WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. About the role We’re looking for a VP, Statistical Measurement to lead statistical methodology, measurement standards and quantitative quality across our Open Intelligence Solutions (OIS) portfolio. This is a senior leadership role within Strategic Data Science, focused on ensuring that the analytical work we produce is rigorous, credible and commercially meaningful . You’ll be the organisation’s authority on statistical methodology and numerical quality, helping teams turn complex data into robust evidence that clients and senior stakeholders can trust. You’ll shape the evolution of Marketing Mix Modelling (MMM), attribution, incrementality, causal inference and experimental design , while establishing consistent standards for validation, statistical quality assurance and communicating uncertainty. You’ll also play an important role in preparing the organisation for an increasingly AI-assisted analytical environment , ensuring that both people and AI-enabled workflows apply statistical methods responsibly and communicate findings accurately. What you’ll do Own statistical methodology and measurement
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Role overview
Job description
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. About the role: We’re looking for a VP, Strategic Dat
…What they are looking for
Skills & requirements
Department · Technology & Innovation

Hiring company
WPP
At WPP, we believe in the power of collaboration and the impact of bold ideas. We champion creativity, providing a dynamic environment where you can contribute to groundbreaking work, develop your skills, and become part of a global community of passionate individuals. Explore a world of opportunities at WPP and discover a career that fuels your passion and empowers you to make a difference. We use AI tools in our hiring process to enhance efficiency and improve the candidate experience, such as helping match candidates to roles or assist with scheduling. These tools support, but never replace, human decision-making. All final hiring decisions are made by people. We are committed to using AI ethically, ensuring fairness, minimizing bias, and protecting candidate data in line with privacy regulations. If you have questions about how AI is used in our recruitment process, please reach out to [email protected].
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