Head of Performance Marketing Do you love connecting strategy, creativity and data to drive growth? Are you the kind of leader who knows what a brand should say, where it should say it and how to learn from the results? At Anyfin, we're looking for a Head of Performance Marketing to lead our performance and influencer marketing. You'll set the marketing strategy, shape our communication and creative, and lead a talented team across paid social, influencer marketing and content. Success in this role means bold, clear direction, a team that knows what to focus on, and marketing that delivers for each of our markets. About Anyfin Anyfin exists to improve people's financial lives. We don't hand out new loans. We fix shitty ones and give the loans people already have a better home: fairer terms, a clear overview, and a partner that's actually on their side. That's where we start, but it's not where we stop. Loans are the entry point to a bigger mission: helping people take control of their finances and build a healthier financial life. We're profitable, growing fast, and our ambition is to take over Europe by 2030. The role As our Head of Performance Marketing, you'll own our marketing strategy. You'll set the direction for how we show up and which channels we use, and you'll bring marketing's perspective to management. You'll work closely with our market owners, who own growth, budget and results in their markets, to make sure our marketing delivers for each of them. You'll shape what we say and who we say it to. That means owning our messaging, defining our target audiences and making sure everything we put out speaks to them clearly and consistently across channels and markets. You'll also drive our creative work. You'll lead content creation, setting the direction and giving our content creators and production the briefs they need to make work that lands. You'll give feedback on influencer content too, helping both the team and the creators make it sharper and more t
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Role overview
Job description
Do you love turning ideas into scroll-stopping content? Are you just as happy behind the camera as in front of it? At Anyfin, we're looking for a Content Creator who lives and breathes creativity. You'll shape concepts, write the copy, film, edit and bring it all to life as ads that people actually want to watch. You'll get the freedom to experiment, test new ideas and see your work make a real impact across our markets. Success in this role means a steady flow of fresh, high-performing content for Sweden and Finland, built on insights and continuously improved together with our performance team. If you get excited by a great hook, a clever edit and content that connects with people, we'd love to hear from you. About Anyfin Anyfin exists to improve people's financial lives. We don't hand out new loans. We fix shitty ones and give the loans people already have a better home: fairer terms,
…What they are looking for
Skills & requirements
Department · Marketing
Hiring company
Anyfin
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