User Acquisition Manager in San Mateo

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. Roblox is building the future of human connection through play. As a Senior Growth Marketing Manager, you will play a critical role in scaling Roblox's global growth engine, helping millions of users discover, engage with, and return to Roblox. This role sits at the intersection of marketing, product, data science, and engineering. You will lead high-impact growth initiatives spanning user acquisition, lifecycle marketing, personalization, creator growth, and product-led growth. You will be responsible for identifying new growth opportunities, designing and executing experiments, influencing product strategy, and scaling programs that drive measurable business impact. This is a highly cross-functional role for someone who combines analytical rigor, strong growth instincts, operational excellence, and the ability to influence across teams. You will report to the Head of Growth Marketing. You will: Own and Scale Growth Programs Lead end-to-end growth initiatives across user acquisition, reactivation, paid influencer, and product-led growth programs. Manage and optimize multimillion-dollar marketing investments across ad platforms including but not limited to Google, YouTube, Meta, TikTo

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. Roblox is building the future of human connection through play. As a Senior Growth Marketing Manager, you will play a critical role in scaling Roblox's global growth engine, helping millions of users discover, engage with, and return to Roblox. This role sits at the intersection of marketing, product, data science, and engineering. You will lead high-impact growth initiatives spanning user acquisition, lifecycle marketing, personalization, creator growth, and product-led growth. You will be responsible for identifying new growth opportunities, designing and executing experiments, influencing product strategy, and scaling programs that drive measurable business impact. This is a highly cross-functional role for someone who combines analytical rigor, strong growth instincts, operational excellence, and the ability to influence across teams. You will report to Sr Manager, Growth Marketing. You will: Own and Scale Growth Programs Lead end-to-end growth initiatives across user acquisition, reactivation, paid influencer, and product-led growth programs. Manage and optimize multimillion-dollar marketing investments across ad platforms including but not limited to Google, YouTube, Meta, TikTok, App

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. As a User Researcher on the Economy team, reporting directly to the Director of Design Strategy & Operations, you will generate actionable qualitative and quantitative insights that shape core economic systems, developer monetization workflows, and immersive brand experiences. Embedded directly on product teams, you will conduct generative and evaluative research centered on how creators build businesses, how brands interact on the platform, and how users participate in virtual economies. You will tackle high-priority features, solve complex behavioral puzzles, and help translate multi-faceted economic infrastructure into intuitive, trustworthy, and scalable experiences. Partnering closely with Product, Product Design, Engineering, Data Science, and Policy, you will ensure user needs directly inform platform decisions while driving mutual value across players, creators, and brands. You will: Execute end-to-end mixed-methods research projects to understand creator monetization, payouts, advertising, and commerce workflows, translating abstract user behaviors into clear product feature recommendations. Conduct foundational research to uncover key user pain points, mental models, and behav

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. As a Software Engineer on the User Frameworks team, you will help create the reusable UI components and systems that many Roblox teams rely on to create engaging and intuitive product experiences. You Have: 1–3 years of experience building software systems (industry experience) Strong coding fundamentals in one or more languages such as Javascript, TypeScript, Lua, or similar Experience building frontend systems, reusable UI components, or design systems Familiarity with modern UI frameworks such as React, and an interest in building practical, maintainable abstractions that can scale An understanding of software quality fundamentals such as performance, accessibility, responsiveness, maintainability, and thoughtful API or component design. A growth mindset and curiosity about automation and AI-assisted development You Will: Build and improve reusable UI components, and libraries that many Roblox teams rely on to create consistent, polished, and accessible user experiences Contribute to the Foundation Design System by working closely with design and engineering to define and implement shared building blocks for Roblox Write clean, maintainable, and well-tested code, while contributing to en

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. You Have: Experience: You have 5+ years of experience delivering projects that include complex user workflows. Domain Knowledge: You have Android and C++ expertise You are highly skilled at performance tuning, and debugging and fixing production problems. Domain Knowledge: You have some iOS, and Windows experience. You love to pick up new technologies as the landscape evolves. Versatility: You can adapt to any situation when the need arises and come up with the right solution. A keen interest in developing audio expertise and knowledge, professional audio experience is not required. Creativity: You take a creative and strategic approach to solving hard problems. Bringing real-time interactivity to build an immersive 3D world should get you thinking about many problems to solve… and make you excited as a result. Professionalism: You take pride in delivering a high quality product and user experience. Skills: C++ programming Experience designing refining and tuning algorithms Troubleshooting bugs and performance issues Background: You have a BS in a STEM related field or equivalent experience. Bonus: Console programming experience (PlayStation, Xbox, etc.) Bonus: Systems-lev

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. As a Software Engineer on the Account Authentication Team, you will help authenticate and authorize Roblox's user base, setting the foundation for every other feature on our platform. You will build the authentication and security controls that meet each user's needs, along with just-in-time friction that adapts to each user's unique risk profile, all while scaling to 1 billion active users. This is a rare opportunity to sit at the convergence of security, user experience, and scale. You'll join Roblox's Safety organization, whose mission is to become the leader in civil immersive online communities by detecting, removing, and preventing problematic accounts, content, and behavior, and by keeping accounts secure and free from compromise. The team draws on a broad tech spectrum, including machine learning, classifiers, experimentation, automation, and AI-powered filters, partnering with product teams to shape the roadmap, build safety products, and measure impact on our community of users and developers. You Will: Own the design, implementation and landing of features that make Roblox more secure and more accessible for users of all ages on all platforms. Collaborate cross-organizationally w

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. As a Sr. Studio Software Engineer for Roblox Studio Platform, you will be a key contributor to the evolution of Roblox Studio, the primary IDE for making massive multiplayer online games on the Roblox platform. Studio provides the mission-critical tools for 3D modeling, animation, and the complete SDLC for millions of developers. We are looking for engineers who thrive on an adventure into the unknown and have experience across various systems, Operating Systems, Game Engines, and Application Frameworks. You’ll tackle projects involving: Core User Features: Architecting application frameworks, windowing systems, and code generation. “AI Native” Features: Pioneering scalable systems that extend to complex, agentic use cases. Foundational Architecture: Driving OS integration, extensibility, and customizability at the deepest levels. Central Backend Systems: Engineering the infrastructure to power a consistent, high-performance UX. Design Evolution: Collaborating with UX designers to translate Studio into a modern, consistent design language. You Will: Design and execute the technical direction to drive the future extensibility and adaptability of the application. Own and deliver complex techn

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. As a Senior Frontend Software Engineer on the Marketplace team, you will architect and scale the applications powering Roblox's Avatar Marketplace—the core digital storefront driving one of the largest virtual economies globally. This ecosystem facilitates self-expression for hundreds of millions of monthly active users and manages a catalog of hundreds of millions of items, serving as a primary revenue engine for both Roblox and our global community of User-Generated Content (UGC) creators. This is a high-leverage, high-impact role where you will design, build, and optimize cross-platform UI/UX across iOS, Android, Xbox, and cutting-edge VR platforms. If you are an expert at developing user facing applications and are passionate about user experience, you will be right at home with us! You will: Own high-traffic, mission-critical surfaces visited by millions of users daily. Your code will directly influence user engagement, retention and bookings. Architect and build marketplace experiences that drive discovery and monetization for a booming ecosystem of independent creators and brands. Partner with Product, Design and Data Science teams to run A/B tests, analyze user interactions, a

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. As a Principal Software Engineer, Audio-Video-Communication team, you'll be in charge of building our upcoming platform to bring multi-modal communication experience - voice chat, 3D audio, and large-scale broadcast, to our users. If you enjoy working on C++ software while building products for the passionate community of Roblox, you'll be right at home within our experienced and growing social team. You will work with our Engineering Managers and Directors within our Engine's team, and will report to our Manager of the Real-Time Communications team. You Will: Build and launch the latest real-time communication platform from the ground up, designed to support billions of users. Employ best programming practices to write code that is efficient, maintainable, and scalable. Play a crucial role in the introduction of high-quality communication features/products on a wide range of devices, from mobile to high-end platforms. Enhance the robustness and performance of existing components Collaborate with engineers across engine and partner teams to create synergistic solutions You Have: Over 8+ years of experience developing and deploying user-facing software products. Successfully deployed a high-

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. As a Strategic Sourcing Manager you will lead the contract and pricing negotiations of software and tools. In addition, you will work with cross-functional teams to ramp efficiently. You will demonstrate domain expertise in software licensing modeling and contract negotiations. You Will: Assist and support stakeholders with the vendor review process for BATNA purposes and articulating business justification. Demonstrate ability to analyze and interpret spend and cost data, including understanding of Total Cost of Ownership Work collaboratively across Roblox and particularly within the Roblox Corp Eng organization. Work closely with stakeholder teams to forecast the Technology needs for our rapidly growing company Showcase your strong contracting experience and understanding of business risks and address them on legal documents with potential suppliers. Work with our Legal team to manage the review and approval of Master Service Agreements, Terms of Service, NDAs, and End User License Agreements with our vendors prior to business being initiated. Drive price and term negotiation processes to ensure that Roblox’s pricing is best in class and with risks mitigated on contract Drive

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. The Ads User Experience team at Roblox is dedicated to developing cutting-edge software and integrations that facilitate ads on Roblox. Our focus lies in building a first-of-its-kind ads system in our Game Engine. We are developing different ad formats and integrations, starting with video. We are looking for a Senior Software Engineer with an expertise in C++. This is a high-impact position. Ads at Roblox is at the beginning of our journey, presenting an amazing opportunity to get in at the ground floor and help build a multi-billion dollar business from scratch. We are approaching this challenge with a strong focus on performance and a deep respect for our community — ensuring everyone continues to have an exceptional experience on Roblox. As we move toward enabling cooperative experiences for an infinite number of players in infinitely scalable worlds, we are looking for a Senior Engineer who is both technically exceptional and capable of delivering meaningful, real-world impact. You Will: Help build a first-of-its-kind ads system within the Roblox Game Engine Develop new ad formats and integrations, starting with video Contribute to the design and performance of systems that

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. As a Senior Backend Engineer on the User Communities team, you’ll own the backend systems that power social engagement features (Announcements, Forums, Polls, Roles & Permissions systems) for millions of players and creators on Roblox. Your day-to-day will focus on building and scaling the infrastructure that makes both in-experience and on-platform communication and player engagement fast, safe, and reliable. That means driving architectural decisions, reasoning through trade-offs, influencing stakeholders, championing user-first safety standards, and defining developer-facing APIs so creators can build richer experiences. You'll work closely with frontend and backend engineers, product, design, and data scientists across teams, and you'll have real influence over our technical and product direction. If you're an experienced engineer who gets excited about large-scale distributed systems and wants to shape the way millions of people connect inside virtual worlds, we'd love to talk. You Will: Shape the backend engineering culture across the Communities team. Your influence extends beyond your immediate pod to improve how we build, review, and ship software across the entire org. Act as

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. WHY DATA SCIENCE & ANALYTICS? The Data Science & Analytics organization's mission is to increase our speed, frequency and acumen of making decisions at scale by instilling a data-influenced approach to building products. We cover a wide area of the data spectrum including analytical data engineering, product analytics, experimentation, causal inference, statistical modeling and machine learning. Aligned and partnering with product groups, we use this vast tool belt to discover new opportunities and unmet use cases, influence and shape the product roadmap and prioritization, build data products and measure the impact on our community of players and developers. WHY Consumer Apps? Roblox is used by tens of millions of people every day across a wide range of devices, including mobile, desktop, console, TV, and VR. The Consumer Apps team owns the app foundation that makes Roblox feel fast, fluid, and reliable for players and is dedicated to delivering superior performance, reliability, and user experience across all platforms Roblox supports. This team ensures a seamless and engaging user interface that facilitates intuitive interactions while enabling efficient, high-quality experiences

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. As a Sr. Studio Software Engineer, not only will you be one of the coolest humans on the planet; you will also be a key contributor to the evolution of Roblox Studio which is the primary IDE for making massive multiplayer online games on the Roblox platform. Who wouldn’t want to do that? Studio provides tools for 3D modeling, animation, complete SDLC and testing for teams and individual game developers. This role does not require experience in the aforementioned. Large scale desktop application experience will suffice. You’ll work on projects involving: Core user features - UI frameworks,, windowing systems, code generation “AI Native” features - building well integrated AI features into Studio Foundational application architecture, including OS integration and building our our third party plugin ecosystem. Working with UX designers for overall design language for Studio both on visual, motion, and interactive elements. Building central backend systems You will: Design and execute on the architecture and technical direction that will be the future of our application Own and deliver complex technical projects from the planning stage through execution Work cross functionally, acro

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. The Engineering Acceleration team delivers a world-class development experience to our 2000+ Roblox teammates who write, build, and ship the most incredible virtual experience platform in the world. As a Principal Software Engineer, you will set the technical direction for transforming development at Roblox from its solid roots to a fully scaled, globally mature, AI-powered development, code review and CI environment. If you are passionate about engineering productivity and you've ever wanted to define — not just build — the systems that fundamentally change how an entire engineering organization operates, this is your opportunity. You Will: Own, scale, and define the long-term technical vision for Roblox's source code search, storage, review, and CI infrastructure for the next 10 years of growth. Architect software that improves the lives of your coworkers — spanning local development tools, internal web apps and microservices, reusable CI workflows, productivity metrics toolchains, and integrations across many 1st and 3rd party tools. Lead and drive major company-wide efforts improving the productivity and user experience of our Source and CI tools, setting direction across teams a