Replit is the agentic software creation platform that enables anyone to build applications using natural language. With millions of users worldwide, Replit is democratizing software development by removing traditional barriers to application creation. About the Role: We’re looking for a Senior Product Marketing Manager to help accelerate the growth of Replit Agent — a core part of our mission to allow anyone to build software, without any coding experience. This role sits at the crossroads of product, engineering, and go-to-market , ensuring that every new feature we ship lands with clarity, excitement, and impact. You’ll work closely with our engineers, PMs and Partnership teams to understand the product roadmap, then translate those innovations into compelling narratives that resonate with builders of all kinds — from solo builders to enterprise teams. You’ll also leverage your storytelling expertise to collaborate with our partner ecosystem , crafting compelling “Better Together” narratives that elevate our joint value and propel partner marketing initiatives. Replit moves fast — we ship continuously, experiment relentlessly, and aim to make every builder more productive and creative. We’re looking for someone who thrives in that environment: part strategist, part storyteller, and part operator. What You’ll Do: Lead Product Marketing for our Launches Develop and operationalize Replit’s launch motion — from early roadmap planning through public release. Create repeatable frameworks that keep launches fast, clear, and coordinated. Shape Messaging & Positioning Craft technically fluent, developer-first narratives that highlight how Replit’s AI coding agent accelerates creativity and productivity. Tailor messaging to different developer segments and channels. Create Sales & Growth Enablement Build the first generation of enablement materials (decks, demos, battlecards, FAQs) that empower GTM teams and partners to tell Replit’s story confidently. Lead Competit
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Role overview
Job description
Replit is the agentic software creation platform that enables anyone to build applications using natural language. With millions of users worldwide, Replit is democratizing software development by removing traditional barriers to application creation. About the Role We're looking for an AI-native product growth lead to own Replit's entire paid acquisition and lifecycle marketing engine as the single DRI. This is an IC role for someone who builds systems, not just campaigns. Someone who uses AI and automation aggressively to do what traditionally requires an entire team. You don't need an engineering background. You need the instinct to build: when you see a repetitive task, you reach for Replit or an API before you reach for a spreadsheet. You'll have data science and data engineering partners for infrastructure and modeling, and brand marketing will set creative direction. Your job is t
…What they are looking for
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Department · Engineering
Hiring company
Replit
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