$45K – $65K/yr
Associate Manager, Email & CRM Marketing
Role overview
Job description
Own the email calendar end to end: planning, briefing, build, QA, send, and reporting.
Partner weekly with men's and women's merchandising to turn the product pipeline into a story-led send plan: launches, restocks, core franchises, seasonal edits.
Write and shape product-first briefs so copy, creative, and merchandising all serve the same point of view.
Manage lifecycle flows and improve them on a steady cadence.
Build and maintain segments so the right customer sees the right product at the right time.
Work closely with CX to understand what customers are asking, loving, and confused by, and bring that back into how we communicate with customers.
Own the channel's numbers. Revenue per send is the headline metric, backed by click rate, conversion rate, and unsubscribe rate. Every send has to earn its place in the inbox, and the numbers are how we know it did.
Report weekly on channel performance and act on what the numbers say to keep improving relevance and results.
Be the last line of defense on every send. Every detail meets the standard you set. If it isn't there yet, you continue to iterate until it is.
1–3 years in email, CRM, lifecycle, or merchandising at an apparel brand.
Obsessed with product and product marketing. You know what makes a garment special and you can explain fabric, fit, and details in a customer oriented way.
Strong merchant's instincts: you think in assortment, sell-through, and what the customer will actually wear.
Customer centric. You think about the email journey as one story, from subject line to email body to landing page, and you make sure each step relates to the next.
A high bar for taste. You notice when an image, a line, or a layout is slightly off, and you fix it before anyone else sees it.
A high bar for brand first principles. You know what the brand is and isn't, you can articulate why, and you say no to a send, a subject line, or a promotion that doesn't fit, even when it would perform.
Comfortable in an ESP (Klaviyo preferred), with segmentation, A/B testing, and reading a dashboard.
Organized and detail oriented. You’re able to maintain the email marketing calendar and schedule emails well ahead of time.
• Location: Buck Mason HQ, Los Angeles — onsite, 5 days/week
• Type: Full-time, exempt
your bi-weekly paycheck.
through Principal.
Plus, we’ve got HSA and FSA options to keep things flexible.
We’re all about planning for the future. Buck Mason matches 100% of your first 3% contribution,
and 50% of the next 2%. So you get a max match of 4% from us if you chip in 5%. Not too shabby, right?
No probationary period to be eligible
State funds first (disability, Paid Family Leave, etc.)
Buck Mason covers the remainder of employee’s bi-weekly salary
About this listing
- Source: Buck Mason's official careers site (via Lever) · last confirmed on the source 30 Oct 2026
- Posted 29 Oct 2026
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What they are looking for
Skills & requirements
Department · Marketing
Hiring company
Buck Mason
Buck Mason makes updated, modern American classics with a commitment to timelessness, quality, and our California roots.
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