Lifecycle Marketing Manager- 3month FTC

About the role We're hiring a Lifecycle Marketing Manager to join our Product and Lifecycle Marketing team. In this role, you'll design and optimize lifecycle programs that engage, retain, and grow members across their entire journey with Chime—from top of funnel through long-term retention—with a clear focus on driving growth, revenue, and member lifetime value (LTV). This is a role for a holistic, business-minded marketer rather than a single-channel specialist. You'll think in terms of segments, experiments, and outcomes: building targeted campaigns across the channels we own—push, in-app, and out-of-app (email, SMS)—while connecting those touchpoints with the broader, non-owned channels that shape the member experience. You'll partner closely with cross-functional teams to turn data into segmentation, automation, and personalization strategies that move the business. This is a role with department-level impact: you'll own diverse projects, exercise significant independent judgment, and influence how members experience Chime across the full lifecycle. If you're creative, dedicated, and love working in a fast-paced environment alongside passionate colleagues, we want to meet you. In this role, you can expect to Own full-funnel lifecycle strategy—from top of funnel through activation and long-term retention—building targeted campaigns that drive growth, revenue, and member LTV. Define segments and translate them into targeted, personalized campaigns across owned channels (push, in-app, and out-of-app), connecting them with the broader non-owned channels that shape the end-to-end member experience. Generate data-driven hypotheses and run experiments to continuously optimize evergreen lifecycle campaigns and transactional communications, working with analytics to measure impact, socialize findings, and develop next steps toward bigger wins. Develop and steward channel guidelines and governance, preserving the quality and integrity of our communications ecosystem. Col

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for. About New York Times Games The New York Times is looking for a Senior Lifecycle Marketing Manager to join the New York Times Games team, reporting to the Executive Director of Marketing, Games. In 2025, players completed more than 11 billion games across our portfolio, led by hits like Wordle and Connections, alongside the iconic New York Times Crossword, which has existed in print since 1942. Games is one of the largest and fastest-growing businesses among our portfolio of products, including Cooking, Wirecutter, The Athletic and News. About the Role We need a senior lifecycle marketer to lead how we keep Games players engaged over time across email, push (app and desktop), display and other channels. You will focus on deepening engagement with our existing players (non sub + sub) and reducing churn. You will lead the end-to-end marketing lifecycle strategy for Games players, from onboarding and activation through ongoing engagement, win-back and reactivation. You will design and run cross-channel programs that create timely, relevant, and personalized experiences for our players, grounded in data and insight. You will work closely with product, growth marketing, product marketing, data and creative partners to bring these programs to life. This is a temporary hybrid role based in our New York City headquarters, reporting to the Executive Director, Marketing, Games. You can typically expect to come into the office 3 days per wee

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for. The New York Times is looking for a motivated, collaborative, creative, analytical, and user-centric product marketer to help deepen audience engagement with our News product, with a particular focus on community and sharing features in the core Times app. Reporting to the Director of Product Marketing, News, you will be embedded within the Community News Product team as the dedicated product marketing lead. You will partner closely with product, design, and newsroom stakeholders to leverage our community and sharing experiences to drive daily habit and new audience growth. Your core focus will be the Community News Product team, with opportunities to support other editorially driven News product teams as priorities require. You will combine strategic leadership with hands-on execution: helping shape the product roadmap, developing go-to-market strategies, leading cross-functional launches, and creating lifecycle marketing programs that help our readers feel connected to our journalism, our newsroom, and each other. This role is a hybrid position, where you'll be in the office three times per week in our NYC Headquarters. Responsibilities: Act as the embedded product marketing lead for the Community News Product team, partnering with product, design, and newsroom stakeholders to define the role of commenting, community features, and sharing in the News product experience. Partner with editors, reporters, and newsroom leadership to increase j

CLEAR is building THE secure identity company of the future. Our mission is to make experiences safer and easier—physically and digitally. With more than 43 million Members and a growing network of partners across the world, CLEAR's secure identity platform is transforming the way people live, work, and travel. Whether it’s at the airport, stadium, or throughout your everyday life, CLEAR unlocks the magic of frictionless experiences. CLEAR is seeking a data-driven Product Marketing Manager (B2C) to help bring new products and businesses to life across our travel portfolio. This role focuses on increasing attach rates, deepening member engagement, and expanding average revenue per subscriber (ARPU) through high-impact cross-sell and upsell strategies. Sitting at the intersection of Product, Growth, Lifecycle, Creative, and Analytics, you will shape positioning, messaging, packaging, and promotional strategy for new offerings—ensuring they are clearly differentiated, compelling, and seamlessly integrated into the member experience. You will partner with Creative, Growth, and CRM to translate those strategies into cohesive, multi-channel campaigns. This is a high-ownership role for someone who understands subscription economics, is comfortable navigating ambiguity, and knows how to drive incremental revenue while balancing long-term retention. What you'll do: Develop positioning, campaign messaging, and creative briefs that clearly articulate the value of new products Own the product marketing strategy for targeted cross-sell and upsell campaigns, partnering with Integrated Marketing and channel owners to activate across in-app, email, paid, and owned channels Partner with Lifecycle Marketing to design personalized journeys that introduce add-ons at high-intent moments in the member lifecycle Identify behavioral signals and segmentation strategies to optimize audience targeting, offer timing, messaging, and relevance Design and execute experiments to increase co

Datadog Incident Response is an end-to-end incident operations solution native to Datadog’s unified observability and security platform. It brings the entire incident lifecycle — from alert to resolution — together in one place so engineers can respond fast with confidence instead of losing time switching between disconnected monitoring, paging, and incident tools. As a Product Marketing Manager (PMM) - Incident Response, you will develop go-to-market strategy for new products and features, create the content that enables our sales and partner teams, and touch on all areas of the business while helping move Datadog forward. We give our Product Marketing Managers the opportunity to collaborate, investigate, and idealize how we can gear our product strategy to yield the highest results. At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them. What You’ll Do: Drive the go-to-market strategy for Datadog Incident Response products, such as Incident Management, On-Call, and Incident AI as an expert of your product area. Launch new features with compelling messaging and positioning, developing assets such as slide decks, blogs, product demos, webinars, and solution briefs. Develop high-impact sales enablement assets (battlecards, pitch decks, demos) grounded in deep market and competitive insights. Partner with cross-functional teams to execute campaigns across webinars, paid media, organic channels, and sponsored events. Drive customer marketing initiatives including case studies, testimonials, and

Datadog Incident Response is an end-to-end incident operations solution native to Datadog’s unified observability and security platform. It brings the entire incident lifecycle — from alert to resolution — together in one place so engineers can respond fast with confidence instead of losing time switching between disconnected monitoring, paging, and incident tools. As a Senior Product Marketing Manager (PMM) - Incident Response, you will develop go-to-market strategy for new products and features, create the content that enables our sales and partner teams, and touch on all areas of the business while helping move Datadog forward. We give our Product Marketing Managers the opportunity to collaborate, investigate, and idealize how we can gear our product strategy to yield the highest results. At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them. What You’ll Do: Develop and drive the go-to-market strategy for Datadog Incident Response products, such as Incident Management, On-Call, and Incident AI as an expert of your product area. Create quarterly GTM plans with input and alignment from from cross-functional stakeholders that map to Incident Response business objectives. Launch new features with compelling messaging and positioning, developing assets such as slide decks, blogs, product demos, webinars, and solution briefs. Develop high-impact sales enablement assets (battlecards, pitch decks, demos) grounded in deep market and competitive insights. Partner with cross-functional teams to execute campaigns across webinars, paid media, organic channels, and sponsored events. Drive customer marketing initiatives including case studies, testimonials, and storytelling that showcase customer value and outcomes. Identify new growth opportunities and creative ways to accelerate adoptio