Media Activation Director Jobs

ROLE: MEDIA ACTIVATION DIRECTOR TEAM: MEDIA LOCATION: TORONTO (HYBRID) COMPANY OVERVIEW At Salt Media , we're on a mission to earn the world's attention. As the media division of Salt XC, we're building a different kind of agency where media, commerce, creative, data and technology work as a single connected team. Our people combine strategic thinking with AI-powered tools, automation and advanced analytics to help some of North America's most recognized brands solve complex business challenges and drive measurable growth. We move quickly, challenge convention, and believe the best ideas come from curious people who are empowered to experiment. If you're looking to do career-defining work alongside smart, ambitious teammates in an environment that's shaping the future of media, we'd love to meet you. ROLE OVERVIEW The Media Activation Director is a data-driven, insights-led media strategist and platform expert with hands-on analytics, reporting, and management experience. The best candidate for this role will be a natural collaborator with strong presentation, organizational, and strategic thinking skills. They have a strong comprehension of the media landscape and a proactive nature combined with a high level of attention to detail. In this role, you'll be on top of current and emerging trends in the world of digital media capabilities and tech offerings. You ideally come with a breadth of experience across clients from different verticals and will be responsible for planning, developing, implementing, and managing the overall media strategy for your clients with your team. In addition, you are responsible for managing, guiding, and training your team. The role will require the right candidate to be highly proficient in media planning, implementation, activation, optimization, reporting, and analysis. This includes understanding online user journey optimizations, a very solid understanding of Google Analytics (tracking and analysis), performance optimiza

Role Description Dropbox is looking for a Director of Media to own our total media investment—performance and brand—under a single leader. This leader will build a unified media strategy that brings performance marketing and brand investments together into one investment thesis and one operating model. They will own the media portfolio end-to-end, from upper-funnel brand campaigns through paid search, paid social, programmatic, mobile, and emerging channels, making investment tradeoffs as business priorities evolve. The role also owns how the media organization operates, balancing in-house expertise, agency partnerships, and specialist support to maximize speed, quality, and impact. The ideal candidate has worked on both sides of the industry—building media expertise at an agency before leading media inside a technology or high-growth company. They understand what great agency partnerships look like while also knowing how to build world-class internal capabilities. This role sits at the center of Dropbox's growth strategy, connecting brand, performance marketing, Product Growth, Sales, and Marketing Data Science to drive measurable business outcomes. Responsibilities Unified Media Strategy. Build and own Dropbox's media strategy across brand and performance. Set the annual and quarterly investment thesis, define the channel portfolio, and make the tradeoff decisions on where spend moves and why. Total Budget Ownership. Manage Dropbox's full media investment across paid search, paid social, programmatic, display, video, mobile, affiliate, and brand channels. Own planning, forecasting, pacing, and in-quarter reallocation against efficiency and growth targets. Brand and Performance Integration. Align reach, frequency, creative strategy, and channel mix so brand and performance investment reinforce each other rather than compete. Partner closely with the Brand organization, which owns brand positioning and creative direction, to translate brand strategy into

COMPANY OVERVIEW: The Kitchen brings together a range of disciplines and capabilities. It’s a team of creatives, producers, data analysts and social experts working together to deliver remarkable ideas that live in a variety of mediums, from everything from social to TV. This team moves at the speed of culture. It is built to respond to trends and events as they happen, coming up with the ideas that transcend social media to capture the spirit of the moment, earn media impressions, and get the country talking. Are you ready to join an award-ambitious team that's making waves in the advertising industry? Our incredible team has been recognized internationally by industry giants like Cannes, One Show and was named Campaign's Global ‘In-House Agency of The Year’, further solidifying our position as a leader in the industry. Join us and be a part of something truly special - a team that's dedicated to creating ground-breaking work and pushing limits. At The Kitchen, we're not just looking for individuals who want to be a part of the advertising industry - we're looking for trailblazers who are ready to lead the way to the next big thing! We want individuals who are passionate about producing award-winning work and have an innate drive to their craft and are eager to generate innovative ideas both within and outside of the brief. ROLE OVERVIEW: As an Associate Creative Director (Art) at The Kitchen, you’ll support the creative director to help lead a team of talented creatives to craft and write culturally resonant campaigns. Working alongside another ACD (Copy), you’ll collaborate with a diverse group of experts to craft ideas that move people and generate buzz. Whether it's a quick-turn trend activation or a thoughtfully crafted TV spot, you’ll be at the forefront of shaping work that captures attention, earns media, and inspires action. RESPONSIBILTIES: Creative: development and execution of campaigns, ensuring ideas are fresh, culturally relevant, a

We are seeking a Senior Global Demand Generation Manager to build and execute integrated programs that create, accelerate, and convert demand into qualified pipeline. This is a hands-on senior role for someone who can translate business priorities, market signals, and account intelligence into coordinated demand generation programs across regions and segments. Reporting to the Senior Director, Enterprise Acceleration, you will work across North America, EMEA, and Emerging Markets, with distinct approaches for Mid-Market and Enterprise audiences. The role will have immediate responsibility for several high-priority growth motions, including partner-led demand generation across Hootsuite’s strategic partners and ISV Suite ecosystem. This is not a narrow channel role. We are looking for someone who understands how targeting, messaging, channels, sales activation, partner motions, and measurement come together to create a pipeline. WHA T YOU’LL DO Develop and execute integrated demand generation programs aligned to regional, segment, product, and revenue priorities, building distinct demand motions for Enterprise and Mid-Market audiences and translating business goals and audience insights into coordinated programs across paid media, SEM, email, webinars, content syndication, and partner channels, managing each from strategy through activation, optimization, and performance analysis. Balance new demand creation with pipeline acceleration, account progression, and re-engagement opportunities, identifying gaps in funnel progression and building programs to improve conversion, velocity, and pipeline movement. Use intent, engagement, product, partner, and account-level signals to identify where demand is emerging and where marketing intervention can have the greatest impact, applying platforms such as 6sense or equivalent technologies to improve account prioritization, campaign activation, and coordination with Sales and BDR teams. Evolve Hootsuite beyond a primarily

We’re looking for an Account Intelligence & Outbound Specialist to help us create meaningful outbound engagement and pipeline opportunities across priority global strategic accounts. You’ll use Talkwalker insights, market signals, account research and hands-on outbound to build commercially relevant, account specific-outbound that creates movement in the accounts that matter most by identifying the right people, moments and messages to activate complex enterprise accounts working alongside two Global Strategic Account Managers. You will be reporting to the Director, Outbound Strategy. Please note that the role may include 10% of travel to events; other Hootsuite offices, etc. WHAT YOU’LL DO: Conduct deep research across priority global strategic accounts to understand their business context, market environment, brand activity, audience sentiment, competitive landscape and relevant commercial signals. Leverage Talkwalker insights, social listening, news, campaign activity, reputation signals and account history to identify timely and relevant reasons to engage prospective customers. Identify and map complex buying groups, decision-makers, influencers and stakeholders across global strategic accounts, including marketing, communications, social media, insights, customer care, digital, analytics, procurement, legal, security, Data Privacy, regional teams and executive leadership. Design and execute insight-led, account-specific outbound strategies across email, phone, LinkedIn and other relevant channels, using commercial relevance rather than generic product messaging. Develop high-value account intelligence assets including signal summaries, one-page account memos, Talkwalker insight snapshots, competitor views, pre-mortems, executive questions and buying-group maps to support strategic account activation. Act as a strategic partner to Global Strategic & Principal Account Executives by jointly prioritizing accounts, align on account strategy, and deter

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. This role combines political campaign and project management leadership with political giving strategy and PAC management. You will serve as both a political strategist and operational manager, representing policy goals to internal and external stakeholders while supporting Lyft's comprehensive political engagement infrastructure. To support our Federal, State & Local Policy teams, you will lead the development and implementation of political campaigns—including legislative advocacy and state ballot initiatives; while simultaneously driving our political giving strategy and managing all PAC operations in support of the company's policy mission. Reporting to the Director of Campaigns, this role serves as an essential support function for the broader Policy team. Responsibilities: Strategic Campaign Development & Management In partnership with our Director of Campaigns, design and implement strategic campaigns leveraging tactics such as rider and driver activation and engagement; earned, owned, and paid media; and leveraging, creating, and supporting coalitions and third party partners. Develop campaign plans with clear goals, timelines, budgets, and messaging. Lead cross-functional collaboration across Policy, Communications, Legal, Product, Marketing teams and other internal partners. Represent Lyft on industry policy coalitions, building third-party support as needed. Oversee campaign execution, ensuring adherence to timelines and budgets. Act as a thought leader on political strategies, messaging, and tactics across the company. Political Giving Strategy & PAC Operations Own and drive Lyft's short-term and long-term political contribution strategy in partnership with the Chief Policy Officer and Policy Leadership Team, ensuring alignment with business prior

About Ramp Ramp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. We automate how over $200B in annualized spend flows in and out of 70,000+ companies: authorizing payments, flagging risk, categorizing spend, and closing books. The problems are high-stakes, data-dense, and unforgiving. We hire people with high agency and high urgency. We look for slope over intercept. We care less about where you trained and more about what you’ve built. At Ramp, everyone is a builder who owns problems end to end and makes consequential decisions that shape the outcome. The median Ramp customer saves 5% and grows revenue 16% in their first year – far in excess of businesses operating without Ramp. We believe every ambitious company deserves the same. If you want to build systems that directly shape how companies move and manage billions, Ramp is the place to do it. About the Role Ramp is hiring a Director of Technical Consulting to lead the post-sales Technical Consultant (TC) organization. This leader will own how Ramp helps complex customers move from signed deal to successful activation, with particular focus on technical implementation, integrations, and the operating model that allows the team to scale. You will lead a growing organization of Technical Consultants and frontline managers, partnering closely with Customer Success, Account Management, Product, and Engineering. TCs are the technical counterpart in Ramp’s post-sales motion: they help customers navigate integration and implementation complexity, translate customer requirements into clear technical paths, and bring the right internal teams together when a solution needs to scale. This is not a traditional pre-sales Solutions Consulting role, and it is not a pure professional-services model. We are looking for a leader who can combine technical implementation judgment with strong people leadership, operational rigor, and the ability to build dura

Replit is the agentic software creation platform that enables anyone to build applications using natural language. With millions of users worldwide, Replit is democratizing software development by removing traditional barriers to application creation. About this Job Replit is redefining how software is built, and who gets to build it. Our mission is to achieve Autonomy for All : making programming accessible, collaborative, and powered by AI. To realize this vision, we are building a brand that is as iconic, inventive, and human as the product itself. We are seeking a Brand Copy Lead to shape how Replit is expressed across the world. You will be responsible for crafting the voice of our brand, writing breakthrough copy across campaigns, marketing assets, and product surfaces, and ensuring Replit’s story shows up with clarity, consistency, and cultural impact. You’ll move fluidly from high-level concepting to meticulous execution, working closely with design, marketing, product, and external partners to bring the Replit narrative to life. This is a role for a Copy Lead who thrives at the intersection of storytelling and strategy. Someone who can define timeless brand foundations while also creating standout expressions that inspire, resonate, and endure. This role reports directly to the Executive Creative Director, ensuring close collaboration on vision, craft, and execution. In this role you will: Define and evolve Replit’s brand voice, tone, and narrative across all communications. Lead copywriting for high-profile product launches, campaigns, events, and cultural activations. Write and adapt marketing assets across channels — web, social, email, paid media, video scripts, event copy, and more. Create scalable editorial guidelines and frameworks that empower teams across the company to write with excellence. Collaborate with designers, marketers, strategists, and agency partners. Elevate the quality of writing across every touchpoint, advocating for clarity, creat

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. Why we're hiring: As a Senior Data Analyst at Choreograph, you will play a critical role in delivering commercial products and services in the Activate space, enabling cross-functional teams to execute against strategic plans and roadmaps. The ideal candidate will possess a strong understanding of data transformation, quality assurance and process automation preferably within AdTech and experience of delivering platforms, products, and services across large global enterprises. Using this experience, you will work closely with What you'll need: Excellent analytical and data wrangling skills, in particular experience in manipulating and analysing data Technical background, experience with data engineering practices, database structures and schemas, SQL, Python and R Scripting. Must have the ability to use SQL for intermediate to advanced data analysis At least 2 years big data experience. Ability to work in multiple AdTech technologies required At least one year of experience and understanding of the architecture of Google Cloud Platform, Microsoft Azure or Amazon Web Services preferred Famili

Replit is the agentic software creation platform that enables anyone to build applications using natural language. With millions of users worldwide, Replit is democratizing software development by removing traditional barriers to application creation. About the Role Replit is investing seriously in paid media — TV, CTV, online video, out-of-home, audio, social, and search — and we need the person who makes that investment work. This role is the internal owner of our media program: you'll direct our external media agencies, pressure-test their plans, steward the budget, and hold every dollar accountable for reaching the right audiences on the right channels at the right time. You'll report to the VP of Marketing and act as the connective tissue between our brand and growth teams and our agency partners. This is not a hands-on-keyboard activation role. You won't be living in Ads Manager — you'll be the person who briefs the agency, challenges the channel mix, catches the pacing problem before it becomes a budget problem, and translates campaign performance into decisions leadership can act on. This is the right role if you've sat on the brand side (or want to move there from a media agency), you know what a great media plan looks like and what a lazy one looks like, and you get energy from being the sharpest media mind in the room without needing to touch the platforms yourself. What You'll Do Agency leadership: Serve as the primary day-to-day partner to our media agencies. Set strategy direction, write clear briefs, run planning cycles and QBRs, and hold partners accountable for performance, optimization, quality, and business results. Plan interrogation: Review and challenge agency recommendations across every channel — TV, CTV, OLV, OOH, audio, social, search, programmatic. Catch weak rationale, frequency saturation risks, and budget misallocations before plans get approved. Budget stewardship: Own media budget pacing, forecasting, authorizations, and reconciliatio

Who we are About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career. About the team Stripe's growth marketing team is responsible for driving efficient acquisition and activation of millions of businesses globally from solo founders to scaling startups. Paid media is a critical pillar of our self-serve acquisition strategy. The paid media team manages significant investment across search, social, video and other channels to acquire developers, founders, and operators who will build on Stripe. We partner deeply with growth, data science, analytics, data engineering, creative, finance and other marketers to deliver profitable growth via paid media. What you’ll do As Head of Self-Serve Paid Media, you will own and evolve Stripe's self-serve paid acquisition strategy, managing a team of 5-10 paid media experts and working cross-functionally with leaders across analytics, creative, product marketing, growth engineering, and finance. You'll be responsible for a substantial media budget and accountable for delivering efficient, scalable growth in signups, activations, and revenue. In this role, you'll own the long term strategy for how paid media delivers growth in Stripe’s self-serve business. You'll identify new channels and formats, build measurement frameworks that connect spend to business outcomes, and develop your team into world-class practitioners. You'll partner closely with data science to advance our attribution and incrementality capabilities, and with internal and external creative partners to produce high-

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for. About the Role The New York Times' Marketing team is looking for an Associate Manager, Growth Media Strategy (Temporary) oversees paid digital media strategy for our Acquisition program.The Enterprise Paid Acquisition team works on projects in service of enterprise subscription growth, making decisions to ensure we maximize paid subscriptions across products, including the All Access bundle, Cooking, Games and The Athletic. Job Description You will manage campaign activation, development, optimization and reporting. You will work with internal partners in Marketing, Creative, Data Insights, and Audience in helping us reach our goal to achieve 15 million subscribers by 2027. This is a hybrid role based in our New York headquarters, reporting to the Manager, Growth Media Strategy. You can typically expect to be in the office 3 days per week. Responsibilities: You will provide performance reports and insights for ongoing analysis, including ad hoc analysis to determine short and long-term optimizations and support forecasting needs. Use past insights, data visualizations, and research to develop POVs and share media expertise with the immediate and broader team in both written and verbal formats. Manage detailed media budgets, allocations, and delivery across multiple campaigns and vendors to maximize return on ad spend. Partner with the in-house platforms team, guiding campaign execution. Approve optimization recommendations and enhance perfor

ROLE: RETAIL SEARCH BUYER SPECIALIST TEAM: MEDIA LOCATION: TORONTO (HYBRID ONSITE) COMPANY OVERVIEW At Salt Media , we're on a mission to earn the world's attention. As the media division of Salt XC, we're building a different kind of agency where media, commerce, creative, data and technology work as a single connected team. Our people combine strategic thinking with AI-powered tools, automation and advanced analytics to help some of North America's most recognized brands solve complex business challenges and drive measurable growth. We move quickly, challenge convention, and believe the best ideas come from curious people who are empowered to experiment. If you're looking to do career-defining work alongside smart, ambitious teammates in an environment that's shaping the future of media, we'd love to meet you. ROLE OVERVIEW We are seeking an experienced Retail Search Buyer Specialist to manage and optimize paid search campaigns across retail media platforms. The ideal candidate will have hands-on expertise in Walmart Connect, Roundel Media Studio and Amazon Ads sponsored product and sponsored brand advertising, along with deep knowledge of keyword strategy, campaign pacing, and reporting. A Skai Certification is required, demonstrating advanced skills in retail search management and optimization. RESPONSIBILITIES Strategic Planning & Activation Develop retail media and growth plans tied to client goals and category trends. Build media and operational tactics based on those plans, launching campaigns across Walmart, Target, and Amazon. Campaign Execution & Optimization Lead hands-on campaign management: daily budget pacing, keyword bidding, placement adjustments, and bid-strategy refinements. Use consumer behaviour data and top-of-search tactics to refine paid search strategies. Reporting & Insights Delivery Deliver regular performance reporting—monthly, quarterly, and mid-year—highlighting key business trends and category influences.

GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. More than 50 million registered users and more than 50% of the Fortune 100* trust GitLab to ship better, more secure software faster. The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact. GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our values and continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems. Co-create the future with us as we build technology that transforms how the world develops software. * Fortune 500® is a registered trademark of Fortune Media IP Limited, used under license. Claim based on GitLab data. Fortune 100 refers to the top 20% ranked companies in the 2025 Fortune 500 list, published in June 2025. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of GitLab. An overview of this role The Senior Lifecycle Marketing Manager is responsible for strategizing, executing, and optimizing data-driven lifecycle communications for GitLab’s product-led and self-service audiences. This role collaborates with Product Growth, SMB Sales, Marketing Ops, Data, Product Marketing, Campaigns, and regional teams to plan and prioritize programs that engage free, trial, self-managed, and self-service users and guide them toward activation, conversion, and revenue growth. They will focus on leveraging audience data, product signals, cross-team collaboration, and continuous testing to improve lifecycle

GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. More than 50 million registered users and more than 50% of the Fortune 100* trust GitLab to ship better, more secure software faster. The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact. GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our values and continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems. Co-create the future with us as we build technology that transforms how the world develops software. * Fortune 500® is a registered trademark of Fortune Media IP Limited, used under license. Claim based on GitLab data. Fortune 100 refers to the top 20% ranked companies in the 2025 Fortune 500 list, published in June 2025. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of GitLab. An overview of this role As Growth Senior Product Manager, you'll own GitLab's self-serve product journey end-to-end, from a visitor's first interaction with GitLab.com through trial, activation, and paid conversion. Software demand is expanding fast in the agentic era, and self-serve is one of the highest-leverage paths for GitLab to capture it. You'll consolidate acquisition, activation, and monetization into a single connected experience, and use experimentation and product data to compound growth across the full funnel. Key Responsibilities Own the self-serve journey end-to-end, spanning signup, trial, activation, and monetiz