Integrated Marketing Manager, Hardware

About the Team Like every team at OpenAI, the Marketing team contributes to our broader mission of ensuring responsible and widespread adoption of artificial intelligence With that aim in mind, we are responsible for developing and executing strategies that drive awareness, engagement, and usage for OpenAI’s products and platform amongst our core audiences. We take a data-driven approach to understand our customers' needs and challenges, ensuring that their voices are reflected in product development and messaging. We then partner closely with Product, Engineering, Research, Comms, and Design teams to create a cohesive customer experience across all our channels. Our focus extends beyond just promoting product features; we aim to provide valuable insights and resources that help our users make the most out of AI technologies. About the Role As a Product Marketing Manager for Partner Marketing on the Hardware team, you will help shape the partnership strategy for a new product ecosystem and bring that ecosystem to market with the right partners, programs, and commercial motions. This role calls for a strategic, relationship-oriented marketer who can identify high-potential partners, understand their priorities, and turn shared opportunities into durable, high-impact go-to-market plans. You will work closely with Product, Design, Engineering, Integrated Marketing, Sales, Comms, Finance, Legal, and partner-facing teams to define how first-, second-, and third-party partners participate in our hardware ecosystem. You will lead the marketing and commercial aspects of partnerships, support joint launches, and ensure partner needs are understood internally while OpenAI’s product, brand, and customer experience standards are represented externally. This role reports into the VP of Product Marketing, Hardware, and offers a unique opportunity to build the partner marketing foundation for a new category of AI-powered devices. In this role, you will: Help craft and implement th

About the Team Like every team at OpenAI, the Marketing team contributes to our broader mission of ensuring that artificial intelligence benefits all of humanity. We help people understand what AI makes possible through the experiences of the people, communities, and customers using it. We work closely with Social, Community, Communications, Creative, Production, and other teams to bring those experiences to life. Our work connects human stories with integrated marketing programs that build understanding and inspiration with our key audience. About the Role We’re looking for an Integrated Marketing Manager to identify and curate the strongest proof points of AI’s impact—across people, communities, and society—and turn them into stories and programs that resonate. You’ll be a builder and storyteller with the curiosity to uncover an extraordinary story and the initiative to make something of it. You’ll seek out people using AI in meaningful ways, build relationships, understand what has changed for them, and help them share their experiences in their own voices. Working deeply with Social, Community, and Communications, you’ll shape stories together and build the programs, content, and distribution plans that help them travel. That could mean developing a recurring story series, bringing a community’s experience to a national audience, or turning a customer story into a program that invites others to participate. You’ll combine strong editorial instincts with integrated marketing leadership, taking work from discovery and a clear brief through production, launch, and measurement. The ideal candidate is equally comfortable shaping an ambitious idea, facilitating a conversation with a story participant, and organizing the people and resources needed to bring a program to life. In this role, you will: Find the strongest proof points: Proactively discover people, communities, and customers using AI in meaningful ways. Evaluate the evidence, human significance, and audienc

About the Team The Integrated Marketing team sits at the center of product, brand, creative, media, research, and GTM work. We partner closely with PMM, Product, Developer Relations, Design, Comms, and agency teams to shape launches and campaigns that are clear, distinctive, and grounded in real audience insight. This is a growing function, so the team needs people who can both raise the quality of the work and build the operating model around it: bringing strong judgment, high agency, and trusted partnership to complex, visible moments. About the Role OpenAI business launches move quickly and often involve new products, model capabilities, or research that can change how businesses operate. We’re looking for an integrated marketing manager to help shape those launches from early strategy through execution. You’ll develop a point of view on the audience, positioning, creative direction, and channels, and help turn complex product and research advances into campaigns that connect with customers. You’ll partner across Product, Product Marketing, Research, Brand, Creative, Communications, Growth, and Sales, along with external agencies. The right person understands technology, has strong strategic and creative instincts, and knows how to bring together the right people and ideas to produce work that is clear, credible, and effective. This is a hybrid role based in San Francisco, with three days a week in the office. In this role, you will: Develop integrated marketing strategies for business product launches, new capabilities, model releases, and research moments. Partner with Product, Product Marketing, and Research to understand what’s changing, identify the right audiences, and shape positioning and launch narratives. Lead campaigns that bring launches to life across creative, communications, customer marketing, developer marketing, growth, sales, and paid, owned, and earned channels. Identify customer stories, product demonstrations, and creative concepts that make

About the Team The Integrated Marketing team sits at the center of product, brand, creative, media, research, and GTM work. We partner closely with PMM, Product, Developer Relations, Design, Comms, and agency teams to shape launches and campaigns that are clear, distinctive, and grounded in real audience insight. This is a growing function, so the team needs people who can both raise the quality of the work and build the operating model around it: bringing strong judgment, high agency, and trusted partnership to complex, visible moments. About the Role Developers and founders are building some of the most interesting things happening in AI. They’re starting companies, creating new products, and changing how people work. We’re looking for an integrated marketing manager who understands this audience and can shape how OpenAI shows up for developers, founders, startups, and engineering teams. That includes supporting campaigns around new products, creating meaningful developer experiences, and finding compelling ways to highlight the people and companies building with our technology. You’ll partner across Product, Product Marketing, Developer Relations, Research, Brand, and Creative, along with external agencies and partners, to develop strategies and bring strong ideas to market. The right person understands technology, has good creative judgment, and knows how to turn audience insight into work that feels useful, credible, and worth paying attention to. This is a hybrid role based in San Francisco, with three days a week in the office. In this role, you will: Support marketing strategies for developers, founders, startups, and engineering teams building with OpenAI, based on how technical audiences discover tools, evaluate them, and decide what to use. Partner with creative, media, and production agencies to develop briefs, evaluate concepts, improve the work, and bring campaigns to market. Establish agency relationships, campaign budgets, media planning, and paid me

About the Team The ChatGPT Consumer Marketing team helps people understand, adopt, and get lasting value from one of the world’s most widely used AI products. We work across product, brand, creative, growth, media, lifecycle, research, communications, social, partnerships, and international markets. We bring the voice of users into product decisions and build marketing that makes powerful technology feel clear, useful, and human. About the Role We are looking for an Integrated Marketing Manager to shape how ChatGPT shows up for students and young adults. This is an opportunity to own the strategy end to end—from how ChatGPT supports student and campus life to how it becomes a creative partner as young people pursue their ambitions. You will turn a deep understanding of this audience into positioning, experiences, and programs that earn genuine relevance and participation. Your work will span campus communities, student ambassadors, creators, partnerships, activations, social, paid and owned channels, and the product itself. The right person is an uncommon combination of strategist, operator, and creative thinker. You can uncover and articulate a sharp audience insight, translate it into a compelling plan, bring original ideas to the table, and stand up the work needed to deliver them. You have strong instincts for youth culture, know what will resonate without chasing trends, and can align teams around a clear vision for the audience. This role is based in San Francisco, CA, or New York, NY. We use a hybrid work model of three days in the office per week and offer relocation assistance to new employees. In this role, you will: Own the end-to-end integrated marketing strategy for students and young adults, from audience insight and opportunity identification through execution, optimization, and learning. Define the role ChatGPT can play across academic life, campus life, creative expression, and the transition from education to career. Turn audience and cultural insi

About the Team OpenAI’s Business Marketing team helps organizations understand, adopt, and create value with AI. Integrated Marketing connects our brand, products, customers, developer communities, go-to-market teams, and commercial priorities into coherent market moments. We are building an AI-native marketing team that moves quickly, uses intelligence to work differently, and measures success by whether business audiences become aware of OpenAI, consider our products, and ultimately choose us. About the Role We’re hiring an integrated marketer to shape how businesses understand, experience, and choose OpenAI. You’ll connect our brand, products, and customer stories into campaigns that demonstrate how AI is transforming organizations and establish OpenAI as a preferred partner for businesses adopting AI. You’ll build integrated campaigns for BDMs, and grow customer relationships through storytelling as a critical source of proof of enterprise transformation.. This role is part of the Integrated Marketing team within OpenAI’s Business Marketing organization. While your specialty is brand and customer, you’ll flex across business campaigns, product launches, and other priority market moments. In this role, you will: Lead integrated brand marketing strategies and campaigns that increase awareness, consideration, and preference among enterprise buyers and business decision makers. Synthesize audience research, cultural/competitive context, product truth, customer proof, and business priorities into positioning and creative briefs that can travel across paid, owned, earned, social, field, and sales channels. Connect brand, creative, customer marketing, communications, media, growth, demand generation, and field activation into one coherent business audience journey. Use AI to uncover insights, experiment with new storytelling formats, and accelerate high-quality execution. Be directly accountable for increasing unaided awareness, consideration, purchase preference, and