Product Marketing Specialist in Canada

About the role Every enterprise is racing to build AI-powered apps and agents but speed without the right runtime creates chaos, not transformation. Sigma is the AI Runtime Environment that makes those apps governable, scalable, and real, and the Sr. PMM, Sigma Apps will play a critical role in developing and executing the go-to-market narrative and strategy for Sigma Apps. This role requires someone who understands both sides of the enterprise software conversation: the IT leaders and data engineers who evaluate and govern application infrastructure, and the line-of-business owners who care about outcomes, speed, and usability. You'll translate Sigma's application development capabilities into stories that resonate with both and create the materials the sales team needs to tell those stories in the field. What you'll do Develop and maintain positioning and messaging for Sigma Apps including no-code app building, AI-assisted workflow automation, embedded analytics, and apps built with external coding agents working closely with the Director of Product Marketing, Apps and the Product team. Support new feature launches and capability expansions, coordinating across product, design, marketing, and sales to bring new capabilities to market clearly and effectively. Work closely with Product and Engineering to deeply understand and influence the Sigma Apps roadmap bringing market, customer, and competitive insights that help shape and prioritize it. Partner with sales reps and the Enablement team to understand what's working in the field and use those insights to sharpen messaging, update battlecards, and improve enablement materials. Partner with the Enablement team to build and maintain sales enablement content solution briefs, pitch decks, use case guides, competitive comparisons, and discovery question frameworks that help the field confidently sell Sigma Apps Build and maintain competitive analysis and battlecards for the no-code/low-code, embedded anal

About the role The world is moving fast — and AI is moving faster. As a Product Marketing Manager focused on AI at Sigma, you'll be at the tip of the spear, helping define how we tell the story of one of the most exciting areas of the product. This role is as much about clarity as it is about creativity: you'll take complex, fast-evolving AI capabilities and distill them into the market messages, sales narratives, and customer stories that make people say "I get it — and I want it." We're looking for someone with genuine intellectual curiosity about AI, a bias for action, and exceptional instincts for what makes a message land. If you can absorb a lot of information quickly, find the signal in the noise, and write messaging that moves people — this role is for you. What you'll do Develop and refine positioning and messaging for Sigma's AI features, working closely with the Director of Product Marketing, AI and the Product team. Create sales enablement content — one-pagers, battlecards, demo guides, and objection handlers — that help the field confidently sell Sigma's AI capabilities. Support product launches for AI features: coordinate across product, design, marketing, and sales to bring new capabilities to market clearly and effectively. Research competitors' AI positioning and identify opportunities to sharpen Sigma's differentiation. Write and contribute to thought leadership content, blog posts, and customer-facing collateral that educate the market on Sigma's AI vision. Gather and synthesize customer and prospect insights — from win/loss data, customer interviews, and sales calls — to continuously improve messaging. Partner with demand generation and content teams to ensure AI messaging is consistently represented across campaigns, website, and events. What we're looking for 3+ years of product marketing experience in B2B enterprise software and/or cloud data platforms. The ability to learn quickly and deeply — you can get up to speed on a new te

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. Lyft Ads is one of the fastest-growing commerce media businesses in the industry, connecting brands to a high-intent, on-the-move audience across Lyft's rider and driver networks. With proprietary first-party data spanning millions of rides and real-world consumer journeys, Lyft Ads offers advertisers a unique combination of targeting, context, and measurement that traditional platforms cannot replicate. We are building the future of mobility media — and we are looking for exceptional talent to help lead that charge. We are seeking a strategic, highly cross-functional leader to join Lyft Ads as our Sr. Product Marketing Manager for Programmatic Ad Solutions. This is a unique and high-impact role at the intersection of programmatic advertising, revenue partnership development, and go-to-market strategy. You will own three interconnected pillars that are core to Lyft Ads' growth: building our programmatic and Audience Extension business, managing key channel and demand partners, and developing the packaging and pricing strategy that powers our sales organization. This role requires a rare blend of strategic thinking, commercial acumen, and operational execution. You will work closely with Product, Data Science, Sales, and external partners to define how Lyft Ads goes to market — both on-platform and off — and to ensure we are positioned to win against competitors in the rapidly evolving commerce media landscape. Responsibilities: Programmatic Strategy & Audience Extension Go-to-Market Own the end-to-end strategy and go-to-market for Lyft Ads' programmatic business, with a primary focus on Audience Extension solutions that extend Lyft's first-party data and targeting capabilities beyond the app. Develop compelling narratives, positioning frameworks, and packaging structures that clearly articulate L

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. Lyft Ads is one of the fastest-growing commerce media businesses in the industry, connecting brands to a high-intent, on-the-move audience across Lyft's rider and driver networks. With proprietary first-party data spanning millions of rides and real-world consumer journeys, Lyft Ads offers advertisers a unique combination of targeting, context, and measurement that traditional platforms cannot replicate. We are building the future of mobility media — and we are looking for exceptional talent to help lead that charge. We are seeking a strategic, highly cross-functional leader to join Lyft Ads as our Sr. Product Marketing Manager for Measurement, Data & Audiences. This is a unique and high-impact role at the intersection of data commercialization, advanced measurement strategy, and go-to-market execution. As the direct commercial counterpart to our Ad Infrastructure Product Management team , you will translate back-end data signals, in-house attribution models, and reporting tools into compelling, market-facing solutions. You will own the strategy for how Lyft Ads packages and positions its first-party mobility data, validates performance through third-party measurement partners, and delivers trusted ROI clarity to brands and agencies. Additionally, you will lead the identification, evaluation, and commercialization of custom, bespoke data partnerships that unlock strategic value and incremental revenue streams for Lyft Ads. This role requires a rare blend of technical data literacy, commercial acumen, and operational execution. You will work closely with Product, Data Science, Engineering, Sales, and external partners to define how Lyft Ads goes to market and proves its value in the rapidly evolving commerce media landscape Responsibilities: Data Commercialization & Audience

InMobi Advertising is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business outcomes, delivering results grounded in privacy-first principles. Trusted by 30,000+ brands and leading publishers, InMobi is where intelligence, creativity, and accountability converge. By combining lock screens, apps, TVs, and the open web with AI and machine learning, we deliver receptive attention, precise personalization, and measurable impact. Through Glance AI, we are shaping AI Commerce, reimagining the future of e-commerce with inspiration-led discovery and shopping. Designed to seamlessly integrate into everyday consumer technology, Glance AI transforms every screen into a gateway for instant, personal, and joyful discovery. Spanning diverse categories such as fashion, beauty, travel, accessories, home décor, pets, and beyond, Glance AI delivers deeply personalized shopping experiences. With rich first-party data and unparalleled consumer access, it harnesses InMobi’s global scale, insights, and targeting capabilities to create high impact, performance driven shopping journeys for brands worldwide. Recognized as a Great Place to Work, and by MIT Technology Review, Fast Company’s Top 10 Innovators, and more, InMobi is a workplace where bold ideas create global impact. Backed by investors including SoftBank, Kleiner Perkins, and Sherpalo Ventures, InMobi has offices across San Mateo, New York, London, Singapore, Tokyo, Seoul, Jakarta, Bengaluru and beyond. At InMobi Advertising , you’ll have the opportunity to shape how billions of users connect with content, commerce, and brands worldwide. To learn more, visit www.inmobi.com Group Product Manager – Web Location: New York, NY Team: Advertising · New Surfaces / Web Monetization Reports to: Jimit Doshi InMobi Advertising is a gl

Who are we? Cohere is the leading security-first enterprise AI company. We build cutting-edge foundation AI models and end-to-end products that are designed to solve real-world business problems. We’re training and deploying frontier models for enterprises who are building AI systems. We believe that our work is instrumental to the widespread adoption of AI and we are looking for folks that want to be part of that. We obsess over what we build. Each one of us is responsible for contributing to increasing the capabilities of our models and the value they drive for our customers. Cohere is a team of researchers, engineers, designers, and more, who are all passionate about their craft. We are a global technology company headquartered in Toronto with key offices in London, New York City, San Francisco, Montreal, Paris, Berlin and Seoul. Join us! About the Role Cohere builds frontier AI for the enterprise. We're hiring a Senior Director of Integrated Marketing to bring our demand engine, product marketing, and field/partner motion under one strategic roof. This is the senior marketing leader most accountable for pipeline. You're the person who turns Cohere's product, brand, and category narrative into qualified enterprise opportunities for our sales team. Sub-functions report to you: Product Marketing, Web Marketing, Growth, and Events & Partnerships. You'll work with the Chief of Staff on planning, budget, and operating cadence, and with the Marketing Operations Director and her analytics team on attribution, forecasting, martech, and the dashboards your pipeline number lives in. The demand engine only runs if you and the analytics group work as one team on measurement, and building that partnership is part of the job from week one. This role is built for someone who has done it before at a high-growth B2B SaaS or infrastructure company, and is ready to do it again at the frontier of AI. What You'll Run Integrated marketing strategy Build and run the integrated mark

Who are we? Cohere is the leading security-first enterprise AI company. We build cutting-edge foundation AI models and end-to-end products that are designed to solve real-world business problems. We’re training and deploying frontier models for enterprises who are building AI systems. We believe that our work is instrumental to the widespread adoption of AI and we are looking for folks that want to be part of that. We obsess over what we build. Each one of us is responsible for contributing to increasing the capabilities of our models and the value they drive for our customers. Cohere is a team of researchers, engineers, designers, and more, who are all passionate about their craft. We are a global technology company headquartered in Toronto with key offices in London, New York City, San Francisco, Montreal, Paris, Berlin and Seoul. Join us! About the role We're hiring a Marketing Chief of Staff to keep Cohere's marketing org moving at full speed without coming apart at the seams. You'll report to the VP of Brand and work across the whole function: brand, editorial, design, product marketing, demand generation, and integrated marketing. This is not a strategy-only role, and it isn't a glorified project-management seat either. In any given quarter the org is shipping product launches, field events, partner campaigns, and demand programs in parallel, often across regions and time zones. That pace is the reason the role exists. Your job is to make sure the right work wins when everything feels urgent, that plans turn into shipped work, and that the VP of Brand and the leadership team spend their time leading instead of firefighting. Be clear-eyed about the shape of the work. A lot of it is operational: the planning calendar, the budget, the headcount plan, the weekly business reviews, the cross-functional handoffs that break when nobody owns them. The grind is the job. You should want that part, not tolerate it. One boundary worth naming up front. Marketing Ops owns th

Amplitude is the leading AI analytics platform, helping over 4,700 customers—including Atlassian, Burger King, NBCUniversal, and Square—build better products and digital experiences. With powerful AI Agents embedded across our platform, teams can analyze, test, and optimize user experiences faster than ever. Ranked #1 across multiple categories in G2’s Winter 2026 Report, Amplitude is the best-in-class solution for product, data, and marketing teams. Learn more at amplitude.com . As an organization, we deliver for our customers by living our values. We operate from a place of humility, take ownership of problems and successes, approach challenges with a growth mindset, and put our customers at the center of everything we do. Amplitude’s Commitment to Diversity Equity & Inclusion (DEI): Amplitude believes that diversity enables the creation of better products, improves the ability to solve complex problems, and drives more powerful solutions. We strive to create an environment of inclusion—one focused on psychological safety, empathy, and human connection—that will allow employees of all backgrounds to thrive. About The Role & Team We’re looking for a Social Media Manager to join Amplitude’s Content Marketing team and help turn our ideas, insights, products, and point of view into content people actually want to engage with. You’ll play a key role in shaping Amplitude’s social presence across channels, working closely with content, brand, communications, product marketing, and subject-matter experts to create content that is timely, distinctive, and native to each platform. You’ll also support executive and thought-leadership content, helping our leaders show up authentically in the conversations shaping AI, analytics, and the future of product development. This is a highly hands-on role for someone who is equally comfortable developing a content idea, writing the post, collaborating on creative, and looking at the data to make the next one better. As a Socia

We're looking for a Revenue Enablement Manager for our Sales Office to own the enablement experience for Hootsuite's global seller community of Account Executives, Sales Development Representatives, and partner-facing roles. This is a hands-on, high-impact position responsible for translating Hootsuite's enterprise Go-To-Market strategy into the programs, content, and skills that give our sellers a competitive edge. This role works at the intersection of strategy and execution building the programs, playbooks, coaching frameworks, and learning systems that directly influence how quickly and effectively our sellers perform. The measure of this role is field impact: quota attainment, pipeline, and win rates. This role is open in USA and Canada in provinces and states we can legally hire in and will report into the Chief of Staff, Revenue. WHAT YOU’LL DO Develop and maintain sales playbooks, talk tracks, frameworks, and competitive assets in close partnership with Marketing, ensuring sellers always have current, field-tested materials at the moment they need it. Translate Hootsuite's GTM positioning and value-based selling methodology into training programs that are practical, repeatable, and directly applicable to driving active pipeline. Build and manage a coaching cadence for the seller community, leveraging AI to surface conversation intelligence insights, identify skill gaps, and create targeted coaching interventions in partnership with frontline sales managers. Design and deliver enablement programs for operational launches, GTM plays, and strategic initiatives in coordination with Product Marketing, RevOps, and Sales Leadership to ensure field readiness ahead of each launch. Partner with RevOps to drive adoption of new tools, processes, and CRM workflows, translating operational changes into clear, field-facing learning experiences that minimize friction and accelerate uptake. Maintain a continuous learning rhythm for tenured sellers through micro-learning, pee

GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. More than 50 million registered users and more than 50% of the Fortune 100* trust GitLab to ship better, more secure software faster. The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact. GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our values and continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems. Co-create the future with us as we build technology that transforms how the world develops software. * Fortune 500® is a registered trademark of Fortune Media IP Limited, used under license. Claim based on GitLab data. Fortune 100 refers to the top 20% ranked companies in the 2025 Fortune 500 list, published in June 2025. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of GitLab. An overview of this role The Pricing team defines and executes GitLab's pricing strategy, a function that's important to our success. As a Lead Pricing Strategist, you'll shape pricing and packaging across our portfolio, from the Premium and Ultimate tiers to GitLab Duo and our growing set of artificial intelligence (AI) and usage-based products, including Flex and Orbit. You'll work with leaders across Product Management, Product Marketing, Finance, go-to-market teams, Sales, and Deal Desk to evaluate opportunities, create business models for new offerings, and improve how we package our existing portfolio. What you’ll do Collab

The Asana Marketing team fuels business growth across revenue marketing, product marketing, brand, content, advertising, and lifecycle programs. We build campaigns, content, and experiences that drive impact at scale. As our Senior Copywriter, you will be the definitive creative voice across Asana's Brand Creative team—shaping how the brand speaks across every channel, medium, and moment that matters. This is a leaderful role as much as a writing role: you will define and steward our brand voice, set the standard for copy quality across the creative team, and bring language to life across campaigns, performance ads, sizzle reels, demo video scripts, and more. You will work at the intersection of strategy and craft—partnering closely with art directors, designers, producers, and cross-functional stakeholders—to translate briefs into work that is sharp, original, and unmistakably Asana. You will also be a teacher and force multiplier: codifying our voice in frameworks and guidelines others can apply, mentoring colleagues, and raising the bar for written communication across the Marketing organization. You bring deep conviction and active curiosity to your work, including a genuine interest in how AI can augment the craft of writing. You know how to use these tools intelligently without sacrificing creative ownership, and you build workflows that help the team move faster without compromising quality or your own originality. This role is based in our Vancouver, BC office with an office-centric hybrid schedule. Along with most Asanas, you’ll work from this office in person on Mondays, Tuesdays, and Thursdays. Most Asanas have the option to work from home on Wednesdays and Fridays. If you're interviewing for this role, your Talent Acquisition Partner will share more about the in-office requirements. What you'll achieve Define, steward, and evolve Asana's brand voice: building the guidelines, frameworks, and reference materials that make great writing scalable acros

We're looking for a Revenue Enablement Manager for our Sales Office to own the enablement experience for Hootsuite's global seller community of Account Executives, Sales Development Representatives, and partner-facing roles. This is a hands-on, high-impact position responsible for translating Hootsuite's enterprise Go-To-Market strategy into the programs, content, and skills that give our sellers a competitive edge. This role works at the intersection of strategy and execution building the programs, playbooks, coaching frameworks, and learning systems that directly influence how quickly and effectively our sellers perform. The measure of this role is field impact: quota attainment, pipeline, and win rates. This role is open in USA and Canada in provinces and states we can legally hire in and will report into the Chief of Staff, Revenue. WHAT YOU’LL DO Develop and maintain sales playbooks, talk tracks, frameworks, and competitive assets in close partnership with Marketing, ensuring sellers always have current, field-tested materials at the moment they need it. Translate Hootsuite's GTM positioning and value-based selling methodology into training programs that are practical, repeatable, and directly applicable to driving active pipeline. Build and manage a coaching cadence for the seller community, leveraging AI to surface conversation intelligence insights, identify skill gaps, and create targeted coaching interventions in partnership with frontline sales managers. Design and deliver enablement programs for operational launches, GTM plays, and strategic initiatives in coordination with Product Marketing, RevOps, and Sales Leadership to ensure field readiness ahead of each launch. Partner with RevOps to drive adoption of new tools, processes, and CRM workflows, translating operational changes into clear, field-facing learning experiences that minimize friction and accelerate uptake. Maintain a continuous learning rhythm for tenured sellers through micro-learning, pee

Who We Are About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career. About The Team The Solutions Architecture Team partners with our users to realize their full potential through the adoption of prescriptive solutions that drive their growth and success. We work with C-level executives, finance leaders, product design and engineering teams at global brands and platforms who are building financial services solutions with Stripe. Our SA team works closely with Account Executives, Professional Services, Customer Success Managers, Partners, Technical Account Managers and Product Teams to develop and execute on the account strategy for Stripe’s largest users including Enterprises, Digital Natives, and SaaS Platforms. We also work with the world's most innovative startups and mid market users to position our offerings and solutions for their use cases. At Stripe, managers grow teams and inspire them to do outstanding work. This leader must be a driver who loves building teams and growing businesses. This role requires great interpersonal skills to work cross functionally, as a trusted advisor to both our sales, partner and professional services teams, as well as, with our product development and marketing teams. As head of Solution Architecture for our existing business, you will lead, build, and mentor a world class pre-sales engineering team to grow the existing user base through upsells and cosells. You will drive collaboration from cross-functional teams to influence and unify stakeholders at all levels of the organiza

The Opportunity We're hiring a mid-level Product Designer to be the creative partner behind Enigma's go-to-market efforts. Our identity is mid-refresh, so this isn't a role that only applies to our existing design system, you'll help systematize its evolution. You'll work directly with our marketing lead (a generalist across channels and strategy) to turn GTM ideas into campaigns, web pages, sales collateral, and social content. What You’ll Do Shape GTM creative, don't just execute it. Partner on campaign concepts and go-to-market ideas, bringing your own point of view rather than filling in a pre-set brief. Systematize the brand system. Contribute to Enigma's brand organization including but not limited to maintaining asset libraries, deck templates, and brand guideline documents. Build and update the website. Design and ship pages directly in our custom CMS (deployed on Vercel), from layout to content to launch, alongside marketing and engineering. Create sales and marketing collateral. One-pagers, case studies, pitch decks, and flexible slide systems the team can reuse for sales, marketing, and leadership. Own social and campaign content. Design LinkedIn carousels and campaign graphics, and cut short-form video (“cut-ups”) from longer source material. Design HubSpot campaign assets. Email templates and campaign landing pages that support lifecycle and demand-gen marketing. Prep imagery. Retouch and prepare hero and content images for web, social, and marketing channels. Use AI as part of the workflow. Use Claude, ChatGPT, Gemini etc. for ideation, copy support, team collaboration, and speeding up production, we want someone comfortable working this way, not resistant to it. Maintain consistency. Typography, color, imagery, and tone stay on-brand across every deliverable. What Makes This Role Exciting? Real ownership: you're helping build the brand system, not just maintaining one that's already locked. A true creative partnership: you'll work directly with a mark

About the Team At DoorDash, design means making experiences for the people who order, the people who prepare, and the people who deliver. As a Designer at DoorDash, you want to build things that matter to real people. You're at your best when you can move from idea to shipped product quickly, bringing experiences to life that reach and influence users at massive scale. You'll care about whether the product you make solved a real problem for real people, or changed how someone experiences their day. About the Role At DoorDash, we’re redefining what it means to be a designer. We’re building a team of makers, builders, and doers. Over the past decade, “web designer” evolved into “product designer” as the scope expanded. Now, that shift is happening again — LLMs are broadening the role further, pushing design toward both strategic thinking and direct execution. As a Staff Product Designer, you’ll help lead this evolution: not only practicing build-first design, but scaling it across people, processes, and systems. In this role, you’ll join the Ads & Promos Design team — one of DoorDash’s fastest-growing businesses — owning end-to-end campaign experience design and shaping the strategic vision for our marketing tooling system. This platform powers both SMB and enterprise restaurants across DoorDash’s global markets and connects local businesses with over 40 million consumers globally. Your impact will span both team effectiveness and business growth. You’ll increase team velocity and autonomy by building reusable workflows, shared tools, and decision frameworks that enable designers to operate at a higher level with less coordination overhead. In parallel, you’ll drive measurable business outcomes by unlocking faster experimentation, shorter iteration cycles, and higher-quality execution across your team and adjacent teams. This role can be based in New York City, San Francisco, or Seattle and reports to the Design Manager for Ads & Promotions (Restaurant Experie