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Product Marketing Lead Jobs

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16 days ago

About the role The world is moving fast — and AI is moving faster. As a Product Marketing Manager focused on AI at Sigma, you'll be at the tip of the spear, helping define how we tell the story of one of the most exciting areas of the product. This role is as much about clarity as it is about creativity: you'll take complex, fast-evolving AI capabilities and distill them into the market messages, sales narratives, and customer stories that make people say "I get it — and I want it." We're looking for someone with genuine intellectual curiosity about AI, a bias for action, and exceptional instincts for what makes a message land. If you can absorb a lot of information quickly, find the signal in the noise, and write messaging that moves people — this role is for you. What you'll do Develop and refine positioning and messaging for Sigma's AI features, working closely with the Director of Product Marketing, AI and the Product team. Create sales enablement content — one-pagers, battlecards, demo guides, and objection handlers — that help the field confidently sell Sigma's AI capabilities. Support product launches for AI features: coordinate across product, design, marketing, and sales to bring new capabilities to market clearly and effectively. Research competitors' AI positioning and identify opportunities to sharpen Sigma's differentiation. Write and contribute to thought leadership content, blog posts, and customer-facing collateral that educate the market on Sigma's AI vision. Gather and synthesize customer and prospect insights — from win/loss data, customer interviews, and sales calls — to continuously improve messaging. Partner with demand generation and content teams to ensure AI messaging is consistently represented across campaigns, website, and events. What we're looking for 3+ years of product marketing experience in B2B enterprise software and/or cloud data platforms. The ability to learn quickly and deeply — you can get up to speed on a new te

pythonsqlai
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At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. Lyft Ads is one of the fastest-growing commerce media businesses in the industry, connecting brands to a high-intent, on-the-move audience across Lyft's rider and driver networks. With proprietary first-party data spanning millions of rides and real-world consumer journeys, Lyft Ads offers advertisers a unique combination of targeting, context, and measurement that traditional platforms cannot replicate. We are building the future of mobility media — and we are looking for exceptional talent to help lead that charge. We are seeking a strategic, highly cross-functional leader to join Lyft Ads as our Sr. Product Marketing Manager for Programmatic Ad Solutions. This is a unique and high-impact role at the intersection of programmatic advertising, revenue partnership development, and go-to-market strategy. You will own three interconnected pillars that are core to Lyft Ads' growth: building our programmatic and Audience Extension business, managing key channel and demand partners, and developing the packaging and pricing strategy that powers our sales organization. This role requires a rare blend of strategic thinking, commercial acumen, and operational execution. You will work closely with Product, Data Science, Sales, and external partners to define how Lyft Ads goes to market — both on-platform and off — and to ensure we are positioned to win against competitors in the rapidly evolving commerce media landscape. Responsibilities: Programmatic Strategy & Audience Extension Go-to-Market Own the end-to-end strategy and go-to-market for Lyft Ads' programmatic business, with a primary focus on Audience Extension solutions that extend Lyft's first-party data and targeting capabilities beyond the app. Develop compelling narratives, positioning frameworks, and packaging structures that clearly articulate L

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. Lyft Ads is one of the fastest-growing commerce media businesses in the industry, connecting brands to a high-intent, on-the-move audience across Lyft's rider and driver networks. With proprietary first-party data spanning millions of rides and real-world consumer journeys, Lyft Ads offers advertisers a unique combination of targeting, context, and measurement that traditional platforms cannot replicate. We are building the future of mobility media — and we are looking for exceptional talent to help lead that charge. We are seeking a strategic, highly cross-functional leader to join Lyft Ads as our Sr. Product Marketing Manager for Measurement, Data & Audiences. This is a unique and high-impact role at the intersection of data commercialization, advanced measurement strategy, and go-to-market execution. As the direct commercial counterpart to our Ad Infrastructure Product Management team , you will translate back-end data signals, in-house attribution models, and reporting tools into compelling, market-facing solutions. You will own the strategy for how Lyft Ads packages and positions its first-party mobility data, validates performance through third-party measurement partners, and delivers trusted ROI clarity to brands and agencies. Additionally, you will lead the identification, evaluation, and commercialization of custom, bespoke data partnerships that unlock strategic value and incremental revenue streams for Lyft Ads. This role requires a rare blend of technical data literacy, commercial acumen, and operational execution. You will work closely with Product, Data Science, Engineering, Sales, and external partners to define how Lyft Ads goes to market and proves its value in the rapidly evolving commerce media landscape Responsibilities: Data Commercialization & Audience

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. Lyft Ads is one of the fastest-growing commerce media businesses in the industry, connecting brands to a high-intent, on-the-move audience across Lyft's rider and driver networks. With proprietary first-party data spanning millions of rides and real-world consumer journeys, Lyft Ads offers advertisers a unique combination of targeting, context, and measurement that traditional platforms cannot replicate. We are building the future of mobility media — and we are looking for exceptional talent to help lead that charge. We are seeking a strategic, highly cross-functional leader to join Lyft Ads as our Sr. Product Marketing Manager for Programmatic Ad Solutions. This is a unique and high-impact role at the intersection of programmatic advertising, revenue partnership development, and go-to-market strategy. You will own three interconnected pillars that are core to Lyft Ads' growth: building our programmatic and Audience Extension business, managing key channel and demand partners, and developing the packaging and pricing strategy that powers our sales organization. This role requires a rare blend of strategic thinking, commercial acumen, and operational execution. You will work closely with Product, Data Science, Sales, and external partners to define how Lyft Ads goes to market — both on-platform and off — and to ensure we are positioned to win against competitors in the rapidly evolving commerce media landscape. Responsibilities: Programmatic Strategy & Audience Extension Go-to-Market Own the end-to-end strategy and go-to-market for Lyft Ads' programmatic business, with a primary focus on Audience Extension solutions that extend Lyft's first-party data and targeting capabilities beyond the app. Develop compelling narratives, positioning frameworks, and packaging structures that clearly articulate L

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. Lyft Ads is one of the fastest-growing commerce media businesses in the industry, connecting brands to a high-intent, on-the-move audience across Lyft's rider and driver networks. With proprietary first-party data spanning millions of rides and real-world consumer journeys, Lyft Ads offers advertisers a unique combination of targeting, context, and measurement that traditional platforms cannot replicate. We are building the future of mobility media — and we are looking for exceptional talent to help lead that charge. We are seeking a strategic, highly cross-functional leader to join Lyft Ads as our Sr. Product Marketing Manager for Measurement, Data & Audiences. This is a unique and high-impact role at the intersection of data commercialization, advanced measurement strategy, and go-to-market execution. As the direct commercial counterpart to our Ad Infrastructure Product Management team , you will translate back-end data signals, in-house attribution models, and reporting tools into compelling, market-facing solutions. You will own the strategy for how Lyft Ads packages and positions its first-party mobility data, validates performance through third-party measurement partners, and delivers trusted ROI clarity to brands and agencies. Additionally, you will lead the identification, evaluation, and commercialization of custom, bespoke data partnerships that unlock strategic value and incremental revenue streams for Lyft Ads. This role requires a rare blend of technical data literacy, commercial acumen, and operational execution. You will work closely with Product, Data Science, Engineering, Sales, and external partners to define how Lyft Ads goes to market and proves its value in the rapidly evolving commerce media landscape Responsibilities: Data Commercialization & Audience

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Pinterest
📍 San Francisco• Remote
12 days ago

About Pinterest: Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product. Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible. At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI. Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here . tvScientific by Pinterest is the Performance TV platform built for advertisers who want to drive measurable business outcomes. We combine media buying, optimization, measurement, and attribution in one platform to make CTV a more accountable, effective performance channel. As a Product Marketing Manager on the tvScientific by Pinterest team, you’ll lead go-to-market strategy for Measure and Optimize product areas. You’ll partner with Product, Data Science, Sales, Marketing and Pinterest Ads teams to turn complex advertising capabilities into clear customer value and adoption programs. This is a strategic, hands-on role at the intersection of CTV, measurement, optimization and advertising technology. What you’ll do: Develop and execute end-to-end go-to-market strategies for Measure and Optimize product units, including audience definition, positi

REMOTEai
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Postman
📍 San Francisco• Full-time
1mo ago

Who Are We? Postman is the world’s leading API platform, used by more than 45 million+ developers and 500,000 organizations, including 98% of the Fortune 500. Postman is helping developers and professionals across the globe build the API-first world by simplifying each step of the API lifecycle and streamlining collaboration—enabling users to create better APIs, faster. The company is headquartered in San Francisco and has offices in Boston, New York, Austin, Tokyo, London, and Bangalore - where Postman was founded. Postman is privately held, with funding from Battery Ventures, BOND, Coatue, CRV, Insight Partners, and Nexus Venture Partners. Learn more at postman.com or connect with Postman on X via @getpostman. P.S: We highly recommend reading The "API-First World" graphic novel to understand the bigger picture and our vision at Postman. The Opportunity Postman is looking for a Senior Demand Generation Manager to drive pipeline growth through high-impact demand generation campaigns. This role sits within Revenue Marketing and is focused on growing pipeline that drive awareness, engagement and conversion: connecting content strategy, organic programs, and always-on digital execution to both product-led and sales-led growth motions. You'll own how Postman attracts, engages, and converts high-intent audiences across the digital landscape, ensuring every program moves deals forward for growth within existing customer accounts and acquiring net new ones. We're looking for someone who thinks in terms of pipeline and revenue, not page views or content output — and knows how to build a modern digital experience, driving how Postman shows up across digital, social, email and paid media. What You’ll Do Demand Generation Strategy & Pipeline Execution Develop and execute digital demand generation strategy aligned to pipeline creation and revenue goals across PLG and SLG motions. Prioritize content investment and channel mix based on pipeline potential, audience inten

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Postman
📍 United Kingdom• Full-time
1mo ago

Who Are We? Postman is the world’s leading API platform, used by more than 45 million+ developers and 500,000 organizations, including 98% of the Fortune 500. Postman is helping developers and professionals across the globe build the API-first world by simplifying each step of the API lifecycle and streamlining collaboration—enabling users to create better APIs, faster. The company is headquartered in San Francisco and has offices in Boston, New York, Austin, Tokyo, London, and Bangalore - where Postman was founded. Postman is privately held, with funding from Battery Ventures, BOND, Coatue, CRV, Insight Partners, and Nexus Venture Partners. Learn more at postman.com or connect with Postman on X via @getpostman. P.S: We highly recommend reading The "API-First World" graphic novel to understand the bigger picture and our vision at Postman. About the Role Postman is looking for a Field Marketing Manager to drive pipeline growth and in-market execution across the UK. This role sits within Revenue Marketing and is focused on bringing regional campaign strategy to life in one of our most mature and competitive markets. You’ll execute high-impact programs that engage developers, product teams, and enterprise buyers — with a strong emphasis on deal acceleration and executive engagement. You’ll partner closely with sales to ensure marketing is aligned to priority accounts and pipeline needs, and you’ll play a key role in how Postman shows up in-market across the UK. We’re looking for someone who thinks in terms of pipeline, not programs — and knows how to execute in ways that move deals forward. What You’ll Own UK Pipeline Contribution & In-Market Execution Execute regional marketing plans aligned to UK pipeline goals Focus on driving pipeline creation, acceleration, and deal progression Align programs to territory plans, key accounts, and pipeline gaps Integrated Campaign Execution (Field + Digital + ABM) Execute multi-channel programs including: In-person ev

InMobi Advertising is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business outcomes, delivering results grounded in privacy-first principles. Trusted by 30,000+ brands and leading publishers, InMobi is where intelligence, creativity, and accountability converge. By combining lock screens, apps, TVs, and the open web with AI and machine learning, we deliver receptive attention, precise personalization, and measurable impact. Through Glance AI, we are shaping AI Commerce, reimagining the future of e-commerce with inspiration-led discovery and shopping. Designed to seamlessly integrate into everyday consumer technology, Glance AI transforms every screen into a gateway for instant, personal, and joyful discovery. Spanning diverse categories such as fashion, beauty, travel, accessories, home décor, pets, and beyond, Glance AI delivers deeply personalized shopping experiences. With rich first-party data and unparalleled consumer access, it harnesses InMobi’s global scale, insights, and targeting capabilities to create high impact, performance driven shopping journeys for brands worldwide. Recognized as a Great Place to Work, and by MIT Technology Review, Fast Company’s Top 10 Innovators, and more, InMobi is a workplace where bold ideas create global impact. Backed by investors including SoftBank, Kleiner Perkins, and Sherpalo Ventures, InMobi has offices across San Mateo, New York, London, Singapore, Tokyo, Seoul, Jakarta, Bengaluru and beyond. At InMobi Advertising , you’ll have the opportunity to shape how billions of users connect with content, commerce, and brands worldwide. To learn more, visit www.inmobi.com Group Product Manager – Web Location: New York, NY Team: Advertising · New Surfaces / Web Monetization Reports to: Jimit Doshi InMobi Advertising is a gl

machine learningaiPMP
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InMobi
📍 Bengaluru• Full-time
1mo ago

InMobi Advertising is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business outcomes, delivering results grounded in privacy-first principles. Trusted by 30,000+ brands and leading publishers, InMobi is where intelligence, creativity, and accountability converge. By combining lock screens, apps, TVs, and the open web with AI and machine learning, we deliver receptive attention, precise personalization, and measurable impact. Through Glance AI, we are shaping AI Commerce, reimagining the future of e-commerce with inspiration-led discovery and shopping. Designed to seamlessly integrate into everyday consumer technology, Glance AI transforms every screen into a gateway for instant, personal, and joyful discovery. Spanning diverse categories such as fashion, beauty, travel, accessories, home décor, pets, and beyond, Glance AI delivers deeply personalized shopping experiences. With rich first-party data and unparalleled consumer access, it harnesses InMobi’s global scale, insights, and targeting capabilities to create high impact, performance driven shopping journeys for brands worldwide. Recognized as a Great Place to Work, and by MIT Technology Review, Fast Company’s Top 10 Innovators, and more, InMobi is a workplace where bold ideas create global impact. Backed by investors including SoftBank, Kleiner Perkins, and Sherpalo Ventures, InMobi has offices across San Mateo, New York, London, Singapore, Tokyo, Seoul, Jakarta, Bengaluru and beyond. At InMobi Advertising , you’ll have the opportunity to shape how billions of users connect with content, commerce, and brands worldwide. To learn more, visit www.inmobi.com Why you should join us? At our core, we believe in the power of data to drive smarter decisions and transform operations. As an Operational Data Scientist, you'll be at the forefront of this miss

pythonreactsql
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OpenAI
📍 San Francisco• Full-time
1mo ago

About the Team Like every team at OpenAI, the Marketing team contributes to our broader mission of ensuring responsible and widespread adoption of artificial intelligence. With that aim in mind, we are responsible for developing and executing strategies that drive awareness, engagement, and usage for OpenAI’s products and platform amongst our core audiences. Our focus extends beyond just promoting product features; we aim to provide valuable insights and resources that help our users make the most out of AI technologies. The Marketing Insights & Analytics team aims to understand the markets, audiences, behaviors, attitudes and needs to shape outreach strategies and inform product and business decisions. We’re the strategic partner that discovers insights, specifically: foundational understanding, marketing strategy, thought leadership, measurement and tracking. About the Role You will be the Market Research Lead that translates insights into actionable marketing plans and executions, drive business results, and orient the team towards strategic thinking to drive brand outcomes. This is critical as we hope to reach millions of users and businesses worldwide. This role can be based in San Francisco, CA or NYC, NY utilizing a hybrid work model (3 days per week in-office). In this role, you will: Play an integral part of Marketing and be a strategic partner to brand, product marketing, creative, product and beyond. Design, execute, and deliver high-impact research using mixed methods. Work on a diverse portfolio of business challenges - how do we reach the next billion people, how do we grow internationally, how do we position our suite of products, and how do we ship joy to our customers. Translate business questions into research plans. Translate data into clear, compelling narratives. Develop deep empathy for developers, builders, and technical decision-makers, understanding their workflows, motivations, and pain points across the lifecycle Shape go-to-market str

awsrestai
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InMobi
📍 New York• Full-time• From $218.4K/yr
1mo ago

InMobi Advertising is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business outcomes, delivering results grounded in privacy-first principles. Trusted by 30,000+ brands and leading publishers, InMobi is where intelligence, creativity, and accountability converge. By combining lock screens, apps, TVs, and the open web with AI and machine learning, we deliver receptive attention, precise personalization, and measurable impact. Through Glance AI, we are shaping AI Commerce, reimagining the future of e-commerce with inspiration-led discovery and shopping. Designed to seamlessly integrate into everyday consumer technology, Glance AI transforms every screen into a gateway for instant, personal, and joyful discovery. Spanning diverse categories such as fashion, beauty, travel, accessories, home décor, pets, and beyond, Glance AI delivers deeply personalized shopping experiences. With rich first-party data and unparalleled consumer access, it harnesses InMobi’s global scale, insights, and targeting capabilities to create high impact, performance driven shopping journeys for brands worldwide. Recognized as a Great Place to Work, and by MIT Technology Review, Fast Company’s Top 10 Innovators, and more, InMobi is a workplace where bold ideas create global impact. Backed by investors including SoftBank, Kleiner Perkins, and Sherpalo Ventures, InMobi has offices across San Mateo, New York, London, Singapore, Tokyo, Seoul, Jakarta, Bengaluru and beyond. At InMobi Advertising , you’ll have the opportunity to shape how billions of users connect with content, commerce, and brands worldwide. To learn more, visit www.inmobi.com Overview of the role: InMobi Exchange (IX) is one of the world's largest mobile ad exchanges, serving tens of thousands of apps and delivering more than 100 billion impressions every month. Now,

awsgitrest
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Datadog
📍 New York• Full-time• From $119K/yr
15 days ago

As Lead of Web Content Engineering & AI Visibility on Datadog’s Web Experience team, you will own how we use our content management system (CMS), build and maintain the pages across datadoghq.com, and improve the technical SEO and AI discoverability that help those pages get found and cited. You will partner across Marketing, UX, and Engineering to turn content into effective web experiences and bring discoverability insights into planning and prioritization. You will also use AI, agents, and automation to shorten the path from recommendation to published page and make reporting and insights more accessible to stakeholders. This role offers the opportunity to shape how Datadog evolves its web presence as search and AI-driven discovery continue to change. At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them. What You'll Do: Build and maintain product, pricing, solutions, careers, about, and other pages across Datadog’s web properties, partnering with Engineering to support CMS templates, components, permissions, and workflows Partner with Content, Product Marketing, and UX to prioritize web work, structure content for the web, and ensure requests have the scope and lead time needed for high-quality execution Own technical SEO and AI discoverability across Datadog’s web properties, including structured data, heading structure, internal linking, metadata, crawlability, and how AI answer engines interpret and cite pages Establish consistent structural standards across owned web properties and monitor site health to identify and address issues Use AI, agents, and automation to streamline the path from recommendation to published experience and deliver dashboards and insights with less manual effort Who You Are: Experienced building and maintaining web pages in a modern CMS suc

airustmarketing
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OpenAI
📍 San Francisco• Full-time• Remote
1mo ago

About the Team Enterprise Marketing helps the world’s largest organizations understand, adopt, and scale AI. Our Executive Engagement programs bring OpenAI’s products, research, and perspective into the room with senior leaders as they consider how intelligence can be put to work against their most important priorities. These engagements are more than briefings or events. At their best, they help a leadership team understand what is changing, distinguish what is possible now from what is still emerging, and leave with greater clarity about what to do next. About the Role We are looking for an Executive Programs Lead, Americas to build and lead the portfolio through which OpenAI engages its most important customers and executives across the region. You will own the regional strategy, team, and quality bar for Executive Briefings and a broader portfolio of C-suite engagements, recurring executive forums, advisory programs, and proven formats ready to scale. Your mandate is to turn high-stakes customer moments into a durable business capability, one that consistently advances important relationships while preserving the judgment and customization that exceptional executive experiences require. This is a senior people-leadership role for a builder who can set direction, make disciplined portfolio choices, and create the systems and team required to deliver at scale. You will partner closely with Sales, Product Marketing, Product, Research, Solutions, Customer Success, Events, and OpenAI executives, moving comfortably between long-term design and the critical details of a live engagement. This role is based in San Francisco. We use a hybrid model of three days in the office each week and offer relocation assistance. Given the customer-facing nature of the role, regular in-person participation in executive briefings and related preparation is expected and may require additional time onsite. Travel across the Americas and occasional global travel are also expected. In this

REMOTEreactawsrest
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OpenAI
📍 San Francisco• Full-time• Remote
1mo ago

About the Team Enterprise Marketing helps the world’s largest organizations understand, adopt, and scale AI. We create programs that bring OpenAI’s products, research, and perspective closer to the priorities, decisions, and work of enterprise customers. Some of the most consequential opportunities cannot be served by adapting an existing campaign, event, or playbook. They require a new model: a way for customers to experience what is possible, learn by doing, and turn insight into action. Our team builds and scales those models across markets. About the Role We are looking for a senior program builder to create differentiated executive and enterprise experiences. You will shape the experience thesis, build and test the first version, and help determine whether the work should become part of a broader repeatable program, remain bespoke, or stop. This role focuses on incubation: developing new experiences, strengthening consequential customer moments, and creating the principles and materials needed for durable ownership. Your initial focus will be helping bring a new flagship, hands-on enterprise customer experience to life in San Francisco, developing new executive and practitioner formats around it, and supporting selected strategic-account interventions where a differentiated approach is needed. This is a senior, hands-on individual-contributor role for a builder who combines customer and commercial judgment with original program design and excellent execution. You will work across Sales, Product Marketing, Product, Research, Solutions, Design, Events, Operations, regional marketing, and executive teams. You will be expected to make clear choices, build directly, and stay close to the work until the model is proven and ready for durable ownership. This role is based in San Francisco. We use a hybrid model of three days in the office each week and offer relocation assistance. Given the nature of the work, periods of more intensive onsite participation are expected

REMOTEawsrestai
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