VP, Brand Strategy

About Us At BGBx , we're driven by a simple idea: breakthrough thinking creates breakthrough impact. As an independent commercial solutions partner to pharmaceutical and life science companies, we bring together strategists, scientists, communicators, creatives, technologists, and data experts to tackle some of healthcare's most important challenges. Our teams work across consulting and communications to help clients shape strategy, launch innovations, engage stakeholders, and drive meaningful results throughout the product lifecycle. The work is complex, fast-moving, and deeply connected to improving lives, creating opportunities for curious minds to make a real difference every day. If you're energized by collaboration, inspired by innovation, and motivated by work that matters, you'll find a place to grow, contribute, and make a meaningful impact at BGBx. Position Overview The VP, Engagement Strategy turns brand strategy into connected omnichannel engagement. This senior leader defines how audience insight, behavioral science, content, media, CRM, field engagement, technology, and measurement work together across the customer journey. The VP leads clients and integrated teams from insight through activation and optimization, while helping grow BGBx's Engagement Strategy capability. Key Responsibilities Engagement & Omnichannel Strategy Lead audience-centered, behaviorally informed omnichannel strategies across HCP, patient, caregiver, payer, and other stakeholder audiences Translate brand and business strategy into connected journeys, engagement architectures, channel roles, sequencing, triggers, and activation roadmaps Define how content, media, CRM, field, social, experiential, and digital interactions work together to move audiences toward desired behaviors Make clear strategic choices and tradeoffs that focus investment on the moments and interactions most likel

🚀 About WRITER WRITER is where the world's leading enterprises orchestrate AI-powered work. Our vision is to expand human capacity through super intelligence. And we're proving it's possible – through powerful, trustworthy AI that unites IT and business teams together to unlock enterprise-wide transformation. With WRITER's end-to-end platform, hundreds of companies like Mars, Marriott, Uber, and Vanguard are building and deploying AI agents that are grounded in their company's data and fueled by WRITER's enterprise-grade LLMs. Valued at $1.9B and backed by industry-leading investors including Premji Invest, Radical Ventures, and ICONIQ Growth, WRITER is rapidly cementing its position as the leader in enterprise generative AI. Founded in 2020 with office hubs in San Francisco, New York City, Seattle, Austin, Chicago, and London, our team thinks big and moves fast, and we're looking for smart, hardworking builders and scalers to join us on our journey to create a better future of work with AI. 📐 About the role In a world where every AI company sounds the same, WRITER is building something different. We believe a great brand doesn’t just look good. It earns trust, sharpens conviction, and gives people the confidence to act. We’re looking for someone who believes that just as deeply as we do. Reporting into the VP of brand and communications, you’ll drive ownership of the WRITER brand, internal and external, from campaign strategy to the systems that make great brand work scalable. You’ll help shape how the world sees us, how our employees feel about us, how our product expresses us, and how AI makes all of that more powerful. If you’re a brand leader who thinks in systems, ships with taste, and is genuinely excited about what agentic AI makes possible for marketing, this is your role. 🦸🏻‍♀️ What you’ll do Brand strategy and campaigns - You’ll lead brand campaign strategy from idea through activation — not just the brief, but the conviction behind it. You’ll develop

About the role Chime is at an inflection point. We're the leader in consumer financial technology, trusted by more than 10 million members. Our next chapter will be built on the strength of our brand, our technology, and our products. This role tells that story end to end. You'll lead Product & Brand Communications with a clear mandate: make Chime a household name, establish us as the innovator in consumer finance for the AI era, and show mainstream America the full breadth of what we've built for them. You'll drive a step change in our consumer and technology brand and scale the team that gets us there. You're equally formidable dreaming up a brand campaign that gets the country talking and orchestrating an integrated product launch that makes a splash. You partner closely with Brand Marketing and Product Marketing leadership from the start, shaping campaigns and launches into one cohesive narrative and amplify it across channels. You bring sharp brand and product comms chops, bold ideas, and a bias for action. As a member of the Communications leadership team, you'll report to the VP of External Communications and work closely with Marketing, Product, and Engineering leaders. In this role, you can expect to: Set the strategy: Own an integrated product and brand communications strategy that drives the business and wins over consumers and the tech community alike. Mainstream the Chime brand: In close collaboration with Brand Marketing, turn brand partnerships, consumer insights, original research, and cultural moments into campaigns that generate sustained coverage. Own the product narrative: Work hand in hand with Product Marketing to drive 360-degree product launches, from messaging to media, influencer relations, and the owned and paid surround sound that turns each one into a buzzy moment. Build the team: Lead and develop a high-performing team and raise the bar for the function. Product and Brand Communications is a growth driver for Chime

About the role: Health-E Commerce is growing Patiently, our owned digital health and telehealth business, into new conditions and new distribution channels. We're hiring a VP of Marketing to lead the brand's marketing strategy as it expands — leading the team, refining how we go to market, and driving growth across a growing set of conditions and channels. The VP, Marketing is the most senior marketing role on Patiently. You’ll own the brand’s growth strategy, positioning and brand, go-to-market for each new condition and channel, demand generation and lifecycle, budget, and measurement. This person will draw on the resources and infrastructure of Health-E Commerce while moving quickly and owning outcomes directly. The role is both strategic and hands-on. You’ll set the direction for the brand and make the case for it to executive leadership; you’ll also write the positioning, review the creative, and get into the funnel data when a launch isn’t converting. The team is growing, and the right leader is energized by building the strategy, the team, and the playbook rather than inheriting one. Reporting to the Chief Marketing Officer, this role will work closely with the Chief Digital Health Officer and his team and cross functionally with Product, Sales, Design, Clinical/Compliance, and executive leadership to grow Patiently across conditions and channels. Key responsibilities: Own the marketing strategy for Patiently. Set the growth plan for the brand in tandem with the CMO and Chief Digital Health Officer and translate it into annual and quarterly priorities, budgets, and targets the team will be accountable for. Lead the brand. Define and steward Patiently’s positioning, identity, voice, and narrative. Keep them consistent as the brand stretches across conditions and adapt the messaging so it lands with each new patient population. Build and run go-to-market. Own the launch plan for every new condition and distribution channel — a

About Us At BGBx , we're driven by a simple idea: breakthrough thinking creates breakthrough impact. As an independent commercial solutions partner to pharmaceutical and life science companies, we bring together strategists, scientists, communicators, creatives, technologists, and data experts to tackle some of healthcare's most important challenges. Our teams work across consulting and communications to help clients shape strategy, launch innovations, engage stakeholders, and drive meaningful results throughout the product lifecycle. The work is complex, fast-moving, and deeply connected to improving lives, creating opportunities for curious minds to make a real difference every day. If you're energized by collaboration, inspired by innovation, and motivated by work that matters, you'll find a place to grow, contribute, and make a meaningful impact at BGBx. Position Overview The VP, Group Art Supervisor is a senior-level creative department position responsible for providing direct support to the Creative Director, particularly in the areas of creative presentation, client relations, and team creative oversight. The group art supervisor must possess superior visual conceptual skills and knowledge of pharmaceutical requirements/terminology as well as vendor requirements/capabilities. This position reports to the Associate Creative Director. Role Requirements: Concept, execute, and oversee design and concepts for multiple brands as a brand lead Keep all work consistent and on brand guidelines and strategy Contribute to strategic and tactical planning Key client contact for applicable brands Raise creative consciousness of agency through internal presentations and leadership Establish credibility with clients at all levels through advanced thinking and clear communication Helps establish and maintain the highest possible standards of reproduction for all digital, print, audio/visual and collateral materials produced by the

Citi's U.S. Consumer Cards (USCC) business is one of the largest card issuers in the United States, serving millions of customers across a broad portfolio of branded, co-brand, and retail services card products. We are seeking to hire a VP Rewards Reengineering - Strategy and Analytics position to be part of the USCC Pricing and Rewards Reengineering team. The VP Rewards Reengineering - Strategy and Analytics position will report to Rewards Reengineering Analytics Lead and will be responsible for developing Rewards strategies grounded in data, customer, and operational insights. This individual will leverage financial analysis to enhance portfolio profitability through many rewards strategic work, balancing customer experience and ensuring regulatory compliance. This role will partner across multiple teams, including Product, Finance, Risk, Legal, Compliance, Technology and Operations to drive Rewards strategies for USCC. Key Responsibilities: Develop comprehensive Rewards strategy recommendations based on in-depth customer insights (both quantitative and qualitative), sound financial impact forecasting and thorough understanding of competitive landscape and regulatory environment Evaluate new initiatives by developing financial sizings, weighing risk / reward tradeoffs, assessing customer impact, and various other key factors Retrieve data and conduct data driven analytics using various analytical tools, software, and techniques Develop robust forecasting and tracking capabilities, and ensure robust quality control in Rewards processes Understand regulatory implications associated with Rewards policy and develop mitigation / opportunity strategies Communicate clearly and effectively to business partners and senior leaders Candidate Qualifications 6+