Growth, CRM Analyst

About the Team At Trendyol Growth, we align pricing, discount, and marketing strategies to drive sustainable and scalable growth. We work cross-functionally with teams like Product, Category, and Operations to uncover opportunities and deliver impact. With a strong learning culture and data-driven mindset, we grow together — as individuals and as a team. Responsibilities

Design segmentation for many different business parties (customer, seller, influencer, cargo company etc. )

Define business rules for each segment and set targets with business owners

Create and optimize journeys for each segment and feature to meet the business kpis

Work with the product team to improve any business process for onboarding or engagement of each segment

Work with the business owners to design and execute growth opportunities for each segment

Automate tracking and communication of any feature for any segment

Expected Qualifications

Bachelor's or Master’s Degree from a reputable university preferably in Computer Science, Management Information Systems or Industrial Engineering

3+ years experience in data analysis, project & product management.

Marketing automation tools are a plus.

Coding skills – ability to code in one or more languages (SQL, Python)

Communication Skills - Excited to work with different functions within company, creative problem solver who thrives with ambiguity

Familiar with digital analytics tools (ie Google Analytics, Adjust) and visualisation tools (Looker, Qlikview etc.)

Strong analytical skills and experience of working with large volumes of data

Enjoys the challenge of simplifying complex data, processes, and concepts to highlight key insights and guide decision making

A genuine interest in digital disciplines and stay up to date on trends

Excellent written and verbal communication skills in English

The experience range for this position is suitable for specialist/senior specialist and executive(non-team management) roles

Familiarity with AI tools and their use to enhance productivity in everyday workflows.

What We Offer - Hybrid working model with flexibility: a schedule that helps you find the right balance between flexibility and team bonding, including work-from-abroad opportunities and a summer working model. - Customisable FlexBenefits budget: Adjust your daily meal allowance, choose your health insurance package (and extend it to your spouse or children), and pick from additional benefits like fuel support or Trendyol shopping credits. - Well-being support: Access to location-based in-house doctors, as well as psychologist and dietitian support, and HPV vaccination provision. - Personalised training allowance and learning opportunities: Use your annual budget for any training or conference of your choice, explore our Learning Management System (LMS) anytime, and join in-person learning sessions offered throughout the year. - Responsibility from day one: Take full ownership from the start in a culture where every voice is heard and valued. - A diverse, international team: Collaborate with global peers across our offices in Berlin, Amsterdam, Dubai, and beyond, in a startup-spirited and collaborative environment. - Opportunities to grow with the best: Tackle meaningful challenges, develop through hands-on experience, and grow with the support of expert guidance and global mentoring. - Meaningful connections beyond tasks: Be part of team rituals, events, and social activities that help us stay connected and inspired. Take the Next Step If this role excites you, apply today, we look forward to taking the next step with you. Want to get to know the team better first? Explore our Career Website, LinkedIn, or YouTube to learn more about #LifeatTrendyol and how we work.