Principal Hardware Systems Engineer Jobs

About Decagon Decagon is the leading conversational AI platform empowering every brand to deliver concierge customer experiences. Our technology enables industry-defining enterprises like Avis Budget Group, Block’s Cash App and Square, Chime, Oura Health, and Hunter Douglas to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS, and every other channel. We’re building a future where customer experiences are being redefined from support tickets and hold music to faster resolutions, richer conversations, and deeper relationships. We’re proud to be backed by world-class investors who share that vision, including a16z, Accel, Bain Capital Ventures, Coatue, and Index Ventures, along with many others. We’re an in-office company, driven by a shared commitment to excellence and velocity. Our values — Just Get It Done, Invent What Customers Want, Winner’s Mindset, and The Polymath Principle — shape how we work and grow as a team. About the Team Read more about the Speech Research Team's work: https://decagon.ai/blog/audio-native-semantic-speaker-change-detection https://decagon.ai/blog/scaling-real-time-tts-inference https://decagon.ai/blog/teaching-flow-matching-tts-with-rl The Research team develops the model and decision-making stack that powers Decagon’s conversational agents for enterprise support. We research, adapt, and implement state-of-the-art techniques in model training, prompting, orchestration, and evaluation in order to make our agents more accurate, robust, and efficient in real-world deployments. Our goal is to push the frontier of applied conversational AI: agents that reliably understand nuanced intent, track long context, and take the right actions under uncertainty. We measure success the way customers feel it: higher resolution rates, better user satisfaction, and consistent behavior at scale. About the Role As a Research Engineer focused on Audio and Speech, you’ll be responsible for building the mode

About Decagon Decagon is the leading conversational AI platform empowering every brand to deliver concierge customer experiences. Our technology enables industry-defining enterprises like Avis Budget Group, Block’s Cash App and Square, Chime, Oura Health, and Hunter Douglas to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS, and every other channel. We’re building a future where customer experiences are being redefined from support tickets and hold music to faster resolutions, richer conversations, and deeper relationships. We’re proud to be backed by world-class investors who share that vision, including a16z, Accel, Bain Capital Ventures, Coatue, and Index Ventures, along with many others. We’re an in-office company, driven by a shared commitment to excellence and velocity. Our values — Just Get It Done, Invent What Customers Want, Winner’s Mindset, and The Polymath Principle — shape how we work and grow as a team. About the Team Read more about the research team's work here: https://decagon.ai/blog/introducing-decagon-labs The Research team develops the model and decision-making stack that powers Decagon’s conversational agents for enterprise support. We research, adapt, and implement state-of-the-art techniques in model training, prompting, orchestration, and evaluation in order to make our agents more accurate, robust, and efficient in real-world deployments. Our goal is to push the frontier of applied conversational AI: agents that reliably understand nuanced intent, track long context, and take the right actions under uncertainty. We measure success the way customers feel it: higher resolution rates, better user satisfaction, and consistent behavior at scale. About the Role As a Research Engineer focused on Safety, you’ll be responsible for making Decagon’s AI agents safe, reliable, and controllable, from evaluation through production. You’ll identify real-world failure modes and build the models, evalua

About Decagon Decagon is the leading conversational AI platform empowering every brand to deliver concierge customer experiences. Our technology enables industry-defining enterprises like Avis Budget Group, Block’s Cash App and Square, Chime, Oura Health, and Hunter Douglas to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS, and every other channel. We’re building a future where customer experiences are being redefined from support tickets and hold music to faster resolutions, richer conversations, and deeper relationships. We’re proud to be backed by world-class investors who share that vision, including a16z, Accel, Bain Capital Ventures, Coatue, and Index Ventures, along with many others. We’re an in-office company, driven by a shared commitment to excellence and velocity. Our values — Just Get It Done, Invent What Customers Want, Winner’s Mindset, and The Polymath Principle — shape how we work and grow as a team. About the Team Read more about the research team's work here: https://decagon.ai/blog/introducing-decagon-labs The Research team develops the model and decision-making stack that powers Decagon’s conversational agents for enterprise support. We research, adapt, and implement state-of-the-art techniques in model training, prompting, orchestration, and evaluation in order to make our agents more accurate, robust, and efficient in real-world deployments. Our goal is to push the frontier of applied conversational AI: agents that reliably understand nuanced intent, track long context, and take the right actions under uncertainty. We measure success the way customers feel it: higher resolution rates, better user satisfaction, and consistent behavior at scale. About the Role As a Research Engineer focused on Safety, you’ll be responsible for making Decagon’s AI agents safe, reliable, and controllable, from evaluation through production. You’ll identify real-world failure modes and build the models, evalua

SOBRE A CAPCO A Capco é uma consultoria global de tecnologia e negócios, focada no setor de serviços financeiros e energia, somos apaixonados por ajudar nossos clientes, temos 40 escritórios nas Américas, Europa e Ásia-Pacífico! Se criatividade e inovação são sua paixão, a Capco é ideal para você. Vamos te apoiar e ajudar a acelerar sua carreira! Buscamos uma pessoa Senior Data Modelling / Dataverse Specialist com sólida experiência em modelagem de dados e desenho de soluções baseadas no Microsoft Dataverse . Essa pessoa terá papel estratégico na definição de modelos de dados corporativos, garantindo que as estruturas sejam escaláveis, consistentes e alinhadas aos processos de negócio. Também atuará em parceria com arquitetos, desenvolvedores, analistas e stakeholders para estabelecer padrões de governança, qualidade e evolução dos dados. Principais responsabilidades Projetar e evoluir modelos de dados conceituais, lógicos e físicos. Definir tabelas, atributos, chaves, relacionamentos e regras de integridade no Microsoft Dataverse. Traduzir processos e requisitos de negócio em modelos de dados claros, reutilizáveis e escaláveis. Avaliar decisões de modelagem considerando desempenho, segurança, extensibilidade e manutenção. Desenvolver modelos de relacionamento para cenários complexos e integrações entre diferentes domínios. Apoiar iniciativas relacionadas a Knowledge Graphs , ontologias, taxonomias e dados semânticos. Contribuir para a arquitetura de plataformas de dados e para a integração entre Dataverse, sistemas corporativos e outras fontes de dados. Definir padrões, convenções e boas práticas para modelagem e gerenciamento de dados. Estabelecer controles e métricas de governança, qualidade, consistência e rastreabilidade dos dados. Identificar redundâncias, inconsistências e lacunas nos modelos existentes, propondo melhorias. Criar e manter documentação técnica, glossários, dicionários de dados e diagramas de relacionamento. Facilitar discus

SOBRE A CAPCO A Capco é uma consultoria global de tecnologia e negócios, focada no setor de serviços financeiros e energia, somos apaixonados por ajudar nossos clientes, temos 40 escritórios nas Américas, Europa e Ásia-Pacífico! Se criatividade e inovação são sua paixão, a Capco é ideal para você. Vamos te apoiar e ajudar a acelerar sua carreira! Buscamos uma pessoa Data Analyst com forte capacidade analítica e visão de negócio, confortável em trabalhar com dados para além da criação de relatórios e extrações SQL. Essa pessoa será responsável por avaliar a qualidade dos dados, desenvolver indicadores, estruturar frameworks de medição e transformar objetivos de negócio em resultados mensuráveis. A função atuará em parceria com stakeholders, equipes de produto, tecnologia e dados para gerar insights e apoiar decisões estratégicas. Principais responsabilidades Explorar, analisar e interpretar dados provenientes de diferentes fontes. Avaliar a qualidade, integridade, completude, consistência e atualidade dos dados. Identificar anomalias, lacunas e problemas que possam comprometer análises ou decisões. Desenvolver KPIs, métricas e frameworks de medição alinhados aos objetivos de negócio. Traduzir metas e necessidades de negócio em indicadores claros e mensuráveis. Definir critérios, regras e estratégias para identificação, análise e tratamento de registros duplicados. Validar regras de consolidação, correspondência e priorização de registros. Criar relatórios, dashboards e análises que apoiem decisões operacionais e estratégicas. Monitorar tendências, padrões de comportamento e variações relevantes nos dados. Medir a adoção de produtos, plataformas, funcionalidades e novos processos. Avaliar o valor gerado por iniciativas por meio de métricas de impacto, eficiência e resultados. Estabelecer baselines, metas e mecanismos de acompanhamento de desempenho. Comunicar descobertas e recomendações de forma clara para públicos técnicos e não técnicos. Document

Rejoignez Teneo Teneo est le cabinet mondial de conseil auprès des dirigeants. Nous accompagnons les organisations, leurs dirigeants et leurs conseils d’administration dans la gestion de leurs enjeux stratégiques, réputationnels, financiers et de transformation. Présent dans plus de 50 bureaux à travers le monde, le groupe rassemble aujourd’hui plus de 2 000 collaborateurs. À Paris, notre équipe Strategy & Communications conseille des clients français et internationaux issus de secteurs variés sur leurs enjeux de communication, d’influence et de réputation. Nous travaillons au plus près des directions générales sur des problématiques complexes, tant en France qu’à l’international, en collaboration avec les équipes Teneo à travers le monde. Dans le cadre d’un remplacement, nous recherchons un(e) Associate Consultant(e) en CDD de 6 mois à compter de décembre 2026 . L’opportunité Vous interviendrez sur une grande diversité de projets et contribuerez à l’accompagnement stratégique de nos clients dans des domaines tels que la communication financière, les affaires publiques, les relations médias, la communication de crise et les enjeux de réputation. Vous serez au cœur de la production d’analyses, de recommandations et de contenus destinés à soutenir les objectifs stratégiques de nos clients. Les principales missions Participer à la gestion et au suivi des missions clients en coordination avec les équipes de conseil. Réaliser des recherches, analyses sectorielles, benchmarks et veilles médiatiques, institutionnelles et concurrentielles. Identifier les tendances, risques et opportunités susceptibles d’avoir un impact sur les activités et la réputation de nos clients. Préparer les réunions clients, rédiger les comptes rendus et assurer le suivi des actions. Produire des notes de recherche, des présentations, des éléments de langage et autres supports stratégiques. Contribuer à l’élaboration de recommandations de communication et d’influence. Participer au

About Decagon Decagon is the leading conversational AI platform empowering every brand to deliver concierge customer experiences. Our technology enables industry-defining enterprises like Avis Budget Group, Block’s Cash App and Square, Chime, Oura Health, and Hunter Douglas to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS, and every other channel. We’re building a future where customer experiences are being redefined from support tickets and hold music to faster resolutions, richer conversations, and deeper relationships. We’re proud to be backed by world-class investors who share that vision, including a16z, Accel, Bain Capital Ventures, Coatue, and Index Ventures, along with many others. We’re an in-office company, driven by a shared commitment to excellence and velocity. Our values — Just Get It Done, Invent What Customers Want, Winner’s Mindset, and The Polymath Principle — shape how we work and grow as a team. About the Team This role rolls up into the AI Acceleration team, within the broader Finance Org today - though our mandate reaches far beyond it. We're pushing to leverage AI across the entire organization, creating multiples of efficiency in how every function operates. We partner closely across Finance, Accounting, People, Legal, and Sales to develop solutions in a meaningful way. We execute and deliver at extremely fast velocity. About the Role Decagon is growing fast, and we're looking for an AI Acceleration Engineer to build the systems the company runs on and make AI a practical part of how every team works. You'll extend the platform that already serves as our source of truth for contracts and customers, automate the billing, collections, and close work that still takes days of manual effort each month, and replace processes running on spreadsheets with systems people can trust. You'll also AI-pill the rest of the company, giving them the MCP servers, skills, agents, and artifacts to automat

About Decagon Decagon is the leading conversational AI platform empowering every brand to deliver concierge customer experiences. Our technology enables industry-defining enterprises like Avis Budget Group, Block’s Cash App and Square, Chime, Oura Health, and Hunter Douglas to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS, and every other channel. We’re building a future where customer experiences are being redefined from support tickets and hold music to faster resolutions, richer conversations, and deeper relationships. We’re proud to be backed by world-class investors who share that vision, including a16z, Accel, Bain Capital Ventures, Coatue, and Index Ventures, along with many others. We’re an in-office company, driven by a shared commitment to excellence and velocity. Our values — Just Get It Done, Invent What Customers Want, Winner’s Mindset, and The Polymath Principle — shape how we work and grow as a team. About the Team This role rolls up into the AI Transformation team, within the broader Finance Org today — though our mandate reaches far beyond it. We're pushing to leverage AI across the entire organization, creating multiples of efficiency in how every function operates. We partner closely across Finance, Accounting, People, Legal, Sales, to partner and develop solutions in a meaningful way. We execute and deliver at extremely fast velocity. About the Role Decagon is growing fast — we're looking for a Business Systems Manager to own the implementation, deployment, and maintenance of our ERP, and to drive ownership across our broader systems landscape — Ramp, Navan, TeamOhana, Aleph, and more. This isn't a role about evaluating tools and writing decks. You'll be hands-on, driving the full SDLC across all of these systems while partnering closely with every relevant business stakeholder. You navigate and thrive in ambiguous environments, constantly iterating to get to best-in-class. You move with u

Sobre Nós Na Design Bridge and Partners acreditamos que o design é o meio mais poderoso de promover mudanças positivas. Qualquer que seja o negócio. Qualquer que seja o desafio. Porque o design responde às grandes questões. Remodelar a forma como as organizações se comportam e como as pessoas vivenciam o mundo. Portanto, estamos redefinindo o que é design e o que o design pode fazer pelas marcas, empresas, pessoas e pelo planeta. Vemos o design como o fio que unifica a marca em termos de estratégia, identidade, experiência e tutela. Com 850 pessoas em 12 países, nossos clientes incluem NASA Artemis, Unilever, Coca-Cola, Microsoft, Diageo, Mastercard, Intel, Mondelez, Tencent, HSBC, Colgate, Reckitt, Fortnum & Mason e a BBC. Sobre a vaga Estamos procurando um(a) Diretor(a) de Arte com experiência em social. Essa pessoa será responsável por transformar conceitos e objetivos de negócio em conteúdos relevantes, consistentes e impactantes para diferentes plataformas e formatos. Principais Responsabilidades Desenvolver conceitos criativos e direções visuais para campanhas, conteúdos institucionais e pautas de social media. Criar peças estáticas e animadas para formatos como feed, stories, reels e demais canais digitais. Criar key visuals, apresentações, desdobramentos e materiais de apoio para comunicação digital. Desenvolver motion graphics e animações para stories, reels e outros formatos de vídeo curto. Utilizar ferramentas de inteligência artificial generativa para criação, exploração e tratamento de imagens. Trabalhar em parceria com equipes de conteúdo, redação, marketing, branding, mídia e fornecedores externos. Requisitos e Qualificações Experiência como Diretor(a) de Arte, com atuação em social media e comunicação digital. Portfólio consistente, com exemplos de campanhas, peças para redes sociais, vídeos e motion. Domínio de ferramentas como Adobe Photoshop, Illustrator, After Effects e Premiere. Conhecimento de motion design aplic

About Decagon Decagon is the leading conversational AI platform empowering every brand to deliver concierge customer experiences. Our technology enables industry-defining enterprises like Avis Budget Group, Block’s Cash App and Square, Chime, Oura Health, and Hunter Douglas to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS, and every other channel. We’re building a future where customer experiences are being redefined from support tickets and hold music to faster resolutions, richer conversations, and deeper relationships. We’re proud to be backed by world-class investors who share that vision, including a16z, Accel, Bain Capital Ventures, Coatue, and Index Ventures, along with many others. We’re an in-office company, driven by a shared commitment to excellence and velocity. Our values — Just Get It Done, Invent What Customers Want, Winner’s Mindset, and The Polymath Principle — shape how we work and grow as a team. About the Role We're looking for a Growth Engineer to own the technical surface areas that drive Decagon's growth – including our website and technical growth products that go beyond what a marketing team can typically ship on its own – interactive tools, AI-powered demo experiences, and other product-like growth tools. You'll own the strategy behind what gets built and in what order, treating the site as a product with a real roadmap rather than a series of one-off requests. What you might build Tools that automate the creation of customized assets and experiences – a personalized landing page builder, interactive voice demos, and similar – built once and distributed across channels to drive pipeline growth. Internal tooling that automates manual work in ad platforms for our paid digital team – audience building, bid/budget adjustments, reporting rollups, etc. Agents that pull from our own AI stack, Salesforce, and marketing tools to surface key intent signals to our Sales team. In this role, you

About Decagon Decagon is the leading conversational AI platform empowering every brand to deliver concierge customer experiences. Our technology enables industry-defining enterprises like Avis Budget Group, Block’s Cash App and Square, Chime, Oura Health, and Hunter Douglas to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS, and every other channel. We’re building a future where customer experiences are being redefined from support tickets and hold music to faster resolutions, richer conversations, and deeper relationships. We’re proud to be backed by world-class investors who share that vision, including a16z, Accel, Bain Capital Ventures, Coatue, and Index Ventures, along with many others. We’re an in-office company, driven by a shared commitment to excellence and velocity. Our values — Just Get It Done, Invent What Customers Want, Winner’s Mindset, and The Polymath Principle — shape how we work and grow as a team. About the Team Decagon is the leading conversational AI platform, empowering every brand to deliver concierge customer experiences. Industry-defining enterprises like Cash App, Square, Chime, Oura, Delta Airlines, Tickemaster, American Airlines, and Avis use our platform to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS, and every other channel. We believe businesses deserve better, more human ways to care for their customers, and that AI finally makes that possible. Design at Decagon is early and growing. You'd report to our Senior Director of Product Design and join a high-visibility, high-ownership team where your work directly shapes the product, the company, and the interaction patterns an entire industry is still figuring out. We work across every customer segment, partnering closely with engineering, product, and go-to-market to make our platform robust, scalable, and easy to use. About the Role Today, enterprises use Decagon to deploy

About Decagon Decagon is the leading conversational AI platform empowering every brand to deliver concierge customer experiences. Our technology enables industry-defining enterprises like Avis Budget Group, Block’s Cash App and Square, Chime, Oura Health, and Hunter Douglas to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS, and every other channel. We’re building a future where customer experiences are being redefined from support tickets and hold music to faster resolutions, richer conversations, and deeper relationships. We’re proud to be backed by world-class investors who share that vision, including a16z, Accel, Bain Capital Ventures, Coatue, and Index Ventures, along with many others. We’re an in-office company, driven by a shared commitment to excellence and velocity. Our values — Just Get It Done, Invent What Customers Want, Winner’s Mindset, and The Polymath Principle — shape how we work and grow as a team. About the Role We’re looking for a Director, Strategic Accounts that thrives in a highly autonomous environment. You’re product-minded, scrappy, and comfortable building your pipeline with some of the largest brands in the world. We have strong engineers on the team and the ability to aggressively support potential sales with customizations to close the deal. In this role, you will Develop a strategy to break into and close key strategic logos for Decagon Develop deep, trusted relationships with key stakeholders at all levels of the customer organization (comfortable speaking to CX leaders, Product Leaders, and Operations Leaders) Understand the customer's business, challenges, and strategic priorities to uncover new opportunities for expansion Collaborate with internal teams (founders, deployment strategists, engineering, etc.) to deliver tailored solutions Forecast and accurately report on pipeline and revenue Develop and execute account plans to execute strategic deals Provide feedback and insig

Sobre a CAPCO: A Capco é uma consultoria global de tecnologia e negócios, focada no setor de serviços financeiros e energia, somos apaixonados por ajudar nossos clientes, temos 40 escritórios nas Américas, Europa e Ásia-Pacífico! Se criatividade e inovação são sua paixão, a Capco é ideal para você. Vamos te apoiar e ajudar a acelerar sua carreira! O(A) Gerente de Riscos Corporativos da Unidade de Negócios do Brasil será responsável por liderar a gestão eficaz de riscos e a conformidade em todas as operações da empresa no país, incluindo o cumprimento das normas legais aplicáveis, regulamentações do setor, políticas e procedimentos internos e do framework de Gestão de Riscos Corporativos (ERM) da Capco. Esse cargo garantirá que todos os riscos estratégicos, operacionais, de conformidade e reputacionais sejam identificados, avaliados e gerenciados de acordo com os padrões globais da Capco e as exigências regulatórias locais, bem como que existam responsabilidades, mecanismos de monitoramento e processos de reporte adequadamente definidos. Uma das principais responsabilidades será manter níveis apropriados de conformidade com todas as normas relevantes de saúde e segurança, abrangendo políticas internas, regulamentações do setor e legislação aplicável, além de assegurar medidas robustas de monitoramento, reporte e resposta a incidentes. O(A) profissional trabalhará em estreita colaboração com as lideranças de riscos do Brasil e globais, atuando como membro-chave da liderança do negócio, bem como com a segunda e a terceira linhas de defesa. O cargo se reportará conjuntamente ao Managing Partner do Brasil e ao Diretor de Riscos Corporativos da Capco. Principais responsabilidades Manter o framework de Gestão de Riscos Corporativos (ERM) no Brasil, garantindo seu alinhamento às políticas globais da Capco, às regulamentações do setor, à legislação aplicável e às expectativas regulatórias locais. Liderar avaliações de riscos e facilitar revisões e reportes periódicos de risc

About Decagon Decagon is the leading conversational AI platform empowering every brand to deliver concierge customer experiences. Our technology enables industry-defining enterprises like Avis Budget Group, Block’s Cash App and Square, Chime, Oura Health, and Hunter Douglas to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS, and every other channel. We’re building a future where customer experiences are being redefined from support tickets and hold music to faster resolutions, richer conversations, and deeper relationships. We’re proud to be backed by world-class investors who share that vision, including a16z, Accel, Bain Capital Ventures, Coatue, and Index Ventures, along with many others. We’re an in-office company, driven by a shared commitment to excellence and velocity. Our values — Just Get It Done, Invent What Customers Want, Winner’s Mindset, and The Polymath Principle — shape how we work and grow as a team. About the Team The Infrastructure team builds and operates the foundations that power Decagon: networking, data, ML serving, developer platform, and real‑time voice. We partner closely with product, data, and ML to deliver high‑scale, low‑latency systems with clear SLOs and great developer ergonomics. We organize around four focus areas: Core Infra: The foundational cloud stack—networking, compute, storage, security, and infrastructure‑as‑code—to ensure reliability, scale, and cost efficiency. Data Infra: Streaming/batch data platforms powering analytics/BI and customer‑facing telemetry, including for customer‑managed and on‑prem environments. ML Infra: GPU and model‑serving platforms for LLM inference with multi‑provider routing and support for on‑prem/air‑gapped deployments. Platform (DevEx): CI/CD, paved paths, and core services that make shipping fast, safe, and consistent across teams. Our mission is to deliver magical support experiences — AI agents working alongside humans to resolve issues

Sobre Nós Na Design Bridge and Partners acreditamos que o design é o meio mais poderoso de promover mudanças positivas. Qualquer que seja o negócio. Qualquer que seja o desafio. Porque o design responde às grandes questões. Remodelar a forma como as organizações se comportam e como as pessoas vivenciam o mundo. Portanto, estamos redefinindo o que é design e o que o design pode fazer pelas marcas, empresas, pessoas e pelo planeta. Vemos o design como o fio que unifica a marca em termos de estratégia, identidade, experiência e tutela. Com 850 pessoas em 12 países, nossos clientes incluem NASA Artemis, Unilever, Coca-Cola, Microsoft, Diageo, Mastercard, Intel, Mondelez, Tencent, HSBC, Colgate, Reckitt, Fortnum & Mason e a BBC. Sobre a vaga Estamos procurando um(a) Especialista em Business Intelligence, responsável por transformar dados de conversas sociais, métricas de mídia e comportamento de navegação em inteligência acionável. A atuação combina estruturação técnica de monitoramento com capacidade analítica para conectar comportamento de marca, jornada do usuário e resultados de campanhas em diagnósticos estratégicos. Principais Responsabilidades Configurar, calibrar e gerenciar queries de social listening , aplicando regras de taxonomia, clusterização de temas e análise de sentimento. Monitorar conversas em tempo real para identificar tendências emergentes, comportamento de comunidades, movimentações de concorrentes e riscos de imagem. Integrar e analisar dados de mídia paga (Meta Ads , Google Ads , TikTok Ads , LinkedIn Ads , Mídia Programática) e tráfego orgânico. Estruturar, padronizar e auditar a parametrização de URLs ( UTMs ) em todas as frentes de ativação de campanha. Acompanhar e analisar a jornada do usuário no Google Analytics 4 (GA4), correlacionando esforços de mídia e repercussão social com métricas de navegação e conversão. Aplicar ferramentas de inteligência artificial generativa para otimizar roti