizations within the target markets/sectors set out by the company Develop an understanding of client’s business, products, services, customer profile, marketing and business objectives, competitors and sales. Manage individual sales pipeline to maximize individual sales revenue while providing accurate and timely forecasts Provide excellent level of professionalism and service in responding to general and customized client requests Be an influencer in digital marketing to businesses in the local market Strong consultative sales approach to engage with CMOs/Head of Marketing to manage existing growth Develop strategic relationships by identifying key new business opportunities About you [Essential] A bachelor’s Degree/Diploma in Business or a related field preferred At least 1 year of experiences in digital media sales Creative, problem solver with ability and experience in understanding needs of customers and delivering innovative solutions Good understanding on Digital & Mobile marketing industry Outstanding written, communication and selling skills in both Chinese and English Excellent negotiation skills with a proven track record of

About Appier Appier is a software-as-a-service (SaaS) company that uses artificial intelligence (AI) to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier’s mission is turning AI into ROI by making software intelligent. Appier now has 17 offices across APAC, Europe and U.S., and is listed on the Tokyo Stock Exchange (Ticker number: 4180). Visit www.appier.com for more information. About the role We are seeking for an Account Manager for our Sales team in Taipei Headquarter. He/She will cultivate strong relationships with our new and existing clients and assist them in strategizing and plan digital marketing campaigns to meet their goals. Responsibilities Identify key account growth opportunities with key stakeholders. Strategizing and plan digital marketing campaigns to meet clients goals. Manage campaign launch and ongoing operations, including market research, troubleshooting, budget management and reporting. Cultivate strong relationships with clients. About you [Essential] At least 2 years of relevant working experience in digital marketing. Performance marketing or App optimization experience is a plus Good at problem solving and cross-functional collaboration Logically thinking and possess good time management abilities. Requires a combination of strong analytical and communication skills, with some technical understanding. Detail-oriented with good organization. Able to work independently in a fast-paced environment. #LI-AC2