Senior Analyst, Analytics & Metrics

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. About Open Intelligence: Open Intelligence (OI) is one of WPP’s most strategic bets — a data and AI initiative at the intersection of machine learning, advertising technology, and audience insight, built to power the next generation of media intelligence. OI operates at real scale, running across the US and UK and expanding rapidly across EMEA and APAC. Our Copenhagen team has ~50 people, including 14+ data scientists and a strong engineering group. We’re flat, high-trust and fast-moving: strong opinions loosely held, teamwork over ego, aim high and have fun. Why we're hiring: Open Intelligence is accelerating the development of its core AI capabilities, and we are strengthening our applied-AI and engineering group in Copenhagen. We need a Senior Engineer who can bridge the gap between AI experimentation and production software engineering — taking cutting-edge model research, multimodal embeddings, and agentic tools, and turning them into scalable, robust, and well-architected components that power products across WPP globally. We are looking for a Senior Engineer who cares about architecture and cod

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. Why we're hiring: We are expanding our data science capability to develop a state-of-the-art system for estimating and understanding the size and characteristics of marketing and advertising audiences. This role offers the opportunity to apply Bayesian statistics, advanced mathematical thinking and production-quality engineering to complex problems with meaningful industry impact. What You’ll Be Doing Develop and implement Bayesian statistical models and other advanced analytical methods to estimate audience sizes and characteristics. Translate complex mathematical and statistical questions into robust, explainable data-driven solutions. Build and maintain production-ready Python packages, including unit tests and clear technical documentation. Collaborate with data scientists, engineers and other specialists to design, build and refine analytical solutions. Work with diverse data formats and help maintain data quality and integrity throughout the analytics pipeline. Use cloud computing resources to support scalable data processing and model deployment. Contribute to Git repositories, code reviews and

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. Location Requirement This is a hybrid role based in Copenhagen, Denmark. Candidates must currently reside in Denmark or be willing to relocate independently, as relocation support is not provided for this position. Why we're hiring: WPP’s Data & Technology Solutions is the WPP’s unified global data products and technology team. We work with our agencies and clients to build data data-driven solutions and technology product to power marketing transformation. WPP Open is our AI platform for marketing, it connects marketing professionals, data, tools and AI in a single place. WPP Open is the simplest, safest and fastest way to realize the benefits of scaled AI – delivering better-informed creative ideas faster, at scale and at lower cost. We’re endlessly curious and our team of thinkers, builders, creators and problem solvers are over 2,000 strong, across 20 markets around the world. What you'll be doing: Design, develop, test, and deploy scalable software applications Write clean, maintainable, and well-documented code Participate in code reviews and technical discussions Collab

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. Why we’re hiring We’re growing the data engineering capability behind ad-tech solutions that process large-scale, real-time audience data. In this role, you’ll take deep technical ownership of the data model that supports targeting and measurement decisions for advertisers at scale. You’ll help evolve a complex, interconnected data platform while working with modern distributed processing technologies and a highly collaborative engineering team. Who you’ll be working with You’ll work closely with data engineers and colleagues across Quality Assurance, Analytics and connector teams. We value teamwork over ego, collaboration over competition, open and honest communication, strong opinions held with curiosity, and continuous improvement through kaizen. Our technology environment Scala-based backend services Google Cloud Platform (GCP) Apache Spark for large-scale distributed data processing Parquet and BigQuery Tyda, an open-source, automation-driven software development lifecycle process What you’ll do Own and evolve a core data model spanning input and output models, field types and partitioning strate

Do you thrive in a fast-paced environment, where you gain a tremendous amount of responsibility? Do you want to be part of an exceptional entrepreneurial team with young, motivated and extremely driven people? And are you curious or passionate about people? If so, you might be our next Senior Venture Associate. About us Retail Insights is Northern Europe’s leading retail forum. We are strengthening the retail ecosystem by building a platform for insights, inspiration, and networking, connecting more than 3,000 leaders yearly from more than 15 countries. Retail Insights is part of United Media ( https://www.united-media.com/ ) which focuses on building large scale industry media and conferences products in sectors such as insurance, HR, private equity, retail, etc. As of today, we have organically launched 8 media companies and acquired one. What we offer you As our Senior Venture Associate you get the unique opportunity of being a key driver of our exponential growth curve. You’ll be working in-person in your HQ in Copenhagen where you will constantly be pushed out of your comfort zone. To ensure a never ending growth curve, we provide you with: Opportunity of having a real impact - You’ll be getting operational experience in a start-up where both your work and the results are highly tangible and matter to the business. Inspiration and guidance - A chance to work closely with our high performing team as well as with the CEO and founder of our company. Unlimited growth potential in our company - we strongly believe in and have a track record of promoting internally. Travel opportunity: You would be joining our conferences overseas. Invaluable transferable skills - boost your interpersonal, research, organisation, outreach and project management skills through experience and training. Your Responsibilities Responsibilities in this job will be defined as we work together throughout the recruitment process however, they will be mostly centred around: Thinking progressiv

Do you thrive in a fast-paced environment, where you gain a tremendous amount of responsibility? Do you want to be part of an exceptional entrepreneurial team with young, motivated and extremely driven people? And are you curious or passionate about people? If so, you might be our next Senior managing consultant. About us Retail Insights is Northern Europe’s leading retail forum. We are strengthening the retail ecosystem by building a platform for insights, inspiration, and networking, connecting more than 3,000 leaders yearly from more than 15 countries. Retail Insights is part of United Media ( https://www.united-media.com/ ) which focuses on building large scale industry media and conferences products in sectors such as insurance, HR, private equity, retail, etc. As of today, we have organically launched 8 media companies and acquired one. What we offer you As our Senior managing consultant you get the unique opportunity of being a key driver of our exponential growth curve. You’ll be working in-person in your HQ in Copenhagen where you will constantly be pushed out of your comfort zone. To ensure a never ending growth curve, we provide you with: Opportunity of having a real impact - You’ll be getting operational experience in a start-up where both your work and the results are highly tangible and matter to the business. Inspiration and guidance - A chance to work closely with our high performing team as well as with the CEO and founder of our company. Unlimited growth potential in our company - we strongly believe in and have a track record of promoting internally. Travel opportunity: You would be joining our conferences overseas. Invaluable transferable skills - boost your interpersonal, research, organisation, outreach and project management skills through experience and training. Your Responsibilities Responsibilities in this job will be defined as we work together throughout the recruitment process however, they will be mostly centred around: Thinking progre