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Active1mo ago

Marketing Technology Lead

Lyft·📍 Toronto, Ontario, Canada

Employment

FULL TIME

Work mode

On-site

Experience

7+ years

Salary

$129K – $161.3K/yr

Role overview

Job description

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. We are hiring a Marketing Technology Lead to own Lyft's B2B marketing technology stack, spanning marketing automation, content and web, lead routing, data enrichment, and attribution. As the senior technical owner of that stack, you will lead solution design, own the architecture and data model that carry a lead from first touch through to a qualified opportunity, and partner with Marketing Operations, Sales Operations, Sales Technology, Privacy, Legal, and Data to translate business needs into durable, scalable systems. This is a hands-on leadership role for someone who knows B2B marketing operations, can build the systems that run them, and is looking for ways to bring AI into how the stack works, not just what it pro

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About this listing

  • Listed from Lyft's careers site via Greenhouse · last confirmed on the source 23 Oct 2026
  • Posted 3 Sept 2026

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What they are looking for

Skills & requirements

Qualification

As the senior technical owner of that stack, you will lead solution design, own the architecture and data model that carry a lead from first touch through to a qualified opportunity, and partner with Marketing Operations, Sales Operations, Sales Technology, Privacy, Legal, and Data to translate business needs into durable, scalable systems; Experience: Bachelor's degree in Business, Information Systems, Computer Science, or a related field, or equivalent practical experience; 7+ years of experience in a marketing technology, marketing operations engineering, or business systems role, including 3+ years leading solution design and delivery; 5+ years of hands-on administration and configuration of a B2B marketing automation platform (HubSpot, Marketo, Pardot, or Eloqua), with at least one active platform certification

Department · Foundations & AI Transformation

Hiring company

Lyft

Technology

Wherever you’re headed, count on Lyft for rides in minutes. The Lyft app matches you with local drivers at the tap of a button. Just request and go. Ride by ride, we’re changing the way our world works. We imagine a world where cities feel small again. Where transportation and tech bring people together, instead of apart. We see the future as community-driven — and it starts with you.

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