Marketing Campaign Manager in India

About Paytm Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. ABOUT THE ROLE Digital Gold & Silver is one of the fastest-scaling propositions in the Wealth portfolio. As Senior Business Analyst, you will own the numbers end to end from acquisition through retention, churn, revenue and GMV. This is not a reporting role: you will frame problems independently, find root causes, size opportunities, and convert them into growth recommendations that Marketing and Business teams act on. KEY RESPONSIBILITIES Business Insights & Growth • Drive data-led growth across the acquisition, retention, churn, revenue and GMV lifecycle. • Own deep-dive analytics to identify key drivers and opportunities for acquisition, engagement, retention and churn reduction. • Drive Revenue and GMV growth in line with the Annual Operating Plan (AOP) through actionable insights and growth recommendations. Customer & Lifecycle Analytics • Analyse cohorts, journeys, segments and behavioural trends to improve customer lifetime value and repeat transactions. • Build cohort and retention frameworks (D0/D7/D30, monthly triangles) across new, reactivated and repeat users. • Diagnose churn and cancellation drivers and recommend structural fixes, not surface-level corrections. Campaign Efficacy & Attribution • Measure and optimize campaign efficacy — identifying the right segments, propositions, channels and levers to maximize incremental GMV and revenue. • Conduct funnel, cohort, campaign and attribution analysis to identify performance gaps and recommend corrective actions. • Reconcile promotional burn against incremental GMV; establish ROI and cost-per-incremental-user benchmarks by campaign and segment. • Ana

About Us: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the Team Paytm Ads is the digital advertising platform of Paytm, enabling brands to reach and engage with over 350M+ users across Paytm’s ecosystem of 200+ payment, commerce, and retail services—both online and offline. By leveraging transaction signals and behavioral insights, Paytm Ads enables advertisers to target highly relevant consumer cohorts and deliver performance-driven campaigns. About the Role We are looking for a Manager – Product Analytics to drive data-led decision making across the Paytm Ads platform. This role works closely with Product, Data Engineering, Sales, and Operations teams to analyze product performance, user behavior, and campaign outcomes, translating data into actionable insights that improve advertiser and platform performance. Key Responsibilities: ● Build and maintain automated dashboards and BI reports for key product and revenue metrics. ● Write advanced SQL queries to analyze large datasets and generate actionable insights. ● Analyze product usage, funnels, retention, and feature adoption to identify growth opportunities. ● Conduct A/B testing, cohort analysis, and segmentation to measure product and campaign impact. ● Track and optimize digital marketing performance metrics such as CAC, ROI, CTR, and conversions. ● Translate business/product questions into structured analysis recommendations for stakeholders. Qualifications: ● B.E./B.Tech from a reputed engineering institute ● Experience in Product Analytics, Management Consulting, Business Strategy, or Sales/Marketing Analytics roles. ● Strong SQL expertise for large-scale data analysis and reporting. ● E

About Us: Paytm is India's leading mobile payments and financial services distribution company. A pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them into the mainstream economy with the help of technology. Job Responsibilities:  Become an expert in Paytm  Own end-to-end key business metrics like  Be the voice of Paytm  Build a strong pipeline of media briefs and respond with customized pitches and proposals aligned with the client’s business and marketing objectives  Work closely with the campaign delivery and optimization team to monitor and deliver expected results to the advertiser  Lead initiatives which require significant cross team collaboration to build innovative  Provide constant feedback to the product team to improve Desired Qualifications:  7+ years of experience in preferred)  Proven experience in managing programs / categories / business verticals  Strong stakeholder management experience; ability to work cross-functionally and with a wide range of employees with different skill sets  Ability to deep-dive into a problem; very strong analytical and presentation skills required  High bias for action required  Ability to thrive and perform in an ambiguous setting; sound judgment and flexibility in balancing program requirements, tight deadlines, and keeping people and projects moving on schedule Why join us ● A collaborative output driven program that brings cohesiveness across businesses through technology ● Improve the average revenue per use by increasing the cross-sell opportunities ● A solid 360 feedback from your peer teams on your support of their goals ● Respect, that is earned, not demanded from your peers and manager

About Us: Paytm is India's leading mobile payments and financial services distribution company. A pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them into the mainstream economy with the help of technology. Job Responsibilities:  Become an expert in Paytm  Own end-to-end key business metrics like  Be the voice of Paytm  Build a strong pipeline of media briefs and respond with customized pitches and proposals aligned with the client’s business and marketing objectives  Work closely with the campaign delivery and optimization team to monitor and deliver expected results to the advertiser  Lead initiatives which require significant cross team collaboration to build innovative  Provide constant feedback to the product team to improve Desired Qualifications:  7+ years of experience in preferred)  Proven experience in managing programs / categories / business verticals  Strong stakeholder management experience; ability to work cross-functionally and with a wide range of employees with different skill sets  Ability to deep-dive into a problem; very strong analytical and presentation skills required  High bias for action required  Ability to thrive and perform in an ambiguous setting; sound judgment and flexibility in balancing program requirements, tight deadlines, and keeping people and projects moving on schedule Why join us ● A collaborative output driven program that brings cohesiveness across businesses through technology ● Improve the average revenue per use by increasing the cross-sell opportunities ● A solid 360 feedback from your peer teams on your support of their goals ● Respect, that is earned, not demanded from your peers and manager

About Us: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the team: Paytm Ads is Paytm's digital advertising vertical that offers innovative ad solutions to clients across industries It offers advertisers the opportunity to engage with 300Mn+ users who interact with over 200 payment & retail services, online and offline - offered on the Paytm app. Paytm Ads maps the user transactions to their lifestyle choices and creates customized segmentation cohorts for sharp shooting ad campaigns to the most relevant TG. Expectations/ Requirements: We are hiring for the role of Government Ad Sales for FMCG, Consumer. Internet, Gaming verticals. The responsibilities would be as follows:  Become an expert in Paytm Ads solutions for businesses of all sizes and adapt recommendations quickly to suit varying client needs.  Own end-to-end key business metrics like ads revenue, educate and lead strategic conversations with clients and navigate complex relationships.  Be the voice of Paytm ads in the industry and present Paytm's advertising solutions to CXOs, media heads, brand managers, agency partners of large brands in the market.  Build a strong pipeline of media briefs and respond with customized pitches and proposals aligned with the client’s business and marketing objectives.  Work closely with the campaign delivery and optimization team to monitor and deliver expected results to the advertiser.  Lead initiatives which require significant cross team collaboration to build innovative advertising solutions for key advertisers.  Provide constant feedback to the product team to improve advertising performance and customer experience. Desired Qualifications:  5+ years

About Us: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the team: Paytm Ads is Paytm's digital advertising vertical that offers innovative ad solutions to clients across industries It offers advertisers the opportunity to engage with 300Mn+ users who interact with over 200 payment & retail services, online and offline - offered on the Paytm app. Paytm Ads maps the user transactions to their lifestyle choices and creates customized segmentation cohorts for sharp shooting ad campaigns to the most relevant TG. Expectations/ Requirements We are hiring for the role of Government Ad Sales for FMCG, Consumer. Internet, Gaming verticals. The responsibilities would be as follows:  Become an expert in Paytm Ads solutions for businesses of all sizes and adapt recommendations quickly to suit varying client needs Experience in handling Government clients is must.  Own end-to-end key business metrics like ads revenue, educate and lead strategic conversations with clients and navigate complex relationships  Be the voice of Paytm ads in the industry and present Paytm's advertising solutions to CXOs, media heads, brand managers, agency partners of large brands in the market  Build a strong pipeline of media briefs and respond with customized pitches and proposals aligned with the client’s business and marketing objectives  Work closely with the campaign delivery and optimization team to monitor and deliver expected results to the advertiser  Lead initiatives which require significant cross team collaboration to build innovative advertising solutions for key advertisers  Provide constant feedback to the product team to improve advertising performance and customer exper

About Us: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology About the team: Paytm Ads is Paytm's digital advertising vertical that offers innovative ad solutions to clients across industries It offers advertisers the opportunity to engage with 300Mn+ users who interact with over 200 payment & retail services, online and offline - offered on the Paytm app. Paytm Ads maps the user transactions to their lifestyle choices and creates customized segmentation cohorts for sharp shooting ad campaigns to the most relevant TG. About the Role: We’re seeking a Creative Designer to own and drive the visual communication strategy for in-app ad campaigns, marketing collaterals, and innovation projects across the Paytm Ads ecosystem. As the Creative Design Lead, you'll manage end-to-end design responsibilities from stakeholder communication and creative strategy to hands-on design execution and team management. You'll collaborate cross-functionally with business, marketing, and product teams to deliver high-impact, performance-oriented creatives. Key Responsibilities: Creative Direction & Execution Lead the design development for in-app ad creatives, banners, videos, and marketing campaigns. Translate briefs into strong visual concepts aligned with brand and campaign goals. Team & Stakeholder Management Manage and mentor a team of junior designers, providing feedback and quality control. Liaise with internal stakeholders, category teams, account managers, and product owners to align on campaign objectives and timelines. Cross-Platform Visual Communication Design marketing collaterals including case studies, sales decks, social media creatives, and video assets. Work on campaigns tailored fo

About Us Oliv.AI is a SalesTech global startup headquartered in San Francisco, debuting the world's first team of AI Agents for sales. With our recent $5.2M Seed funding, we solve one of the biggest problems for revenue teams: unreliable deal data. Oliv captures Deal Intelligence from every meeting, call, and email—without any rep involvement. The result is a clear, detailed view of every deal, presented in scorecards built on trusted sales methodologies like MEDDICC, BANT, and SPICED. Our AI agents are built for sales teams—sales managers, AEs, and RevOps—handling the work that takes them away from selling. With Oliv AI, sales teams can bring back focus on deals, strategy and conversation. The role This is not a traditional marketing role, and it is not a pure engineering role either. You will decide which accounts matter, build the systems that research them, write the content that reaches them, build the partnerships that amplify it, and turn all of that into qualified pipeline. Two things have to be true about you at once. You are technically sharp enough to build your own workflows, wire up your own APIs, and ship a working system without waiting on engineering or anyone else. Nothing you own should be blocked on a single person, including us. And you are obsessed with distribution — content, syndication, social, and partnerships — because pipeline goes to whoever the buyer already trusts. That means newsletters, communities, podcasts, comparison pages, partner audiences, and the people who influence them. What you will own GTM strategy and experimentation Develop and continuously refine Oliv's ICP, market segments, buyer personas, and account-selection criteria. Translate company goals into specific growth hypotheses and campaign plans. Identify new audiences, buying signals, use cases, and distribution opportunities. Build a structured experimentation roadmap across content, social, syndication, partnerships, outbound, and ABM. Define success metric

Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way. The Community You Will Join The Channel Communications team at Airbnb is responsible for driving positive conversation and buzz about Airbnb via social media, influencers and more, as well as maintaining and protecting our brand reputation across social media channels. The team is expanding its India presence, combining always-on reputation protection with channel growth, listening and insights for one of Airbnb's fastest-growing markets. The Difference You Will Make The Social Rapid Response team is looking for a Senior Social Media Associate who will be responsible for protecting and defending the Airbnb story on social media. This role pairs core Social Rapid Response coverage with support for Airbnb's India social presence, partnering closely with the India social lead on listening, insights, publishing and campaign engagement. The ideal candidate is a social native with experience in social listening and responding rapidly to escalating issues and crises. We’re looking for someone who is detailed and solution-oriented, is comfortable moving at a fast pace and working with little manager supervision, has strong communication and interpersonal skills. A Typical Day Monitor emergent issues across social media channels Proactively highlight and/or provide status updates on issues surfacing online to Lead(s) Own day-to-day social listening for the India market, including competitive and cultural conversation tracking Turn listening into insight; synthesize themes into regular recaps and ad hoc deep dives for comms, marketing and regional stakeholders Provide publishing support for @airbnbindia, including

About Us: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the Team- Paytm Ads is the digital advertising platform of Paytm, enabling brands to reach and engage with over 350M+ users across Paytm’s ecosystem of 200+ payment, commerce, and retail services—both online and offline. By leveraging transaction signals and behavioral insights, Paytm Ads enables advertisers to target highly relevant consumer cohorts and deliver performance-driven campaigns. About the Role- We are looking for a Senior Manager – Product Analytics to drive data-led decision making across the Paytm Ads platform. This role works closely with Product, Data Engineering, Sales, and Operations teams to analyze product performance, user behavior, and campaign outcomes, translating data into actionable insights that improve advertiser and platform performance. Key Responsibilities: ● Build and maintain automated dashboards and BI reports for key product and revenue metrics. ● Write advanced SQL queries to analyze large datasets and generate actionable insights. ● Analyze product usage, funnels, retention, and feature adoption to identify growth opportunities. ● Conduct A/B testing, cohort analysis, and segmentation to measure product and campaign impact. ● Track and optimize digital marketing performance metrics such as CAC, ROI, CTR, and conversions. ● Translate business/product questions into structured analysis recommendations for stakeholders. Qualifications: ● B.E./B.Tech from a reputed engineering institute ● Experience in Product Analytics, Management Consulting, Business Strategy, or Sales/Marketing Analytics roles. ● Strong SQL expertise for large-scale data analysis

About Us: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the team: Paytm Ads is Paytm's digital advertising vertical that offers innovative ad solutions to clients across industries It offers advertisers the opportunity to engage with 300Mn+ users who interact with over 200 payment & retail services, online and offline - offered on the Paytm app. Paytm Ads maps the user transactions to their lifestyle choices and creates customized segmentation cohorts for sharp shooting ad campaigns to the most relevant TG. Expectations/ Requirements We are hiring for the role of Government Ad Sales for FMCG, Consumer. Internet, Gaming verticals. The responsibilities would be as follows:  Become an expert in Paytm Ads solutions for businesses of all sizes and adapt recommendations quickly to suit varying client needs Experience in handling Government clients is must.  Own end-to-end key business metrics like ads revenue, educate and lead strategic conversations with clients and navigate complex relationships  Be the voice of Paytm ads in the industry and present Paytm's advertising solutions to CXOs, media heads, brand managers, agency partners of large brands in the market  Build a strong pipeline of media briefs and respond with customized pitches and proposals aligned with the client’s business and marketing objectives  Work closely with the campaign delivery and optimization team to monitor and deliver expected results to the advertiser  Lead initiatives which require significant cross team collaboration to build innovative advertising solutions for key advertisers  Provide constant feedback to the product team to improve advertising performance and customer exper

Founded on February 16, 2006, Designing Dreams has established itself as one of Kolkata's leading interior design and architectural firms. With over 18 years of industry experience, the company specializes in delivering high-quality architectural and interior design solutions for residential, corporate, hospitality, retail, malls, and multiplex projects. Their expertise lies in blending creativity with functionality to create inspiring and practical spaces tailored to client requirements. The company is currently looking to hire suitable candidates for the following position on an urgent basis: Position: Digital Marketer Experience Required: 2 4 Years Key Skills: • Search Engine Optimization (SEO) • Search Engine Marketing (SEM) • WordPress Website Management • Social Media Marketing • Content Creation & Campaign Management • Graphic Designing (Preferred but not mandatory) Salary: 15,000 30,000 per month (Depending on experience, skills, and last drawn salary) Job Location: Kolkata Preferred Candidate Profile: • Experience in digital marketing campaigns and lead generation • Good understanding of Google Ads and social media platforms • Strong communication and analytical skills • Ability to work independently and meet targets Interested candidates may share their updated resume for further consideration. Recruitment Partner: IDEAL CAREER ZONE • Note:- You may call us between 9 am to 8 pm 877721101 6 9331205133 9231799122 Or you can visit our office. Ideal Career Zone 128/12A, BidhanSraniShyam Bazaar metro Gate No.1 Gandhi Market Behind Sajjaa Dhaam Bed Sheet Bed cover Show room Kolkata 7 lakh 4 #DigitalMarketer, #AccountsExecutive, #InteriorSiteSupervisor, #MarketingExecutive, #InteriorDesign, #DecorationCompany, #MarketingJobs, #FreshersJobs, #GraduatePassedJobs, #EductionalInstitute, #FinanceCompany, #BackofficeJobs, #CRMJobs, #ManufacturingCompany, #HSpassedJobs, #GraduateJobs, #Howrah, #SaltLake, #BaruiPur, #কলক ত, #ব্য ন্ড ল, #হুগল, #পশ্চ মবঙ্গ, #idealcareerzon

About Paytm Group: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. Roles‌ ‌& ‌Responsibilities:- ● Lead the P&L responsibility for RU & transit categories along with focus on bottomline enhancing strategies, optimising costs and delivering revenue targets. ● Own the business growth charter and work closely with central teams to strategize and coordinate user and value growth. ● Devise innovative user growth strategies in line with the category’s vision and business goals to increase the category’s presence on and off the app. ● Work closely with management to share funnel conversion improvement ideas, feedback & present results. ● Identify demand levers by thoroughly understanding consumer behavior and building offerings around it. ● Identifying user cohorts and run custom growth campaigns to drive user activation and user reactivation for growth. ● Define user acquisition and user retention strategies. ● Monitor market trends, research consumer markets, and competitors’ activities. ● Have an understanding of marketing and consumer behavior, experience in deploying successful marketing campaigns, and take ownership of implementation, tracking, and analytics. ● Create and execute a strong performance marketing strategy & execution plan for building awareness and driving conversions. ● Measure and report the performance of all marketing campaigns, and assess ROI and KPIs to track their efficacy over time Competencies. ● P&L Ownership ● Category Management. ● Offline, CLM Marketing & Performance Marketing. ● GTM Strategy. ● Product Strategy. ● Advance MS-Office, MS-Excel skills The‌ ‌Ideal‌ ‌Candidate‌ Must Have: ● 5-7‌ ‌years‌ ‌of‌ experience‌ ‌in‌ bill payments/transit or

About Forma.ai: Forma.ai is a Series B startup that's revolutionizing how sales compensation is designed, managed and optimized. We handle billions in annual managed commissions for market leaders like Edmentum, Stryker, and Autodesk. Our growth has been fuelled by our passion for fundamentally changing and shaping how companies use sales intelligence to drive business strategy. We’re welcoming equally driven individuals who are excited about creating something big! About the team: The Customer Operations team is at the heart of Forma.ai's mission. This team has a direct impact on the growth of Forma.ai. They are results-driven and solutions-minded. The Customer Operations team works closely with our customers, helping them to understand and take advantage of all the features Forma.ai offers and ensuring that they get the most value from the platform. What you'll be doing: Reporting & Dashboarding Design, maintain, and enhance dashboards in BI tools (e.g., Looker Studio, Salesforce/HubSpot reports) to monitor marketing campaign performance, sales pipeline health, lead flow, and conversion metrics Automate recurring reports and implement self-serve analytics capabilities for GTM teams Data Analysis & Insights Analyze funnel performance from top-of-funnel marketing campaigns to bottom-of-funnel sales outcomes Provide regular insights into key KPI s like campaign ROI, customer acquisition cost (CAC), and attribution across channels Support A/B testing initiatives, sales activity analysis, and segmentation strategies Scripting & Automation Write Python and SQL scripts to extract, clean, and structure data from external sources (e.g., job boards, press releases, M&A feeds, web scraping APIs ) Build automated enrichment pipelines to augment CRM and marketing data with third-party insights (e.g., firmographics, hiring activity, technology stack, fun

CRM Executive Location: Noida Experience: 1–3 Years Business: Paytm Money About the Role Paytm Money is looking for a detail-oriented CRM Executive to join its Execution Pod. In this role, you will be responsible for the end-to-end production, quality assurance, and deployment of customer communications across WhatsApp and Push Notification channels. You will ensure that every customer communication is accurate, engaging, compliant with SEBI regulations, and delivered seamlessly. This role requires strong attention to detail, excellent content review skills, and hands-on experience with CRM platforms. Key Responsibilities Draft, edit, and finalize communication copy for marketing campaigns in accordance with SEBI advertising and communication guidelines. Review and proof creatives, subject lines, CTAs, and campaign content before deployment to ensure accuracy and compliance. Set up, test, QA, and schedule campaigns on CleverTap across WhatsApp and Push Notification channels. Own campaign execution processes, including checklists, approvals, stakeholder coordination, and go-live timelines. Partner closely with Compliance and Legal teams to secure mandatory approvals and disclosures. Maintain campaign calendars, trackers, and execution dashboards to ensure timely delivery of all customer journeys. Monitor campaign deployment and proactively identify audience mismatches, delivery issues, or QA gaps. Ensure operational excellence with zero compliance misses and flawless campaign execution. Desired Skills & Qualifications 1–3 years of experience in CRM, Lifecycle Marketing, Content Operations, Marketing Operations, Customer Engagement, or Campaign Management. Hands-on experience with CleverTap is strongly preferred. Experience with MoEngage, WebEngage, Netcore, Braze, or similar CRM platforms is also valuable. Strong written English and content editing skills with the ability to create crisp, customer-friendly communication. Understanding of financial services com