Marketing Lead Jobs

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. Roblox is seeking a Product Marketing Manager for our Ads product team, focused on Advertiser Tools and Outbound Demand. As the PMM, you will partner closely with the product owners for advertising products that enable brands and advertisers to create, manage, target, measure, and scale campaigns on Roblox. You will lead the strategy and go-to-market execution for Roblox’s advertiser-side ads portfolio, including Ads Manager, targeting, creative and campaign-creation tools, measurement, and self-serve advertiser adoption. You will be instrumental in building the narrative, programs, and market demand needed to establish Roblox as a high-value advertising platform for brands. You will work closely with Brand Partnerships, Sales, Product, Engineering, Integrated Marketing, and Communications to translate product capabilities into compelling advertiser value propositions and scaled demand-generation programs. This role will be based at our headquarters in San Mateo, CA, in a hybrid arrangement with Tuesday through Thursday onsite. You Will Lead the launch process and drive the go-to-market strategy, messaging, content creation, and positioning for advertiser-facing Ads products and policies. O

We’re looking for a Senior Technical Product Marketing Manager to join our security product marketing team and help bring Datadog’s rapidly growing security offerings to market. In this high-impact role, you’ll collaborate closely with Product, Sales, Sales Engineering, and Enablement to translate complex technical capabilities into compelling narratives that drive awareness, adoption, and differentiation. As the first hire in this space, you'll own key go-to-market efforts, lead technical positioning for strategic initiatives, and mentor others on content strategy and enablement best practices. This is a unique opportunity to shape how Datadog tells its security story to a global market. At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them. What You’ll Do: Define and execute the technical marketing plan for Datadog’s security product line, from launches to scaled adoption. Partner cross-functionally with Product, PMM, Sales Engineering, and Enablement to craft differentiated messaging, inform roadmap decisions, and build cross-product solution narratives. Create and deliver high-impact sales tools including battlecards, investigation flows, objection handling guides, and competitive workshops. Lead competitive strategy by synthesizing market insights and producing content that positions Datadog as a differentiated leader in cloud-native security. Act as a technical subject matter expert and trusted advisor — coaching field teams, reviewing enablement content, and influencing internal strategy. Represent Datadog in customer briefings, industry events, and webinars, serving as a go-to voice on observability and security. Who You Are: 8+ years of experience in technical product marketing, developer relations, product management, solutions engineering, or related roles in

Datadog’s Partner Marketing Team is looking for a Senior Partner Marketing Manager to drive strategic marketing initiatives with our Cloud Service Providers and Channel Partners in EMEA. In this role, you will own and execute marketing programs designed to increase partner engagement, generate leads, and expand awareness of Datadog’s solutions within the cloud provider and channel ecosystem. This position offers a high-impact opportunity to collaborate with cross-functional teams and senior leadership while shaping Datadog’s presence with our ecosystem of partners. At Datadog, we place value in our office culture - the relationships and collaboration it builds, and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them. What You’ll Do: Develop and execute regional partner marketing programs, including webinars, demand generation campaigns, enablement sessions, industry events, and social media initiatives to drive engagement. Set cross-team strategy and execute plans, working cross-functionally across product, demand gen, and partnerships teams — often in ambiguous, fast-changing environments. Drive coordinated field alignment, co-sell motions, and partner-led pipeline with AWS, Google Cloud and Microsoft Azure Understand and work within regions and stakeholders across the South EMEA region to build the partner ecosystem Track and analyze the effectiveness of partner marketing initiatives, reporting on key performance metrics through internal and external quarterly OKRs to ensure continuous optimization. Translate partnership data into clear ROI narratives for leadership and client/partner audiences.This includes presenting partnership marketing strategies and results to stakeholders while demonstrating clear ROI and strategic value Build and own our EMEA presence at global conferences like AWS Reinvent, DASH and Google Cloud Next Who You Are:

Secure Every Identity, from AI to Human Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence. This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk. The Partner Marketing Manager is a business strategic thinker, executor, and leader in Partner + Marketing initiatives, often leading complex projects, cross-functional, and broader company-wide initiatives. Deep understanding of business value propositions and better together positioning with assigned focus partners. Owns, builds and drives the strategies and plans with specific assigned focus partners / partner types. Builds and executes Partner + Marketing initiatives, campaigns or programs leveraging templates and frameworks working closely with cross-functional teams. Experience: 8+ years of related experience in a professional role with a Bachelor’s degree; or 6+ years with a Master’s degree Core Responsibilities Partner Marketing Execution & Support: Joint Campaign Planning: Collaborate with partners to design and execute joint marketing campaigns, such as webinars, events, or digital advertising. Asset Creation: Develop co-branded materials like whitepapers, solution briefs, and social media content Funding Support: Manage Market Development Funds (MDF) to financially support partner-led marketing initiatives Work with the regional marketing team to identify opportunities to incorporate focus partners into existing Okta-led initiatives Coordinate with the APJ Strategic Partner Marketing Manager on logistical tasks related to GSI and CSP partners as directed. Relationship & Event Execution: Serve as a primary marketing contact for a set of fo

About Pinterest: Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product. Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible. At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI. Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here . Pinterest's Global Business Organization partners with advertisers, agencies and the wider industry to grow Pinterest's business. This role owns how Pinterest shows up with key industry associations and on the industry's biggest stages, from the ANA, MMA and IAB to marquee moments like CES, Cannes Lions and POSSIBLE. You'll be the connective tissue between Pinterest's leaders and the external industry, shaping visibility, influence and reputation across the advertising and marketing landscape. What you'll do: Serve as Pinterest's day-to-day contact for key industry associations, leading memberships and commitments, delivering against contractual obligations and finding new ways to grow Pinterest's visibility and influence within these organizations. Inform Pinterest's speakership strategy and lead execution across key US industry events, sourcin

About Pinterest: Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product. Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible. At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI. Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here . As Director, Mid-Market Marketing you will own the global B2B marketing strategy for our mid-market advertisers within our SMB audience, building scalable, data driven solutions that drive retention and revenue growth. You will also lead the development and execution of account-based marketing strategies for high-value Mid-Market accounts, ensuring tight alignment with Sales and XFN partners. In this role you will partner closely with cross-functional partners to align on priorities, ways of working and integrated marketing plans, while building and growing a high-performing Mid-Market Marketing team. This role requires a strategic leader and operator who can act as a player-coach: setting the long term vision and operating model for Mid-Market, managing resources and developing the capabilities of your team, while personally leading criti

About Pinterest: Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product. Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible. At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI. Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here . Pinterest is hiring a Director, Marketing Technology & Innovation, the most senior technology leader within our Marketing, Creative and Communications organization. To start, you will lead a hybrid team of Technical Program Managers (TPMs), AI Solutions Engineers, and third party platform engineering partners. This role starts as a player-coach. You will be hands-on alongside your teams, finding resourceful solutions as the function takes shape, with the autonomy to make a few strategic hires as it grows. The right person is a genuine leader and developer of people who has not lost touch with the technology itself, still knows how to build and close enough to the stack to make smart decisions and earn the trust of both marketers and engineers. What you'll do: Lead AI Solutions & Platform and Tools Own the AI roadmap and intake proc

We're transforming the grocery industry At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers. Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table. Instacart is a Flex First team There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work. Overview The Marketing Enablement & Technology (MET) team sits within Instacart's Marketing organization, building the systems, APIs, and data pipelines powering Instacart's Paid Marketing channels—one of our most substantial growth levers. Operating at the intersection of Marketing, Product, and Engineering, we own the platforms behind campaign feeds, audience targeting, event pipelines, and QA automation. We're seeking a Senior Software Engineer for the Paid MarTech pod to architect and scale backend services and ETL processes enabling marketing campaign execution, conversion tracking, and third-party integrations across Paid Social, Display, SEM, Online Video, Linear Television, and Streaming Audio. You'll lead projects end-to-end, drive technical direction, mentor engineers, and partner closely with Marketing, Operations, and Product leadership to shape tec

Ready to do the most impactful work of your career? At Coinbase , we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for "good enough," you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.” learn more about working at Coinbase . As a Performance Marketing Manager on the Growth Marketing team within the Consumer & Business group, you'll own Coinbase's global performance marketing program, managing hundreds of millions in ad spend across paid search, paid social, and mobile channels to drive new user acquisition at or above ROI targets. You'll scale our customer base and revenue through data-driven, full-funnel acquisition strategies, building the playbooks and measurement frameworks that connect channel performance to downstream business outcomes. What you'll do: Own end-to-end strategy and execution across global paid performance channels (Google Ads, Meta, TikTok, and mobile UA) to hit aggressive new user acquisition and efficiency targets. Drive a rigorous testing and learning agenda across creatives, audiences, bidding strategies, and landing experiences, translating results into scaled playbooks for global markets. Partner with Data Science and Analytics to design experiments, incrementality tests, and measurement frameworks that connect channel performance to downstream business outcomes. Lead platform relationships with Google, Meta, TikTok, and others, aligning on betas, measurement approaches, and joint growth plans to unlock new capabilities. Build and maintain performance dashboards and reporting with clear visibility by geo, product, and channel, proactively surfacing insights

Ready to do the most impactful work of your career? At Coinbase , we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for "good enough," you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.” learn more about working at Coinbase . We're hiring a Senior Product Marketing Manager to own enterprise and B2B product marketing for Base , focused on financial markets. The Base Marketing team drives adoption of Base as the default chain for enterprises building onchain. You'll set the go-to-market strategy for institutional use cases, build the proof engine that turns enterprise wins into pipeline, and lead the launches that position Base as the infrastructure layer for onchain trading, lending, and tokenization. What you'll do: Own the enterprise GTM roadmap for Base financial markets, including positioning, messaging, segmentation, and launch strategy across institutional use cases (trading, lending, tokenization). Build a repeatable enterprise proof engine: written case studies, sales-enablement collateral, solution briefs, and flagship video content mapped to priority customer profiles. Lead cross-functional launches with Product, BD, CDP, DevRel, Comms, Legal, and Compliance, translating complex and regulated capabilities into clear narratives for business buyers. Drive competitive and market intelligence for enterprise crypto, bringing the voice of the enterprise customer into the product roadmap. Define and report the metrics that matter - pipeline influence, partner amplification, launch performance, and adoption - then optimize against them. Shape the working model for Base's enterprise marke

Ready to do the most impactful work of your career? At Coinbase , we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for "good enough," you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.” learn more about working at Coinbase . As a Senior Product Marketing Manager on the Product Marketing team within the Consumer & Business group, you'll own the go-to-market strategy for trading products in the Coinbase retail app. This team defines the narrative that Coinbase is the best place to trade across asset classes, from spot to perpetual futures and options. You'll be the connective tissue between the trading product team and marketing, driving trading volume growth through product launches, sharp positioning, and creative growth programs that turn awareness into action. What you'll do: Own the end-to-end trading PMM strategy, translating a complex product suite (perpetual futures, options, margin, spot) into customer-first positioning and messaging that drives adoption. Lead go-to-market for new trading instrument launches on the retail app, including audience strategy, value proposition development, channel planning, creative briefing, and measurement. Drive trading volume growth across the full funnel, partnering with CRM and growth teams to activate awareness campaigns, new product launches, and win-back programs targeting churned traders. Conceive and execute novel engagement programs (trading competitions, incentives, event-driven campaigns) that reach active traders and accelerate adoption of new instruments. Build deep customer understanding across trader segments, from first-time der

Ready to do the most impactful work of your career? At Coinbase , we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for "good enough," you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.” learn more about working at Coinbase . Prediction markets are one of the fastest-growing areas in trading, offering traders a way to put money behind their beliefs in sports, politics, and culture. They can be powerful truth signals since traders have financial motivation to be right and there is no third party setting the odds with a built-in edge. As a Product Marketing Manager on the Consumer & Business team, you'll support the Prediction Markets team in growing awareness and adoption of Coinbase's prediction markets product. What you'll do: Own the voice of the customer by immersing yourself in the prediction markets ecosystem and understanding which segments of users are trading which types of prediction markets across sports, politics/economics, culture, and more. Develop growth strategies and tactics for ongoing news and big events (e.g., sports tournaments, elections), ideating, refining, and executing plans using channels like social, email/push, influencers, paid ads, events, and incentives. Lead go-to-market strategy for product and feature launches such as parlays, from planning through execution. Measure and report on the performance of product marketing initiatives to inform ongoing strategy. Think big about the future of prediction markets and how Coinbase can use them to better predict outcomes and bring awareness to those predictions. Required Skills and Experience: 5+ years of market

Ready to do the most impactful work of your career? At Coinbase , we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for "good enough," you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.” learn more about working at Coinbase . You'll join the Product Marketing team within the Institutional group and own how Coinbase's most complex institutional products show up to clients globally. You'll be the PMM behind spot, derivatives, cross-margin, liquidity, and execution workflows used by hundreds of hedge funds, asset managers, and market makers. Partnering closely with Product, Markets, Sales, Legal, and Comms, you'll translate deeply technical capabilities into clear positioning, sharp enablement, and GTM strategies that drive measurable client adoption. What you'll do: Own positioning and messaging for Prime and Markets across spot, futures, options, cross-margin, execution, and liquidity access, pressure-testing narratives with Sales, Product, Legal, and clients to ensure credibility at institutional scale. Lead GTM execution for major Prime and Markets launches, including product readiness, sales enablement, client communications, sequencing, and events. Build high-signal enablement materials - talk tracks, FAQs, battlecards, demos, and client-ready narratives - that reduce complexity for the field and reflect real objections, deals, and buying behavior. Partner with Sales, STPs, and Coverage to translate complex technical capabilities into institutional-grade clarity, and contribute market-backed insight that informs product roadmap conversations. Drive clarity around what's live, what's ne

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The Marketplace organization drives Lyft’s business growth and ensures our marketplace performs reliably and efficiently. Within Marketplace, the Market Insights team is responsible for the health and growth of Lyft’s top regions. We are looking for an analyst to join the Market Insights team to identify key opportunities in these regions and influence strategy across the company. From long-term strategic decisions to weekly agile operations, you will own a range of business-critical work. You will identify our marketplace’s most critical gaps, create business and product strategies to address them, and partner with cross-functional teams to deliver impact. The ideal candidate is proactive, has strong analytical capabilities, and can collaborate effectively across teams. Responsibilities: Become an expert in rideshare marketplace behaviors/trends and support leadership in data-informed business strategies and decisions Leverage data and analytics to identify problems and opportunities in Lyft’s top regions, synthesize the trends and insights, and recommend action plans Operate within rideshare decision-making frameworks with a critical lens, evaluating areas of improvement and business growth opportunities Partner with Data Science, Product, Engineering, and other teams to deliver business, product, and strategy improvements Be proactive in pursuing opportunities and have a true ownership mindset to get things done Experience: Bachelor’s degree with a focus in analytics, statistics, economics, finance, marketing, or other quantitative fields 3+ years experience in management consulting, strategic data science/analytics roles in a technology company, or an equivalent analytical role in a high growth startup Experience analyzing data, extracting key insights and trends, and producing

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The Marketplace organization drives Lyft’s business growth and ensures our marketplace performs reliably and efficiently. Within Marketplace, the Market Insights team is responsible for the health and growth of Lyft’s top regions. We are looking for an analyst to join the Market Insights team to identify key opportunities in these regions and influence strategy across the company. From long-term strategic decisions to weekly agile operations, you will own a range of business-critical work. You will identify our marketplace’s most critical gaps, create business and product strategies to address them, and partner with cross-functional teams to deliver impact. The ideal candidate is proactive, has strong analytical capabilities, and can collaborate effectively across teams. Responsibilities: Become an expert in rideshare marketplace behaviors/trends and support leadership in data-informed business strategies and decisions Leverage data and analytics to identify problems and opportunities in Lyft’s top regions, synthesize the trends and insights, and recommend action plans Operate within rideshare decision-making frameworks with a critical lens, evaluating areas of improvement and business growth opportunities Partner with Data Science, Product, Engineering, and other teams to deliver business, product, and strategy improvements Be proactive in pursuing opportunities and have a true ownership mindset to get things done Experience: Bachelor’s degree with a focus in analytics, statistics, economics, finance, marketing, or other quantitative fields 3+ years experience in management consulting, strategic data science/analytics roles in a technology company, or an equivalent analytical role in a high growth startup Experience analyzing data, extracting key insights and trends, and producing