Analytics Lead- User Growth I Exp- 8- 10 Years

About Paytm Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the Role UPI is the backbone of India's digital payments revolution — and Paytm is one of its largest participants, processing hundreds of millions of transactions every month. We are looking for a Product Manager to join our UPI team and drive product strategy, user growth, and experience excellence across our UPI-powered flows. This role sits at the intersection of consumer behaviour, financial infrastructure, and regulatory nuance. You will own high-impact product surfaces and work closely with engineering, design, data, and business teams to ship products that millions of Indians use daily. Key Responsibilities 1. Analytics Strategy & Ownership - Own the end-to-end analytics charter for one or more UPI surfaces — from metric definition to instrumentation to insight generation - Build and maintain the source-of-truth framework for north-star and guardrail metrics across the UPI funnel (initiation, authentication, success/failure, retention) - Partner with NPCI-mandated reporting requirements and ensure analytical rigor aligns with regulatory data standards - Lead a team of analysts, setting priorities, reviewing outputs, and raising the bar on analytical craft 2. Funnel, Growth & Behavioural Insights - Diagnose friction points across the UPI journey using deep-dive analysis, cohort studies, and funnel decomposition - Build engagement, frequency, and top-of-wallet models to inform product and growth strategy - Design analytical frameworks for discovery and nudge effectiveness as new UPI capabilities are adopted - Partner with design and product research to combine quantitative and qualitative signals into a

About Paytm: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. Role Objective: Own performance marketing initiatives for Paytm's consumer businesses with a focus on incremental user growth, transaction growth and efficient CAC/CPT across acquisition and reactivation. Key Responsibilities: - Own performance marketing strategy and execution across Google, Meta, OEM/DSP and emerging digital channels. - Manage the consumer funnel across App Install → Signup/Login → First Transaction → Repeat/Reactivate. - Translate business objectives into channel strategy, budgets, audience architecture, bidding and optimization frameworks. - Drive improvement in CAC/CPI/CPT, conversion rates, scale and incremental contribution. - Identify growth opportunities across UPI, Recharge & Utilities, Travel and other Paytm consumer businesses through user, geography, cohort and funnel-level analysis. - Lead experimentation across audiences, creatives, campaign structures, bidding/optimization events, geographies and new platforms. - Work closely with Analytics, Product, Business, Creative and Martech teams to improve measurement, attribution and campaign effectiveness. - Develop strong understanding of incrementality, attribution and user quality, rather than optimizing purely towards platform-reported conversions. - Leverage platforms such as AppsFlyer, Firebase, GA4, BigQuery and internal analytics tools to identify opportunities and drive decisions. - Evaluate new performance channels, OEM partnerships and emerging ad products. - Own performance reporting and communicate key insights, opportunities and risks to senior stakeholders. - Ensure strong governance on budgets, pacing, measurement and marke

About Us: Paytm is India’s leading mobile payments and financial services distribution company. A pioneer of the mobile QR payments revolution, Paytm builds technology that enables small businesses and consumers to participate in the digital economy. Our mission is to serve half a billion Indians and bring them into the mainstream economy through technology. About the Role: We are looking for a strategic and hands-on Growth & CLM Leader to own growth for the Paytm for Business app across activation, engagement, retention and winback, with a strong focus on service/product journeys. The role will build a data-led growth engine through analytics, experimentation, lifecycle marketing and AI/agentic automation, while leading a high-performing Growth & CLM team. Key Responsibilities: -Own app growth across activation, engagement, retention, monetization and winback. Drive growth for key service/product journeys and optimize critical user funnels. -Build and scale CLM programs across onboarding, activation, engagement, retention and reactivation. -Drive experimentation, A/B testing, personalization and funnel optimization. -Leverage AI/GenAI and agentic capabilities to automate and improve growth and CLM. -Use customer data, cohorts and analytics to identify growth opportunities and measure impact. -Partner with Product, Engineering, Analytics, Marketing, Business and Operations teams to deliver growth charters. -Lead and mentor Growth Managers and CLM execution teams. -Establish strong growth metrics, dashboards and operating rhythms. What We’re Looking For: -6-9 years of experience in Growth, Product, CLM, Consumer Internet or Fintech. -Experience in Tier-1 product/consumer internet/fintech companies; Tier-1 institute preferred. -Proven track record of driving app growth and lifecycle marketing at scale. -Strong understanding of growth funnels, retention, engagement, experimentation and CLM. -Hands-on experience with AI/GenAI/Agentic capabilities for growth automat

About Us: Paytm is India’s leading mobile payments and financial services distribution company. A pioneer of the mobile QR payments revolution, Paytm builds technology that enables small businesses and consumers to participate in the digital economy. Our mission is to serve half a billion Indians and bring them into the mainstream economy through technology. About the Role: We are looking for a strategic and hands-on Growth & CLM Leader to own growth for the Paytm for Business app across activation, engagement, retention and winback, with a strong focus on service/product journeys. The role will build a data-led growth engine through analytics, experimentation, lifecycle marketing and AI/agentic automation, while leading a high-performing Growth & CLM team. Key Responsibilities: -Own app growth across activation, engagement, retention, monetization and winback. Drive growth for key service/product journeys and optimize critical user funnels. -Build and scale CLM programs across onboarding, activation, engagement, retention and reactivation. -Drive experimentation, A/B testing, personalization and funnel optimization. -Leverage AI/GenAI and agentic capabilities to automate and improve growth and CLM. -Use customer data, cohorts and analytics to identify growth opportunities and measure impact. -Partner with Product, Engineering, Analytics, Marketing, Business and Operations teams to deliver growth charters. -Lead and mentor Growth Managers and CLM execution teams. -Establish strong growth metrics, dashboards and operating rhythms. What We’re Looking For: -10+ years of experience in Growth, Product, CLM, Consumer Internet or Fintech. -Experience in Tier-1 product/consumer internet/fintech companies; Tier-1 institute preferred. -Proven track record of driving app growth and lifecycle marketing at scale. -Strong understanding of growth funnels, retention, engagement, experimentation and CLM. -Hands-on experience with AI/GenAI/Agentic capabilities for growth automa

About the Role UPI is the backbone of India's digital payments revolution — and Paytm is one of its largest participants, processing hundreds of millions of transactions every month. We are looking for an Analytics Lead to join our UPI team and own the data and insights charter that powers product, growth, and platform decisions across our UPI-powered flows.This role sits at the intersection of consumer behaviour, financial infrastructure, and large-scale data systems. You will build the analytical backbone for UPI — from funnel and cohort frameworks to experimentation infrastructure — and work closely with product, engineering, data science, and business teams to turn transaction-scale data into decisions that affect millions of Indians daily. Key Responsibilities 1. Analytics Strategy & OwnershipOwn the end-to-end analytics charter for one or more UPI surfaces — from metric definition to instrumentation to insight generationBuild and maintain the source-of-truth framework for north-star and guardrail metrics across the UPI funnel (initiation, authentication, success/failure, retention)Partner with NPCI-mandated reporting requirements and ensure analytical rigor aligns with regulatory data standardsLead a team of analysts, setting priorities, reviewing outputs, and raising the bar on analytical craf t2. Funnel, Growth & Behavioural InsightsDiagnose friction points across the UPI journey using deep-dive analysis, cohort studies, and funnel decompositionBuild engagement, frequency, and top-of-wallet models to inform product and growth strategyDesign analytical frameworks for discovery and nudge effectiveness as new UPI capabilities are adoptedPartner with design and product research to combine quantitative and qualitative signals into a single narrative 3. Platform Reliability & Scale AnalyticsDefine and monitor SLA, success-rate, and latency benchmarks; build alerting and anomaly-detection frameworks tied to these metricsBuild root-cause analysis playbooks for pa

About Paytm Paytm is a pioneer of digital payments in India, serving over 450 million consumers and 45 million merchants across payments, financial services, and commerce. Over the years, Paytm has built deep in-house capabilities across technology, data, and operations to operate at scale with high reliability. Paytm is building a full stack AI platform focussed on Inference and Agents, enabling large enterprises to deploy AI driven automation across sales, service, operations, and analytics. The Inference and Agentic AI team operates as a cross functional unit spanning engineering, product, data science, business management, and sales, and owns the full lifecycle of AI solutions from opportunity discovery to deployment and scale. Role Overview Paytm is looking to hire an Enterprise GTM Lead to own the go to market charter for Paytm’s AI Inference and Agentic AI products across enterprise clients. This is a managerial role that will lead business managers and client onboarding managers, and will work closely with enterprise sales teams to drive pipeline, deal conversion, onboarding, and client success. The role sits at the center of Paytm’s enterprise AI charter and involves shaping GTM strategy, enabling sales teams, supporting client pitches, structuring commercials, and ensuring strong post sale execution. The candidate will be responsible for building a repeatable enterprise sales motion for Paytm AI agents, including Pi Commerce and future AI products. The role requires strong commercial judgment, enterprise stakeholder management, execution discipline, and ability to work across sales, product, technology, finance, and marketing teams. Key Responsibilities Enterprise GTM Strategy and Business Ownership Own the enterprise GTM strategy for Paytm AI agents across existing and new enterprise clients. Build and execute sales enablement, pipeline generation, deal conversion, onboarding, and account expansion plans. Work with leadership to define target segment