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Active4w ago

Manager, Measurement Analytics

The New York Times·📍 New York, New York, United States

Employment

Full-Time

Work mode

On-site

Experience

SENIOR LEVEL

Salary

$100K – $110K/yr

Role overview

Job description

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for. Job Description The New York Times advertising department is looking for a Manager of Measurement Analytics. As a strategic and data-driven individual, you will transform our vast data resources into compelling narratives. These narratives will explain the unique value of our platform and products, focused on campaign performance. You will be a central hub of knowledg

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What they are looking for

Skills & requirements

Qualification

5+ years of experience in data analytics, media insights, ad tech, or a related quantitative field. Experience fielding measurement analysis, and an understanding of solutions that help report on performance from Awareness to Conversions (e.g., Brand Lift studies, Content Evaluation, Sales Lift, Incrementality, MTA etc.) with vendors such as Kantar, Brand Metrics, ABCS Insights, Lucid, Nielsen etc. Experience working with data clean room solutions (e.g., LiveRamp, Snowflake) for measurement and audience activation Experience translating complex data into applicable insights for non-technical audiences. Experience with SQL Experience working directly with sales or client-facing teams. Preferred

Department · Advertising & Sales

TN

Hiring company

The New York Times

At The Times, our mission is to seek the truth and help people understand the world. Having a diverse staff with a broad range of backgrounds and experiences is vital to ensuring we cover the world fully and fairly and offering products that have a wide appeal. Our vision is to become the essential subscription for every curious person seeking to understand and engage with the world. This work is supported by our journalists and a range of dedicated individuals, from data scientists to marketers, designers, engineers and more. Our cutting-edge journalism reaches 150 million readers each month, and is produced by journalists reporting on the ground from more than 170 countries. If you find our mission and vision inspiring, we invite you to apply for any of our open positions. And if you are a current Times employee, please apply on our internal job board.

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