Marketing Lead in United States

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. Since our earliest days, Roblox’s economy has been powered by creators. Marketplace is a core engine of that economy: it helps creators distribute and monetize virtual items, helps users discover and express themselves through those items, and supports a healthy, trusted two-sided ecosystem. The Role As the Product Marketing Manager for Marketplace, you will lead the strategy, positioning, and go-to-market execution for products and policies that shape how creators create, discover, sell, and grow virtual items on Roblox. You will partner closely with Product and Engineering to help creators build thriving businesses through Marketplace while ensuring users have an intuitive, inspiring, and trusted experience. You will be a core part of defining and executing the strategy for Marketplace solutions that grow creator supply, strengthen shopper demand, improve discovery and conversion, and contribute to the growth of Roblox’s broader economy. This role is based in our San Mateo, CA office, with an expectation of working in person Tuesday through Thursday. You Will Own the Marketplace narrative, positioning, and go-to-market strategy across creator supply, shopper demand, discovery, merchandisi

GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. More than 50 million registered users and more than 50% of the Fortune 100* trust GitLab to ship better, more secure software faster. The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact. GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our values and continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems. Co-create the future with us as we build technology that transforms how the world develops software. * Fortune 500® is a registered trademark of Fortune Media IP Limited, used under license. Claim based on GitLab data. Fortune 100 refers to the top 20% ranked companies in the 2025 Fortune 500 list, published in June 2025. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of GitLab. An overview of this role Our primary buyers, such as CTOs and CIOs, do not discover enterprise Intelligent Orchestration platforms through simple searches. Instead, they are influenced by repeated exposure, peer recommendations, and the ongoing technical conversations within their own teams. When our sales team engages a target account that has already encountered our messaging across LinkedIn or programmatic channels, the outcome is significantly more productive. Every touchpoint is strategically crafted to enhance the effectiveness of Sales outreach. We are expanding our ABM program as a vital driver for our next phase of growt

GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. More than 50 million registered users and more than 50% of the Fortune 100* trust GitLab to ship better, more secure software faster. The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact. GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our values and continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems. Co-create the future with us as we build technology that transforms how the world develops software. * Fortune 500® is a registered trademark of Fortune Media IP Limited, used under license. Claim based on GitLab data. Fortune 100 refers to the top 20% ranked companies in the 2025 Fortune 500 list, published in June 2025. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of GitLab. An overview of this role As the Staff Lifecycle Marketing Manager, you'll own the lifecycle communications strategy for GitLab prospects, from planning and segmentation through execution and optimization. You'll work closely with Campaigns, Marketing Ops, Data Analytics, Product Marketing, Field, and Events to prioritize and deliver programs that engage prospects and move them through the buyer lifecycle. This is a senior IC role, meaning you'll drive strategy while staying hands-on across copy, segmentation, QA, testing, launch, and reporting. You'll use data-driven insights and continuous testing to improve prospect engagement,

GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. More than 50 million registered users and more than 50% of the Fortune 100* trust GitLab to ship better, more secure software faster. The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact. GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our values and continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems. Co-create the future with us as we build technology that transforms how the world develops software. * Fortune 500® is a registered trademark of Fortune Media IP Limited, used under license. Claim based on GitLab data. Fortune 100 refers to the top 20% ranked companies in the 2025 Fortune 500 list, published in June 2025. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of GitLab. An overview of this role The Senior Lifecycle Marketing Manager is responsible for strategizing, executing, and optimizing data-driven lifecycle communications for GitLab’s product-led and self-service audiences. This role collaborates with Product Growth, SMB Sales, Marketing Ops, Data, Product Marketing, Campaigns, and regional teams to plan and prioritize programs that engage free, trial, self-managed, and self-service users and guide them toward activation, conversion, and revenue growth. They will focus on leveraging audience data, product signals, cross-team collaboration, and continuous testing to improve lifecycle

We are a global team of innovators and pioneers dedicated to shaping the future of observability. At New Relic, we build an intelligent platform that empowers companies to thrive in an AI-first world by giving them unparalleled insight into their complex systems. As we continue to expand our global footprint, we're looking for passionate people to join our mission. If you're ready to help the world's best companies optimize their digital applications, we invite you to explore a career with us! Your opportunity New Relic is seeking a Director for the Americas Marketing team. This role reports to the VP Global Field Marketing. As leader of Field Marketing for Americas, you will play a pivotal role in shaping and executing our regional marketing strategy. Your leadership will drive the expansion of New Relic’s presence in the dynamic and rapidly evolving Americas observability software market. We are seeking an individual with a proven track record in driving pipeline and demand generation across both owned field events and third party conferences, executive engagement programs, partner marketing, customer marketing and account-based marketing. You’ll have a passion for technology, and a commitment to exceeding goals, surpassing industry standards and running a best-in-class regional marketing organisation. You have rich experience in managing field marketing teams, in B2B enterprise Software as a Service (SaaS) and account based marketing (ABM) and solution led selling, as well as a good understanding of Salesforce CRM and Marketo Marketing Automation platforms. What you'll do Be the centre of excellence for a team of geographically dispersed field marketing managers to ensure the team receives the professional development, skill based training, and enablement of the GTM plan to be a best-in-class organization. Gain a comprehensive understanding of New Relic's product, market position, personas, competition, and market trends for adapting and optimizing the amer

For over 20 years, Smartsheet has empowered teams to manage work seamlessly and scale solutions smarter. Now, in our most ambitious chapter yet, we are uniting human teams with AI agents. By orchestrating the work agents do best, automating manual tasks and uncovering insights at scale, we create the space for people to focus on what truly matters: judgment, creativity, and big thinking. That is magic at work, and it’s what we show up for every day. Smartsheet targets industries where workflow specificity is essential. As a Principal Product Marketing Manager, Vertical Industries, you will lead the strategic development of industry-specific value narratives, use case positioning, and sales-ready content for priority vertical, Manufacturing. In this role, you will own the GTM narrative, ensuring positioning is grounded in quantified, defensible value claims. This role requires deep industry curiosity, methodological discipline, and the ability to drive multiple complex workstreams in parallel to maintain Smartsheet’s competitive edge. This full-time position reports to the Sr. Director, Customer Value and can be located in our Bellevue, WA office, or you may work remotely from anywhere in the US where Smartsheet is a registered employer. What You Will Own: Value Strategy Execution — Vertical Industries Lead the team's execution of the Smartsheet Value Strategy process for priority verticals. Define positioning scope, including target segments, industry-specific buyer roles, KPIs, and competitor sets. Validate buyer value levers and map them to Smartsheet's capabilities to demonstrate differentiated, quantified benefits. Build vertical Value Impact Models and define the problem Smartsheet owns within each industry. Develop cross-functional Adoption Plans and validate position hypotheses through direct buyer sessions. ICP & CAPDB for Vertical Segments: Own ICP definition and target account prioritization for each priority vertical. Ensure each vertical ICP sp

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. Roblox is seeking a Product Marketing Manager for our Ads product team, focused on Advertiser Tools and Outbound Demand. As the PMM, you will partner closely with the product owners for advertising products that enable brands and advertisers to create, manage, target, measure, and scale campaigns on Roblox. You will lead the strategy and go-to-market execution for Roblox’s advertiser-side ads portfolio, including Ads Manager, targeting, creative and campaign-creation tools, measurement, and self-serve advertiser adoption. You will be instrumental in building the narrative, programs, and market demand needed to establish Roblox as a high-value advertising platform for brands. You will work closely with Brand Partnerships, Sales, Product, Engineering, Integrated Marketing, and Communications to translate product capabilities into compelling advertiser value propositions and scaled demand-generation programs. This role will be based at our headquarters in San Mateo, CA, in a hybrid arrangement with Tuesday through Thursday onsite. You Will Lead the launch process and drive the go-to-market strategy, messaging, content creation, and positioning for advertiser-facing Ads products and policies. O

We’re looking for a Senior Technical Product Marketing Manager to join our security product marketing team and help bring Datadog’s rapidly growing security offerings to market. In this high-impact role, you’ll collaborate closely with Product, Sales, Sales Engineering, and Enablement to translate complex technical capabilities into compelling narratives that drive awareness, adoption, and differentiation. As the first hire in this space, you'll own key go-to-market efforts, lead technical positioning for strategic initiatives, and mentor others on content strategy and enablement best practices. This is a unique opportunity to shape how Datadog tells its security story to a global market. At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them. What You’ll Do: Define and execute the technical marketing plan for Datadog’s security product line, from launches to scaled adoption. Partner cross-functionally with Product, PMM, Sales Engineering, and Enablement to craft differentiated messaging, inform roadmap decisions, and build cross-product solution narratives. Create and deliver high-impact sales tools including battlecards, investigation flows, objection handling guides, and competitive workshops. Lead competitive strategy by synthesizing market insights and producing content that positions Datadog as a differentiated leader in cloud-native security. Act as a technical subject matter expert and trusted advisor — coaching field teams, reviewing enablement content, and influencing internal strategy. Represent Datadog in customer briefings, industry events, and webinars, serving as a go-to voice on observability and security. Who You Are: 8+ years of experience in technical product marketing, developer relations, product management, solutions engineering, or related roles in

About Pinterest: Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product. Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible. At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI. Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here . Pinterest's Global Business Organization partners with advertisers, agencies and the wider industry to grow Pinterest's business. This role owns how Pinterest shows up with key industry associations and on the industry's biggest stages, from the ANA, MMA and IAB to marquee moments like CES, Cannes Lions and POSSIBLE. You'll be the connective tissue between Pinterest's leaders and the external industry, shaping visibility, influence and reputation across the advertising and marketing landscape. What you'll do: Serve as Pinterest's day-to-day contact for key industry associations, leading memberships and commitments, delivering against contractual obligations and finding new ways to grow Pinterest's visibility and influence within these organizations. Inform Pinterest's speakership strategy and lead execution across key US industry events, sourcin

About Pinterest: Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product. Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible. At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI. Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here . As Director, Mid-Market Marketing you will own the global B2B marketing strategy for our mid-market advertisers within our SMB audience, building scalable, data driven solutions that drive retention and revenue growth. You will also lead the development and execution of account-based marketing strategies for high-value Mid-Market accounts, ensuring tight alignment with Sales and XFN partners. In this role you will partner closely with cross-functional partners to align on priorities, ways of working and integrated marketing plans, while building and growing a high-performing Mid-Market Marketing team. This role requires a strategic leader and operator who can act as a player-coach: setting the long term vision and operating model for Mid-Market, managing resources and developing the capabilities of your team, while personally leading criti

About Pinterest: Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product. Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible. At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI. Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here . Pinterest is hiring a Director, Marketing Technology & Innovation, the most senior technology leader within our Marketing, Creative and Communications organization. To start, you will lead a hybrid team of Technical Program Managers (TPMs), AI Solutions Engineers, and third party platform engineering partners. This role starts as a player-coach. You will be hands-on alongside your teams, finding resourceful solutions as the function takes shape, with the autonomy to make a few strategic hires as it grows. The right person is a genuine leader and developer of people who has not lost touch with the technology itself, still knows how to build and close enough to the stack to make smart decisions and earn the trust of both marketers and engineers. What you'll do: Lead AI Solutions & Platform and Tools Own the AI roadmap and intake proc

Who we are About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career. About the role Our Product Marketing team’s mission is to generate customer insights that inform Stripe’s product strategy, and lead go-to-market for our suite of products. Product Marketing is a highly cross-functional role at Stripe, partnering closely with Product and Engineering, Sales, Partnerships, Demand Generation and Campaigns to name a few. Different from many other Product Marketing teams, our team works across the entire product lifecycle, from helping shape the product, to driving launch and commercialization, to growing product adoption post-launch. We also drive both self-serve and sales-sold marketing efforts. We are looking for an experienced product marketer to own and evolve the pricing narrative across Stripe's full product portfolio. This is a new role with the opportunity to shape how Stripe talks about pricing to users and sellers alike. You will lead the launch of new pricing constructs, bundles, and packages — own the end-to-end GTM strategy, planning, and growth for these efforts across our product suite. You will also develop value selling playbooks, train and enable our sales teams to effectively communicate and defend Stripe's pricing in competitive deals. In this role, you will partner closely with Growth Product, Sales, Product Pricing, Design, and web teams to drive adoption and revenue across both self-serve and sales-assisted channels. What you’ll do Be a storyteller. You have deep empathy for users and are able to adapt h

About the Team The B2B Marketing team is responsible for helping businesses understand, adopt, and get value from OpenAI’s products. B2B marketing is a major and growing priority for OpenAI as we scale our work with companies, developers, and institutions around the world. Within B2B Marketing, Demand Generation builds the integrated, full-funnel engine that connects audience insights, content, field and digital experiences, paid media, lifecycle, and sales follow-through to qualified pipeline. We partner closely with Sales, Partnerships, Product Marketing, Communications, Creative, Web, RevOps, Analytics, and regional teams to create a cohesive customer experience and scale what works. About the Role We’re looking for a Senior ABM Strategist to build and lead the operating model for OpenAI’s highest-priority enterprise accounts. You’ll translate commercial priorities into focused 1:1 and 1 account programs, align Marketing and Sales around shared account plans, and orchestrate buying-group engagement across channels. This is a hands-on builder role for someone who can define the strategy, establish the system, and work directly with cross-functional partners to move strategic accounts toward qualified pipeline and revenue. In this role, you will: Own the enterprise ABM strategy, including account selection, tiering, objectives, program architecture, investment decisions, and performance recommendations. Partner with Sales, SDR, and RevOps to build shared account plans, map buying groups, identify whitespace, define engagement plays, and establish clear follow-up ownership. Design and execute 1:1 and 1 programs across content, paid media, executive engagement, events and webinars, web experiences, outbound coordination, and other relevant channels. Use intent, product, firmographic, engagement, and seller signals to determine when and how to activate priority accounts. Translate account and buyer insights into personalization strategies, offers, messaging, and conte

About the Team OpenAI’s Business Marketing team helps organizations understand, adopt, and create value with AI. Integrated Marketing connects our brand, products, customers, developer communities, go-to-market teams, and commercial priorities into coherent market moments. We are building an AI-native marketing team that moves quickly, uses intelligence to work differently, and measures success by whether business audiences become aware of OpenAI, consider our products, and ultimately choose us. About the Role We’re hiring an integrated marketer to shape how businesses understand, experience, and choose OpenAI. You’ll connect our brand, products, and customer stories into campaigns that demonstrate how AI is transforming organizations and establish OpenAI as a preferred partner for businesses adopting AI. You’ll build integrated campaigns for BDMs, and grow customer relationships through storytelling as a critical source of proof of enterprise transformation.. This role is part of the Integrated Marketing team within OpenAI’s Business Marketing organization. While your specialty is brand and customer, you’ll flex across business campaigns, product launches, and other priority market moments. In this role, you will: Lead integrated brand marketing strategies and campaigns that increase awareness, consideration, and preference among enterprise buyers and business decision makers. Synthesize audience research, cultural/competitive context, product truth, customer proof, and business priorities into positioning and creative briefs that can travel across paid, owned, earned, social, field, and sales channels. Connect brand, creative, customer marketing, communications, media, growth, demand generation, and field activation into one coherent business audience journey. Use AI to uncover insights, experiment with new storytelling formats, and accelerate high-quality execution. Be directly accountable for increasing unaided awareness, consideration, purchase preference, and

About the Team Like every team at OpenAI, the Marketing team contributes to our broader mission of ensuring responsible and widespread adoption of artificial intelligence. With that aim in mind, we are responsible for developing and executing strategies that drive awareness, engagement, and usage for OpenAI’s products and platform amongst our core audiences. Our focus extends beyond just promoting product features; we aim to provide valuable insights and resources that help our users make the most out of AI technologies. About the Role As an Industry PMM, you will help define how OpenAI brings frontier AI to priority industries. This role sits at the center of OpenAI’s industry marketing motion, helping customers understand where AI can create practical value, improve workflows, and support responsible adoption. You will shape the market narrative, build the field-facing operating system, and coordinate cross-functional execution across product launches, customer proof, partner moments, events, and account-based campaigns. You will help senior industry leaders understand how OpenAI models, products, and workflows can support meaningful work in either Life Sciences, Banking, or Healthcare. We’re looking for a product marketer who can combine strategic narrative, technical curiosity, enterprise GTM judgment, and program leadership. The right person can turn fast-moving capability into clear positioning, credible assets, and practical field execution. This role is based in San Francisco, CA. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees. In this role, you will: Own positioning and messaging for OpenAI’s industry offering for either Life Sciences, Banking, or Healthcare. Build field-ready assets for account directors, solution engineers, industry leaders, and executive audiences, including first-call decks, one-pagers, use-case libraries, customer stories, and proof-point packages Translate frontier model ca