Director, People Business Partner - GTM

The Team + The Role Pendo’s Commercial Sales organization drives revenue growth by helping Mid-Market customers understand, adopt, and expand the value they get from Pendo. The team partners closely with customers and internal stakeholders to create durable growth across new business, renewals, retention, and expansion. This work matters because it helps customers maximize the impact of Pendo’s products while supporting the company’s continued growth. As an Account Director, you will own a full-cycle, quota-carrying sales motion across net-new revenue, existing account growth, renewals, and upsell opportunities. You will identify and engage new accounts and stakeholders, manage a portfolio of existing customers, and build executive relationships that support long-term adoption and expansion. You will also partner with Customer Success, Finance, Legal, Leadership, and other cross-functional teams to execute deals smoothly and deliver customer-first outcomes. This role is based in our Raleigh office. What this looks like day-to-day Prospect, land, and expand: Identify and engage new accounts and stakeholders to drive net-new revenue across the Mid-Market segment. Grow Pendo’s footprint within existing accounts by creating and advancing expansion opportunities. Own the full sales cycle: Drive product-led deals from prospecting and solution presentations through quoting, negotiation, and close. Manage each stage with clear next steps, strong deal discipline, and a consultative customer-first approach. Manage renewals and expansion: Use customer data, contract details, and business goals to support renewals, retention, and upsell opportunities. Build account strategies that align customer outcomes with Pendo’s growth opportunities. Plan strategically across accounts: Conduct regular account reviews to understand customer priorities, assess product adoption, and identify paths for growth. Translate those insights into clear account plans and actionable opportunities. Coll

The Team + The Role Pendo’s GTM Enablement function builds the playbook, systems, and reinforcement loops that help customer-facing teams perform consistently and measurably. The team partners across Sales, Customer Engineering, Revenue Operations, and GTM AI Operations to translate strategy into field behavior that improves revenue outcomes. As Senior Director, GTM Enablement, you will own the enablement operating system for Pendo’s Revenue organization. You will scale Command of the Message reinforcement, build AI-native practice and certification loops, strengthen role-based onboarding, and connect enablement activity to measurable outcomes like ramp time, attainment distribution, pipeline quality, and retention. This role leads a team across role architecture, technical architecture, GTM readiness, and program management, and partners directly with senior GTM leaders to drive decisions that stick. This is a role based in-office in Raleigh, New York, or San Francisco, or Remote in the United States. What this looks like day-to-day Command of the Message scale: Own the next phase of Pendo’s Command of the Message implementation, including reinforcement, manager accountability, AI-assisted practice loops, and certification cycles. Ensure all ramped Account Executives, Account Directors, and Customer Engineers achieve and maintain CotM fluency through Exec.com certification and continuous reinforcement. Manager enablement: Build manager-specific enablement tracks that make first-line and second-line managers active owners of change. Establish coaching accountability checkpoints, measure manager adoption, and ensure managers can coach the methodology in deal reviews and field interactions. AI-native reinforcement: Design r

The Team + The Role Pendo’s Customer Engineering team is the technical backbone of the company’s pre- and post-sales customer motion. The team supports growth by bringing technical ownership across the full customer lifecycle, from discovery and evaluation through implementation, adoption, retention, and expansion. As a Customer Engineer, you are the primary technical resource for a portfolio of Commercial accounts. You partner with Account Directors to own discovery, demos, onboarding, technical health, risk, and expansion strategy. You serve as a trusted technical advisor who helps customers drive outcomes with Pendo. This role is based in our Raleigh office. What this looks like day-to-day Customer acquisition: Partner with Account Directors to understand customer pain, business goals, and technical requirements. Craft and deliver demos, define success criteria, guide installation, and lead hands-on technical evaluations and workshops. Technical discovery and implementation: Lead discovery conversations across product stacks, integration environments, and customer goals. Own onboarding for purchased modules, troubleshoot integrations, and answer technical questions related to APIs, data models, configuration, and front-end implementation. Adoption and value: Monitor usage signals, identify low adoption or configuration drift, and act before issues become escalations. Facilitate enablement workshops, support account health planning, and help customers measure and articulate the ROI of Pendo. Retention and expansion: Identify technical expansion paths in your portfolio and hand them to Account Directors with clear deployment plans and business rationale. Support growth opportunities by bringing a strong technical point of view on customer needs, readiness, and value. Risk ownership: Own the technical dimension of account risk, including champion turnover, integration issues, stalled rollouts, and technical blockers. Document risks in Salesforce, build mitigation pl

The Team + The Role Pendo’s Customer Engineering team is the technical backbone of the pre- and post-sales customer motion. The team brings together work that has historically sat across Customer Success, Technical Account Management, and Solutions Engineering into one full-lifecycle technical owner. Customer Engineering helps customers connect technical execution to business outcomes and realize the value of their investment in Pendo. As a Senior Customer Engineer, you own strategic and complex Enterprise accounts across acquisition, implementation, adoption, expansion, and escalation. You lead technical strategy for complex deployments, resolve ambiguous customer challenges, and partner closely with account teams to drive retention, expansion, and customer value. Your impact extends beyond your own accounts through playbooks, coaching, repeatable fixes, and workflow improvements that raise the capability of the broader Customer Engineering team. This is a remote role supporting a South East territory. What this looks like day-to-day New customer acquisition and selling: Partner with Account Directors on pre-sales motions for new customer acquisition, product expansion, and expansion across lines of business. You identify customer pain, craft and deliver tailored demos, and lead technical evaluations through requirements gathering, success criteria, installation guidance, and hands-on workshops. Complex implementations and value realization: Lead onboarding for strategic customers, including planning, implementation, integrations, and training. You build customer-specific implementation playbooks, guide complex deployments with executive visibility, and ensure customers realize value during onboarding and over time. Adoption,

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