Product Marketing Specialist in United States

The Role We are hiring a Head of Field and Events to own how Coder wins in person. This is one of three pillars in our marketing strategy, where brand, narrative, and pipeline meet the customer face to face. This is a player-coach role. You will set the strategy for our field and events program and run it with your own hands. You will pick the events that matter, design the experiences around them, and make sure every dollar and every hour on the ground turns into pipeline. Early on you will do much of the execution yourself. As the program proves out, you will build and lead the team behind it. You will report to the CMO and work shoulder to shoulder with sales, demand generation, product marketing, and partnerships. If you like owning a number, being close to customers, and turning a room into revenue, this is your seat. What You Will Own Strategy and planning. Set the field and events strategy tied to pipeline and revenue targets, and own the calendar across conferences, regional programs, and owned events. Third-party events. Choose the right conferences and trade shows, negotiate sponsorships, design the booth and on-site experience, and run flawless execution from load-in to follow-up. Owned events. Build and run Coder's own moments: executive dinners, roadshows, user groups, hackathons, and hands-on workshops that put the product in front of the right people. Field marketing. Design regional field programs with sales that generate and accelerate pipeline in priority markets and named accounts. Pipeline and ROI. Own the number for events-sourced and events-influenced pipeline. Set targets, track spend, and report ROI in a way the whole company can see. Lead flow. Build the lead capture and follow-up motion so no lead falls through. Partner with demand gen and sales ops on routing, qualification, and speed to first touch. Message on the ground. Work with product marketing to make sure the story on stage, at the booth, and in the room is sharp and consistent wit

About the Team The B2B Marketing team is responsible for helping businesses understand, adopt, and get value from OpenAI’s products. B2B marketing is a major and growing priority for OpenAI as we scale our work with companies, developers, and institutions around the world. About the Role Within B2B Marketing, Demand Generation builds the integrated, full-funnel engine that connects audience insights, content, field and digital experiences, paid media, lifecycle, and sales follow-through to qualified pipeline. We partner closely with Sales, Partnerships, Product Marketing, Communications, Creative, Web, RevOps, Analytics, and regional teams to create a cohesive customer experience and scale what works. We’re looking for a Senior Webinar & Digital Events Strategist to redefine webinars and digital experiences as a high-quality demand channel. You’ll own audience strategy, portfolio design, programming principles, conversion paths, and performance recommendations while partnering closely with a Webinar Marketing Manager on production and delivery. This is a hands-on role for a strategic operator who can create compelling experiences and build the pre-event, live, and post-event systems required to turn engagement into qualified demand. In this role, you will: Owning the webinar and digital events strategy, including audience priorities, portfolio architecture, editorial themes, formats, calendar, investment decisions, and success measures. Designing experiences for specific buyer needs and journey stages, with a clear value exchange, CTA, follow-up path, and connection to broader campaigns. Partnering with Product Marketing, Content, speakers, customers, and subject-matter experts to create differentiated programs that make complex AI topics useful and concrete. Working closely with the Webinar Marketing Manager and production partners to translate strategy into clear briefs, run-of-show requirements, launch plans, QA, and delivery standards. Building integrated pr

About the Team The B2B Marketing team is responsible for helping businesses understand, adopt, and get value from OpenAI’s products. B2B marketing is a major and growing priority for OpenAI as we scale our work with companies, developers, and institutions around the world. About the Role Within B2B Marketing, Demand Generation builds the integrated, full-funnel engine that connects audience insights, content, field and digital experiences, paid media, lifecycle, and sales follow-through to qualified pipeline. We partner closely with Sales, Partnerships, Product Marketing, Communications, Creative, Web, RevOps, Analytics, and regional teams to create a cohesive customer experience and scale what works. We’re looking for a Senior Lifecycle Strategist to define how prospects and customers move through personalized, signal-driven journeys across the B2B lifecycle. You’ll own lifecycle strategy, audience and journey architecture, testing priorities, and performance recommendations while partnering closely with a Lifecycle Marketing Manager on build and delivery. Initially, the role will focus on prospect nurture, database activation, and sales handoff; over time, it will help expand our lifecycle capabilities across adoption, cross-sell, upsell, retention, and re-engagement. In this role, you will: Define the B2B lifecycle strategy, journey architecture, audience framework, communication principles, and roadmap across prospect and customer stages. Design nurture and activation programs that respond to fit, persona, segment, product interest, engagement, intent, and sales status rather than relying on one generic journey. Partner with RevOps, Data, Web, SDR, Sales, and Product teams to establish reliable triggers, scoring inputs, routing logic, suppression rules, exits, and service levels. Work closely with the Lifecycle Marketing Manager to translate strategy into clear program requirements, content needs, build plans, QA standards, and launch sequencing. Own the lifecyc

About the Team The B2B Marketing team is responsible for helping businesses understand, adopt, and get value from OpenAI’s products. B2B marketing is a major and growing priority for OpenAI as we scale our work with companies, developers, and institutions around the world. About the Role Within B2B Marketing, Demand Generation builds the integrated, full-funnel engine that connects audience insights, content, field and digital experiences, paid media, lifecycle, and sales follow-through to qualified pipeline. We partner closely with Sales, Partnerships, Product Marketing, Communications, Creative, Web, RevOps, Analytics, and regional teams to create a cohesive customer experience and scale what works. We’re looking for a Senior Mid-Market & SMB Strategist to own demand strategy for two high-velocity segments with distinct customer needs, buying journeys, and sales motions. You’ll translate segment goals into an integrated portfolio of programs, identify the highest-leverage opportunities to improve conversion and pipeline, and align channel teams and GTM partners around a shared audience, message, handoff, and measurement plan. This is a hands-on role for someone who combines strong strategic segmentation with a practical, test-and-learn operating mindset. In this role, you will: Own the Mid-Market and SMB demand strategy, including segment priorities, audience definitions, pipeline goals, program portfolio, investment recommendations, and quarterly roadmap. Translate segment insights into integrated campaigns and always-on journeys across web, email, paid media, webinars, content, partners, and sales-assisted follow-up. Partner with Product Marketing and Sales to define ideal customer profiles, buyer needs, priority use cases, value propositions, and offers for each segment. Work with Web, Lifecycle, RevOps, SDR, and Sales to improve high-intent conversion paths, qualification, routing, speed-to-lead, and follow-up quality. Build a disciplined testing agenda ac

About the Team Like every team at OpenAI, the Marketing team contributes to our broader mission of ensuring responsible and widespread adoption of artificial intelligence. With that aim in mind, we are responsible for developing and executing strategies that drive awareness, engagement, and usage for OpenAI’s products and platform amongst our core audiences. Our focus extends beyond just promoting product features; we aim to provide valuable insights and resources that help our users make the most out of AI technologies. The Marketing Insights & Analytics team aims to understand the markets, audiences, behaviors, attitudes and needs to shape outreach strategies and inform product and business decisions. We’re the strategic partner that discovers insights, specifically: foundational understanding, marketing strategy, thought leadership, measurement and tracking. About the Role You will be the Market Research Lead that translates insights into actionable marketing plans and executions, drive business results, and orient the team towards strategic thinking to drive brand outcomes. This is critical as we hope to reach millions of users and businesses worldwide. This role can be based in San Francisco, CA or NYC, NY utilizing a hybrid work model (3 days per week in-office). In this role, you will: Play an integral part of Marketing and be a strategic partner to brand, product marketing, creative, product and beyond. Design, execute, and deliver high-impact research using mixed methods. Work on a diverse portfolio of business challenges - how do we reach the next billion people, how do we grow internationally, how do we position our suite of products, and how do we ship joy to our customers. Translate business questions into research plans. Translate data into clear, compelling narratives. Develop deep empathy for developers, builders, and technical decision-makers, understanding their workflows, motivations, and pain points across the lifecycle Shape go-to-market str

Why join us Brex is the intelligent finance platform that enables companies to spend smarter and move faster in more than 200 markets. By combining global corporate cards and banking with intuitive spend management, bill pay, and travel software, Brex enables founders and finance teams to accelerate operations, gain real-time visibility, and control spend effortlessly. Brex’s AI-native automation and world-class service eliminate manual expense and accounting tasks for customers so they can focus on what matters most. Tens of thousands of the world's best companies run on Brex, including DoorDash, Coinbase, Robinhood, Zoom, Plaid, Reddit, and SeatGeek. Working at Brex allows you to push your limits, challenge the status quo, and collaborate with some of the brightest minds in the industry. We’re committed to building a diverse team and inclusive culture and believe your potential should only be limited by how big you can dream. We make this a reality by empowering you with the tools, resources, and support you need to grow your career. Marketing at Brex The Marketing team tells the Brex story — turning product innovation into customer obsession. We develop messaging, shape the brand, and bring our platform to life through thoughtful, compelling content. Our team spans Revenue Marketing, Product Marketing, and Brand Marketing, and works cross-functionally with Product, Sales, Business Development, and Design to drive growth and build trust. What you’ll do We’re looking for a strategic, editorially minded Social Media and Community Lead to define how Brex shows up across platforms — not just to drive engagement, but to build a lasting brand and community. You’ll own our social presence end-to-end, with a strong focus on content development, channel strategy, and community interaction. From launching major products to elevating our founders and customers, you'll shape the way people think about Brex — and the finance space as a whole. In this role, you’ll not only publ

Why Box needs you Box is looking for a strategic events leader who can define how we show up in the market and ensure our event investments drive measurable business impact. This role is critical as we sharpen our strategy across marquee events, sponsored industry moments, and the broader event portfolio, bringing greater clarity to where we invest, why we invest, and how those programs support pipeline and brand goals. We need someone who can operate as a true strategic partner to executive leadership, bring cohesion across teams, and elevate how Box presents itself through memorable, high-impact experiences. This person will create stronger alignment between strategic events and field priorities and build the framework that guides our event strategy going forward. Your impact at Box Own and evolve Box’s strategic events vision, including marquee moments such as BoxWorks, Dreamforce, Google Next, and other high-impact national and sponsored events. Develop a clear event strategy that connects Box-led and third-party events to business objectives, audience engagement, pipeline targets, and brand goals. Evaluate the right mix of events for Box to sponsor, host, and scale, ensuring investments are aligned to measurable return and long-term impact. Partner closely with executive stakeholders and cross-functional teams including Field Marketing, Partner Marketing, Product Marketing, Brand, PR, Content, and Sales to align priorities and execution. Lead the strategic planning behind large-scale customer experiences while guiding teams and agency partners responsible for production, logistics, and execution. Build and refine a repeatable playbook and operating framework for how Box approaches events, ensuring consistency in brand presence and decision-making across programs. Define strategic team structure, priorities, and operating models across strategic events and adjacent functions to support Box's long-term vision, ensuring clear roles, responsibilities, and ownership

About the Team OpenAI didn’t begin as a traditional company. It began as an idea: that artificial intelligence could be developed in a way that benefits everyone. As a creative team, our role is to help make sure the work behind that idea is understood as it leaves the lab and meets the world. This company works at the frontier of intelligence. Like any frontier, it’s unfinished, constantly shifting, and still being explored. Our job is to stay close to that uncertainty and help shape how this story gets told in a way that feels grounded and human. We do this through campaigns, launches, films, brand systems, and work that doesn’t fit neatly into any of those categories yet. This team is for people who want to help shape something from the beginning. About the Role We’re looking for an experienced Creative Director, Copy to join our growing in-house creative team focused on OpenAI’s business audiences. In this role, you’ll help define how we communicate the value of OpenAI to organizations - from growing businesses and startups to global enterprises and developers building with our technology. You’ll concept and write across integrated campaigns, product launches, customer stories, events, and other brand moments. You’ll translate complex products, technical capabilities, and business outcomes into clear, compelling ideas that resonate with decision-makers, builders, and teams adopting AI. This is a deeply hands-on role for someone who is equally comfortable developing a big campaign platform, shaping a messaging framework, writing a film script, or refining a headline. You’ll work closely with design, production, product marketing, and communications from the earliest stages of an idea through execution. To us, creativity is a team sport. Ideas get better when you talk them through and build on each other’s thinking. We value curiosity over certainty, kindness over ego, and the ability to balance creative ambition with clarity and decisiveness. This role is based i

About the Team Enterprise Marketing helps the world’s largest organizations understand, adopt, and scale AI. Our Executive Engagement programs bring OpenAI’s products, research, and perspective into the room with senior leaders as they consider how intelligence can be put to work against their most important priorities. These engagements are more than briefings or events. At their best, they help a leadership team understand what is changing, distinguish what is possible now from what is still emerging, and leave with greater clarity about what to do next. About the Role We are looking for an Executive Programs Lead, Americas to build and lead the portfolio through which OpenAI engages its most important customers and executives across the region. You will own the regional strategy, team, and quality bar for Executive Briefings and a broader portfolio of C-suite engagements, recurring executive forums, advisory programs, and proven formats ready to scale. Your mandate is to turn high-stakes customer moments into a durable business capability, one that consistently advances important relationships while preserving the judgment and customization that exceptional executive experiences require. This is a senior people-leadership role for a builder who can set direction, make disciplined portfolio choices, and create the systems and team required to deliver at scale. You will partner closely with Sales, Product Marketing, Product, Research, Solutions, Customer Success, Events, and OpenAI executives, moving comfortably between long-term design and the critical details of a live engagement. This role is based in San Francisco. We use a hybrid model of three days in the office each week and offer relocation assistance. Given the customer-facing nature of the role, regular in-person participation in executive briefings and related preparation is expected and may require additional time onsite. Travel across the Americas and occasional global travel are also expected. In this

About the Team Enterprise Marketing helps the world’s largest organizations understand, adopt, and scale AI. We create programs that bring OpenAI’s products, research, and perspective closer to the priorities, decisions, and work of enterprise customers. Some of the most consequential opportunities cannot be served by adapting an existing campaign, event, or playbook. They require a new model: a way for customers to experience what is possible, learn by doing, and turn insight into action. Our team builds and scales those models across markets. About the Role We are looking for a senior program builder to create differentiated executive and enterprise experiences. You will shape the experience thesis, build and test the first version, and help determine whether the work should become part of a broader repeatable program, remain bespoke, or stop. This role focuses on incubation: developing new experiences, strengthening consequential customer moments, and creating the principles and materials needed for durable ownership. Your initial focus will be helping bring a new flagship, hands-on enterprise customer experience to life in San Francisco, developing new executive and practitioner formats around it, and supporting selected strategic-account interventions where a differentiated approach is needed. This is a senior, hands-on individual-contributor role for a builder who combines customer and commercial judgment with original program design and excellent execution. You will work across Sales, Product Marketing, Product, Research, Solutions, Design, Events, Operations, regional marketing, and executive teams. You will be expected to make clear choices, build directly, and stay close to the work until the model is proven and ready for durable ownership. This role is based in San Francisco. We use a hybrid model of three days in the office each week and offer relocation assistance. Given the nature of the work, periods of more intensive onsite participation are expected

Ready to do the most impactful work of your career? At Coinbase , we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for "good enough," you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.” learn more about working at Coinbase . Coinbase is looking for a strategic, motivated communications leader to serve as the Internal Communications partner for our People Success team. With a new Chief People Officer building the next chapter of our people strategy, this role will shape how that vision reaches every employee through clear, well-timed, and compelling communications. What you’ll do: Serve as dedicated Internal Communications partner to the People Success team, owning communications strategy for People programs and company-wide rollouts with a business-first, product marketing orientation. Advise the CPO and senior People leaders on high-stakes moments, including org changes, policy shifts, leadership transitions, and other high-stakes announcements, crafting messaging that is clear, human, and builds trust Own internal communications for the People Success Team itself, including monthly town halls, leadership communications, and other resources that build team awareness, alignment, and culture. Write and edit range of content, including CPO comms, town hall scripts, company announcements, and FAQs, translating People programming into clear value propositions for Coinbase leaders and employees. Build scalable communications infrastructure, including editorial calendars, playbooks, measurement frameworks, and rhythms that support a growing People organization. Coordinate with broader In

Who We Are Notion is the collaborative AI workspace where teams and agents think together . We're building one place where your knowledge, projects, meetings, and AI tools live side by side, so work is faster, clearer, and less fragmented. Millions of individuals, small teams, and large companies run their work on Notion. Notinos (our employees) are customer zero in bringing this future of work to life. We care about craft, building things that last, and the belief that great work is still fundamentally human. Our goal isn’t to ship the next feature. Each and every team of Notinos is working to set the standard for how humans work together in the AI era. From building a business’s system of record to making and managing AI agents to automating away the busy work, we care deeply about giving our customers more time for their life’s work. About the Role Notion is looking for a Head of Demand Engine to build the engine that turns our best product stories, customer proof, and market opportunities into scaled pipeline. You’ll lead demand programs across campaigns, digital, paid strategy, webinars, email, web, and emerging channels. You’ll partner closely with Product Marketing on audience and offer strategy, with Performance Marketing on paid execution, and with Field Marketing & Events on the moments that benefit from in-person activation. This is a senior leadership role with both AMER and global scope. You’ll help set the global standard for how Notion plans, runs, tests, and measures demand programs, while learning from strong regional teams and making the best ideas repeatable across markets. You’ll lead a growing team spanning demand programs and digital demand, with room to expand into areas like partner marketing over time. This is a build job as much as a run job. We’re looking for someone with real taste who can spot a strong idea, turn it into a sharp program, and build a repeatable engine around what works. You should care about quality and craft, but als

At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done. ABOUT THE ROLE Observe, now part of Snowflake, is looking for an Enablement & Go-to-Market Program Manager to build, scale, and continuously improve the programs that enable our Go-to-Market organization to succeed. This is a highly cross-functional program management role focused on designing and operating onboarding and enablement programs—not delivering sales training or coaching. You'll own the operational backbone of our enablement strategy, ensuring every new hire has a consistent, high-quality onboarding experience while driving continuous learning programs that support long-term seller productivity. Reporting to the Head of Revenue Operations, you will partner closely with Sales Leadership, Product Marketing, Sales Operations, and subject matter experts to coordinate onboarding boot camps, manage enablement programs, maintain learning assets, and measure program effectiveness. You'll serve as the connective tissue across teams—bringing structure, organization, and operational excellence to every enablement initiative. Success in this role requires exceptional program management skills, strong executive communication, and a deep understanding of enterprise software sales. The ideal candidate enjoys building scalable processes, influencing without authority, coord

Synthesia is the world’s leading AI video platform for business, used by over 90% of the Fortune 100. Founded in 2017, the company is headquartered in London, with offices and teams across Europe and the US. As AI continues to shape the way we live and work, Synthesia develops products to enhance visual communication and enterprise skill development, helping people work better and stay at the center of successful organizations. Following our recent Series E funding round, where we raised $200 million, our valuation stands at $4 billion. Our total funding exceeds $530 million from premier investors including Accel, NVentures (Nvidia's VC arm), Kleiner Perkins, GV, and Evantic Capital, alongside the founders and operators of Stripe, Datadog, Miro, and Webflow. We're looking for a Solutions Engineering Manager to lead and grow our presales function in Austin. Reporting to our presales VP of Solutions Engineering, this is a founding leadership role where you'll help us establish the discipline from the ground up, shaping the playbook that drives your region's success while collaborating across the business to share best practices. As a Solutions Engineering Manager, you will have full ownership of your team's success; you'll be hiring and developing Solutions Engineers, while staying hands-on in the highest-impact deals in your market. You'll set the bar for how your team runs discovery, demos, Proofs of Concept, and technical evaluations. You'll regularly partner with Sales leadership, Product, Customer Success, and Product Marketing to connect your team's work to revenue outcomes. You'll own forecasting, performance, and the overall health of your market, collaborating with presales leadership on strategy and priorities. About the role: Recruitment and Development Hire, ramp, and develop a team of 5-10 Solutions Engineers (SEs)in your region, across experience levels, from mid-career to subject matter experts. Run regular 1:1s, deal reviews, and career development con

Synthesia is the world’s leading AI video platform for business, used by over 90% of the Fortune 100. Founded in 2017, the company is headquartered in London, with offices and teams across Europe and the US. As AI continues to shape the way we live and work, Synthesia develops products to enhance visual communication and enterprise skill development, helping people work better and stay at the center of successful organizations. Following our recent Series E funding round, where we raised $200 million, our valuation stands at $4 billion. Our total funding exceeds $530 million from premier investors including Accel, NVentures (Nvidia's VC arm), Kleiner Perkins, GV, and Evantic Capital, alongside the founders and operators of Stripe, Datadog, Miro, and Webflow. We're looking for a Solutions Engineering Manager to lead and grow our presales function in NYC. Reporting to our presales VP of Solutions Engineering, this is a founding leadership role where you'll help us establish the discipline from the ground up, shaping the playbook that drives your region's success while collaborating across the business to share best practices. As a Solutions Engineering Manager, you will have full ownership of your team's success; you'll be hiring and developing Solutions Engineers, while staying hands-on in the highest-impact deals in your market. You'll set the bar for how your team runs discovery, demos, Proofs of Concept, and technical evaluations. You'll regularly partner with Sales leadership, Product, Customer Success, and Product Marketing to connect your team's work to revenue outcomes. You'll own forecasting, performance, and the overall health of your market, collaborating with presales leadership on strategy and priorities. About the role: Recruitment and Development Hire, ramp, and develop a team of 5-10 Solutions Engineers (SEs)in your region, across experience levels, from mid-career to subject matter experts. Run regular 1:1s, deal reviews, and career development conver