$104K – $144K/yr
About the role We're hiring a Lifecycle Marketing Manager to join our Lifecycle & CRM Marketing team. In this role, you'll build and optimize campaigns that engage, retain, and grow Chime members across their lifecycle — from acquisition through long-term retention — with a focus on member experience, revenue, and LTV. This is a role for a hands-on marketer who thinks beyond the send. You'll work across email, push, in-app, and SMS, building campaigns grounded in member behavior and lifecycle signals. You'll partner with data, analytics, and cross-functional teams on segmentation, experimentation, and personalization — and you bring genuine enthusiasm for how AI tools are changing what's possible in lifecycle marketing. This is a growth role for someone early in their career who has already shown they can execute and is hungry to build toward strategy. You move fast, ask good questions, and care about the member experience in everything you do. If you're curious, driven, and love working in a fast-paced environment alongside people who care about the product and the member, we want to meet you. What you'll do Build and manage lifecycle campaigns across email, push, in-app, and SMS — from brief through launch and measurement Think in journeys, not just individual sends — you'll map member flows based on what they do, where they are in their lifecycle, and what they need next Develop audience segments that go beyond demographics and reflect where members actually are in their relationship with Chime Run experiments and come back with a clear point of view on what worked, what didn't, and what to do next Work closely with data and analytics partners to understand campaign performance and what member behavior is telling us Use AI tools in your day-to-day — for drafting, content variation, personalization logic, or finding efficiencies. Respect and apply channel best practices and consider channel health in building your strategy and programming: deliverability