Marketing Data Manager Jobs

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The Senior Manager, Marketing Operations and Strategy is responsible for ensuring marketing efforts are efficient, data-driven, and aligned with business goals through process optimization, technology management, and strategic planning. Key duties include managing budget and org health, leading org-wide annual planning process, managing quarterly reporting (QBRs), overseeing campaign execution and budget, and providing overall operations support to the marketing leadership team. Responsibilities: Strategic planning: Developing and implementing marketing strategies and plans to achieve business objectives, improve brand awareness, and build customer loyalty. Technology management: Evaluating, implementing, and managing the marketing technology stack (e.g., CRM, marketing automation platforms, CMS) and ensuring the team can effectively use these tools. Process optimization: Designing, streamlining, and refining marketing processes to improve productivity, efficiency, and cross-team collaboration. Budget management: Developing, managing, and monitoring the marketing budget, including tracking budget vs forecast, and providing financial reports to management in partnership with Finance. Data analysis and reporting: Working with Analytics to analyze marketing campaign performance data, generating reports for stakeholders, and providing data-driven insights and recommendations for improvement. Collaboration: Acting as a liaison between marketing and other departments to ensure alignment on goals and efforts. Building rapport with the Chief of Staff community and working with on cross-company initiatives and planning. Team support: Training and supporting marketing staff, and providing internal support and training on marketing platforms. Experience: 7+ years of experience in operations or

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The Senior Manager, Marketing Operations and Strategy is responsible for ensuring marketing efforts are efficient, data-driven, and aligned with business goals through process optimization, technology management, and strategic planning. Key duties include managing budget and org health, leading org-wide annual planning process, managing quarterly reporting (QBRs), overseeing campaign execution and budget, and providing overall operations support to the marketing leadership team. Responsibilities: Strategic planning: Developing and implementing marketing strategies and plans to achieve business objectives, improve brand awareness, and build customer loyalty. Technology management: Evaluating, implementing, and managing the marketing technology stack (e.g., CRM, marketing automation platforms, CMS) and ensuring the team can effectively use these tools. Process optimization: Designing, streamlining, and refining marketing processes to improve productivity, efficiency, and cross-team collaboration. Budget management: Developing, managing, and monitoring the marketing budget, including tracking budget vs forecast, and providing financial reports to management in partnership with Finance. Data analysis and reporting: Working with Analytics to analyze marketing campaign performance data, generating reports for stakeholders, and providing data-driven insights and recommendations for improvement. Collaboration: Acting as a liaison between marketing and other departments to ensure alignment on goals and efforts. Building rapport with the Chief of Staff community and working with on cross-company initiatives and planning. Team support: Training and supporting marketing staff, and providing internal support and training on marketing platforms. Experience: 7+ years of experience in operations or

Join us in building the future of finance. Our mission is to democratize finance for all. An estimated $124 trillion of assets will be inherited by younger generations in the next two decades. The largest transfer of wealth in human history. If you’re ready to be at the epicenter of this historic cultural and financial shift, keep reading. About the team + role We are building an elite team, applying frontier technologies to the world’s biggest financial problems. We’re looking for bold thinkers. Sharp problem-solvers. Builders who are wired to make an impact. Robinhood isn’t a place for complacency, it’s where ambitious people do the best work of their careers. We’re a high-performing, fast-moving team with ethics at the center of everything we do. Expectations are high, and so are the rewards. As a Lifecycle Marketing Manager you’ll drive the way we connect with customers to drive engagement across our products, connecting the right user to the right action. You will be focused on informing and implementing a strategic growth roadmap that introduces users to the right products and drives engagement across the entire user journey across onboarding, product adoption, engagement and retention. You’ll work closely with teams across product, marketing,, creative and data science to build campaigns, experiments and messaging that increase engagement with our products and services. You have a passion for applying a quantitative approach to prioritization and creative problem solving. You look to marketing technology and data as your competitive advantage. At your core, you are results oriented and thrive in a fast-paced environment. You’ll be supported by an incredible group of engineers, analysts, content strategists, brand marketers, and product innovators to reach our common goal - to help democratize our financial system. This role is based in our Menlo Park, CA and New York City, NY offices, with in-person attendance expected at least 3 days per week. At Robin

About the Team We’re searching for a collaborative, creative and data-focused Associate Manager , Product Marketing to partner with our Marketing and Guest Experience product teams to bring our latest technology innovations to market. As a Product Marketing Manager focusing on the SevenRooms venue management system and Front-of-House tooling, you will work cross-functionally as well as with external partners and customers to drive go-to-market activity – inserting the voice of the customer into every point of the product life cycle and communicating the rollout of new products both internally and externally. SevenRooms Marketing & Guest Experience products are on a remarkable trajectory and we’re looking for a driven Product Marketing Manager to help us create, evaluate, and increase adoption across the platform. About the Role At SevenRooms, our Product Marketing team is the driving force behind our brand's growth and visibility in the hospitality industry. Comprised of creative thinkers, data-driven strategists, and innovative storytellers, our marketing professionals are passionate about connecting with our audience and showcasing the transformative power of our platform. From crafting compelling campaigns and engaging content to nurturing leads and fostering customer relationships, our team works collaboratively to deliver impactful results and drive measurable business outcomes. With a focus on innovation, creativity, and customer-centricity, the Product Marketing at SevenRooms is dedicated to empowering hospitality professionals to thrive in an ever-evolving digital landscape. This role reports to the Manager of Product Marketing. You’re excited about this opportunity because you will… Build business cases for new product/feature development in the Venue Management area of the product. Review and refine product requirements to fit customer & business needs. Leverage data and client product metrics to develop business cases around core

Celonis is the trusted platform to industrialize Enterprise AI. At our core is the Celonis Context Model — which combines process data, business knowledge, and intelligence into a living digital twin of the enterprise that AI can actually understand, turning AI's operational blind spots into operational clarity. World's leading companies trust Celonis and its global ecosystem of partners to make their AI agents, people, systems, and processes work together, achieving transformational outcomes. We believe there's a massive opportunity to unlock global productivity and sustainability by giving AI the context to understand how every business process really works. Join our mission to make processes work for people, companies, and the planet. The Team: The Cloud & AI Partnerships team is central to Celonis’ growth strategy as we build out our Go-To-Market (GTM) with the major Hyperscalers, AI and Tech companies. Key for that is to effectively enable and activate our partnerships and work together with our field teams to drive joint opportunities, marketing events and sales programs. For that role we seek a Senior Manager, Cloud & Data Partnerships, based in New York join our team and to manage our global Go-To-Market activities with Databricks. So come aboard the next generational SaaS company as a Celonaut! The Role: Define the Joint Business Plan, articulating a clear "better together" value proposition that aligns Celonis’ revenue goals with Partner's consumption targets. Define the GTM strategy to achieve joint goals, including building joint sales motions and programs with Celonis and partner teams. Direct the creation of sales assets and enablement programs. Ensure regional teams have the right battle cards, pitch decks, and use cases to independently identify and drive joint opportunities. Drive Regional Execution: Work with regional Sales Leaders and Partner Managers to execute the strategy locally. Own and orchestrate the relationships with Senior

About the Role Anyscale is seeking a Senior / Staff Product Manager to lead Ray Data, our scalable data processing library for ML and AI workloads. This is a uniquely challenging role that requires balancing open source growth with commercial differentiation - driving rapid adoption in the open source Ray Data ecosystem while building compelling proprietary features for Anyscale RunTime, our high-performance commercial engine. You'll own the entire Ray Data product roadmap in a competitive landscape, working closely with the engineering team, the field team, enterprise customers, and the open source community. Success requires: Deeply ingraining yourself into the end-user experience to understand the nature of the product and its gaps and tradeoffs Working closely with customers and open source users to draw the subtle line between growth and commercialization Strategic thinking about which parts of the ML/Data lifecycle to focus on, identifying opportunities where our architectural strengths create the most value. Thinking deeply about and clearly articulating the product strategy to stakeholders Key Responsibilities Drive the Ray Data product roadmap - Balance open source Ray Data feature development with Anyscale Runtime commercial differentiation to ensure that both Ray Data becomes the open source standard for AI data processing and Anyscale Runtime remains sufficiently compelling. Drive open source Ray Data adoption - Focus on community growth, developer experience, and ecosystem integrations Market Positioning & Enablement - Work closely with Product Marketing on strategic market positioning, field enablement, and competitive analysis to maintain differentiation. Customer engagement - Drive key customer engagements assisting sales and field engineering teams. Required Qualifications 4+ years of product management experience with technical products Strong technical background in distributed systems, ML infrastructure, or data processing Experience working

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. Manager, Product Marketing Location: London Shape the future of AI, data and marketing technology at WPP WPP is redefining how marketing, creativity, media, data and AI come together at global scale. As a Product Marketing Manager within WPP Data & Technology Solutions (DTS), you'll help shape the positioning, go-to-market strategy and adoption of some of WPP's most strategic technology investments, including WPP Open , our AI-powered marketing operating system, alongside Open Intelligence and other emerging capabilities. Working at the intersection of product, commercial strategy, technology and client transformation, you'll play a critical role in helping some of the world's largest brands unlock greater value from AI, data and marketing technology. These roles will work across four verticals of Creative/Production, Media, Data/Identity, and Partnerships. This is a unique opportunity to join the Product Marketing organisation at a pivotal moment in WPP's transformation, helping define how next-generation AI and data products are

Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title and Summary Manager, Product Management Marketing Digital Innovation & Marketing AI Champion Overview As Marketing Services (MS), the marketing strategy & execution arm of Mastercard, we aim to focus on differentiated scalable and digital offerings that leverages our unique data and marketing technology to accelerate campaign performance and associated outcomes. Our vision is to become the partner of choice for Issuers and Merchants leveraging our data-driven marketing performance products to drive our client’s most profitable customer engagements and ultimately Mastercard preference with consumers. Through the transformation of the youngest and fastest growing MS region, EEMEA is seeking an experienced Marketing Services Product Manager. The candidates’ superior understanding of the card portfolio growth drivers and important KPIs to track blended with experience in targeted, data-driven marketing campaigns will deliver better results for clients and create their reliance on MS. We are seeking a high-caliber marketing professional with deep expertise in acquisition and engagement strategies, strong grounding in digital and data-driven marketing, and proven experience in driving innovation using AI and emerging technologies. This individual will play a pivotal role in elevating Mastercard’s value proposition across

About the Role We are hiring for a Sr. Product Marketing Manager for Chime’s Lending product ecosystem. In this role, you’ll own how we bring to market and position Chime’s growing personal loan product to deliver clear, compelling value for our members. This is an individual contributor role reporting to the Head of Product Marketing, Lending. You’ll partner closely with Product, Risk, Legal, and Growth to shape product narrative, influence roadmap decisions, and drive responsible adoption. This role sits at the intersection of growth and financial responsibility, requiring strong strategic thinking, cross-functional leadership, and the ability to balance business impact with member trust and regulatory considerations. In this role, you can expect to Own and execute go-to-market strategy for Chime’s personal loan product, from launch through iteration and scale. Establish best practices and frameworks for repeatable, high-quality product launches Develop clear, differentiated positioning and messaging that drives customer understanding and adoption Drive cross-functional alignment across Product, Growth, Brand, and Analytics to ensure cohesive execution Influence product strategy and roadmap through customer insights, market understanding, and competitive analysis Own business outcomes: Improve product adoption, engagement, and retention through data-informed marketing strategies Partner with Growth and Lifecycle teams to ensure effective multichannel execution and performance optimization To thrive in this role, you have 6–10+ years of experience in product marketing with at least 3+ years of consumer lending or regulated financial services experience, including exposure to credit risk, underwriting and loan servicing A track record of owning end-to-end go-to-market strategy - segmentation, funnel optimization and measurable business outcomes in a performance-driven environment Strong grounding in product marketing fundamentals: audience insights, competitive inte

Location : Barcelona, Berlin or Hamburg Join our innovative team as a Senior CRM Tech Manager, where you will drive the implementation, maintenance, and optimization of our CRM platform across Rider, Driver and B2B in 9 markets. As a key member of the CRM team, reporting directly to the Head of CRM, you’ll collaborate across marketing, operations and data functions to ideate and deliver high-quality, data-driven marketing automations and other solutions that enhance customer engagement and support our business growth. YOUR DAILY ADVENTURES WILL INCLUDE: Drive the technical design, implementation, optimization, and scalability of CRM systems. Collaborate with marketing, product and engineering teams, ensuring technical CRM solutions align with business goals. Develop and maintain our CRM infrastructure, including automating workflows, integrations, and personalization that drive efficiency. Ensure data quality, integrity, and compliance through audits and analysis. Troubleshoot CRM performance issues and optimize system functionality. Analyze CRM data to generate insights and recommendations. Manage technical vendors and maintain system documentation. Develop in-app messages and email templates using HTML, CSS, and JavaScript. Write SQL and Python scripts for segmentation and ETL processes. Our MarTech stack : Braze | Tableau | Mixpanel & more TO BE SUCCESSFUL IN THIS ROLE: Bachelor's degree in Information Technology, Computer Science, Business, or a related field. Minimum 3+ years of multi-country CRM experience, ideally in ride-hailing, mobility, or food delivery. Self-learner with hands-on experience configuring, customizing and optimizing CRM platforms, particularly Braze and for mobile applications. Proficiency in SQL, HTML, CSS, and JavaScript for CRM automation and customization. Strong analytical and problem-solving skills with a data-driven mindset. Experience with API integrations and understanding of data structures and microservices. Ability to c

Location : Barcelona, Berlin or Hamburg Join our innovative team as a Senior CRM Tech Manager, where you will drive the implementation, maintenance, and optimization of our CRM platform across Rider, Driver and B2B in 9 markets. As a key member of the CRM team, reporting directly to the Head of CRM, you’ll collaborate across marketing, operations and data functions to ideate and deliver high-quality, data-driven marketing automations and other solutions that enhance customer engagement and support our business growth. YOUR DAILY ADVENTURES WILL INCLUDE: Drive the technical design, implementation, optimization, and scalability of CRM systems. Collaborate with marketing, product and engineering teams, ensuring technical CRM solutions align with business goals. Develop and maintain our CRM infrastructure, including automating workflows, integrations, and personalization that drive efficiency. Ensure data quality, integrity, and compliance through audits and analysis. Troubleshoot CRM performance issues and optimize system functionality. Analyze CRM data to generate insights and recommendations. Manage technical vendors and maintain system documentation. Develop in-app messages and email templates using HTML, CSS, and JavaScript. Write SQL and Python scripts for segmentation and ETL processes. Our MarTech stack : Braze | Tableau | Mixpanel & more TO BE SUCCESSFUL IN THIS ROLE: Bachelor's degree in Information Technology, Computer Science, Business, or a related field. Minimum 3+ years of multi-country CRM experience, ideally in ride-hailing, mobility, or food delivery. Self-learner with hands-on experience configuring, customizing and optimizing CRM platforms, particularly Braze and for mobile applications. Proficiency in SQL, HTML, CSS, and JavaScript for CRM automation and customization. Strong analytical and problem-solving skills with a data-driven mindset. Experience with API integrations and understanding of data structures and microservices. Ability to c

Analytical Engineering Manager The Data Science & Analytics team at Asana is how the company turns data into decisions — defining the questions that matter, surfacing the answers, and making sure insight is at the center of every critical product and business call. As an Analytical Engineering Manager, you lead a team of Analytical Engineers who own the data foundations for the business: the Gold layer, canonical metrics, certified dashboards, and semantic layer that make Asana's most important numbers trustworthy, and that make AI-powered self-serve through Claude and Databricks Genie actually work. You sit at the intersection of Data Engineering, Analytics, and Data Science, and you are accountable for whether business stakeholders trust the data in your team's domains and can answer their own questions without routing through your team. This role is based in our Vancouver office with an office-centric hybrid schedule . The standard in-office days are Monday, Tuesday, and Thursday . Most Asanas have the option to work from home on Wednesdays . Working from home on Fridays depends on the type of work you do and t he teams with which you partner . If you're interviewing for this role, your recruiter will shar e more about the in-office requirements . What you’ll achieve Lead, grow, and develop a team of Analytical Engineers: Own hiring, coaching, performance, and career growth, and set a high bar for data-model quality and stakeholder trust. Own the Gold layer and semantic-layer strategy across your team's domains (e.g. PLG, marketing, revenue, NPI/AWM): Your team is accountable for the curated data models, canonical metrics, dashboards, and Genie spaces the business depends on. Treat every recurring insight as a product with an owner, a cadence, and an SLA: Build a catalog of trusted, versioned data products instead of one-off rebuilds. Drive self-serve enablement: Prioritize the Gold tables, governed metric definitions, and metadata that make Claude + Databric

Technical Project Manager itD is seeking a Technical Project Manager to drive the delivery of legal and privacy approval workstreams that support business marketing technology and data-integration launches. The ideal candidate will bring deep experience in program/project management, cross-functional coordination, legal/privacy/compliance workflows, and evidence-driven delivery , with a track record of keeping multiple workstreams on schedule against fixed launch dates. Location: Remote; Pacific Time preferred, but not required. We provide comprehensive medical benefits, a 401k plan, paid holidays, and more. Please note that we are only considering direct W2 candidates at this time, as we are unable to offer sponsorship. Responsibilities Drive multiple legal and privacy risk assessments through review and approval in parallel, prioritizing true launch blockers against fixed timelines. Scope assessments with Legal and Privacy partners and adjust scope as needed to protect critical-path delivery dates. Gather, validate, and coordinate required evidence and documentation across engineering, data, business, Legal, and Privacy stakeholders. Manage assessment intake, review, remediation, and approval cycles end to end, following up on open items and pending reviews. Publish recurring status updates for senior stakeholders with clear ownership, next steps, timelines, and risks for each workstream. Escalate blockers and timeline risks early, providing a recommended path forward and coordinating the technical consultations needed to resolve gaps. Navigate a large, matrixed organization to identify and mobilize the appropriate subject-matter experts, reviewers, and process owners while documenting decisions and identifying process improvements. Internal Responsibilities Attend regular internal practice community meetings. Collaborate with your itD practice team on industry thought leadership. Complete client case studies and learning material, including blogs and media materi

We are looking for an Analytics and Tag Manager Implementation Specialist to join our digital marketing team. The ideal candidate will be passionate about web analytics, an expert in Google Tag Manager and possess strong Javascript skills. This professional will play a crucial role in improving our digital marketing strategies, ensuring the correct implementation of measurement and analytics tools. Responsibilities: 1. Implement and maintain data tracking solutions using Google Tag Manager to ensure accurate and complete data collection. 2. Collaborate closely with the marketing team to understand specific tracking objectives and requirements. 3. Develop and maintain JavaScript scripts to customize and enhance data collection. 4. Set up and manage Google Analytics 4 to analyze campaign performance and user behavior. 5. Perform regular audits to ensure data integrity and troubleshoot tracking issues. 6. Collaborate with other teams to integrate analytics data into marketing reports and dashboards. Requirements: 1. Demonstrated experience implementing and managing Google Tag Manager. 2. Advanced Javascript skills for tracking customization and troubleshooting. 3. Hands-on experience with Google Analytics 4, including event and goal configuration. 4. Deep understanding of digital marketing principles and the importance of analytics in digital strategies. 5. Strong analytical skills and ability to translate data into actionable recommendations. 6. Excellent communication skills and ability to work in a team environment.

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. WHO WE ARE About Data & Technology Solutions WPP’s Data & Technology Solutions is the WPP’s unified global data products and technology team. We work with our agencies and clients to build data data-driven solutions and technology product to power marketing transformation. WPP Open is our AI platform for marketing, it connects marketing professionals, data, tools and AI in a single place. WPP Open is the simplest, safest and fastest way to realize the benefits of scaled AI – delivering better-informed creative ideas faster, at scale and at lower cost. We’re endlessly curious and our team of thinkers, builders, creators and problem solvers are over 2,000 strong, across 20 markets around the world. WHO WE ARE LOOKING FOR We are seeking an enthusiastic and analytical Product Owner with a passion for leveraging data to build impactful products. In this role, you will support the product development lifecycle for our data-driven marketing solutions, including the WPP Open platform. You'll be instrumental in translating user needs and data insights into clear product requirements,