Base Location: Noida (Extensive Pan-India Travel Required) Role Overview We are looking for a high-ownership, execution-first General Manager to drive cross-sell initiatives by working closely with offline business teams and partners across locations. This role is critical in bridging central product and business teams with on-ground leaders, ensuring rapid execution, structured feedback loops, and strong MIS-driven decision making. The role demands significant travel, deep coordination with senior field leaders, and the ability to operate with an entrepreneurial mindset in ambiguous, fast-moving environments. Key Responsibilities ● Act as the single-point owner for driving cross-sell initiatives through offline teams across regions ● Travel extensively across cities to work with regional and city heads, align on targets, incentives, and execution plans, and resolve on-ground bottlenecks in real time ● Ensure consistent execution of cross-sell programs across all locations ● Drive adoption of new products through offline channels and identify high-potential locations and teams for scaling ● Build and refine cross-sell playbooks in collaboration with central teams based on field learnings ● Act as the voice of the field by gathering structured feedback from frontline teams and leaders ● Translate qualitative on-ground feedback into clear, actionable inputs for product, operations, and leadership teams ● Build and own robust Excel-based MIS dashboards covering cross-sell performance, location-wise metrics, leader-wise performance, and funnel conversion ● Ensure data accuracy, reporting discipline, and timely business reviews ● Use MIS and insights to drive accountability and course correction ● Work closely with senior offline leaders, product, operations, and analytics teams ● Influence without authority and drive alignment across multiple stakeholders Candidate Profile Experience ● 8–14 years of overall experience (flexible for exceptional candidates) ● Strong ex
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About Us : Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm's mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the Role : We are looking for an experienced Category Lead to define, build, and scale one of our categories from the ground up This is a high-impact, entrepreneurial role that combines category ownership, product thinking, business strategy, and cross-functional execution. The ideal candidate will have experience owning large business categories, driving growth, and building customer-centric products at scale. What You'll Do : - Own the end-to-end strategy, growth, and P&L of the category. - Design customer-first financing journeys where interest is charged only on the utilized amount, creating a flexible borrowing experience. - Identify new customer segments, use cases, and growth opportunities across merchants, D2C brands, SMEs, and digital businesses. - Drive category performance through data-led decision making, experimentation, and continuous optimization. - Monitor portfolio performance, customer adoption, profitability, and key business metrics. - Work closely with leadership to launch and scale new initiatives as part of Paytm's new venture. What We're Looking For : - 7-10 years of experience in Category Management, Product Ownership, Business Management, or General Management. - Strong experience owning and scaling a business category or product with measurable business impact. - Strong understanding of customer journeys, marketplace ecosystems, supply chain, logistics, merchant platforms, or financial products. - Demonstrated ability to manage large portfolios, drive business growth, and influence cross-functional teams. - Excellent analytical, stakeholder management, and problem-solving skills.
Key Responsibilities:- 1. Channel Ownership & Growth Own end-to-end affiliate channel performance from partner onboarding to scale Drive acquisition with a focus on quality metrics (IR FT), not just volume Build a sustainable and scalable affiliate growth engine 2. Partner Ecosystem Development Build and manage relationships with affiliate networks (vCommission, Admitad, etc.), fin-influencers, publishers, and deal platforms Onboard and scale high-quality direct affiliates and strategic partners Identify and unlock new affiliate growth opportunities (content, comparison platforms, communities, etc.) 3. DRA Channel Buildout Set up and scale the DRA (Digital Referral Agent) channel Ensure compliance with regulatory requirements and internal policies Define onboarding, training, tracking, and payout mechanisms for DRAs 4. Performance & Optimization Optimize payouts, funnels, and landing journeys to improve CAC and conversion rates Drive continuous experimentation across creatives, messaging, and partner cohorts Improve affiliate-driven funnel metrics: Signup KYC IR FT 5. Analytics & Governance Own channel-level reporting: CAC, ROI, cohort performance, partner-level metrics Implement strong tracking, attribution, and fraud detection mechanisms Ensure traffic quality and prevent misuse or arbitrage 6. Cross-functional Collaboration Work closely with Product, Marketing, Compliance, and Analytics teams Influence onboarding flows and growth experiments for affiliate traffic Align affiliate strategy with broader acquisition and business goals Requirements 810 years of experience in affiliate / performance marketing, with mandatory experience in stock broking / fintech Strong understanding of broking acquisition funnels (Signup KYC IR First Trade) Proven track record of scaling affiliate channels with measurable ROI Hands-on experience with affiliate networks (vCommission, Admitad, Impact, etc.) and direct partnerships Experience or exposure to DRA model and regulatory fra
About the Team Product Management in Meesho closely resembles our rapacious growth. Because we obsess over understanding customer behaviour, we’ve been able to carve out an e-commerce niche in Tier 2/3/4 towns in Bharat. Our business growth is testimony to a singular focus on how we think of ‘product’ for our unique customers - ones that have barely shopped online, but are now able to because of Meesho. Fun fact: Nearly 5% of India’s households shop with us. As a Director in our team, you will collaborate with Developers, Product Managers, Designers, Data Scientists, and Engineers. We are driven by a ‘user-first’ mindset. We have a strong bias for action. Above all, our PMs are driven by impact, not features. We drive ‘problem discovery’ & delivery - not only obsess over “what to build”, but execute with rigor to create impact. But there’s more – we love to have fun as much as we love to work hard. From movie buffs, to sportspersons, we have a super cool team. So, if a game of badminton after a day of brainstorming at work sounds like something you would love to do, then join us! About the Role We are looking for the right person to lead our talented bunch of Product Managers, Senior Product Managers and Product Analysts. As our Director, you will further act as a cross-functional leader. You will influence senior stakeholders across teams such as Engineering, Design, Category Management, Marketing, Operations, and Finance to bring a new product to life.
About the Team Product Management in Meesho closely resembles our rapacious growth. Because we obsess over understanding customer behaviour, we’ve been able to carve out an e-commerce niche in Tier 2/3/4 towns in Bharat. Our business growth is testimony to a singular focus on how we think of ‘product’ for our unique customers - ones that have barely shopped online, but are now able to because of Meesho. Fun fact: Nearly 5% of India’s households shop with us. 😉 As a Group Product Manager in our team, you will collaborate with Developers, Product Managers, Designers, Data Scientists, and Engineers. We are driven by a ‘user-first’ mindset. We have a strong bias for action. Above all, our PMs are driven by impact, not features. We drive ‘problem discovery’ & delivery - not only obsess over “what to build”, but execute with rigour to create impact. But there’s more – we love to have fun as much as we love to work hard. From movie buffs, to sportspersons, we have a super cool team. So, if a game of badminton after a day of brainstorming at work sounds like something you would love to do, then join us! About the Role We are looking for the right person to lead our talented bunch of Product Managers, Senior Product Managers and Product Analysts. As our Group Product Manager, you will further act as a cross-functional leader. You will influence senior stakeholders across teams such as Engineering, Design, Category Management, Marketing, Operations, and Finance to bring a new product to life.
At Playlist, life's richest moments happen when people step away from screens to move, connect, explore, and play. We're building the definitive platform for intentional living, connecting people with inspiring experiences in fitness, wellness, and beyond. With popular brands like Mindbody and ClassPass, Playlist empowers businesses and individuals, making it effortless for aspirations to become actions. Join us in reshaping technology's role to foster meaningful, real-world connections. Mindbody equips wellness entrepreneurs with technology to support thriving businesses and create exceptional experiences. Innovation and curiosity drive our culture, connecting businesses and individuals through cutting-edge solutions. Join us if you're passionate about enhancing wellness through technology. The Role You'll Play: Build and maintain performant backend systems and applications that drive real-world experiences Partner with Product, Design, and QA to bring features to life from ideation through deployment, always iterating with the end-user in mind. Champion engineering best practices—automated testing, peer reviews, observability, and elegant design Lead and influence architecture decisions that prioritize scalability and simplicity <span data-contrast=&quo
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