Paid Media Specialist

Job Description for Performance Marketing Specialist (100% Remote – Chicago Area Preferred): We’re hiring a Performance Marketing Specialist to create and optimize campaigns that deliver measurable results. 📈 This role is focused on high-conversion email campaigns, landing pages, and digital content to drive franchisee and client acquisition. Perfect for someone who takes pride in seeing their work directly move the needle. You’ll work alongside a collaborative full-stack team of SEO, paid media, design, and analytics experts — giving you the ability to test faster, experiment more, and grow your skills while owning your channels and delivering results. 🙌 What You’ll Do 📈 Design, build, and optimize email marketing campaigns that engage and convert. Develop landing pages and web content that resonate with prospects and drive leads. Continuously refine campaigns through A/B testing, analytics, and conversion tracking. Partner with internal specialists in SEO, paid media, and design to create integrated campaigns that perform. Apply best practices in copywriting, digital engagement, and conversion optimization to maximize results. Stay on top of digital marketing trends and competitor strategies, bringing new ideas forward. Report on campaign performance with clear recommendations for improvement. What We’re Looking For 🔎 3–6 years of hands-on experience in digital marketing, with a focus on email campaigns, landing pages, and conversion-driven content. Demonstrated ability to own projects from start to finish - strategy, execution, testing, optimization. Strong skills in marketing automation tools (HubSpot, Mailchimp, or similar). Experience with website CMS tools (WordPress, Webflow, or similar). Familiarity with analytics and reporting tools (Google Analytics, HubSpot, etc.). Exceptional writing and editing skills — persuasive, clear, and engaging. Competitive, proactive, and wired to show measurable results. Bonus: experience marketing in a franchise or B2B se

Job Description for Growth Marketing Specialist (100% Remote – Chicago Area Preferred): We’re hiring a Growth Marketing Specialist to build and optimize campaigns that drive our growth. 📊 In this role, you’ll design high-performing email campaigns, landing pages, and digital content to help attract new franchisees and clients. This is a role for someone who thrives on execution, creativity, and measurable results. You’ll join a full-stack marketing team with specialists in SEO, paid media, design, and analytics. That setup means you’ll be able to move quickly, test ideas, and experiment with new approaches — while also learning from and contributing to an experienced team. 🤝 What You’ll Do 📈 Design, build, and optimize email marketing campaigns that engage and convert. Develop landing pages and web content that resonate with prospects and drive leads. Continuously refine campaigns through A/B testing, analytics, and conversion tracking. Partner with internal specialists in SEO, paid media, and design to create integrated campaigns that perform. Apply best practices in copywriting, digital engagement, and conversion optimization to maximize results. Stay on top of digital marketing trends and competitor strategies, bringing new ideas forward. Report on campaign performance with clear recommendations for improvement. What We’re Looking For 🔎 3–6 years of hands-on experience in digital marketing, with a focus on email campaigns, landing pages, and conversion-driven content. Demonstrated ability to own projects from start to finish - strategy, execution, testing, optimization. Strong skills in marketing automation tools (HubSpot, Mailchimp, or similar). Experience with website CMS tools (WordPress, Webflow, or similar). Familiarity with analytics and reporting tools (Google Analytics, HubSpot, etc.). Exceptional writing and editing skills — persuasive, clear, and engaging. Competitive, proactive, and wired to show measurable results. Bonus: experience marketi

About Chicago Public Media Chicago Public Media is one of the nation’s largest local nonprofit news organizations. Home to WBEZ 91.5FM, the Chicago Sun-Times, and Vocalo. Chicago Public Media reaches more than 3.3 million people weekly across broadcast, print, and digital platforms. As a mission-driven organization, we aspire to be the most trusted news source Chicagoans turn to for understanding the people, events, and ideas shaping our community. Chicago Public Media is a 100% community-funded newsroom powered by nearly 97,000 members whose support makes our journalism possible. This sustained community investment helped drive nationally recognized work in 2025, including 29 awards from esteemed organizations, including the Public Media Journalists Association, the Edward R. Murrow Awards, and the National Association of Black Journalists. We believe independent journalism is essential to a healthy democracy and that access to objective, fact-based news is a right for every citizen. We serve the public interest by creating diverse content that informs and enriches our community, supported by a dedicated staff of approximately 250 professionals. For more information, please see the Chicago Public Media Annual Report . The Opportunity The Director of Growth & Acquisition leads Chicago Public Media’s audience growth and member acquisition engine across all brands, platforms, and channels. This role is responsible for expanding the pool of potential members, increasing audience engagement and registration, and converting audiences into long-term financial supporters. The Director oversees acquisition strategy across digital, audio, on-air, paid media and emerging platforms, with accountability for acquisition revenue, conversion performance, CPA efficiency, and sustainable long-term growth. The role partners closely with Product, Marketing, Insights, Development, and Editorial teams to build scalable audience pathways that strengthen engagement, registratio

At FourKites we have the opportunity to tackle complex challenges with real-world impacts. Whether it’s medical supplies from Cardinal Health or groceries for Walmart, the FourKites platform helps customers operate global supply chains that are efficient, agile and sustainable. Join a team of curious problem solvers that celebrates differences, leads with empathy and values inclusivity The Role We're looking for a Sr. Growth Marketing Manager to own and scale the programs that turn target accounts into qualified pipeline. This role owns demand generation end-to-end — paid media (Google Ads, LinkedIn Ads), nurture campaigns, and content syndication — and shares ownership of our webinar program while working closely on overall messaging strategy and brand direction. This is a high-ownership, execution-focused role for someone equally comfortable optimizing a paid search account and building a nurture sequence. You'll set demand gen campaign strategy and drive it forward independently, while collaborating with the Director on how that strategy ladders up to FourKites' broader narrative. What You'll Do Demand Generation Strategy & Campaigns Design and execute the integrated marketing plan spanning paid, content, and lifecycle programs, with a roadmap and budget to hit awareness, conversion, and pipeline targets. Own strategy and execution for all demand generation campaigns that nurture and convert leads into opportunities. Build and manage always-on and campaign-specific nurture programs, including email sends, in coordination with sales development. Own end-to-end execution for roughly half of our webinar program (platform administration, promotion, registration, and follow-up), with the Director owning the other half. Draft first-pass content supporting demand gen campaigns — landing pages, campaign emails, ad copy, and gated assets — for review and refinement. Use AI tools to accelerate campaign work — drafting and iterating on copy, summarizing performance data

About Chicago Public Media Chicago Public Media is one of the nation’s largest local nonprofit news organizations. Home to WBEZ 91.5FM, the Chicago Sun-Times, and Vocalo. Chicago Public Media reaches more than 3.3 million people weekly across broadcast, print, and digital platforms. As a mission-driven organization, we aspire to be the most trusted news source Chicagoans turn to for understanding the people, events, and ideas shaping our community. Chicago Public Media is a 100% community-funded newsroom powered by nearly 97,000 members whose support makes our journalism possible. This sustained community investment helped drive nationally recognized work in 2025, including 29 awards from esteemed organizations, including the Public Media Journalists Association, the Edward R. Murrow Awards, and the National Association of Black Journalists. We believe independent journalism is essential to a healthy democracy and that access to objective, fact-based news is a right for every citizen. We serve the public interest by creating diverse content that informs and enriches our community, supported by a dedicated staff of approximately 250 professionals. For more information, please see the Chicago Public Media Annual Report . About Chicago.com Chicago.com is a new digital platform from Chicago Public Media designed to strengthen the connection between Chicagoans and their local communities. The platform creates online communities where residents can discover what is happening around them, ask questions, share trusted information, and connect with the civic life already underway in their neighborhoods. Online communities are a bridge to deeper local connection and real-world engagement. Chicago.com launched with these features serving five Chicago communities, with the potential to expand to additional communities over time. Each community is supported by a paid Community Steward: someone rooted in the neighborhood who facilitates conversation, helps establish and ma

Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 130 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit www.redditinc.com . We're looking for an experienced seller to join the Restaurants & Drinks vertical of our Large Customer Sales team in Chicago. As a Lead Client Partner, you will be responsible for forming relationships with key brands and agencies while ensuring they meet their business objectives using Reddit's advertising suite. This role is required to be based in person in Chicago, New York, San Francisco, or Los Angeles. Responsibilities: Proactively manage and deepen relationships with existing advertising partners, both with agencies and directly with clients to drive year-over-year revenue growth Proactively construct upfront and joint business plans with top clients Establish mutually beneficial relationships with new clients, educating them on Reddit and the Reddit ads platform Leverage agency and client direct relationships to identify new buyers of Reddit advertising products Leverage data from internal and external sources to inform client strategies and pitch proposals Consistently meet deadlines for all projects, ensuring that clients receive the highest level of customer service Own client meetings from agenda to final presentation, instilling confidence and setting all interactions up for success by appropriately setting client expectations, identifying outcomes, and communicating clear next steps Act as the primary point of contact for clients to communicate major platform updates, releases, changes, and/or opportunities that will deepen or expand the relationship Provide strategic, proactive, and consultative adv