Gtm Systems And Business Process Manager in Canada

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The strongest enterprise and mid-market marketing doesn't lead with a product — it leads with the problem a buyer already has. A hospital administrator isn't looking for "Lyft Concierge"; they're looking to reduce missed appointments. An auto dealer principal isn't looking for a rideshare product; they're looking to keep loaner logistics from costing them revenue. We are in the process of revising our go-to-market for Lyft Business to organize around these audiences and their transportation problems, with Concierge, Lyft Pass, Business Profiles, and our Business Travel products positioned as the answer to a clearly named pain point by customer profile. We're hiring an Industry Marketing Manager to build that audience-first structure for our priority verticals, starting with Healthcare and Automotive , across both mid-market and enterprise segments. You'll own the vertical narrative and the content, demand generation strategy, and enablement that will drive marketing-attributable revenue. The primary function of this role is to build and lead vertical-specific go-to-market (GTM) motions for our mid-market and Enterprise business — bringing together vertical-specific content, demand generation, and sales enablement into a coherent, audience-first strategy. Responsibilities: Own vertical strategy and integrated programs Design and execute large, orchestrated tentpole programs for our priority verticals (no more than 2 per quarter) — multichannel activation spanning digital, live events, paid media, social, and press — that bring our value proposition and industry point of view to life for a defined buyer (e.g., hospital CFO, healthcare operations leader, dealer principal/service manager). Build and maintain a thought leadership agenda for each prioritized vertical: original research, proof p

Who we are About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career. About the team The Data Foundations team drives Data Engineering and Data Apps and Tooling work across Stripe, enabling Stripes to leverage data to make informed decisions and build user-centric products. We provide tools and infrastructure to move, store, process, and analyze data, both at rest and in motion. We are looking for talented data-minded software engineers to help us manage business-critical data leveraged across the entire organization. If you are passionate about data, excited about designing data pipelines and data-driven user experiences, and motivated by having an outsized impact on the business, we want to hear from you. Team Matching: exact team matching for one of the subteams will begin during final stages. Please note we may also consider you for different orgs based on your experience, location, etc. More information on our team matching process can be found here . What you'll do Every record in our data warehouse is vitally important for the businesses that use Stripe, so we're looking for people with a strong background in software engineering and data to help us scale while maintaining correct and complete data. You'll work with a variety of internal teams across Product, Data Science, and GTM to help them solve their data needs. Your work will provide visibility into how these stakeholders and the Data Foundations organization are performing and how we can deliver a better experience to Stripe's customers. Responsibilities Design

Who we are About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career. About the team Our Product Marketing team’s mission is to generate customer insights that inform Stripe’s product strategy, and lead go-to-market for our suite of products. Product Marketing is a highly cross-functional role at Stripe, partnering closely with Product and Engineering, Sales, Partnerships, Demand Generation and Campaigns to name a few. Different from many other Product Marketing teams, our team works across the entire product lifecycle, from helping shape the product, to driving launch and commercialization, to growing product adoption post-launch. We also drive both self-serve and sales-sold marketing efforts. What you’ll do We’re seeking an experienced product marketer to own go-to-market strategy and execution for Stripe’s global selling solution. As a Product Marketing Manager, you will own solution-level messaging and positioning, create differentiated content, support product launches of our localized currency presentment products, and enable sales. Reporting to the Global Payments lead, you’ll partner with product, strategy & ops, and GTM teams to drive awareness and pipeline across Stripe’s existing customer base and prospects in a rapidly evolving market. Responsibilities Work closely with product, partnerships, and partner marketing (demand generation) teams to build a marketing strategy, with the goal of driving awareness, demand, and usage of our products Own messaging and positioning for our global selling solution. Develop