The Team + The Role Pendo's Product Marketing team translates what we build into why it matters. The team works at the intersection of product, revenue, and marketing, owning the narratives, positioning, and go-to-market motions that drive pipeline and commercial outcomes. It operates as a small, senior team with high ownership, low overhead, and a strong bias toward work that moves the business forward. Pendo is looking for a Sr. Product Marketing Manager to play a key role in our growing Enterprise business. You will partner closely across Product, Sales, and Marketing to package and position Pendo's offerings as powerful solutions for Enterprise clients. This is an individual contributor role for a builder who can create, test, adapt, and make an immediate impact in a fast-moving, AI-native environment. This is a remote role in the US. We have offices in San Francisco, CA, Raleigh, NC, or New York, NY. What this looks like day-to-day Enterprise positioning: Own and maintain clear, concise, and impactful solutions messaging for the Enterprise market. Translate Pendo's product capabilities into value-driven narratives that resonate with Enterprise buyers. Cross-functional partnership: Collaborate strategically with Product, PMM, Sales, and Marketing teams to package and position Pendo's offerings for Enterprise clients. Serve as a key conduit between Enterprise go-to-market teams and Product by bringing field feedback into product conversations. Flexible execution: Move fluidly across adjacent work as priorities shift, including solutions marketing, growth-hacker-style experiments, and demand-gen support. Adapt quickly rather than staying in a single fixed lane. AI-enabled GTM: Leverage AI tools and workflows, including building agents, to accelerate research, content creation, and go-to-market execution. Use AI as a practical multiplier for how you work and what you ship. Market research: Conduct in-depth research to define, understand, and articulate the distinct
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For over 20 years, Smartsheet has empowered teams to manage work seamlessly and scale solutions smarter. Now, in our most ambitious chapter yet, we are uniting human teams with AI agents. By orchestrating the work agents do best, automating manual tasks and uncovering insights at scale, we create the space for people to focus on what truly matters: judgment, creativity, and big thinking. That is magic at work, and it’s what we show up for every day. Smartsheet targets industries where workflow specificity is essential. As a Principal Product Marketing Manager, Vertical Industries, you will lead the strategic development of industry-specific value narratives, use case positioning, and sales-ready content for priority vertical, Manufacturing. In this role, you will own the GTM narrative, ensuring positioning is grounded in quantified, defensible value claims. This role requires deep industry curiosity, methodological discipline, and the ability to drive multiple complex workstreams in parallel to maintain Smartsheet’s competitive edge. This full-time position reports to the Sr. Director, Customer Value and can be located in our Bellevue, WA office, or you may work remotely from anywhere in the US where Smartsheet is a registered employer. What You Will Own: Value Strategy Execution — Vertical Industries Lead the team's execution of the Smartsheet Value Strategy process for priority verticals. Define positioning scope, including target segments, industry-specific buyer roles, KPIs, and competitor sets. Validate buyer value levers and map them to Smartsheet's capabilities to demonstrate differentiated, quantified benefits. Build vertical Value Impact Models and define the problem Smartsheet owns within each industry. Develop cross-functional Adoption Plans and validate position hypotheses through direct buyer sessions. ICP & CAPDB for Vertical Segments: Own ICP definition and target account prioritization for each priority vertical. Ensure each vertical ICP sp
Upwork Inc.'s (Nasdaq: UPWK) family of companies connects businesses with global, AI-enabled talent across every contingent work type including freelance, fractional, and payrolled. This portfolio includes the Upwork Marketplace, which connects businesses with on-demand access to highly skilled talent across the globe, and Lifted, which provides a purpose-built solution for enterprise organizations to source, contract, manage, and pay talent across the full spectrum of contingent work. From Fortune 100 enterprises to entrepreneurs, businesses rely on Upwork Inc. to find and hire expert talent, leverage AI-powered work solutions, and drive business transformation. With access to professionals spanning more than 10,000 skills across AI & machine learning, software development, sales & marketing, customer support, finance & accounting, and more, the Upwork family of companies enables businesses of all sizes to scale, innovate, and transform their workforces for the age of AI and beyond. Since its founding, Upwork Inc. has facilitated more than $30 billion in total transactions and services as it fulfills its purpose to create opportunity in every era of work. Learn more about the Upwork Marketplace at Upwork.com and follow us on LinkedIn , Facebook , Instagram , TikTok , and X ; and learn more about Lifted at Go-Lifted and follow on LinkedIn . Upwork's Match Platform team sits at the heart of how clients and freelancers find each other. As Senior Product Manager for Match Platform, you will own the shared infrastructure that powers matching, personalization, embeddings, and evaluation across multiple product surfaces. This is a high-leverage role: the models, features, and frameworks you build become the foundation that other product and ML teams build on. You will partner closely with engineering, data science, machine learning, analytics, and marketplace operations to reduce duplication, increase reuse of shared capabilities, and drive measurable improvem
Asana Marketing is hiring a Principal Product Marketing Manager to own the GTM strategy for our new product, Command by Asana. This strategic, high-growth role is focused on rapidly scaling products from initial traction to mass adoption. You will operate at the intersection of product strategy and commercial execution, working with Product to launch new features, arming Sales with the tools to win deals, and collaborating with partners to generate market momentum. This opportunity is ideal for someone with experience selling to developers and engineering leaders, who has navigated both PLG and SLG motions, and is technical enough to communicate with depth and credibility. This role is based in our San Francisco, New York or Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. What you’ll achieve Define and own the end-to-end go-to-market strategy , partnering closely with the Integrated Campaigns team to drive measurable business results. Develop and maintain messaging and positioning that articulates how new applications serve enterprise needs and solve complex problems for technical personas. Drive high-impact product launches that generate market momentum, ranging from flagship releases to incremental feature updates. Equip Sales and Success teams to win by creating high-quality enablement materials, including battlecards, pitch decks, and customer stories. Act as the connective tissue between Product, Partnerships, and Sales to ensure product-market fit and roadmap alignment. Analyze performance data and customer feedback to refine positioning and proactively identify new growth opportunities. About you Experience: 8+ years of experie
Asana Marketing is hiring a Product Marketing Director to own the GTM strategy for our new product, Command by Asana. This strategic, high-growth role is focused on rapidly scaling products from initial traction to mass adoption. You will operate at the intersection of product strategy and commercial execution, working with Product to launch new features, arming Sales with the tools to win deals, and collaborating with partners to generate market momentum. This opportunity is ideal for someone with experience selling to developers and engineering leaders, who has navigated both PLG and SLG motions, and is technical enough to communicate with depth and credibility. This role is based in our San Francisco, New York or Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. What you’ll achieve Define and own the end-to-end go-to-market strategy , partnering closely with the Integrated Campaigns team to drive measurable business results. Develop and maintain messaging and positioning that articulates how new applications serve enterprise needs and solve complex problems for technical personas. Drive high-impact product launches that generate market momentum, ranging from flagship releases to incremental feature updates. Equip Sales and Success teams to win by creating high-quality enablement materials, including battlecards, pitch decks, and customer stories. Act as the connective tissue between Product, Partnerships, and Sales to ensure product-market fit and roadmap alignment. Analyze performance data and customer feedback to refine positioning and proactively identify new growth opportunities. About you Experience: 8+ years of experience in pr
The Product Management team drives Asana’s product strategy and execution, translating customer needs and opportunities into a compelling roadmap and working cross-functionally to deliver impactful solutions for team productivity and collaboration. We’re helping to define the Work Management category and inventing new ways for teams to work more efficiently together and see the larger purpose behind their work. Our team works directly with Engineering, Design, Experience Research, and Data Science, as well as with Sales, Support, and Marketing to ship great products. You’ll take part in every type of product work here — from strategy to product to process improvements — conceptualizing, launching, and iterating on Asana itself for millions of teams around the world. We are looking for a product manager to join Asana’s Work Intake team, which enables teams of humans and agents to get more work context into Asana and seamlessly execute on it. You’ll be responsible for defining the path to product-market fit for new work intake capabilities, for both internal and external customers. You’ll synthesize and prioritize customer and market feedback into product features that can move the needle, and set a compelling roadmap that delivers maximum return on investment. You’ll develop capabilities that other internal teams can incorporate into their product solutions and collaborate with partner teams to develop joint solutions where your surface areas and responsibilities overlap. We are looking for someone who can find the signal in the noise, with deep customer empathy for high-complexity team collaboration workflows. The ideal product manager has an end-to-end ownership mindset and drives for results by breaking work into clear increments, sequencing dependencies, leveraging data and AI, and collaborating with technical partners on tradeoffs affecting reliability and performance. You thrive on learning from customers, and are excited to partner with engin
The Product Management team drives Asana’s product strategy and execution, translating customer needs and opportunities into a compelling roadmap and working cross-functionally to deliver impactful solutions for team productivity and collaboration. We’re helping to define the Work Management category and inventing new ways for teams to work more efficiently together and see the larger purpose behind their work. Our team works directly with Engineering, Design, Experience Research, and Data Science, as well as with Sales, Support, and Marketing to ship great products. You’ll take part in every type of product work here — from strategy to product to process improvements — conceptualizing, launching, and iterating on Asana itself for millions of teams around the world. Joining our recently formed team in Warsaw, you’ll contribute to the product direction for Asana’s new product for the agentic software development lifecycle—our bet on what the next $100M+ line of business looks like. As a Staff Product Manager, you’ll work from first principles to define how modern teams plan, sequence, and ship work in an AI-native world. You’ll partner closely with design, research and engineering to turn ambiguous problem spaces into sharp, opinionated workflows that feel fast, minimal, and “obviously right” to high-performing teams. You’ll validate your bets directly with demanding customers—from hypergrowth startups to global enterprises—and be accountable for turning those insights into a focused roadmap and real business impact. This role is based in Warsaw with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Our employees in Poland are employed under a contract of employment. What you’ll achieve Deliver a high-craft product to a new kind of customer for Asana Build product with strong passion and operational maturity Create a product strategy to balance multiple priorities and use c
Fin is the AI Customer Agent company on a mission to help businesses provide perfect customer experiences. Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey – from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk for one single system that is designed to meet the needs of modern day support teams. Founded in 2011, Fin became one of the fastest growing companies and remains one of the largest private software companies in the world with nearly 30,000 global businesses using our products to transform their customer support. Driven by our core values, we push boundaries, build with speed and intensity, and relentlessly deliver incredible value to our customers. We’re looking for a Senior Product Manager to join our team and help shape the future of business messaging and AI-powered customer engagement. This is a career-defining opportunity to lead a world-class team of engineers, designers, and researchers to deliver products that touch millions of people every day. What will I be doing? Be the Product Manager for the Messenger, Fin’s most important channel Deeply understand the customer problems you’re tackling through research, data, and direct customer interactions — then frame those problems clearly for your team. Manage the roadmap; defining what should be built, when and why - and communicate it to generate alignment and excitement. Collaborate with engineers and designers to imagine, build, and ship solutions, from bold future visions to small, focused iterations. Leverage AI to increase your own efficiency, accelerate product development, and multiply your team’s impact. Evaluate impact through quantitative and qualitat
Fin is the AI Customer Agent company on a mission to help businesses provide perfect customer experiences. Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey – from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk for one single system that is designed to meet the needs of modern day support teams. Founded in 2011, Fin became one of the fastest growing companies and remains one of the largest private software companies in the world with nearly 30,000 global businesses using our products to transform their customer support. Driven by our core values, we push boundaries, build with speed and intensity, and relentlessly deliver incredible value to our customers. Why you should join Fin today AI is transforming everything—fast. We’re at the forefront, shaping the AI Agent category and redefining customer service with Fin. Soon, Fin will handle the vast majority of customer interactions, setting a new standard for support. This shift isn’t just changing what we build—it’s changing how we work. Our team is constantly evolving, integrating AI into design, development, and go-to-market strategies. At Fin, design is in our DNA. With 60+ designers across R&D and Brand—and two co-founders from design—you’ll never have to fight for your place at the table. Here, designers lead from the start, shaping products that millions of people interact with daily. If you want to work on cutting-edge AI experiences that push the boundaries of product design, there’s no better place to be. Why this role exists In a world where it’s easier and easier to get software off the ground and to 75% built, it’s the last 25% that really matters. We need deep craft specialists—peo
Asana Marketing is hiring a Product Marketing Director to own the GTM strategy for our new product, Command by Asana. This strategic, high-growth role is focused on rapidly scaling products from initial traction to mass adoption. You will operate at the intersection of product strategy and commercial execution, working with Product to launch new features, arming Sales with the tools to win deals, and collaborating with partners to generate market momentum. This opportunity is ideal for someone with experience selling to developers and engineering leaders, who has navigated both PLG and SLG motions, and is technical enough to communicate with depth and credibility. This role is based in our San Francisco, New York or Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. What you’ll achieve Define and own the end-to-end go-to-market strategy , partnering closely with the Integrated Campaigns team to drive measurable business results. Develop and maintain messaging and positioning that articulates how new applications serve enterprise needs and solve complex problems for technical personas. Drive high-impact product launches that generate market momentum, ranging from flagship releases to incremental feature updates. Equip Sales and Success teams to win by creating high-quality enablement materials, including battlecards, pitch decks, and customer stories. Act as the connective tissue between Product, Partnerships, and Sales to ensure product-market fit and roadmap alignment. Analyze performance data and customer feedback to refine positioning and proactively identify new growth opportunities. About you Experience: 8+ years of experience in pr
Fin is the AI Customer Agent company on a mission to help businesses provide perfect customer experiences. Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey – from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk for one single system that is designed to meet the needs of modern day support teams. Founded in 2011, Fin became one of the fastest growing companies and remains one of the largest private software companies in the world with nearly 30,000 global businesses using our products to transform their customer support. Driven by our core values, we push boundaries, build with speed and intensity, and relentlessly deliver incredible value to our customers. We’re looking for a Senior Product Manager to join our team and help shape the future of business messaging and AI-powered customer engagement. This is a career-defining opportunity to lead a world-class team of engineers, designers, and researchers to deliver products that touch millions of people every day. What will I be doing? Be the Product Manager for the Messenger, Fin’s most important channel Deeply understand the customer problems you’re tackling through research, data, and direct customer interactions — then frame those problems clearly for your team. Manage the roadmap; defining what should be built, when and why - and communicate it to generate alignment and excitement. Collaborate with engineers and designers to imagine, build, and ship solutions, from bold future visions to small, focused iterations. Leverage AI to increase your own efficiency, accelerate product development, and multiply your team’s impact. Evaluate impact through quantitative
Fin is the AI Customer Agent company on a mission to help businesses provide perfect customer experiences. Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey – from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk for one single system that is designed to meet the needs of modern day support teams. Founded in 2011, Fin became one of the fastest growing companies and remains one of the largest private software companies in the world with nearly 30,000 global businesses using our products to transform their customer support. Driven by our core values, we push boundaries, build with speed and intensity, and relentlessly deliver incredible value to our customers. Why you should join Fin today AI is transforming everything—fast. We’re at the forefront, shaping the AI Agent category and redefining customer service with Fin. Soon, Fin will handle the vast majority of customer interactions, setting a new standard for support. This shift isn’t just changing what we build—it’s changing how we work. Our team is constantly evolving, integrating AI into design, development, and go-to-market strategies. At Fin, design is in our DNA. With 60+ designers across R&D and Brand and two co-founders from design, you’ll never have to fight for your place at the table. Here, designers lead from the start, shaping products that millions of people interact with daily. If you want to work on cutting-edge AI experiences that push the boundaries of product design, there’s no better place to be. Why this role exists In a world where it’s easier and easier to get software off the ground and to 75% built, it’s the last 25% that really matters. We need deep craft spec
Fin is the AI Customer Agent company on a mission to help businesses provide perfect customer experiences. Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey – from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk for one single system that is designed to meet the needs of modern day support teams. Founded in 2011, Fin became one of the fastest growing companies and remains one of the largest private software companies in the world with nearly 30,000 global businesses using our products to transform their customer support. Driven by our core values, we push boundaries, build with speed and intensity, and relentlessly deliver incredible value to our customers. Why you should join Fin today AI is transforming everything—fast. We’re at the forefront, shaping the AI Agent category and redefining customer service with Fin. Soon, Fin will handle the vast majority of customer interactions, setting a new standard for support. This shift isn’t just changing what we build—it’s changing how we work. Our team is constantly evolving, integrating AI into design, development, and go-to-market strategies. At Fin, design is in our DNA. With 60+ designers across R&D and Brand and two co-founders from design, you’ll never have to fight for your place at the table. Here, designers lead from the start, shaping products that millions of people interact with daily. If you want to work on cutting-edge AI experiences that push the boundaries of product design, there’s no better place to be. Why this role exists In a world where it’s easier and easier to get software off the ground and to 75% built, it’s the last 25% that really matters. We need deep craft spec
Fin is the AI Customer Agent company on a mission to help businesses provide perfect customer experiences. Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey – from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk for one single system that is designed to meet the needs of modern day support teams. Founded in 2011, Fin became one of the fastest growing companies and remains one of the largest private software companies in the world with nearly 30,000 global businesses using our products to transform their customer support. Driven by our core values, we push boundaries, build with speed and intensity, and relentlessly deliver incredible value to our customers. Why you should join Fin today AI is transforming everything—fast. We’re at the forefront, shaping the AI Agent category and redefining customer service with Fin. Soon, Fin will handle the vast majority of customer interactions, setting a new standard for support. This shift isn’t just changing what we build—it’s changing how we work. Our team is constantly evolving, integrating AI into design, development, and go-to-market strategies. At Fin, design is in our DNA. With 60+ designers across R&D and Brand—and two co-founders from design—you’ll never have to fight for your place at the table. Here, designers lead from the start, shaping products that millions of people interact with daily. If you want to work on cutting-edge AI experiences that push the boundaries of product design, there’s no better place to be. Why this role exists In a world where it’s easier and easier to get software off the ground and to 75% built, it’s the last 25% that really matters. We need deep craft specialists—peo
The Product Management team drives Asana’s product strategy and execution, translating customer needs and opportunities into a compelling roadmap and working cross-functionally to deliver impactful solutions for team productivity and collaboration. We're defining a new category of technology as the human agent operating system by inventing new ways for teams to work together more efficiently. Our team works directly with Engineering, Design, Experience Research, and Data Science, as well as with Sales, Support, and Marketing to ship great products. You’ll take part in every type of product work here, from strategy to product to process improvements, by conceptualizing, launching, and iterating on Asana itself for millions of teams around the world. We are looking for an experienced Product Manager to join our Enterprise Data Governance team. Our team owns the strategic platform capabilities that govern the full lifecycle of customer data, including retention, migration, auditing, export, and operational governance. We are foundational to Asana's enterprise success, providing the controls and policy frameworks that allow large organizations to meet complex regulatory requirements and securely adopt AI. As a Product Manager here, you will bridge the gap between technical infrastructure and enterprise customer needs, partnering closely with Engineering, Security, Legal, and Design to reduce operational burden and build the governance foundation that helps people and AI agents collaborate safely at scale. This is a high-impact role at the intersection of enterprise trust, regulatory compliance, and platform strategy, directly driving Asana’s growth in highly regulated industries. This role is based in our Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams wit
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