Jobs in Canada

Lead Senior Backend Software Engineer Application Development in Canada

426 active opportunities · Updated October 2026

Explore current lead senior backend software engineer application development jobs across Canada. Filter by work mode, employment type, experience, department, date posted and distance.

Hiring demand

73/100

rising · 187 related jobs

Hiring trend

+12.5%

Job postings compared with the previous 30 days

Remote options

2.7%

Share of matching jobs listed as remote

Typical salary

$202.5K – $202.5K/yr

Based on 49 salary observations

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📍 Vancouver, British Columbia, Canada· Full-time
✓ High-confidence listing

From C$145K/yr

Quick readStrong listing-quality and freshness signals

You define how the codebase is built. On-site | Vancouver Office – 675 W Hastings St. The Problem We're Solving EviSmart is building the unified dashboard platform where every product surface comes together — the interface lab owners use to manage cases, access analytics, and launch AI-powered tools. It doesn’t have a frontend foundation yet. What exists is a clear product direction, a backend that’s ready to connect, and an engineering team that needs someone to draw the lines before anyone starts building. Why EviSmart 300 people. Two hubs: Vancouver HQ and Manila operations. 145% year-over-year SaaS growth — the market is responding. 28 countries. One platform. The dental industry's Autopilot. An in-house AI model research and development team building proprietary intelligence. Why This Role, Right Now Most senior frontend engineers join products with foundations already in place — someone else made the hard calls, and your job is to build within them. This is the opposite. There is no existing dashboard frontend, no technical debt to inherit, and no architectural decisions that constrain you yet. The person who joins now makes the foundational choices that the entire frontend team builds on for the next several years. The first product milestone is aggressive, the customer base is real and global, and the backend is ready. What doesn’t exist yet is the engineer who sets the direction. A Note from the Team “We’re not looking for someone who needs a clear spec before they can move. We need someone who can audit what exists, make a recommendation, and execute on it. If you’ve been the person who sets the technical direction that your team builds on, and you want to do that at a scale that actually matters, this is that conversation.” — Paolo Kalaw, CEO, EviSmart What You’ll Own Own the React JS / TypeScript frontend architecture for a new dashboard platform — the unified interface where all products connect. De

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📍 San Francisco, CA· Full-time
✓ High-confidence listingCompany trend -72.4%
Quick readStrong listing-quality and freshness signals

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The Luxury team builds rich and creative features that set the standard for the ride-sharing industry. We're looking for a motivated Senior Engineering Manager to lead the team building app experiences, UIs, and infrastructure for Black, Black SUV, and other upmarket modes where quality is uncompromising. As a Senior Engineering Manager, you'll set the technical direction for the team, making tradeoffs between technical investments and product work, and communicating strategy transparently to your team and to leadership. You'll act as a critical technical leader across backend, frontend, iOS, and Android, taking holistic ownership of complex systems, defining strategic roadmaps, and driving cross-functional alignment and engineering excellence to improve the luxury experience. Ownership is a key quality for this team. You should be driven to track projects to successful completion and beyond, taking initiative to work with other teams and functions to ensure your team's work reaches users and drives impact. You'll also help shape product direction by developing a deep understanding of the customer. You'll lead a group of talented engineers, helping the team deliver business impact while staying open to change through constant experimentation. You'll collaborate with engineering, product, data science, design, and operations on programs that empower the team to iterate quickly, delighting our passengers and drivers. If you enjoy collaborating with technical and nontechnical partners on a product with real-world impact, this is the role for you. Responsibilities: Lead a team of talented backend, frontend, and mobile engineers and engineering managers who like to ship code and tackle hard engineering problems Mentor and guide the professional and technical development of your team members. Help d

DU
📍 San Francisco, Canada
✓ High-confidence listing
Quick readStrong listing-quality and freshness signals

About the Team At DoorDash we’re building the industry’s most scalable and reliable delivery network to support our three-sided marketplace of consumers, merchants, and dashers. TPMs on our Engineering teams provide fundamental support to the underlying technology services as well as the engineers building these services. It’s no simple task, but it wouldn’t be interesting if it was! About the Role Platform Services is one of DoorDash’s organizations responsible for extending DoorDash beyond the consumer marketplace. The team owns three distinct business lines: Drive, a white-label delivery API that enables external businesses to access DoorDash’s delivery network; Parcels, which provides last-mile logistics for retailers and merchants; and Enterprise (DoorDash for Business), a b2b product suite powering corporate meal programs and large ordering for organizations of all sizes. We are looking for a Senior Technical Program Manager to help scale Platform Services. You will lead important engineering wide initiatives across Enterprise, Drive, and Parcels, working with Engineering, Product, Operations, and business leaders to deliver dependable, extensible logistics capabilities for external businesses. Programs will span backend services, partner and merchant integrations, operational tooling, and platform interfaces. They require strong technical judgment, cross organizational coordination, stakeholder management, and ownership of results. You will report into the centralized Technical Program Management team in Engineering. You're excited about this opportunity because you will… Drive Platform Services’ Most Strategic Programs - You will partner closely with Engineering and Product leadership, Strategy & Operations, and cross-functional teams to turn Platform Services’ strategy into executable technical programs. The portfolio spans Drive (DoorDash’s white-label delivery offering), Parcels (last-mile logistics for merchants and retailers), and Enterprise (DoorDa

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📍 Toronto, Canada· Full-time
✓ High-confidence listing
Quick readStrong listing-quality and freshness signals

About the Role: Join us in shaping the future of streaming. Tubi is a free, ad-supported streaming service with a mission to make entertainment accessible to everyone. We serve millions of viewers with a massive library of movies, TV shows, live channels, and personalized recommendations, all without a subscription. As streaming continues to evolve, Tubi is building the technology, product experiences, and platform capabilities that help people discover and enjoy content effortlessly across every screen. If you’re excited by consumer-scale mobile engineering, high-quality user experiences, and the opportunity to impact how millions of people watch entertainment, we’d love to meet you. This is a hybrid role based out of our Toronto office. You must be willing to travel to our Toronto office two days/week. About the team: The Android team at Tubi builds the app experience that millions of users rely on to discover, browse, and watch content. We care deeply about performance, stability, accessibility, and thoughtful product execution. Our work spans core playback experiences, content discovery, personalization, onboarding, advertising experiences, and the mobile platform foundations that help teams ship quickly and safely. As a Senior Android Engineer, you will design, build, and deliver high-quality product features for Tubi’s Android app. You’ll work closely with Product, Design, Backend Engineering, QA, Data, and other client teams to create intuitive, reliable, and scalable mobile experiences. You’ll also help guide technical direction, improve engineering standards, mentor other engineers, and contribute to the long-term health of our Android codebase. This is a role for someone who enjoys building polished consumer products, solving complex technical problems, and raising the bar for Android engineering. What you’ll do Build elegant, performant, and reliable Android experiences using Kotlin and modern Android development practices Lead the full l

CI/CDAIKotlinGo
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📍 Menlo Park, CA· Full-time
✓ Quality checkedCompany trend -76.2%

Join us in building the future of finance. Our mission is to democratize finance for all. An estimated $124 trillion of assets will be inherited by younger generations in the next two decades. The largest transfer of wealth in human history. If you’re ready to be at the epicenter of this historic cultural and financial shift, keep reading. About the team + role We are building an elite team, applying frontier technologies to the world’s biggest financial problems. We’re looking for bold thinkers. Sharp problem-solvers. Builders who are wired to make an impact. Robinhood isn’t a place for complacency, it’s where ambitious people do the best work of their careers. We’re a high-performing, fast-moving team with ethics at the center of everything we do. Expectations are high, and so are the rewards. The Android team’s mission is to redefine how millions of users engage with their finances. We're focused on delivering intuitive, scalable, and inclusive mobile experiences that empower our customers to build better financial futures. We collaborate closely with Product, Design, and Backend Engineering to ensure every interaction on Android reflects quality, performance, and care. Robinhood’s Trading Products team builds and evolves the customer-facing stock trading experience within Brokerage Engineering, owning key parts of the equities product surface. The team works across core order flows, trading state updates, and frontend product experiences to help customers research, place, and manage trades with reliability at scale. As a Senior Android Engineer on this team, you would lead the development of high-impact mobile experiences that sit at the center of the trading journey. We’re looking for someone who can drive complex Android work end to end, partner closely across functions, and bring the technical depth and product judgment to flex into staff-level scope for the right candidate. This role is based in our Menlo Park, CA or New York City, NY office, with in-person

JavaVueAWSAI
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📍 Toronto, Canada· Full-time
✓ High-confidence listingCompany trend -76.2%
Quick readStrong listing-quality and freshness signals

Join us in building the future of finance. Our mission is to democratize finance for all. An estimated $124 trillion of assets will be inherited by younger generations in the next two decades. The largest transfer of wealth in human history. If you’re ready to be at the epicenter of this historic cultural and financial shift, keep reading. About the team + role We are building an elite team, applying frontier technologies to the world’s biggest financial problems. We’re looking for bold thinkers. Sharp problem-solvers. Builders who are wired to make an impact. Robinhood isn’t a place for complacency, it’s where ambitious people do the best work of their careers. We’re a high-performing, fast-moving team with ethics at the center of everything we do. Expectations are high, and so are the rewards. The Robinhood Wallet team’s mission is to democratize access to financial services worldwide by leveraging DeFi protocols and Robinhood Chain! We build secure, intuitive, and decentralized products that enable our users to custody and manage their digital assets. Our team works at the intersection of traditional finance and web3, driving progress in cryptocurrency and blockchain applications. We work closely with product managers, product designers, and backend engineers to deliver highly reliable, high-performance systems for customers worldwide. We pride ourselves on a culture of shared learning, high technical standards, and respectful collaboration. As a Senior Android Developer , you’ll build and own new product features for the Robinhood Wallet Android app. You will develop reliable and secure solutions to deliver a high-quality trading experience for cryptocurrencies and tokenized stocks, including perpetual futures, to customers worldwide. In this role, you will take lead responsibility for designing scalable mobile architectures, defining code standards, and maintaining high-quality codebases. You will collaborate closely with client engineers, backend develop

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📍 Toronto, Canada· Full-time
✓ High-confidence listingCompany trend -72.4%

C$149.6K – C$187K/yr

Quick readStrong listing-quality and freshness signals

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. With a billion rides per year and counting, Lyft is solving hard problems in a rapidly growing domain with a lot of data and creative solutions in Rider, Marketplace, Growth, and beyond. While traditional approaches to optimization and problem decomposition are sufficient to disrupt transportation, building a next-generation platform for low-cost, ultra-immersive transportation to improve people's lives warrants modern ML utilizing peta-byte scale data. Our highly motivated Machine Learning Engineers work on these challenging problems and define solutions to directly impact various aspects of our core business. If you are a critical thinker with experience in machine learning workflows and LLMs, passionate about solving business problems using data and working in a dynamic, creative, and collaborative environment, we are searching for you. We are seeking a Senior Machine Learning Engineer to join the Rider Applied AI team and lead the design, development, and deployment of state-of-the-art machine learning and artificial intelligence systems. This role requires a strategic thinker who can balance high-level system architecture with hands-on technical implementation. You will collaborate across teams to shape the future of ride-sharing by leveraging AI, Machine learning and Data science. Responsibilities: Model Development & Research: Design, build, and deploy machine learning models for real-time applications, including translating state-of-the-art research into production-ready solutions. System Design: Architect scalable, reliable ML pipelines that integrate seamlessly with existing backend systems. Innovation & Applied Research: Stay ahead of the curve by exploring emerging algorithms, technologies (such as LLMs and LLM-based applications), and frameworks — critically eva

PythonMachine LearningAIGo
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📍 San Francisco, CA· Full-time
✓ High-confidence listingCompany trend -72.4%
Quick readStrong listing-quality and freshness signals

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. With a billion rides per year and counting, Lyft is solving hard problems in a rapidly growing domain with a lot of data and creative solutions in Rider, Marketplace, Growth, and beyond. While traditional approaches to optimization and problem decomposition are sufficient to disrupt transportation, building a next-generation platform for low-cost, ultra-immersive transportation to improve people's lives warrants modern ML utilizing peta-byte scale data. Our highly motivated Machine Learning Engineers work on these challenging problems and define solutions to directly impact various aspects of our core business. If you are a critical thinker with experience in machine learning workflows and LLMs, passionate about solving business problems using data and working in a dynamic, creative, and collaborative environment, we are searching for you. We are seeking a Senior Machine Learning Engineer to join the Rider Applied AI team and lead the design, development, and deployment of state-of-the-art machine learning and artificial intelligence systems. This role requires a strategic thinker who can balance high-level system architecture with hands-on technical implementation. You will collaborate across teams to shape the future of ride-sharing by leveraging AI, Machine learning and Data science. Responsibilities: Model Development & Research: Design, build, and deploy machine learning models for real-time applications, including translating state-of-the-art research into production-ready solutions. System Design: Architect scalable, reliable ML pipelines that integrate seamlessly with existing backend systems. Innovation & Applied Research: Stay ahead of the curve by exploring emerging algorithms, technologies (such as LLMs and LLM-based applications), and frameworks — critically eva

PythonMachine LearningAIGo
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📍 Canada· Full-time
✓ Quality checkedCompany trend -100%

At ClickUp, we're building the future of work: the first truly converged AI workspace unifying tasks, docs, chat, calendar, and enterprise search, all supercharged by context-driven AI. We are an AI-native company. Every team member is expected to leverage AI daily, and we evaluate AI fluency as part of our hiring process. Join us and help redefine what's possible. 🚀 Role Overview We’re seeking a Principal Frontend Engineer to drive the long-term technical vision for frontend engineering at ClickUp. In this role, you will lead architectural strategy across major product surfaces, solve company-wide frontend challenges, and influence how teams build and ship at scale. You will partner deeply with engineering, product, design, backend, and integrations leadership to ensure ClickUp’s frontend systems remain fast, reliable, and adaptable as the business grows. This is a hands-on technical leadership role for someone who can operate at both strategic and implementation levels, especially in a high-growth, fast-paced environment. What You’ll Do Define and drive frontend architecture strategy across product areas and platform investments Lead the design of scalable, performant systems in Angular 2+ and React that support rapid product development Solve complex cross-team technical challenges related to performance, state management, scalability, and developer productivity Partner with backend and integrations teams to shape end-to-end architecture for major features and systems Raise the bar for quality, testing, maintainability, and engineering rigor across the frontend organization Provide technical leadership on the highest-impact initiatives and unblock teams working through ambiguous or difficult problems Guide teams toward pragmatic decisions that support both speed and long-term product quality Mentor senior and staff engineers, and help shape frontend engineering culture and standards Influence roadmap and organizational decisions through strong technical judgment

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📍 Vancouver, Canada· Full-time
✓ High-confidence listing

From C$232K/yr

Quick readStrong listing-quality and freshness signals

About Dialpad Dialpad is the AI platform for customer experience, built to resolve customer problems in real time across voice and digital. Our AI agents learn from your best human agents and improve with every interaction, helping organizations understand their customers, deliver better experiences, increase operational efficiencies, and build a lasting competitive advantage. Unlike legacy systems built to route and answer, or standalone agentic bot vendors built to deflect, Dialpad was built to resolve. Our AI agents and human agents operate on a single platform with shared context, allowing Agentic AI to resolve issues, advance deals, and eliminate busywork through automation while seamlessly handing conversations to humans when needed, with full context preserved. Market-leading brands, including Randstad, Motorola Solutions, Netflix, the San Diego Padres, the Colorado Rockies Baseball Club, and Cal Athletics, trust Dialpad. Dialpad is backed by Andreessen Horowitz, GV, ICONIQ Capital, and T-Mobile. Being a Dialer At Dialpad, AI isn’t just a feature; it’s how our teams do their best work every day. We put powerful AI tools in every employee’s hands so they can move faster, think bigger, and achieve more. We believe every conversation matters. And we’ve built the platform that turns those conversations into insight and action, for our customers and ourselves. We look for people who are intensely curious and hold themselves to a high bar. Our ambition is significant, and achieving it requires a team that operates at the highest level. We seek individuals who embody our core traits: Scrappy, Curious, Optimistic, Persistent, and Empathetic . Your role Dialpad is looking for a Senior Engineering Manager to lead the team at the very core of the Dialpad experience: calling. Reporting directly to the VP of Engineering, you'll own the calling experience end-to-end: frontend, backend, and hardware devices (first-class desk phones, Room Phones, ATAs, and DECT solutions). Y

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📍 Toronto, Canada
✓ High-confidence listingCompany trend -72.4%
Quick readStrong listing-quality and freshness signals

At Lyft, our purpose is to serve and connect, cultivating an inclusive environment where all team members can thrive. As the Business Systems Lead for Payroll & Time, you will lead Lyft's global migration onto Dayforce following recent acquisitions. Sitting within People Technology in Corporate Engineering and IT (CEIT), you'll join Lyft's Dayforce program at a formative moment: the initial rollout spans 12–15 countries over two-plus years, and you're joining early enough to directly shape how implementation, governance, and vendor management get done — not inherit a playbook someone else already wrote. You'll be backed by a mature, experienced Payroll Operations team who bring deep subject-matter expertise, while you own the technical and functional side: driving requirements, directing our systems integrator, and building the governance and vendor management model you'll run long-term as the platform's product/service owner. Sitting within People Technology in CEIT, you will drive requirements, make key functional decisions, and partner closely with Payroll Operations, HR, Legal, and Finance. You'll lead vendor delivery to ensure accurate, compliant payroll and time tracking across each migration wave, then own platform governance and vendor management long-term once the program stabilizes. We're looking for someone who can act as the translation layer between operations, executives, and technical teams — equally comfortable explaining payroll concepts to engineers and system constraints to business stakeholders. Responsibilities: Own Requirements and Direct the Implementation Partner Serve as the internal functional owner for the Dayforce payroll and time migration, driving requirements and directing the systems integrator partner. Translate payroll policy, collective bargaining terms, and statutory requirements — as defined by Payroll Operations and Legal — into actionable technical specifications. Validate vendor configurations against country-specific rule

Artificial IntelligenceFinanceHRPayroll
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📍 San Mateo, Canada· Full-time
✓ High-confidence listing

From $185K/yr

Quick readStrong listing-quality and freshness signals

About Eve Eve is redefining legal technology for plaintiff law firms, and we're building the team that will take us there. We help firms handle more cases, recover more for clients, and grow with AI that works across every stage of a case, from intake through resolution. The next generation of great plaintiff firms will be AI-Native, and Eve is how they get there. But what makes Eve different isn't just the product. It's how we build it. If you're someone who takes ownership, stays curious, and wants to build AI that's already changing how law is practiced, this is where you belong. Product-market fit: Eve is trusted by over 1000+ law firms, and we’re growing fast. Backed by top investors: We’ve raised over $160M from world-class partners including Spark Capital, Andreessen Horowitz(A16z), Menlo Ventures, and Lightspeed. Built by a world-class team: Engineers, designers, and operators from places like Scale, Meta, Airbnb, Cruise, Square, Rubrik, and Lyft are building Eve from the ground up. AI-Native from day one: We’re on the bleeding edge of AI, collaborating directly with teams at OpenAI and Anthropic to build best-in-class AI workflows tailored for legal work. Explosive growth: We are growing 2X revenue Quarter over Quarter. About the Role We are looking for a Strategic Finance Lead to serve as a strategic thought partner to our Product and Engineering organizations. In this role, you will help shape how Eve evaluates product performance, prioritizes investments, thinks about pricing and monetization, and plans for future growth. You will translate product performance, customer behavior, business trends, and financial information into clear insights and recommendations for senior leaders This is a highly cross-functional role. You will partner closely with Product and Engineering leadership and the Executive Leadership Team. You will not be expected to build analytics infrastructure or own the production of dashboards. Instead, you will partner closel

AWSAIGoRust
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📍 San Mateo, Canada· Full-time
✓ High-confidence listing

From $285K/yr

Quick readStrong listing-quality and freshness signals

About Eve Eve is redefining legal technology for plaintiff law firms, and we're building the team that will take us there. We help firms handle more cases, recover more for clients, and grow with AI that works across every stage of a case, from intake through resolution. The next generation of great plaintiff firms will be AI-Native, and Eve is how they get there. But what makes Eve different isn't just the product. It's how we build it. If you're someone who takes ownership, stays curious, and wants to build AI that's already changing how law is practiced, this is where you belong. Product-market fit: Eve is trusted by over 1000+ law firms, and we’re growing fast. Backed by top investors: We’ve raised over $160M from world-class partners including Spark Capital, Andreessen Horowitz(A16z), Menlo Ventures, and Lightspeed. Built by a world-class team: Engineers, designers, and operators from places like Scale, Meta, Airbnb, Cruise, Square, Rubrik, and Lyft are building Eve from the ground up. AI-Native from day one: We’re on the bleeding edge of AI, collaborating directly with teams at OpenAI and Anthropic to build best-in-class AI workflows tailored for legal work. Explosive growth: We are growing 2X revenue Quarter over Quarter. What You'll Do: Build and provide guidance to the People function by overseeing talent acquisition, career development, succession planning, retention, training, leadership development, compensation and benefits globally Function as a strategic business advisor to executive and senior management regarding key organizational and management issues Develop and implement comprehensive People strategy that effectively communicates and supports the company’s mission and strategic vision that is scalable domestically and globally Lead performance management from strategy through execution Develop career frameworks, leveling guides, and manager enablement programs aligned with company goals Partner with leadership on compensation ph

AWSAIGoRust
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📍 Canada· Full-time
✓ High-confidence listingCompany trend -86.2%

From C$128K/yr

Quick readStrong listing-quality and freshness signals

Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way. The Community You Will Join: This Senior Quality Lead will own the quality program for AirCover. AirCover is Airbnb's host protection and property damage insurance product, handling claim reviews at global scale with direct financial exposure in every case. The Difference You Will Make: This function requires a quality leader who can operate rigorously in environments where the stakes of a wrong answer are high, the workflows are complex, and quality measurement must go beyond behavioral compliance to evaluate decision accuracy and defensibility. A Typical Day: Strategic Leadership & Program Ownership Own and execute the quality strategy for AirCover, aligned to the evolving needs of the business. Serve as the single accountable Quality leader for AirCover. Establish and optimize operating models and frameworks that are COPC-aligned. Represent quality in WBRs, MBRs, QBRs, and executive reviews; deliver a proactive narrative that surfaces emerging risks. Measurement & Quality Execution Oversee QA evaluation execution across AirCover, internally and at BPO partner sites globally, ensuring consistent application of QA processes and frameworks. Lead root cause analysis on systemic failures, translating QA findings into product, process, and policy recommendations that go beyond agent-level coaching. Define sample selection, alignment thresholds, root cause review, and evaluator-level remediation processes. Ensure evaluations close with a documented coaching action; build the tracking mechanisms to measure whether coaching is translating into performance improvement over time. Insight

AIGoRustSix Sigma
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📍 Toronto, Canada· Full-time
✓ High-confidence listingCompany trend -72.4%

$129K – $161.3K/yr

Quick readStrong listing-quality and freshness signals

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. We are hiring a Marketing Technology Lead to own Lyft's B2B marketing technology stack, spanning marketing automation, content and web, lead routing, data enrichment, and attribution. As the senior technical owner of that stack, you will lead solution design, own the architecture and data model that carry a lead from first touch through to a qualified opportunity, and partner with Marketing Operations, Sales Operations, Sales Technology, Privacy, Legal, and Data to translate business needs into durable, scalable systems. This is a hands-on leadership role for someone who knows B2B marketing operations, can build the systems that run them, and is looking for ways to bring AI into how the stack works, not just what it produces. Responsibilities: Serve as the senior technical owner of the B2B marketing technology stack, from solution design through delivery, adoption, and ongoing support. Lead requirements gathering with Marketing Operations, Sales Operations, Sales Technology, and Data partners, and translate them into functional and technical designs. Remain hands-on, configuring and extending the marketing automation platform (HubSpot) across workflows, forms, lead scoring, and custom objects, and building the integrations that connect the stack. Own the marketing technology roadmap and architecture, including the lead and account data model, enrichment and routing logic, and integrations with the CRM, data platform, web, and advertising systems. Own the tracking and instrumentation layer, including tag management, site and campaign tracking, and the data capture behind attribution. Own the lead lifecycle systems, partnering with Sales Operations and Sales Technology on lead identity, deduplication, scoring, routing, MQL and SQL definitions, and funnel stage integrity. Identify where AI can im

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