Go To Market Sales Enablement in Canada

We're looking for a Revenue Enablement Manager for our Sales Office to own the enablement experience for Hootsuite's global seller community of Account Executives, Sales Development Representatives, and partner-facing roles. This is a hands-on, high-impact position responsible for translating Hootsuite's enterprise Go-To-Market strategy into the programs, content, and skills that give our sellers a competitive edge. This role works at the intersection of strategy and execution building the programs, playbooks, coaching frameworks, and learning systems that directly influence how quickly and effectively our sellers perform. The measure of this role is field impact: quota attainment, pipeline, and win rates. This role is open in USA and Canada in provinces and states we can legally hire in and will report into the Chief of Staff, Revenue. WHAT YOU’LL DO Develop and maintain sales playbooks, talk tracks, frameworks, and competitive assets in close partnership with Marketing, ensuring sellers always have current, field-tested materials at the moment they need it. Translate Hootsuite's GTM positioning and value-based selling methodology into training programs that are practical, repeatable, and directly applicable to driving active pipeline. Build and manage a coaching cadence for the seller community, leveraging AI to surface conversation intelligence insights, identify skill gaps, and create targeted coaching interventions in partnership with frontline sales managers. Design and deliver enablement programs for operational launches, GTM plays, and strategic initiatives in coordination with Product Marketing, RevOps, and Sales Leadership to ensure field readiness ahead of each launch. Partner with RevOps to drive adoption of new tools, processes, and CRM workflows, translating operational changes into clear, field-facing learning experiences that minimize friction and accelerate uptake. Maintain a continuous learning rhythm for tenured sellers through micro-learning, pee

We're looking for a Revenue Enablement Manager for our Sales Office to own the enablement experience for Hootsuite's global seller community of Account Executives, Sales Development Representatives, and partner-facing roles. This is a hands-on, high-impact position responsible for translating Hootsuite's enterprise Go-To-Market strategy into the programs, content, and skills that give our sellers a competitive edge. This role works at the intersection of strategy and execution building the programs, playbooks, coaching frameworks, and learning systems that directly influence how quickly and effectively our sellers perform. The measure of this role is field impact: quota attainment, pipeline, and win rates. This role is open in USA and Canada in provinces and states we can legally hire in and will report into the Chief of Staff, Revenue. WHAT YOU’LL DO Develop and maintain sales playbooks, talk tracks, frameworks, and competitive assets in close partnership with Marketing, ensuring sellers always have current, field-tested materials at the moment they need it. Translate Hootsuite's GTM positioning and value-based selling methodology into training programs that are practical, repeatable, and directly applicable to driving active pipeline. Build and manage a coaching cadence for the seller community, leveraging AI to surface conversation intelligence insights, identify skill gaps, and create targeted coaching interventions in partnership with frontline sales managers. Design and deliver enablement programs for operational launches, GTM plays, and strategic initiatives in coordination with Product Marketing, RevOps, and Sales Leadership to ensure field readiness ahead of each launch. Partner with RevOps to drive adoption of new tools, processes, and CRM workflows, translating operational changes into clear, field-facing learning experiences that minimize friction and accelerate uptake. Maintain a continuous learning rhythm for tenured sellers through micro-learning, pee

Zscaler (NASDAQ: ZS) accelerates digital transformation so customers can be more agile, efficient, resilient, and secure. The Zscaler Zero Trust Exchange™️ platform protects thousands of customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location. Distributed across 160+ public exchanges globally and thousands of private exchanges at the edge, the SASE-based Zero Trust Exchange is the world’s largest in-line cloud security platform. We believe the future of work is Human + AI and are building an AI-native enterprise where human potential is amplified by machine intelligence to solve the world’s hardest security challenges. Driven by deep customer obsession, we are committed to the mission, outcome, and to each other. We bring these commitments to life through three core behaviors: ownership and collaboration, trust through outcomes and impact, and a challenge culture with ongoing feedback. Ready to make an impact at the company pioneering security transformation in the AI era? Join us at Zscaler. We are looking for a Senior Sales Engineer to join our Canada team. This is a remote role, reporting to the Manager of Sales Engineering. The Zscaler Sales and Go-to-Market team is a global group of professionals who are passionate about delighting our customers, nurturing trusted partnerships, and sharing their expertise to drive a secure, cloud-enabled digital future and further cement our position as the world leader in cloud security. Sales, Customer Success, Sales Enablement, Solution Architects, Business Development, Transformation, and Technology Partnerships all work together to demonstrate the power and agility of Zscaler cloud transformation to the world. What you’ll do (Role Expectations) Create and deliver technical product presentations to prospective customers Gather customer technical requirements to ensure proposed solutions will meet customer goals and needs Lead product evaluations and custom prod

Zscaler (NASDAQ: ZS) accelerates digital transformation so customers can be more agile, efficient, resilient, and secure. The Zscaler Zero Trust Exchange™️ platform protects thousands of customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location. Distributed across 160+ public exchanges globally and thousands of private exchanges at the edge, the SASE-based Zero Trust Exchange is the world’s largest in-line cloud security platform. We believe the future of work is Human + AI and are building an AI-native enterprise where human potential is amplified by machine intelligence to solve the world’s hardest security challenges. Driven by deep customer obsession, we are committed to the mission, outcome, and to each other. We bring these commitments to life through three core behaviors: ownership and collaboration, trust through outcomes and impact, and a challenge culture with ongoing feedback. Ready to make an impact at the company pioneering security transformation in the AI era? Join us at Zscaler. We are looking for a Senior Sales Engineer to join our Canada team. This is a remote role, reporting to the Manager of Sales Engineering. The Zscaler Sales and Go-to-Market team is a global group of professionals who are passionate about delighting our customers, nurturing trusted partnerships, and sharing their expertise to drive a secure, cloud-enabled digital future and further cement our position as the world leader in cloud security. Sales, Customer Success, Sales Enablement, Solution Architects, Business Development, Transformation, and Technology Partnerships all work together to demonstrate the power and agility of Zscaler cloud transformation to the world. What you’ll do (Role Expectations) Create and deliver technical product presentations to prospective customers Gather customer technical requirements to ensure proposed solutions will meet customer goals and needs Lead product evaluations and custom prod

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The strongest enterprise and mid-market marketing doesn't lead with a product — it leads with the problem a buyer already has. A hospital administrator isn't looking for "Lyft Concierge"; they're looking to reduce missed appointments. An auto dealer principal isn't looking for a rideshare product; they're looking to keep loaner logistics from costing them revenue. We are in the process of revising our go-to-market for Lyft Business to organize around these audiences and their transportation problems, with Concierge, Lyft Pass, Business Profiles, and our Business Travel products positioned as the answer to a clearly named pain point by customer profile. We're hiring an Industry Marketing Manager to build that audience-first structure for our priority verticals, starting with Healthcare and Automotive , across both mid-market and enterprise segments. You'll own the vertical narrative and the content, demand generation strategy, and enablement that will drive marketing-attributable revenue. The primary function of this role is to build and lead vertical-specific go-to-market (GTM) motions for our mid-market and Enterprise business — bringing together vertical-specific content, demand generation, and sales enablement into a coherent, audience-first strategy. Responsibilities: Own vertical strategy and integrated programs Design and execute large, orchestrated tentpole programs for our priority verticals (no more than 2 per quarter) — multichannel activation spanning digital, live events, paid media, social, and press — that bring our value proposition and industry point of view to life for a defined buyer (e.g., hospital CFO, healthcare operations leader, dealer principal/service manager). Build and maintain a thought leadership agenda for each prioritized vertical: original research, proof p

About the role Every enterprise is racing to build AI-powered apps and agents but speed without the right runtime creates chaos, not transformation. Sigma is the AI Runtime Environment that makes those apps governable, scalable, and real, and the Sr. PMM, Sigma Apps will play a critical role in developing and executing the go-to-market narrative and strategy for Sigma Apps. This role requires someone who understands both sides of the enterprise software conversation: the IT leaders and data engineers who evaluate and govern application infrastructure, and the line-of-business owners who care about outcomes, speed, and usability. You'll translate Sigma's application development capabilities into stories that resonate with both and create the materials the sales team needs to tell those stories in the field. What you'll do Develop and maintain positioning and messaging for Sigma Apps including no-code app building, AI-assisted workflow automation, embedded analytics, and apps built with external coding agents working closely with the Director of Product Marketing, Apps and the Product team. Support new feature launches and capability expansions, coordinating across product, design, marketing, and sales to bring new capabilities to market clearly and effectively. Work closely with Product and Engineering to deeply understand and influence the Sigma Apps roadmap bringing market, customer, and competitive insights that help shape and prioritize it. Partner with sales reps and the Enablement team to understand what's working in the field and use those insights to sharpen messaging, update battlecards, and improve enablement materials. Partner with the Enablement team to build and maintain sales enablement content solution briefs, pitch decks, use case guides, competitive comparisons, and discovery question frameworks that help the field confidently sell Sigma Apps Build and maintain competitive analysis and battlecards for the no-code/low-code, embedded anal

About the role AI and coding agents have made building enterprise apps nearly effortless and exposed a massive gap in the infrastructure to run them. Sigma is emerging as the AI Runtime Environment that makes enterprise AI actually work, and this role will tell that story to the market, why it matters, and help define and create this new category. As Director of Product Marketing for AI, you will own the positioning and go-to-market strategy for Sigma's overall AI narrative and its specific capabilities, including: natural language exploration, agentic workflows, and AI-powered application building (both internal and using external coding agents). This is a high-visibility, high-impact role that sits at the intersection of product, sales, and the market. You'll translate a rapidly evolving AI roadmap into sharp, differentiated messaging that resonates with data teams, business leaders, and the enterprise IT buyers who evaluate and approve AI investments. You will be a key voice in helping Sigma win the category. What you'll do Define and own Sigma's AI product positioning and messaging from core value propositions to competitive differentiation and persona-specific narratives. Partner with Product and Engineering to understand and influence Sigma's AI capabilities and roadmap. Lead product launches for AI features and capabilities, coordinating across marketing, sales, customer success, and partnerships. Partner with sales leadership and frontline reps to understand AI deal dynamics, competitive objections, and messaging gaps and incorporate learnings into improved positioning, content, and enablement. Partner with the Enablement team, build and maintain sales enablement materials pitch decks, battlecards, demos, objection-handling guides that help the field win competitive AI deals. Develop thought leadership content and market education programs that shape how the industry thinks about building with AI on enterprise data. Conduct ongoing

About Ramp Ramp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. We automate how over $200B in annualized spend flows in and out of 70,000+ companies: authorizing payments, flagging risk, categorizing spend, and closing books. The problems are high-stakes, data-dense, and unforgiving. We hire people with high agency and high urgency. We look for slope over intercept. We care less about where you trained and more about what you’ve built. At Ramp, everyone is a builder who owns problems end to end and makes consequential decisions that shape the outcome. The median Ramp customer saves 5% and grows revenue 16% in their first year – far in excess of businesses operating without Ramp. We believe every ambitious company deserves the same. If you want to build systems that directly shape how companies move and manage billions, Ramp is the place to do it. About the Role As the founding Channel Partner Manager for Canada, you will build the partner motion that helps Canadian businesses discover, evaluate, and adopt Ramp through trusted advisors and ecosystem partners. This is a zero-to-one role. You will own the full partner lifecycle, from identifying and engaging Canadian accounting, advisory, private equity, and venture capital partners through signing, enablement, activation, and partner-sourced pipeline. Your early results will help determine how Ramp scales its Canadian channel motion. You will work closely with Sales, Growth, Product, Engineering, and the broader Partnerships organization. The right person is a hands-on builder: equally comfortable opening a new relationship, running a partner meeting, solving an operational blocker, and turning early learnings into a repeatable playbook. What You’ll Do Build Ramp’s Canadian channel strategy and operating rhythm from the ground up. Research, identify, source, qualify and sign net-new Canadian partners. Create joint go-to-market and activation p

About Ramp Ramp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. We automate how over $200B in annualized spend flows in and out of 70,000+ companies: authorizing payments, flagging risk, categorizing spend, and closing books. The problems are high-stakes, data-dense, and unforgiving. We hire people with high agency and high urgency. We look for slope over intercept. We care less about where you trained and more about what you’ve built. At Ramp, everyone is a builder who owns problems end to end and makes consequential decisions that shape the outcome. The median Ramp customer saves 5% and grows revenue 16% in their first year – far in excess of businesses operating without Ramp. We believe every ambitious company deserves the same. If you want to build systems that directly shape how companies move and manage billions, Ramp is the place to do it. About the role As the founding Channel Partner Manager for Canada, you will build the partner motion that helps Canadian businesses discover, evaluate, and adopt Ramp through trusted advisors and ecosystem partners. This is a zero-to-one role. You will own the full partner lifecycle, from identifying and engaging Canadian accounting, advisory, private equity, and venture capital partners through signing, enablement, activation, and partner-sourced pipeline. Your early results will help determine how Ramp scales its Canadian channel motion. You will work closely with Sales, Growth, Product, Engineering, and the broader Partnerships organization. The right person is a hands-on builder: equally comfortable opening a new relationship, running a partner meeting, solving an operational blocker, and turning early learnings into a repeatable playbook. What you’ll do Build Ramp’s Canadian channel strategy and operating rhythm from the ground up. Research, identify, source, qualify and sign net-new Canadian partners. Create joint go-to-market and activation p

Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all. Figma’s platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI. From idea to product, Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world. If you're excited to shape the future of design and collaboration, join us! We're looking for a Designer Advocate to partner closely with our Marketing, Sales, and Product teams. You'll bring deep design expertise, strong product intuition, and a genuine love for the design community into our go-to-market strategies. You'll also champion our users' voices internally, ensuring their perspectives shape our product evolution. This role is based out of our San Francisco hub. What you'll do at Figma: Build, evolve, and deliver certification programs, and scalable enablement programs for Figma's service distribution partners to help them successfully adopt, position, and leverage Figma best practices Cultivate trusted relationships with strategic service, distribution, and tech partners, collaborating closely to identify opportunities, share best practices, and drive mutual success Develop written, visual, and video content that showcases modern product development workflows, demonstrates Figma's integrations and ecosystem, and equips partners to educate and inspire their customers Represent Figma at partner events, workshops, conferences, and customer engagements, highlighting real-world workflows, integrations, and success stories that accelerate adoption Gather insights from users and partners including feedback on workflows, integrations, and emerging trends We'd love to hear from you if you: Demonstrate deep, hands-on expertise in Figma, with experience embedding the platform within product teams and taking ideas from early exploration through to polished, high-impact ou

We are a global team of innovators and pioneers dedicated to shaping the future of observability. At New Relic, we build an intelligent platform that empowers companies to thrive in an AI-first world by giving them unparalleled insight into their complex systems. As we continue to expand our global footprint, we're looking for passionate people to join our mission. If you're ready to help the world's best companies optimize their digital applications, we invite you to explore a career with us! Your opportunity As the Manager, GTM Engineering (AI and Automation), you will be key to constructing and maintaining our "Revenue Velocity" engine with a specialized team of architects. In this high impact role, you will report to the Director of Enterprise Systems & Solutions. You will be responsible for the successful technical integration of advanced AI and automation tools throughout our Go-To-Market (GTM) technology stack. This role requires a proactive player-coach who balances thinking strategically about our revenue systems while remaining deeply involved in the creation of durable, data-driven automation frameworks. What you'll do GTM Tech Stack Management: Integrate with and optimize the core Sales and Marketing technology stack (Salesforce, Clay, Rox, Boomi, Salesloft) in alignment with customer-centric initiatives. Workflow & AI Automation: Execute end-to-end automated workflows (lead scoring, routing, alerts) and deploy AI/ML solutions to scale business outreach efficiency. Data Integrity & Analytics: Manage data pipelines and routine hygiene (deduplication, enrichment) across systems; maintain dashboards to track key GTM metrics and deliver forecasting to leadership. Process Execution & Enablement: Work with Program teams to map GTM workflows and drive technical projects from requirements gathering through implementation and user adoption. This role requires 2+ years of people management or relevant leadership experience, such as lead

Secure Every Identity, from AI to Human Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence. This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk. Get to know Okta Okta is The World’s Identity Company. We free everyone to safely use any technology, anywhere, on any device or app. Our flexible and neutral products, Okta Platform and Auth0 Platform, provide secure access, authentication, and automation, placing identity at the core of business security and growth. At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we’re looking for lifelong learners and people who can make us better with their unique experiences. Join our team! We’re building a world where Identity belongs to you. Core Responsibilities Role Summary As a Senior Product Marketing Manager for Global System Integrators (GSI) and Channel Partners, you will drive go-to-market efforts that align Okta’s identity platform with the business strategies and solutions of key AMER and global partners. You’ll be responsible for creating scalable sales plays, positioning frameworks, and enablement assets tailored to joint value propositions across multiple verticals and geographies. This role demands a strategic, collaborative, and execution-oriented marketer who thrives on working cross-functionally with Sales, Product, Partner, and Regional Marketing teams to accelerate pipeline, partner-sourced revenue, and global awareness. Go-to-Market Execution Support cross-functional product launches and solution rollouts in collaboration with GSI and Channel partners. Support integrated

GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. More than 50 million registered users and more than 50% of the Fortune 100* trust GitLab to ship better, more secure software faster. The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact. GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our values and continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems. Co-create the future with us as we build technology that transforms how the world develops software. * Fortune 500® is a registered trademark of Fortune Media IP Limited, used under license. Claim based on GitLab data. Fortune 100 refers to the top 20% ranked companies in the 2025 Fortune 500 list, published in June 2025. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of GitLab. An overview of this role As a Revenue Technology Analyst on GitLab's Revenue Technology team, you'll help support and maintain the tech stack that powers our go-to-market teams. As our Revenue organization continues to grow, you'll help execute the workflows, standards, and ways of working that make it easier for teams to do their best work. You'll partner with Revenue Operations, Pre- and Post-Sales Strategy, Enablement, IT, and beyond to help identify process gaps, support integrations and automations, and translate business needs into technical solutions. You'll also help build and maintain a strong documentation and knowledge

About the role The world is moving fast — and AI is moving faster. As a Product Marketing Manager focused on AI at Sigma, you'll be at the tip of the spear, helping define how we tell the story of one of the most exciting areas of the product. This role is as much about clarity as it is about creativity: you'll take complex, fast-evolving AI capabilities and distill them into the market messages, sales narratives, and customer stories that make people say "I get it — and I want it." We're looking for someone with genuine intellectual curiosity about AI, a bias for action, and exceptional instincts for what makes a message land. If you can absorb a lot of information quickly, find the signal in the noise, and write messaging that moves people — this role is for you. What you'll do Develop and refine positioning and messaging for Sigma's AI features, working closely with the Director of Product Marketing, AI and the Product team. Create sales enablement content — one-pagers, battlecards, demo guides, and objection handlers — that help the field confidently sell Sigma's AI capabilities. Support product launches for AI features: coordinate across product, design, marketing, and sales to bring new capabilities to market clearly and effectively. Research competitors' AI positioning and identify opportunities to sharpen Sigma's differentiation. Write and contribute to thought leadership content, blog posts, and customer-facing collateral that educate the market on Sigma's AI vision. Gather and synthesize customer and prospect insights — from win/loss data, customer interviews, and sales calls — to continuously improve messaging. Partner with demand generation and content teams to ensure AI messaging is consistently represented across campaigns, website, and events. What we're looking for 3+ years of product marketing experience in B2B enterprise software and/or cloud data platforms. The ability to learn quickly and deeply — you can get up to speed on a new te

Head of Enterprise GTM Strategy & Operations Reports to VP, Enterprise Sales · SF or NY Reporting to the VP of Enterprise Sales, this role owns both halves of Scale AI’s enterprise revenue engine: the strategy that determines where we play and how we win, and the operating system - people, process, and systems - that makes that strategy executable, measurable, and repeatable. On the strategy side, you set the analytical foundation for enterprise growth: segment and account prioritization, coverage and territory design, pricing and packaging inputs, and the diagnostic work that explains why the funnel behaves the way it does. On the operations side, you own the RevOps stack, forecasting, compensation design, sales enablement, and the operating cadences that convert strategy into predictable quarterly execution. The ideal candidate is equally comfortable building a segmentation model from a blank page and running a Monday morning pipeline review. You will lead an established team, with the Head of Sales Enablement and the RevOps Manager as direct reports. Your first job is to raise the ceiling on what that team delivers: sharper analysis, tighter operating rhythm, and enablement that measurably shortens ramp and lifts win rates. This is a senior, highly visible role partnering with Enterprise Sales leadership, Finance, Marketing, Product, and Solutions Engineering, with regular exposure to the executive team and board materials. STRATEGY Define which segments, industries, and accounts Scale prioritizes, and build the analytical case behind those choices Build and maintain the market sizing, segmentation, and account-tiering models that drive coverage decisions and investment trade-offs Lead hypothesis-driven analyses of the enterprise funnel - win/loss patterns, conversion drivers, deal economics, coverage gaps - and translate findings into specific changes to how we sell Partner with Finance and Product on pricing, packaging, and deal-structure strateg