Product Marketing Lead Jobs

Product Marketing Operations Manager — CA, Santa Clara. Apply via Workday.

Product & Marketing Manager Circular Solutions IGT-S - Philips - Best — Best. Apply via Workday.

Product Marketing & Adoption Senior Manager — McLean, VA. Apply via Workday.

ABOUT BASETEN Baseten powers mission-critical inference for the world's most dynamic AI companies, like Cursor, Notion, OpenEvidence, Abridge, Clay, Gamma and Writer. By uniting applied AI research, flexible infrastructure, and seamless developer tooling, we enable companies operating at the frontier of AI to bring cutting-edge models into production. We're growing quickly and recently raised our $1.5B Series F , led by Altimeter Capital, Conviction Partners, and Spark Capital. Join us and help build the platform engineers turn to to ship AI products. THE ROLE: We are seeking an experienced Product Marketing Manager with a strong background in engaging developer audiences and delivering impactful go-to-market programs for native AI and enterprise companies. This role requires someone who is both technically savvy and strategic, with a proven track record of crafting compelling product narratives and building marketing assets that resonate with technical decision-makers. This role is specifically focused on our Model API product offering at Baseten. If you’re passionate about AI infrastructure, developer engagement, and simplifying complex technologies for real-world adoption, we want to hear from you. RESPONSIBILITIES: Positioning & Messaging: Develop clear and differentiated messaging that articulates the value of Baseten’s inference platform to developers and enterprise customers. Narrative Development: Shape how the market thinks about closed-to-open weights models and what matters most when building inference. Go-to-Market Strategy: Own the launch process for new features and products, collaborating closely with product, engineering, sales, and growth teams. Content Development: Create high-quality marketing assets, including white papers, technical blogs, demos, and customer case studies. Sales Enablement: Build resources and programs that empower our sales teams to effectively communicate Baseten’s capabilities and benefits. Market Insights: Understand the

Product Marketing Manager, Data Center — San Jose, CA. Apply via Workday.

ABOUT BASETEN Baseten powers mission-critical inference for the world's most dynamic AI companies, like Cursor, Notion, OpenEvidence, Abridge, Clay, Gamma and Writer. By uniting applied AI research, flexible infrastructure, and seamless developer tooling, we enable companies operating at the frontier of AI to bring cutting-edge models into production. We're growing quickly and recently raised our $1.5B Series F , led by Altimeter Capital, Conviction Partners, and Spark Capital. Join us and help build the platform engineers turn to to ship AI products. ROLE We are seeking an experienced Product Marketing Manager with a strong background in engaging developer audiences and delivering impactful go-to-market programs for native AI and enterprise companies. This role requires someone who is both technically savvy and strategic, with a proven track record of crafting compelling product narratives and building marketing assets that resonate with technical decision-makers. This role is specifically focused on our post-training offerings at Baseten. We’re looking for someone who has experience in and is ready to learn more about all things post-training. If you’re passionate about AI infrastructure, post-training, developer engagement, and simplifying complex technologies for real-world adoption, we want to hear from you. RESPONSIBILITIES Positioning & Messaging: Develop clear and differentiated messaging that articulates the value of Baseten’s inference platform to developers and enterprise customers. Narrative Development: Shape how the market thinks about closed-to-open weights models and post-training ROI. Go-to-Market Strategy: Own the launch process for new features and products, collaborating closely with product, engineering, sales, and growth teams. Content Development: Create high-quality marketing assets, including white papers, technical blogs, demos, and customer case studies. Sales Enablement: Build resources and programs that empower our sales teams to eff

Product Marketing Manager-Fixed DXR — 2 Locations. Apply via Workday.

At Secureframe , we are not just a company; we are at the forefront of revolutionizing cybersecurity compliance. Recognized as one of the industry's most innovative and trusted providers, Secureframe has consistently received accolades for our advanced technology solutions and commitment to excellence. With a robust portfolio of products that safeguard thousands of businesses worldwide, we have been featured in major publications such as Forbes’ next billion dollar startups , TechCrunch, and The Wall Street Journal for our transformative impact on the way companies achieve and maintain compliance standards. As we continue to grow, our mission remains clear: to provide seamless, secure solutions that enable businesses to focus on what they do best. Joining Secureframe means becoming part of a team dedicated to professional excellence and continuous learning in an environment that values creativity and forward-thinking. Secureframe is backed by top VCs including Kleiner Perkins, Accomplice, Gradient Ventures (Google’s AI Fund), BoxGroup, Village Global, and many more. About the role As a Product Marketing Manager at Secureframe, you will drive our go-to-market strategies that support our growth goals, including product launches, sales enablement, and other marketing activities. This is an execution focused role with an eye towards iteration. While creating content will be a large part of the role, it will also require close collaboration with Sales, Product Management, Partner Management, Customer Success, and all other Marketing Teams. Success in this role will require someone who is internally-motivated to learn and dive deep on the product we’re building as well as the security compliance automation market. This person will be expected to be the subject matter expert on several areas of the product while also helping to drive initiatives across the organization. This role will also be a tactical operator of our marketing activities (campaigns, emails, asset creatio

The Team + The Role Pendo's Product Marketing team translates what we build into why it matters. The team works at the intersection of product, revenue, and marketing, owning the narratives, positioning, and go-to-market motions that drive pipeline and commercial outcomes. It operates as a small, senior team with high ownership, low overhead, and a strong bias toward work that moves the business forward. Pendo is looking for a Sr. Product Marketing Manager to play a key role in our growing Enterprise business. You will partner closely across Product, Sales, and Marketing to package and position Pendo's offerings as powerful solutions for Enterprise clients. This is an individual contributor role for a builder who can create, test, adapt, and make an immediate impact in a fast-moving, AI-native environment. This is a remote role in the US. We have offices in San Francisco, CA, Raleigh, NC, or New York, NY. What this looks like day-to-day Enterprise positioning: Own and maintain clear, concise, and impactful solutions messaging for the Enterprise market. Translate Pendo's product capabilities into value-driven narratives that resonate with Enterprise buyers. Cross-functional partnership: Collaborate strategically with Product, PMM, Sales, and Marketing teams to package and position Pendo's offerings for Enterprise clients. Serve as a key conduit between Enterprise go-to-market teams and Product by bringing field feedback into product conversations. Flexible execution: Move fluidly across adjacent work as priorities shift, including solutions marketing, growth-hacker-style experiments, and demand-gen support. Adapt quickly rather than staying in a single fixed lane. AI-enabled GTM: Leverage AI tools and workflows, including building agents, to accelerate research, content creation, and go-to-market execution. Use AI as a practical multiplier for how you work and what you ship. Market research: Conduct in-depth research to define, understand, and articulate the distinct

For over 20 years, Smartsheet has empowered teams to manage work seamlessly and scale solutions smarter. Now, in our most ambitious chapter yet, we are uniting human teams with AI agents. By orchestrating the work agents do best, automating manual tasks and uncovering insights at scale, we create the space for people to focus on what truly matters: judgment, creativity, and big thinking. That is magic at work, and it’s what we show up for every day. Smartsheet's horizontal use cases — spanning Enterprise PMO, Operations & Process Management, IT PPM, Service Delivery, and Governance, Risk & Compliance — represent the company's largest ARR expansion opportunity. Most enterprise accounts enter through a single buying center. The horizontal pod's job is to unlock the adjacent functional buyers in those same accounts, and to build the positioning that makes Smartsheet the obvious choice for each. As a Product Marketing Manager II on the Horizontal Use Cases pod, you will help support the value strategy, positioning, and sales-ready content for a defined set of horizontal use cases. You will partner with the Sr. Manager, Product Marketing and contribute to the development of differentiated, quantified value propositions that help Smartsheet win against category competitors and drive multi-function adoption within the enterprise installed base. This full-time position reports to the Manager, Product Marketing and can be located in our Bellevue, WA office, or you may work remotely from anywhere in the US where Smartsheet is a registered employer. What You Will Own: Assisting with Value Strategy: Support the execution and maintenance of the differentiated value strategy for each use case Value Impact Model: Assist in the development of quantified Value Impact Models for assigned use cases — helping translate Smartsheet's capabilities into specific productivity and efficiency claims for ROI conversations. Buyer Validation & Market Testing: Support buyer inte

The Asana Marketing team is responsible for fueling business growth and building a brand customers love. We create campaigns and content to attract new accounts and inspire current ones to grow with us. We continue to grow, with a global team focused on revenue and field marketing, product marketing, brand and content creation, advertising, and lifecycle marketing. We’re looking for a strategic Principal Product Marketing Manager to own the GTM strategy for our new AI-powered service management solution, Asana Service Management, and scale it from 1 to 100. Operating at the intersection of product strategy and commercial execution, you will partner closely with Product and Sales to launch new features and generate significant market momentum. This role is based in our San Francisco, New York or Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. What you’ll achieve Define and own the end-to-end go-to-market strategy , partnering closely with Integrated Campaigns to drive measurable business results. Develop and maintain messaging that articulates how our application serves complex enterprise needs and creates value for CIOs. Drive high-impact product launches that generate market momentum, ranging from flagship releases to incremental feature updates. Equip our Sales teams to win by developing strategic enablement materials, including battlecards, pitch decks, and customer success stories. Act as the connective tissue between Product, Partnerships, and Sales to ensure continuous product-market fit. Leverage performance data and customer feedback to refine our positioning and identify new growth opportunities within the ITSM/ESM spac

The Asana Marketing team is responsible for fueling business growth and building a brand customers love. We create campaigns and content to attract new accounts and inspire current ones to grow with us. We continue to grow, with a global team focused on revenue and field marketing, product marketing, brand and content creation, advertising, and lifecycle marketing. We’re looking for a strategic Product Marketing Director to own the GTM strategy for our new AI-powered service management solution, Asana Service Management, and scale it from 1 to 100. Operating at the intersection of product strategy and commercial execution, you will partner closely with Product and Sales to launch new features and generate significant market momentum. This role is based in our San Francisco, New York or Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. What you’ll achieve Define and own the end-to-end go-to-market strategy , partnering closely with Integrated Campaigns to drive measurable business results. Develop and maintain messaging that articulates how our application serves complex enterprise needs and creates value for CIOs. Drive high-impact product launches that generate market momentum, ranging from flagship releases to incremental feature updates. Equip our Sales teams to win by developing strategic enablement materials, including battlecards, pitch decks, and customer success stories. Act as the connective tissue between Product, Partnerships, and Sales to ensure continuous product-market fit. Leverage performance data and customer feedback to refine our positioning and identify new growth opportunities within the ITSM/ESM space. About

The Asana Marketing team is responsible for fueling business growth and building a brand customers love. We create campaigns and content to attract new accounts and inspire current ones to grow with us. We continue to grow, with a global team focused on revenue and field marketing, product marketing, brand and content creation, advertising, and lifecycle marketing. We’re looking for a strategic Product Marketing Director to own the GTM strategy for our new AI-powered service management solution, Asana Service Management, and scale it from 1 to 100. Operating at the intersection of product strategy and commercial execution, you will partner closely with Product and Sales to launch new features and generate significant market momentum. This role is based in our San Francisco, New York or Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. What you’ll achieve Define and own the end-to-end go-to-market strategy , partnering closely with Integrated Campaigns to drive measurable business results. Develop and maintain messaging that articulates how our application serves complex enterprise needs and creates value for CIOs. Drive high-impact product launches that generate market momentum, ranging from flagship releases to incremental feature updates. Equip our Sales teams to win by developing strategic enablement materials, including battlecards, pitch decks, and customer success stories. Act as the connective tissue between Product, Partnerships, and Sales to ensure continuous product-market fit. Leverage performance data and customer feedback to refine our positioning and identify new growth opportunities within the ITSM/ESM space. About

Datadog Incident Response is an end-to-end incident operations solution native to Datadog’s unified observability and security platform. It brings the entire incident lifecycle — from alert to resolution — together in one place so engineers can respond fast with confidence instead of losing time switching between disconnected monitoring, paging, and incident tools. As a Product Marketing Manager (PMM) - Incident Response, you will develop go-to-market strategy for new products and features, create the content that enables our sales and partner teams, and touch on all areas of the business while helping move Datadog forward. We give our Product Marketing Managers the opportunity to collaborate, investigate, and idealize how we can gear our product strategy to yield the highest results. At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them. What You’ll Do: Drive the go-to-market strategy for Datadog Incident Response products, such as Incident Management, On-Call, and Incident AI as an expert of your product area. Launch new features with compelling messaging and positioning, developing assets such as slide decks, blogs, product demos, webinars, and solution briefs. Develop high-impact sales enablement assets (battlecards, pitch decks, demos) grounded in deep market and competitive insights. Partner with cross-functional teams to execute campaigns across webinars, paid media, organic channels, and sponsored events. Drive customer marketing initiatives including case studies, testimonials, and

Secure Every Identity, from AI to Human Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence. This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk. We’re looking for a Sr. Product Marketing Specialist, EMEA with a foundation in core Product marketing (PMM) disciplines to drive regional go-to-market execution, product launches, positioning, and sales enablement across Europe, the Middle East and Africa (EMEA). This role is perfect for a strategic marketer with a passion for storytelling, market insights, and equipping sales teams with impactful content. Based in Munich, you will collaborate closely with global and regional stakeholders to drive localised GTM impact by: Translating Global Strategy to Local Reality: Adapting global product positioning, value frameworks, and launch plans to align with regional buying behaviors and local industry dynamics. Bridging Global & Regional Teams: Serving as the strategic liaison between global and regional teams, ensuring regional market feedback directly shapes product roadmaps and global messaging. Tailoring High-Impact Collateral: Refining customer-facing narratives, campaign assets, and enablement tools to drive pipeline velocity across EMEA. What You’ll Do Regional Go-to-Market Execution Support product launches and GTM strategies across EMEA, ensuring alignment with regional needs. Localise global marketing campaigns for key and emerging EMEA markets. Optimise product messaging and positioning for diverse audiences. Sales Enablement Adapt global sales content for EMEA, ensuring relevance and effectiveness. Equip sales and partners with the right me