Asana Marketing is hiring a Product Marketing Director to own the GTM strategy for our new product, Command by Asana. This strategic, high-growth role is focused on rapidly scaling products from initial traction to mass adoption. You will operate at the intersection of product strategy and commercial execution, working with Product to launch new features, arming Sales with the tools to win deals, and collaborating with partners to generate market momentum. This opportunity is ideal for someone with experience selling to developers and engineering leaders, who has navigated both PLG and SLG motions, and is technical enough to communicate with depth and credibility. This role is based in our San Francisco, New York or Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. What you’ll achieve Define and own the end-to-end go-to-market strategy , partnering closely with the Integrated Campaigns team to drive measurable business results. Develop and maintain messaging and positioning that articulates how new applications serve enterprise needs and solve complex problems for technical personas. Drive high-impact product launches that generate market momentum, ranging from flagship releases to incremental feature updates. Equip Sales and Success teams to win by creating high-quality enablement materials, including battlecards, pitch decks, and customer stories. Act as the connective tissue between Product, Partnerships, and Sales to ensure product-market fit and roadmap alignment. Analyze performance data and customer feedback to refine positioning and proactively identify new growth opportunities. About you Experience: 8+ years of experience in pr
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The Asana Marketing team is responsible for fueling business growth and building a brand customers love. We create campaigns and content to attract new accounts and inspire current ones to grow with us. We continue to grow, with a global team focused on revenue and field marketing, product marketing, brand and content creation, advertising, and lifecycle marketing. We’re looking for a strategic Product Marketing Director to own the GTM strategy for our new AI-powered service management solution, Asana Service Management, and scale it from 1 to 100. Operating at the intersection of product strategy and commercial execution, you will partner closely with Product and Sales to launch new features and generate significant market momentum. This role is based in our San Francisco, New York or Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. What you’ll achieve Define and own the end-to-end go-to-market strategy , partnering closely with Integrated Campaigns to drive measurable business results. Develop and maintain messaging that articulates how our application serves complex enterprise needs and creates value for CIOs. Drive high-impact product launches that generate market momentum, ranging from flagship releases to incremental feature updates. Equip our Sales teams to win by developing strategic enablement materials, including battlecards, pitch decks, and customer success stories. Act as the connective tissue between Product, Partnerships, and Sales to ensure continuous product-market fit. Leverage performance data and customer feedback to refine our positioning and identify new growth opportunities within the ITSM/ESM space. About
Fin is the AI Customer Agent company on a mission to help businesses provide perfect customer experiences. Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey – from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk for one single system that is designed to meet the needs of modern day support teams. Founded in 2011, Fin became one of the fastest growing companies and remains one of the largest private software companies in the world with nearly 30,000 global businesses using our products to transform their customer support. Driven by our core values, we push boundaries, build with speed and intensity, and relentlessly deliver incredible value to our customers. Why you should join Fin today AI is transforming everything—fast. We’re at the forefront, shaping the AI Agent category and redefining customer service with Fin. Soon, Fin will handle the vast majority of customer interactions, setting a new standard for support. This shift isn’t just changing what we build—it’s changing how we work. Our team is constantly evolving, integrating AI into design, development, and go-to-market strategies. At Fin, design is in our DNA. With 60+ designers across R&D and Brand and two co-founders from design, you’ll never have to fight for your place at the table. Here, designers lead from the start, shaping products that millions of people interact with daily. If you want to work on cutting-edge AI experiences that push the boundaries of product design, there’s no better place to be. Why this role exists In a world where it’s easier and easier to get software off the ground and to 75% built, it’s the last 25% that really matters. We need deep craft spec
Fin is the AI Customer Agent company on a mission to help businesses provide perfect customer experiences. Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey – from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk for one single system that is designed to meet the needs of modern day support teams. Founded in 2011, Fin became one of the fastest growing companies and remains one of the largest private software companies in the world with nearly 30,000 global businesses using our products to transform their customer support. Driven by our core values, we push boundaries, build with speed and intensity, and relentlessly deliver incredible value to our customers. Why you should join Fin today AI is transforming everything—fast. We’re at the forefront, shaping the AI Agent category and redefining customer service with Fin. Soon, Fin will handle the vast majority of customer interactions, setting a new standard for support. This shift isn’t just changing what we build—it’s changing how we work. Our team is constantly evolving, integrating AI into design, development, and go-to-market strategies. At Fin, design is in our DNA. With 60+ designers across R&D and Brand and two co-founders from design, you’ll never have to fight for your place at the table. Here, designers lead from the start, shaping products that millions of people interact with daily. If you want to work on cutting-edge AI experiences that push the boundaries of product design, there’s no better place to be. Why this role exists In a world where it’s easier and easier to get software off the ground and to 75% built, it’s the last 25% that really matters. We need deep craft spec
Fin is the AI Customer Agent company on a mission to help businesses provide perfect customer experiences. Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey – from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk for one single system that is designed to meet the needs of modern day support teams. Founded in 2011, Fin became one of the fastest growing companies and remains one of the largest private software companies in the world with nearly 30,000 global businesses using our products to transform their customer support. Driven by our core values, we push boundaries, build with speed and intensity, and relentlessly deliver incredible value to our customers. Why you should join Fin today AI is transforming everything—fast. We’re at the forefront, shaping the AI Agent category and redefining customer service with Fin. Soon, Fin will handle the vast majority of customer interactions, setting a new standard for support. This shift isn’t just changing what we build—it’s changing how we work. Our team is constantly evolving, integrating AI into design, development, and go-to-market strategies. At Fin, design is in our DNA. With 60+ designers across R&D and Brand—and two co-founders from design—you’ll never have to fight for your place at the table. Here, designers lead from the start, shaping products that millions of people interact with daily. If you want to work on cutting-edge AI experiences that push the boundaries of product design, there’s no better place to be. Why this role exists In a world where it’s easier and easier to get software off the ground and to 75% built, it’s the last 25% that really matters. We need deep craft specialists—peo
The Product Management team drives Asana’s product strategy and execution, translating customer needs and opportunities into a compelling roadmap and working cross-functionally to deliver impactful solutions for team productivity and collaboration. We're defining a new category of technology as the human agent operating system by inventing new ways for teams to work together more efficiently. Our team works directly with Engineering, Design, Experience Research, and Data Science, as well as with Sales, Support, and Marketing to ship great products. You’ll take part in every type of product work here, from strategy to product to process improvements, by conceptualizing, launching, and iterating on Asana itself for millions of teams around the world. We are looking for an experienced Product Manager to join our Enterprise Data Governance team. Our team owns the strategic platform capabilities that govern the full lifecycle of customer data, including retention, migration, auditing, export, and operational governance. We are foundational to Asana's enterprise success, providing the controls and policy frameworks that allow large organizations to meet complex regulatory requirements and securely adopt AI. As a Product Manager here, you will bridge the gap between technical infrastructure and enterprise customer needs, partnering closely with Engineering, Security, Legal, and Design to reduce operational burden and build the governance foundation that helps people and AI agents collaborate safely at scale. This is a high-impact role at the intersection of enterprise trust, regulatory compliance, and platform strategy, directly driving Asana’s growth in highly regulated industries. This role is based in our Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams wit
Asana is looking for a Senior Product Designer to help shape the future of onboarding and user adoption in the age of AI. In this role, you’ll design intelligent, adaptive experiences that help new users quickly realize value through AI-powered workflows, guidance, and personalization. You’ll work at the intersection of product design, AI interaction design, and rapid product exploration, partnering closely with product managers, engineers, researchers, and data scientists to prototype, test, and evolve ideas quickly. We’re looking for a designer who is energized by ambiguity, excited about emerging AI capabilities, and eager to explore ideas collaboratively through making. This role is ideal for someone who thrives in fast-moving environments, loves using prototypes to think and communicate, is energized by experimentation and iterative learning, and is excited by a highly collaborative product development process where ideas evolve continuously across disciplines. This role is based in our San Francisco office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. About the design team We design the future of teamwork . Asana has a bold, ambitious mission: help humanity thrive by enabling the world’s teams to work together effortlessly. Our design team is at the heart of that mission. Asana Design is an inclusive and collaborative community. We’re a diverse group of designers from different backgrounds (product, brand and content design, design operations, producers, motion design, film, copywriting). We are a team that loves combining research, data insights, and peer feedback into a human-centered design process to produce designs that are core to
We’re looking for a Senior Product Manager to lead AI Studio, Asana's AI workflow builder, in San Francisco. The Product Management team drives Asana’s product strategy and execution, translating customer needs and opportunities into a compelling roadmap and working cross-functionally to deliver impactful solutions for team productivity and collaboration. In this role, you will own an end-to-end AI product that powers millions of workflows, enabling large enterprise organizations to build, govern, and deploy AI at scale across their organizations. You will join a dynamic cross-functional environment working directly with Engineering, Design, Experience Research, Data Science, and Go-To-Market teams to turn system-critical processes into reliable, automated work inside Asana's work graph. This role is based in our San Francisco office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. What you’ll achieve Own the product vision and prioritized roadmap for AI Studio end to end, tying every investment directly to customer impact, business outcomes, and Asana's mission. Drive direct business outcomes for a consumption-based AI product: own reporting, forecasting, and ROI, and define the metrics that connect product usage to revenue on a consumption billing model. Scale AI Studio to reliably support millions of workflows, ensuring the quality, performance, and dependability enterprises require for system-critical processes. Ship automation capabilities that enable enterprise teams to deploy AI across their organizations, ranging from single-team workflows to processes spanning thousands of users. Build for enterprise trust by shaping AI governance, admin contr
The Product Management team drives Asana's product strategy and execution, translating customer needs and opportunities into a compelling roadmap and working cross-functionally to deliver impactful solutions for team productivity and collaboration. We're helping to define the Work Management category and inventing new ways for teams to work more efficiently together and see the larger purpose behind their work. Our team works directly with Engineering, Design, Experience Research, and Data Science, as well as with Sales, Support, and Marketing to ship great products. We're looking for a Senior Product Manager to join the team that enables customers to turn their work into concrete plans. This team owns the core surfaces people rely on to structure, organize, and view their work in Asana — including Pages, projects, list views, and My Tasks, among others — spanning both 0 → 1 experiences and deep, high-stakes improvements to workflows that millions of teams use every day. Because these surfaces are foundational to how people work in Asana, decisions here ripple across nearly every other team at the company, and this role requires aligning multiple partners around complex, sometimes ambiguous tradeoffs. This role is based in our New York City office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. What you’ll achieve: Set the strategy for a program or large workstream within our core planning experience, aligned with broader group goals Drive end-to-end delivery of multi-month initiatives — from problem definition through launch — often defining work that lands on other teams' roadmaps and requires coordinating delivery across multiple teams, rather than
Our Customer Product Support team helps customers find clarity in their work and get results with Asana. We are Asana experts and productivity savants who are passionate about investing in our customers’ success. We help customers with questions, feature requests, and bug reports, and educate them about best practices. Within the organization, we amplify our customers’ voices in product development, and we encourage that dialogue through our support channels. We measure our success by our customers’ success, and we get there by exemplifying empathy with our customers. This role is based in our Dublin office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. Coverage may be needed on some weekends or holidays in this role. If you're interviewing for this role, your recruiter will share more about the in-office requirements. What You'll Achieve Supporting our English and French-speaking customer base, requiring fluent written and verbal proficiency. Become an expert in Asana’s platform, staying up-to-date on new features and best practices, and develop a positive, consultative relationship to help customers transform the way they work. Given the complexity and breadth of Asana's use across many industries, this is not a typical "question and answer" support role. Manages complex product issues requiring deeper investigation and advanced knowledge of the platform. You will independently resolve most product issues and expertly consult internal experts and 3rd-party tools when blocked. Own support cases end-to-end, ensuring timely follow-up, clear communication, and full resolution, while managing a high volume of customer inquiries with accuracy, speed, and empathy. Troubleshoot and resolve common SaaS issues, including authentication (SAML/SSO/etc), browser
We're looking for a Product Designer who is excited by our mission of designing the future of teamwork. With millions of teams using Asana across the globe, our work has only just begun. Join us on a journey of driving clarity for teams, individuals and executives. As designers we are streamlining how teams get work done in a more efficient, effective and delightful way. You’ll make it as simple as possible for teams big and small to realize the value of Asana. The Coordinate team owns the workflows that sit at the heart of how organizations run: capturing work wherever it happens, and seeing it through to completion. We're building the experiences that users depend on today, while evolving them for a world where humans and agents execute together. When we get this right, Asana becomes the OS for human-agent teams: the place where critical work doesn't just get tracked, but actually gets done. About the Design team We design the future of teamwork. Asana has a bold, ambitious mission: help humanity thrive by enabling the world’s teams to work together effortlessly. Our design team is at the heart of that mission. Asana Design is an inclusive and collaborative community. We’re a diverse group of designers from different backgrounds (product, brand and content design, design operations, producers, motion design, film, copywriting). We are a team that loves combining research, data insights, and peer feedback into a human-centered design process to produce designs that are core to the power of our applications. We partner with people across Asana to create our product, shape our brand, and drive greater impact through design. We use design to solve challenges and create experiences that customers love. We also take the time to get weird and have fun along the way. We believe every designer should have the opportunity to grow and learn by utilizing their strengths and nurturing their interests. This role is based in our Warsaw office with an office-centric hybrid
Role Description In this role, you’ll be the customer's voice as you collaborate with Engineering, Product, Experience Research, Data Science, and business partners to build compelling products. You will solve problems with cross functional partners in collaborative teams, that enable designers to do their best work. As part of a product-driven and design-led company, you'll play a key role in a team of Product Designers owning core product development from inception to iteration and post-launch reflection. If you’re looking for scope, influence and the opportunity to do high-quality work in your next role, this is it. This role is based in our Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. About the design team We design the future of teamwork. Asana has a bold, ambitious mission: help humanity thrive by enabling the world’s teams to work together effortlessly. Our design team is at the heart of that mission. Asana Design is an inclusive and collaborative community. We’re a diverse group of designers from different backgrounds (product, brand and content design, design operations, producers, motion design, film, copywriting) . We are a team that loves combining research, data insights, and peer feedback into a human-centered design process to produce designs that are core to the power of our applications. We partner with people across Asana to create our product, shape our brand, and drive greater impact through design. We use design to solve challenges and create experiences that customers love. We also take the time to get weird and have fun along the way. We believe every designer should have the opportunity to grow and learn by
The Product Management team drives Asana’s product strategy and execution, translating customer needs and opportunities into a compelling roadmap and working cross-functionally to deliver impactful solutions for team productivity and collaboration. We’re helping to define the Work Management category and inventing new ways for teams to work more efficiently together and see the larger purpose behind their work. Our team works directly with Engineering, Design, Experience Research, and Data Science, as well as with Sales, Support, and Marketing to ship great products. You’ll take part in every type of product work here — from strategy to product to process improvements — conceptualizing, launching, and iterating on Asana itself for millions of teams around the world. We are looking for an experienced product manager to join the team responsible for key elements of Asana’s work platform strategy. Over the next 2 years, a critical piece of Asana’s strategy is to continue building out a platform that can support many different types of workflows. You’ll be responsible for understanding how customers’ need to structure work to enable their workflows and build out the features to meet those needs directly, and enable other Asana R&D teams to incorporate structure into their features. You’ll work with a large set of cross-functional partners across both our GTM and internal teams to learn about how internal and external customers of all sizes need to customize their core Asana experience to support their workflows, and how your work fits within the entire customer lifecycle so that we customers feel confident in structuring their work in the right way at the right time to power. This role is perfect for a product manager with deep customer empathy for the complexity of mapping messy work to a structured tool, has an end-to-end ownership mindset, and drives for results. We are looking for someone who has experience building software in partnership with enterprise custom
We’re looking for a visionary Product Manager to lead the Agents Experience team in San Francisco. In this role, you will define how humans and AI agents work together inside Asana and make collaborating with agents feel natural, trustworthy, and indispensable. You will join our Product Management team, which drives Asana's product strategy and works cross-functionally across Engineering, Design, Experience Research, Data Science, Sales, Support, and Marketing to deliver impactful solutions that help teams see the larger purpose behind their work. This role is based in our San Francisco office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. What you’ll achieve Own the product vision and prioritized roadmap for the core agent experience that will define the modern Human + Agent workplace. Drive agent adoption by owning how teams discover, activate, and build lasting habits around AI agents, turning successful first experiences into durable, team-wide usage. Partner with design and user research to refine the core interactions for how users create, direct, review, and give feedback to agents in the flow of work. Lead discovery, pilots, and betas with enterprise customers to understand how organizations adopt agents, translating those insights into product strategy. Shape the experiences that let humans confidently delegate work to agents, including transparency, control, and feedback loops that build trust at every step. Define engagement metrics, instrument tracking, and iterate continuously on the product experience. About you 6+ years of product management experience, ideally focused on AI products, collaboration software, or enterprise workflows. Pr
Every large organization has the same problem: too many projects, not enough visibility into who's actually available to do the work. Operations teams, PMOs, and professional services firms are making staffing decisions in spreadsheets, guessing at utilization, and finding out they're over-capacity after it's too late. Resource Management (RM) is Asana's answer to that problem — and we're at an inflection point in how we think about it. RM has strong foundations and proven enterprise demand, but it was built for a pre-agentic world. The next version of this product looks fundamentally different: AI Teammates that monitor utilization in real time, flag staffing risk before it hits delivery, recommend rebalancing across teams and projects, and automate the operational overhead that makes resource planning so painful today. We believe this capability is worth investing in seriously — not just as a feature within Asana's broader platform, but potentially as a standalone commercial offering for enterprise buyers whose primary need is resource visibility, not work management. As a Staff Product Manager leading this reinvention, you'll own the full RM product strategy — global capacity planning, skills-based staffing, time tracking, utilization reporting, and the agentic workflows that make all of it proactive rather than reactive. The strategic questions are genuinely open: what does RM look like as a reimagined agentic product, who is the right buyer, and how do we price and position it as a commercial offering in its own right? This role shapes those answers. This role is based in our New York office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. W
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