At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. We are hiring a Business Systems Lead to own the sales technology behind Lyft Ads. As the senior technical owner of the Lyft Ads CRM and commercial systems, you will lead solution design across Salesforce and the connected ad-sales stack and own the architecture for how ad deals move from opportunity through order management and billing. You will work alongside a team of Salesforce engineers and partner closely with Ads Sales, Sales Operations, Ad Operations, Finance, Legal, and the Media engineering teams. This is a hands-on leadership role for someone who knows ad-sales operations and can build the systems that run them. Responsibilities: Own the Salesforce architecture for the ad-sales lifecycle, from lead sourcing and opportunity creation through Order Management System (OMS) integration, contract execution, delivery reconciliation, and billing. Identify problems and opportunities across the Ads sales technology stack and shape them into scoped, funded initiatives. Lead requirements with Ads Sales, Sales Operations, Ad Operations, Finance, and Legal partners, and translate them into functional and technical designs. Own the integrations that connect Salesforce to the ad-sales ecosystem, including order management and contract systems, the ad server, and billing, through middleware such as Workato or Boomi. Drive AI best practices across the Sales Technology team, modeling effective usage and ensuring all AI-generated output meets Lyft's standards for quality, security, and performance. Guide the evolution of the Ads CRM platform, including the media-specific data model (agency, advertiser, and brand hierarchies, insertion orders, and flights) and own the Ad Sales Technology roadmap . Lead contract lifecycle management for Ads, including intake automation and Salesforce integration. Remain h
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Role overview
Job description
At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. We're looking for a Salesforce Architect to own the architecture of Lyft's commercial platform as it grows through acquisition. Reporting to the Manager, Sales Technology, you will define the target-state architecture across our Salesforce orgs, lead the consolidation of acquired-company CRM environments into Lyft's platform, and decide where data is unified versus federated. You'll work directly with Sales, RevOps, Marketing, Finance, Data, Privacy, and Legal partners to turn a reactive delivery function into a business enabler. If you are a candidate who has the vision of what could be, who has the ability to cultivate relationships, and a belief in developing the skills and talents of others, then you may be the ideal
…What they are looking for
Skills & requirements
Department · Corporate Engineering & IT
Hiring company
Lyft
Wherever you’re headed, count on Lyft for rides in minutes. The Lyft app matches you with local drivers at the tap of a button. Just request and go. Ride by ride, we’re changing the way our world works. We imagine a world where cities feel small again. Where transportation and tech bring people together, instead of apart. We see the future as community-driven — and it starts with you.
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