About Us: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytmβs mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology About the team: Paytm Ads is Paytm's digital advertising vertical that offers innovative ad solutions to clients across industries It offers advertisers the opportunity to engage with 300Mn+ users who interact with over 200 payment & retail services, online and offline - offered on the Paytm app. Paytm Ads maps the user transactions to their lifestyle choices and creates customized segmentation cohorts for sharp shooting ad campaigns to the most relevant TG. About the Role: Weβre seeking a Creative Designer to own and drive the visual communication strategy for in-app ad campaigns, marketing collaterals, and innovation projects across the Paytm Ads ecosystem. As the Creative Design Lead, you'll manage end-to-end design responsibilities from stakeholder communication and creative strategy to hands-on design execution and team management. You'll collaborate cross-functionally with business, marketing, and product teams to deliver high-impact, performance-oriented creatives. Key Responsibilities: Creative Direction & Execution Lead the design development for in-app ad creatives, banners, videos, and marketing campaigns. Translate briefs into strong visual concepts aligned with brand and campaign goals. Team & Stakeholder Management Manage and mentor a team of junior designers, providing feedback and quality control. Liaise with internal stakeholders, category teams, account managers, and product owners to align on campaign objectives and timelines. Cross-Platform Visual Communication Design marketing collaterals including case studies, sales decks, social media creatives, and video assets. Work on campaigns tailored fo
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About Us Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytmβs mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the role We are looking for passionate, talented, and highly motivated hands-on Front End Developers with a creative edge, strong problem solving skills and strong development fundamentals. We strive to maintain an open culture where everyone is a contributor and feels comfortable sharing ideas and opinions. Our team, drawn from the best product companies, is obsessive in its detailing and our focus is on awesome User Interaction. Requirements: Ability to collaborates with teams to explore existing systems, determines areas of complexity and learns the applications capabilities. Complete understanding of internal code and workings on any popular open source library will be highly appreciated. Some record of contribution to any popular front end open source project is a big plus. Skills that will help you succeed in this role: An ideal Senior Front End Engineer would have 3-8 years of experience in building highly scalable UI on the Web/Mobile. Highly skilled at building highly performant web applications using JavaScript, HTML and CSS including frameworks and tools such as React, Redux, Redux saga, Sass, Less etc. Ability to write testable, maintainable code thatβs easy to understand. Experience in modern front-end build pipelines and tools. Ability to take complex problems and break them down into smaller tasks. An innate curiosity about how things work. Strong product and design sensibilities and an obsessive attention to detail. Excellent communication skills. Self-directed team player who thrives in a continually changing environment. We are looking for passionate, talented, and highly motivated hands-o
About Us: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytmβs mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. Location- Noida / Bangalore / Mumbai Role Overview: Campaign Operations Specialist will be responsible for the end-to-end execution, monitoring, and optimization of digital advertising campaigns across programmatic platforms, with a strong focus on Google Display & Video 360 (DV360), OTT/CTV, Display, and Video advertising. This role sits at the intersection of ad operations, campaign performance, and client delivery, ensuring campaigns launch accurately, deliver efficiently, meet KPIs, and drive measurable business outcomes. Key Responsibilities: Campaign Setup & Execution β Set up and launch advertiser campaigns on DV360 and programmatic platforms, including Display, Video, YouTube, and OTT/CTV inventory. β Configure insertion orders, line items, targeting, budgets, bidding, creatives, frequency caps, and flighting based on client briefs and media plans. β Manage audience, contextual, geo, device, inventory, and OTT/CTV audience targeting. β Execute campaigns across OTT/video inventory and connected TV environments, ensuring appropriate targeting, creative formats, and delivery. β Ensure accurate campaign tagging, tracking, Floodlight/conversion tracking, and attribution setup. β Perform detailed pre-launch QA to ensure error-free campaign execution. Campaign Monitoring & Optimization β Monitor live campaigns for delivery, pacing, CTR, CPM, CPC, CVR, CPA, viewability, reach, frequency, and video completion rates. β Perform ongoing optimizations across bids, targeting, budgets, creatives, inventory, and frequency to improve campaign performance. β Monitor OTT/video campaigns for completion rate, VTR, viewabili
About Us: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytmβs mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. Location- Noida / Bangalore / Mumbai Role Overview : The Campaign Operations Specialist will be responsible for end-to-end execution and optimization of advertiser campaigns on the Paytm Ads platform. This role sits at the intersection of ad operations, performance optimization, and client delivery, ensuring campaigns run flawlessly, meet KPIs, and drive measurable business outcomes. Key Responsibilities Campaign Setup & Execution β Set up and launch managed service ad campaigns across Paytm ad inventory (primarily scratch cards). β Configure targeting, budgets, bidding, creatives, and flighting based on client briefs. β Ensure accurate tagging, tracking, and attribution setup. Campaign Monitoring & Optimization β Monitor live campaigns for delivery, pacing, CTR, CVR, ROAS, and CPA. β Perform ongoing optimizations on bids, targeting, creatives, and budgets to maximize performance. β Identify and resolve delivery issues (under-delivery, drop in CTR, tracking gaps). β Translate learnings into repeatable playbooks and SOPs. Reporting & Insights β Prepare daily, weekly, and post-campaign reports for advertisers and internal stakeholders. β Analyze performance trends and convert data into actionable insights and recommendations. β Support QBRs and performance reviews with clear narratives and data storytelling. Client & Internal Collaboration β Act as the operations SPOC for sales, account management, and product teams. β Work closely with Sales to understand client objectives and translate them into executable media plans. β Coordinate with creative, tech, and product te
About Us Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytmβs mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. Location- Noida / Bangalore / Mumbai Role Overview The Campaign Operations Specialist will be responsible for end-to-end execution and optimization of advertiser campaigns on the Paytm Ads platform. This role sits at the intersection of ad operations, performance optimization, and client delivery, ensuring campaigns run flawlessly, meet KPIs, and drive measurable business outcomes. Key Responsibilities Campaign Setup & Execution β Set up and launch managed service ad campaigns across Paytm inventory (Search Ads, Display, Native, Post-Transaction placements, Video where applicable). β Configure targeting, budgets, bidding, creatives, and flighting based on client briefs. β Ensure accurate tagging, tracking, and attribution setup. Campaign Monitoring & Optimization β Monitor live campaigns for delivery, pacing, CTR, CVR, ROAS, and CPA. β Perform ongoing optimizations on bids, targeting, creatives, and budgets to maximize performance. β Identify and resolve delivery issues (under-delivery, drop in CTR, tracking gaps). Reporting & Insights β Prepare daily, weekly, and post-campaign reports for advertisers and internal stakeholders. β Analyze performance trends and convert data into actionable insights and recommendations. β Support QBRs and performance reviews with clear narratives and data storytelling. Client & Internal Collaboration β Act as the operations SPOC for sales, account management, and product teams. β Work closely with Sales to understand client objectives and translate them into executable media plans. β Coordinate with creative, tech, and product teams to resolve issues and improve c
About Pi Commerce: Pi Commerce is an AI-powered marketing platform that enables small businesses to acquire new customers by running Facebook and Instagram advertising campaigns. The AI automatically creates: Advertisement creatives Ad copies Audience targeting Campaign setup The merchant simply reviews and approves the campaign, making digital marketing easy even for non-technical business owners. What You'll Do Connect with Paytm's existing merchant base over calls. Understand the merchant's business and marketing requirements. Explain how Pi Commerce helps generate new customers. Conduct online product demonstrations through screen sharing. Resolve customer queries and handle objections confidently. Follow up with interested merchants via calls and WhatsApp. Update lead status, demos, and sales progress in CRM. Meet daily, weekly, and monthly sales and activation targets. Share customer feedback to help improve the product. Who Should Apply? We're looking for candidates with: 6 months to 3 years of experience in: Telesales Inside Sales Digital Marketing Sales Ad Sales SMB Sales Preferred Experience Candidates who have sold: Facebook Ads Instagram Ads Meta Ads Digital Marketing Packages Lead Generation Services
CRM Executive Location: Noida Experience: 1β3 Years Business: Paytm Money About the Role Paytm Money is looking for a detail-oriented CRM Executive to join its Execution Pod. In this role, you will be responsible for the end-to-end production, quality assurance, and deployment of customer communications across WhatsApp and Push Notification channels. You will ensure that every customer communication is accurate, engaging, compliant with SEBI regulations, and delivered seamlessly. This role requires strong attention to detail, excellent content review skills, and hands-on experience with CRM platforms. Key Responsibilities Draft, edit, and finalize communication copy for marketing campaigns in accordance with SEBI advertising and communication guidelines. Review and proof creatives, subject lines, CTAs, and campaign content before deployment to ensure accuracy and compliance. Set up, test, QA, and schedule campaigns on CleverTap across WhatsApp and Push Notification channels. Own campaign execution processes, including checklists, approvals, stakeholder coordination, and go-live timelines. Partner closely with Compliance and Legal teams to secure mandatory approvals and disclosures. Maintain campaign calendars, trackers, and execution dashboards to ensure timely delivery of all customer journeys. Monitor campaign deployment and proactively identify audience mismatches, delivery issues, or QA gaps. Ensure operational excellence with zero compliance misses and flawless campaign execution. Desired Skills & Qualifications 1β3 years of experience in CRM, Lifecycle Marketing, Content Operations, Marketing Operations, Customer Engagement, or Campaign Management. Hands-on experience with CleverTap is strongly preferred. Experience with MoEngage, WebEngage, Netcore, Braze, or similar CRM platforms is also valuable. Strong written English and content editing skills with the ability to create crisp, customer-friendly communication. Understanding of financial services com
Key Responsibilities:- 1. Channel Ownership & Growth Own end-to-end affiliate channel performance from partner onboarding to scale Drive acquisition with a focus on quality metrics (IR FT), not just volume Build a sustainable and scalable affiliate growth engine 2. Partner Ecosystem Development Build and manage relationships with affiliate networks (vCommission, Admitad, etc.), fin-influencers, publishers, and deal platforms Onboard and scale high-quality direct affiliates and strategic partners Identify and unlock new affiliate growth opportunities (content, comparison platforms, communities, etc.) 3. DRA Channel Buildout Set up and scale the DRA (Digital Referral Agent) channel Ensure compliance with regulatory requirements and internal policies Define onboarding, training, tracking, and payout mechanisms for DRAs 4. Performance & Optimization Optimize payouts, funnels, and landing journeys to improve CAC and conversion rates Drive continuous experimentation across creatives, messaging, and partner cohorts Improve affiliate-driven funnel metrics: Signup KYC IR FT 5. Analytics & Governance Own channel-level reporting: CAC, ROI, cohort performance, partner-level metrics Implement strong tracking, attribution, and fraud detection mechanisms Ensure traffic quality and prevent misuse or arbitrage 6. Cross-functional Collaboration Work closely with Product, Marketing, Compliance, and Analytics teams Influence onboarding flows and growth experiments for affiliate traffic Align affiliate strategy with broader acquisition and business goals Requirements 810 years of experience in affiliate / performance marketing, with mandatory experience in stock broking / fintech Strong understanding of broking acquisition funnels (Signup KYC IR First Trade) Proven track record of scaling affiliate channels with measurable ROI Hands-on experience with affiliate networks (vCommission, Admitad, Impact, etc.) and direct partnerships Experience or exposure to DRA model and regulatory fra
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