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Active4w ago

Head of Customer Marketing

LaunchDarkly·📍 United States

Employment

Full-Time

Work mode

Remote

Experience

DIRECTOR

Salary

$214.8K – $295.4K/yr

Role overview

Job description

About the Job: We are seeking a strategic, results-driven Head of Customer Marketing to own and lead our global customer marketing function. This role has significant influence on shaping brand messaging and positioning for LaunchDarkly as well as influencing customer health and retention. This leader will partner closely with executive leadership and cross-functional teams to turn customer insights and advocacy into measurable business impact. This individual will build and scale our customer advocacy and adoption programs. The ideal candidate will bring a combination of building deep customer relationships within a company as well as experience building repeatable frameworks and enabling both quality and quantity of customer advocacy. They will set the strategy, operating model, and priorities for the function while building strong executive and customer relationships. Responsibilities

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What they are looking for

Skills & requirements

Qualification

Typically requires a minimum of 15 years of related experience, including at least 5 years of people leadership experience. 7+ years of customer advocacy experience including building and scaling a customer marketing or advocacy function. Experience working directly with a developer / software engineering audience. Demonstrated ability to build scalable operational frameworks and lead teams through complex, cross-functional programs. Demonstrated ability building strong one-to-one relationships and facilitating GTM and executive team relationships with customers. Experience building relationships with C-suite customers and internal executives. Experience using customer advocacy tools such as Champion and UserEvidence. Strong analytical and data-driven mindset, with experience using CRM and customer lifecycle tools such as Salesforce and Gainsight. Exceptional written and verbal communication skills, with the ability to create compelling content and messaging for diverse audiences. Experience working with global, remote teams and collaborating with cross-functional stakeholders. Demonstrated ability to connect customer marketing programs to business outcomes and influence company st

Department · Marketing

LaunchDarkly logo

Hiring company

LaunchDarkly

LaunchDarkly is a Feature Management Platform that serves over 20 Trillion feature flags daily to help software teams build better software, faster. Feature flagging is an industry standard methodology of wrapping a new or risky section of code or infrastructure change with a flag. Each flag can easily be turned off independent of code deployment (aka ”dark launching”). LaunchDarkly has SDKs for all major web and mobile platforms. At LaunchDarkly, we believe in the power of teams. We're building a team that is humble, open, collaborative, respectful and kind. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, or disability status.

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