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Active1mo ago

Marketing Manager, Priority Verticals

LyftÂ·đŸ“ San Francisco, Canada

Employment

FULL TIME

Work mode

On-site

Experience

SENIOR LEVEL

Salary

$1.4M – $1.8M/yr

Role overview

Job description

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The strongest enterprise and mid-market marketing doesn't lead with a product — it leads with the problem a buyer already has. A hospital administrator isn't looking for "Lyft Concierge"; they're looking to reduce missed appointments. An auto dealer principal isn't looking for a rideshare product; they're looking to keep loaner logistics from costing them revenue. We are in the process of revising our go-to-market for Lyft Business to organize around these audiences and their transportation problems, with Concierge, Lyft Pass, Business Profiles, and our Business Travel products positioned as the answer to a clearly named pain point by customer profile. We're hiring an Industry Marketing Manager to build that audience-firs




Role market pulse

How Marketing Manager demand looks in Canada

51/100 · steady

Live jobs

28

Posted 30d

12

30d movement

-25%

Remote share

3.6%

Salary listed

89.3%

Salary trend 1Y

Not enough history

What they are looking for

Skills & requirements

Qualification

Partner with Sales on account-based marketing (ABM) for priority accounts, and support full-funnel marketing ownership: from vertical paid demand generation and lead qualification (MQL/SQL definitions) through to sales handoff; All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, age, genetic information, or any other basis prohibited by law; We also consider qualified applicants with criminal histories consistent with applicable federal, state and local law

Department · North America Rideshare Marketing

L

Hiring company

Lyft

Technology

Wherever you’re headed, count on Lyft for rides in minutes. The Lyft app matches you with local drivers at the tap of a button. Just request and go. Ride by ride, we’re changing the way our world works. We imagine a world where cities feel small again. Where transportation and tech bring people together, instead of apart. We see the future as community-driven — and it starts with you.

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