Jobs in United States

Marketing Operations Lead in New York City

49 active opportunities · Updated October 2026

Explore current marketing operations lead jobs in New York City. Filter by work mode, employment type, experience, department, date posted and distance.

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📍 New York City, United States· Full-time
✓ High-confidence listingCompany trend -55.6%

From $130K/yr

Quick readStrong listing-quality and freshness signals

About Mixpanel Mixpanel is the leading product intelligence and analytics platform, trusted by more than 29,000 companies to help understand how people use the products they build. By combining powerful analytics with AI that knows your business, Mixpanel helps teams see what’s working, diagnose what’s not, and decide what to build next. Learn more at mixpanel.com . About the Team The Revenue Marketing team at Mixpanel is responsible for pipeline generation across paid, website, and product-led channels. This role sits within that team as its dedicated engineering owner — accountable for the technical systems that power how people discover, evaluate, and request Mixpanel. You are the only engineer dedicated to this surface, which means you set its technical direction rather than execute against someone else's. You work directly with our marketing teams and partner with Growth Engineering on shared systems. Website design and content are handled by our web design team; your focus is the technical infrastructure, integrations, and systems that sit underneath. About the Role As our Marketing Systems Engineer, you own the technical layer of our marketing engine: the integrations and infrastructure that power our marketing website. The website is our primary lead capture system that turns traffic into pipeline. You own the systems that connect our marketing surface to Salesforce, Customer.io/Hubspot, and our broader GTM stack. You set the technical roadmap for this surface, move fast, measure impact, and treat reliability as a first-class concern rather than a cleanup task.You will also collaborate with Growth Engineering on shared infrastructure including handraiser routing and tracking. Responsibilities Own the technical health of the Mixpanel marketing website: page speed, WCAG compliance, Google Tag Manager, technical SEO, and third-party integrations including Qualified, Optimizely, and TrustArc. Own the integrations between the marketing website and our GTM stack t

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📍 New York City, NY, United States· Full-time
✓ Quality checkedCompany trend -94.7%

Developers don’t want more marketing. They want relevance, technical depth, and experiences worth showing up for. As Field Marketing Manager you will help bring Coder’s regional marketing programs to life. You will execute field and ABM programs that build awareness, support sales, and create pipeline across the North American market. You will work closely with a Senior Marketing Manager, sales, partners, and the broader marketing team. You will coordinate events, activate campaigns, and keep programs moving on time and on brand. What you’ll do here Execute regional field marketing plans aligned to global strategy and North America priorities. Run virtual and in-person events that people actually remember, from platform engineering roundtables to developer meetups to enterprise field programs. Support lead generation and pipeline goals through strategic programs, clear handoffs, and timely follow-through. Partner with global marketing teams to localize campaign content and messaging for North American audiences. Help execute co-branded campaigns and joint event opportunities with strategic alliances, resellers, and channel partners. Partner closely with sales on ABM plays for high-priority accounts, helping turn target account lists into real conversations and pipeline. Coordinate account-specific assets, communications, and campaign touchpoints that support sales outreach and pipeline creation. Support pre-event ABM motions, including target account coordination, personalized outreach support, and follow-up planning. Keep projects organized, timelines moving, and chaos to a minimum across regional campaigns and events. What we’re looking for 4–7 years of field marketing experience, preferably in B2B technology or developer-focused companies. Hands-on experience executing regional field marketing programs, including events, partner campaigns, and sales-aligned marketing motions. Experience supporting or executing account-based marketing programs, including target ac

AWSAIGoDevOps
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📍 New York City, New York, United States· Full-time
✓ Quality checkedCompany trend -85.7%

About Pinecone: Pinecone is the leading vector database for building accurate and performant AI applications at scale in production. Pinecone’s mission is to make AI knowledgeable. More than 109,000 customers across various industries have shipped AI applications faster and more confidently with Pinecone’s developer-friendly technology. Pinecone is based in New York and has raised $138M in funding from Andreessen Horowitz, ICONIQ, Menlo Ventures, and Wing Venture Capital. About the Role/Team: As a Technical PMM , you will help developers, software engineers, and machine learning scientists understand how Pinecone enables knowledgeable AI applications. You will accomplish this through messaging and positioning, GTM strategy, launch planning, and enablement for key product features. You will work closely with Product, Sales, Developer Relations, and Marketing teams to ensure our customers understand the value of our platform. Responsibilities: Product Launches & GTM Strategy: Develop launch plans for product releases, align with product teams, and manage GTM execution. Lead core launch teams with cross-functional members (documentation , communications, developer relations, product, growth marketing, etc). Measure customer impact and adoption post-launch, iterating on strategies as needed. Positioning & Messaging: Craft compelling, technically accurate messaging for AI-powered search and retrieval solutions. Build product narratives for enterprise and developer audiences that differentiate Pinecone from competitors. Develop and maintain positioning for new product capabilities Customer & Market Insights: Partner with customers to develop case studies, gathering business impact metrics and architectural insights. Engage in customer interviews and research to refine messaging and identify key value drivers. Content Development & Enablement: Develop internal and external enablement materials, including sales training, pitch decks, and GTM enablement sessi

AWSMachine LearningAI
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📍 New York City, New York, United States· Full-time
✓ High-confidence listingCompany trend -73.9%

From $146K/yr

Quick readStrong listing-quality and freshness signals

We are a global team of innovators and pioneers dedicated to shaping the future of observability. At New Relic, we build an intelligent platform that empowers companies to thrive in an AI-first world by giving them unparalleled insight into their complex systems. As we continue to expand our global footprint, we're looking for passionate people to join our mission. If you're ready to help the world's best companies optimize their digital applications, we invite you to explore a career with us! Your opportunity New Relic is looking for a technically fluent Senior Product Marketing Manager to own product marketing for Logs, one of the most strategic parts of our observability. In this role you will define how the market understands New Relic Logs, from positioning and messaging through launches, enablement, and competitive differentiation and you will be the person marketing, Product, and the field turn to when the conversation turns to log management, log analytics, and telemetry cost. This is a role for a product marketer who is equally comfortable going deep with engineers on ingest pipelines, parsing rules, OpenTelemetry, and query performance as standing in front of a customer or a sales kickoff audience explaining why it matters. Logs are where observability meets cost, scale, and AI, and the buyer is increasingly forced to choose between keeping all their data and keeping their budget. If you want to own that narrative in a fast-moving category and see your messaging show up directly in pipeline and adoption, we want to hear from you. What you'll do Responsible for Logs positioning and messaging: define and maintain the core positioning, messaging, and narrative for New Relic Logs across buyer personas and ensure it is applied consistently across web, campaigns, sales conversations, and analyst interactions. Lead Logs launches: Own end-to-end Logs launches, including tiering, messaging, content, enablement, and launch metrics, partnering with Product Management

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📍 New York City, New York, United States· Full-time· Remote
✓ High-confidence listingCompany trend +8.1%
Quick readStrong listing-quality and freshness signals

🚀 About WRITER WRITER is where the world's leading enterprises orchestrate AI-powered work. Our vision is to expand human capacity through super intelligence. And we're proving it's possible – through powerful, trustworthy AI that unites IT and business teams together to unlock enterprise-wide transformation. With WRITER's end-to-end platform, hundreds of companies like Mars, Marriott, Uber, and Vanguard are building and deploying AI agents that are grounded in their company's data and fueled by WRITER's enterprise-grade LLMs. Valued at $1.9B and backed by industry-leading investors including Premji Invest, Radical Ventures, and ICONIQ Growth, WRITER is rapidly cementing its position as the leader in enterprise generative AI. Founded in 2020 with office hubs in San Francisco, New York City, Seattle, Austin, Chicago, and London, our team thinks big and moves fast, and we're looking for smart, hardworking builders and scalers to join us on our journey to create a better future of work with AI. 📐 About the role In a world where every AI company sounds the same, WRITER is building something different. We believe a great brand doesn’t just look good. It earns trust, sharpens conviction, and gives people the confidence to act. We’re looking for someone who believes that just as deeply as we do. Reporting into the VP of brand and communications, you’ll drive ownership of the WRITER brand, internal and external, from campaign strategy to the systems that make great brand work scalable. You’ll help shape how the world sees us, how our employees feel about us, how our product expresses us, and how AI makes all of that more powerful. If you’re a brand leader who thinks in systems, ships with taste, and is genuinely excited about what agentic AI makes possible for marketing, this is your role. We are open to hiring for this role at multiple levels, with compensation ranges scaled to match your experience, expertise, and the scope of the role. 🦸🏻‍♀️ What you’ll do Brand stra

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📍 New York City, New York, United States· Full-time
✓ Quality checkedCompany trend +8.1%

🚀 About WRITER WRITER is where the world's leading enterprises orchestrate AI-powered work. Our vision is to expand human capacity through super intelligence. And we're proving it's possible – through powerful, trustworthy AI that unites IT and business teams together to unlock enterprise-wide transformation. With WRITER's end-to-end platform, hundreds of companies like Mars, Marriott, Uber, and Vanguard are building and deploying AI agents that are grounded in their company's data and fueled by WRITER's enterprise-grade LLMs. Valued at $1.9B and backed by industry-leading investors including Premji Invest, Radical Ventures, and ICONIQ Growth, WRITER is rapidly cementing its position as the leader in enterprise generative AI. Founded in 2020 with office hubs in San Francisco, New York City, Seattle, Austin, Chicago, and London, our team thinks big and moves fast, and we're looking for smart, hardworking builders and scalers to join us on our journey to create a better future of work with AI. 📐 About the role In a world where every AI company sounds the same, WRITER is building something different. We believe a great brand doesn’t just look good. It earns trust, sharpens conviction, and gives people the confidence to act. We’re looking for someone who believes that just as deeply as we do. Reporting into the VP of brand and communications, you’ll drive ownership of the WRITER brand, internal and external, from campaign strategy to the systems that make great brand work scalable. You’ll help shape how the world sees us, how our employees feel about us, how our product expresses us, and how AI makes all of that more powerful. If you’re a brand leader who thinks in systems, ships with taste, and is genuinely excited about what agentic AI makes possible for marketing, this is your role. 🦸🏻‍♀️ What you’ll do Brand strategy and campaigns - You’ll lead brand campaign strategy from idea through activation — not just the brief, but the conviction behind it. You’ll develop

RestAIGoRust
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📍 New York City, New York, United States· Full-time
✓ High-confidence listingCompany trend -85.5%

From $120K/yr

Quick readStrong listing-quality and freshness signals

About Flexport: At Flexport, we believe global trade can move the human race forward. That’s why it’s our mission to make global commerce so easy there will be more of it. We’re shaping the future of a $10T industry with solutions powered by innovative technology and exceptional people. Today, companies of all sizes—from emerging brands to Fortune 500s—use Flexport technology to move more than $19B of merchandise across 112 countries a year. The recent global supply chain crisis has put Flexport center stage as we continue to play a pivotal role in how goods move around the world. We are proud to have the support of the best investors in the game who believe in our mission, solutions and people. Ready to tackle global challenges that impact business, society, and the environment? Come join us. The opportunity Flexport operates at the intersection of global trade, technology, and policy — which means the stories we tell matter. We're looking for a Senior Manager, PR & Communications to drive forward how Flexport shows up in the world: in the press, on our blog, across social channels, in customer inboxes, and inside the company. This is a high-visibility, high-trust role. You'll work directly with our CEO & Founder and members of the leadership team to shape Flexport's narrative and ensure we're part of the conversations that matter — from supply chain disruptions and trade policy shifts to AI innovation and the future of logistics. You'll also be the person who makes sure our customers and employees hear from us clearly, consistently, and at the right moments. This role requires someone who can toggle between crafting a pitch to a Tier 1 reporter, writing a customer email about a service change, coaching an executive before a live interview, and developing a content calendar that ties Flexport's story to the biggest themes in global commerce — all in the same week. You will Public Relations & Media Support Flexport's PR strategy end-to-end: p

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📍 New York City, New York, United States· Full-time
✓ High-confidence listingCompany trend -90.9%

From $10K/yr

Quick readStrong listing-quality and freshness signals

We built Bubble with a clear mission: to empower everyone to create software. Our AI visual development platform lets anyone, from first-time entrepreneurs to enterprise teams, take an idea from prompt to fully-functional, scalable app across web, iOS, and Android. With over 6 million users in more than 100 countries, Bubble is breaking down the barriers to entrepreneurship and innovation worldwide. Our Product Bubble is the only fully visual AI app builder that lets you vibe code without the code to go beyond prototypes and launch real apps to real users. Chat with AI when you want speed, edit directly when you want control. Bubble's visual editor lets you fine-tune any detail, from the design to privacy rules and programming logic, so you're never stuck, even if AI hits its limits. Everything you need comes built in: a unified web and native mobile editor, enterprise-grade hosting, security, database management, and automatic scaling that grows with your business. You can build just about anything on Bubble, and our community is living proof. Mailead grew a $10K investment into a $2M valuation, and Faceless.video went from zero to $1M+ ARR in under a year. People aren't just launching products on Bubble, they're building real businesses. See how Bubble builders are shipping apps that change industries, solve problems, and shape the future here: Inspiring builders, breakthrough apps . Why Join Bubble Now? The rise of AI-generated software has validated everything Bubble has been building toward for over a decade. But pure AI-generated code is fragile, hard to debug, and rarely production-ready. Bubble bridges that gap, combining the speed of AI with a structured visual platform that produces stable, scalable, secure software. The people who join Bubble right now will help define what that means for millions of builders around the world. If you've ever wanted to work on something that genuinely changes who gets to build, this is your moment. About the team: Our Tech

RestAgileAIGo
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📍 New York City, New York, United States· Full-time· Remote
✓ Quality checkedCompany trend -85.9%

Replit is the agentic software creation platform that enables anyone to build applications using natural language. With millions of users worldwide, Replit is democratizing software development by removing traditional barriers to application creation. Role Summary As a Social Media Support Specialist, you are at the forefront of helping developers create while managing our social media presence and community interactions. You'll assist developers with complex technical issues, billing inquiries, account management, and product usage questions across multiple channels including X (Twitter), LinkedIn, Reddit, Apple/Google Play stores, and other relevant platforms. You will help bubble up what is important to Replit's engineering and Product teams, and what needs improvement to your own team, while also serving as a key voice in our social media community engagement. We use tools like Zendesk, Sprout Social, Linear, Slack, Stripe, Orb, Notion, and Replit itself to get the job done, alongside social media management platforms for X, LinkedIn, and Reddit. You will work on a small, global team of support specialists and engineers united by Replit's mission to make the next billion software creators. Together, you'll ensure developers worldwide have the support they need to bring their ideas to life. In this role you will… Work directly with Replit customers via support tickets and social media accounts to solve account, billing, and product issues Manage and respond to customer inquiries and community discussions on X (Twitter), LinkedIn, Reddit, and Apple/Google Play stores, with the possibility of expanding coverage to additional platforms as we grow Monitor social media channels for product feedback, technical issues, and community sentiment Manage escalations from social media channels and coordinate with appropriate internal teams to ensure timely resolution Collaborate with the rest of the Support team in telling the story of our users to the rest of Replit Work cro

RestAIGoMarketing
M
📍 New York City, New York, United States
✓ High-confidence listingCompany trend +212.5%
Quick readStrong listing-quality and freshness signals

Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title and Summary VP, Advertiser Sales Lead VP, Commerce Media Advertiser Sales Lead, North America ABOUT MASTERCARD SERVICES Mastercard Services is a key differentiator for Mastercard, providing cutting-edge solutions that help our customers achieve their objectives. Centered on data-driven technologies and innovation, our services include payments-focused consulting, loyalty and marketing programs, data-driven platforms, and cybersecurity solutions. ABOUT THE CONSUMER ACQUISITION & ENGAGEMENT ORGANIZATION Sitting within the Services umbrella, Mastercard Consumer Acquisition and Engagement solutions bring consumer and cardholder engagement to the next level. We deliver better outcomes through personalized, relevant experiences and rewards. Our suite of solutions provides businesses with a sophisticated infrastructure that integrates data and technology across the consumer journey. This role focuses on Mastercard Commerce Media (MCM), our commerce media network and advertising solutions business. MCM combines Mastercard's differentiated commerce signals with a closed-loop measurement framework and media activation capabilities to help advertisers drive measurable performance and best-in-class returns. The VP, Commerce Media Advertiser Sales will focus exclusively on the demand side of the MCM busine

FinanceRecruitment
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📍 New York City, New York, United States· Full-time
✓ Quality checkedCompany trend -100%

What we're building Mutiny is the self-improving AI infrastructure for GTM teams to execute faster and close more revenue. Our ambition is to do for revenue velocity what Cursor and Claude Code did for engineering velocity. With Mutiny, everyone in sales and marketing gets a bench of GTM athletes that handle any work across their revenue motion and learn from what's actually moved their deals. In April we re-launched the product as an agent-first platform. Anthropic showcased us as a leader in AI GTM. MRR is growing more than 70% month-over-month, with customers like Uber, Rippling, and Snowflake. We're backed by Sequoia, YC, and Insight, and we're building a generational company. The opportunity Most engineers spend their career making predictable systems faster. You'll spend yours making non-deterministic ones trustworthy. As a senior engineer on our AI product team, you'll architect the Campaign Builder and Agent experiences marketers and sellers open every day to go from idea to personalized assets in minutes. You'll partner directly with product, design, and the founders to define what an agent-first GTM platform should feel like, and your calls on architecture, evals, and guardrails compound across thousands of customer accounts. This role is in person in New York City, five days a week, and we ship weekly. What you'll own The core agent surfaces. Architect and ship the Campaign Builder and Agent experiences end-to-end. Frontend, backend, prompts, evals, the whole stack. Reliability on top of LLMs. Make non-deterministic models feel deterministic at the surface. Build the retries, fallbacks, and orchestration so the customer never sees the failure mode. Evals and guardrails. Define how we measure quality, catch regressions, and keep brand and tone consistent across thousands of customer accounts. Speed and feel. AI products live or die by latency and the loop between intent and output. You'll obsess over both, and use coding agents and agent networks to ship f

TypeScriptPythonAIKotlin
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📍 New York City, New York, United States· Full-time
✓ Quality checkedCompany trend -100%

What we're building Mutiny is the self-improving AI infrastructure for GTM teams to execute faster and close more revenue. Our ambition is to do for revenue velocity what Cursor and Claude Code did for engineering velocity. With Mutiny, everyone in sales and marketing gets a bench of GTM athletes that handle any work across their revenue motion and learn from what's actually moved their deals. In April we re-launched the product as an agent-first platform. Anthropic showcased us as a leader in AI GTM. MRR is growing more than 70% month-over-month, with customers like Uber, Rippling, and Snowflake. We're backed by Sequoia, YC, and Insight, and we're building a generational company. The opportunity Most design hires inherit a system. You'll build it. As a founding designer, you'll partner with the founders and engineering to define how Mutiny looks, feels, and behaves, from the first interaction with the creative agent to the final published asset. They have high standards and strong opinions and you'll hear from them constantly. The patterns you set become the shared language for what AI-native GTM software feels like. This role is in person in New York City, five days a week. What you'll own The end-to-end product. From the first interaction with the creative agent to the final published asset. Design new surfaces, rethink existing ones, and figure out which tedious parts of GTM work AI should take over so customers spend their time being strategic. The creative agent's output. The work the agent produces matters as much as the surface around it. Partner with engineering on better defaults, smarter constraints, and stronger adherence to brand guidelines. An AI that's genuinely creative and knows how to color inside the lines when it needs to. Taste as a system. Curate what good looks like. Build the feedback loops that make the model's output sharper every week. Decide what ships and what doesn't. The design system. Components, patterns, and guardrails that let prod

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📍 New York City, New York, United States· Full-time
✓ Quality checkedCompany trend -100%

What we're building Mutiny is the self-improving AI infrastructure for GTM teams to execute faster and close more revenue. Our ambition is to do for revenue velocity what Cursor and Claude Code did for engineering velocity. With Mutiny, everyone in sales and marketing gets a bench of GTM athletes that handle any work across their revenue motion and learn from what's actually moved their deals. In April we re-launched the product as an agent-first platform. Anthropic showcased us as a leader in AI GTM. MRR is growing more than 70% month-over-month, with customers like Uber, Rippling, and Snowflake. We're backed by Sequoia, YC, and Insight, and we're building a generational company. The opportunity We're looking for a Head of GTM to bring Mutiny to millions of users. You'll sit shoulder-to-shoulder with the founders, own revenue end-to-end from first touch to retention, and help shape the decisions that define the company’s brand and culture. You’ll be building the AI infrastructure layer that reshapes how every GTM team operates. This role is in person in New York City, five days a week. What you'll own Revenue. PLG self-serve signups and conversion, sales-led motion including pipeline and ARR, retention and expansion. Marketing. Build the engine from zero to inevitable, including hiring the team and building the channels. GTM engineering. Build the agent-powered growth stack (including Mutiny!) that lets 5 people out-ship a team of 50. Sales and CX. You'll own pricing, evaluation, and expansion strategy to help us close deals and drive customer adoption. Depending on your skills and interest, these functions could fully report to you or you can own the strategy and ops portions. The team. Hire the best GTM people in the world and build a culture of winners. The story. You'll shape how the market understands category-defining AI products for GTM. Who you are A nose for distribution. You're a savant at breaking through noise. You know which channel will work before th

SQLRestAIGo
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📍 New York City, New York, United States· Full-time
✓ Quality checkedCompany trend -100%

What we're building Mutiny is the self-improving AI infrastructure for GTM teams to execute faster and close more revenue. Our ambition is to do for revenue velocity what Cursor and Claude Code did for engineering velocity. With Mutiny, everyone in sales and marketing gets a bench of GTM athletes that handle any work across their revenue motion and learn from what's actually moved their deals. In April we re-launched the product as an agent-first platform. Anthropic showcased us as a leader in AI GTM. MRR is growing more than 70% month-over-month, with customers like Uber, Rippling, and Snowflake. We're backed by Sequoia, YC, and Insight, and we're building a generational company. The opportunity Most sales leaders inherit a playbook. You'll write one. As a founding first sales manager, you'll partner with the founders, own the number end-to-end from first conversation to expansion, and use AI and our own product to build a team of full-stack sellers that outsells teams 5x their size. What works for our team becomes what works for every sales team running on Mutiny. The calls you make on hiring, motion, and product feedback will shape the company well beyond the sales org. This role is in person in New York City, five days a week. What you'll own Revenue. Sales-led revenue, end-to-end. Pipeline, conversion, ARR, retention, and expansion. The number is yours. PLG to enterprise. Define qualification, build the enterprise pipeline, and turn self-serve signups at companies like Rippling, Uber, Snowflake, Zendesk, and Gusto into seven-figure deals. Outbound. Generate net new meetings with the hottest AI companies and enterprises in the market. Build the motion, run it yourself first, then teach it. The team. Hire, coach, and develop a team of Account Executives into top performers. The ceiling on revenue is the ceiling on the team you build. The playbook. Write the sales motion that becomes the default for every team running on Mutiny. What works here ships to thousands

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📍 New York City, New York, United States· Full-time
✓ Quality checkedCompany trend -100%

What we're building Mutiny is the self-improving AI infrastructure for GTM teams to execute faster and close more revenue. Our ambition is to do for revenue velocity what Cursor and Claude Code did for engineering velocity. With Mutiny, everyone in sales and marketing gets a bench of GTM athletes that handle any work across their revenue motion and learn from what's actually moved their deals. In April we re-launched the product as an agent-first platform. Anthropic showcased us as a leader in AI GTM. MRR is growing more than 70% month-over-month, with customers like Uber, Rippling, and Snowflake. We're backed by Sequoia, YC, and Insight, and we're building a generational company. The opportunity Most CS roles are graded on how few problems the customer has. You'll be graded on how much they grow. As a growth strategist at Mutiny, you'll own a book of managed accounts and become the reason teams at customers like Rippling, Uber, and Snowflake get more out of AI than their peers. CS isn't a support function here. It's how we turn early traction into the customer base that defines a category. You'll build the playbooks as you go and shape what customer success looks like at an AI-native company from the ground up. This role is in person in New York City, five days a week. What you'll own Your book. Onboarding, adoption, retention, and expansion across your managed accounts. Every customer outcome runs through you. Customer expertise. Become the expert on how each customer's business works and where Mutiny fits in. Translate that into "aha" moments that move their roadmap. The AI motion. Teach customers how to use our agent-first platform to create assets that actually move the needle for their sales and marketing teams. Their team uses Mutiny because you made it obvious how. EBRs that move things. Run business reviews that tell a real story and drive action. Follow-ups that are crisp and lead somewhere. Renewals and expansion. Build the case six months before it comes

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