Manager - Segment & Partner Marketing

Curious Minds. Bold Ideas. Extraordinary Impact . We're transforming financial services through bold innovation and relentless execution. You bring the ideas and drive. We'll build what's next — together. Job Summary The Segment Marketing Manager will play an important role in supporting the execution of segment marketing programs to generate demand, accelerate pipeline, and drive revenue growth for nCino. This role works closely with Sales, Partners and Marketing teams to execute localized campaigns and events aligned with nCino's global brand and messaging while developing business line understanding. Responsibilities Execute North America field marketing programs, including events, webinars, digital advertising, email campaigns, and direct mail to engage key prospects and customers. Collaborate with team on campaign coordination and provide market insights to enhance engagement strategies and develop localized campaigns to drive pipeline growth. Collaborate with the marketing team to adapt corporate messaging, campaigns, and assets for regional relevance. Coordinate field-level events, including sponsorships, trade shows, and executive programs with Global Events Team. Report campaign performance metrics Learn to analyze data to evaluate effectiveness and identify recommendations on areas for improvement by market segment. Partner with Sales, Product Marketing, Partner Marketing and other internal teams to align marketing activities with business objectives and provide insights on marketing program performance. Conduct research efforts of field marketing best practices, industry trends, and competitive activity to support strategy development. Utilize marketing automation tools and CRM systems (Salesforce, Marketo, 6sense) to enhance campaign execution and optimize business operation. Manage campaign performance tracking and provide data-driven insights on marketing program activities and successes to ensure alignment with sales goal. Qualifications Required: Und

Zscaler (NASDAQ: ZS) accelerates digital transformation so customers can be more agile, efficient, resilient, and secure. The Zscaler Zero Trust Exchange platform protects thousands of customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location. Distributed across 200+ public data centers globally and thousands of private sites at the edge, the SASE-based Zero Trust Exchange is the world’s largest in-line cloud security platform. We believe the future of work is Human + AI and are building an AI-native enterprise where human potential is amplified by machine intelligence to solve the world’s hardest security challenges. Driven by deep customer obsession, we are committed to the mission, outcome, and to each other. We bring these commitments to life through three core behaviors: ownership and collaboration, trust through outcomes and impact, and a challenge culture with ongoing feedback. Ready to make an impact at the company pioneering security transformation in the AI era? Join us at Zscaler. Role We are looking for a Demand Generation Manager to join our team. This is a Hybrid or Remote role, reporting to the Director, Marketing Campaigns in the Marketing department. A Demand Generation Manager drives revenue growth by developing and executing full-funnel, multi-channel campaigns designed to generate pipeline, accelerate deals, and expand existing accounts through cross-sell and upsell motions. They serve as a cross-functional connective tissue between Product Marketing, Sales Development, Field Marketing, and Partner Marketing teams, ensuring programs, messaging, and assets are tightly aligned to funnel stage, audience segment, and sales follow-up workflows. Underpinning all execution is a data-driven mindset: they own campaign performance reporting, partner with analytics teams to build dashboards against core KPIs, and continuously optimize tactics based on conversion rates, pipeline contribution, and

At Vanta, our mission is to help businesses earn and prove trust. We believe that security should be monitored and verified continuously, and we empower companies to practice better security and prove it with ease. Vanta has a kind and talented team, and while some have prior security experience, many have been successful at Vanta without it. You're not here to run plays someone else drew up. You're the one who figures out what the plays should be—then makes sure they hit. The Senior Growth Marketing Campaigns Manager sets the strategic direction for Vanta's integrated campaign programs for one of our core segments, connecting the right story, the right audience, and the right growth bets to build pipeline for the best Agentic Trust Platform on the market with one of the best teams in the business. You'll own demand generation end-to-end: from the annual campaign strategy for your segment to the post-event debrief to the budget that makes it all move. If you're the kind of marketer who gets a little too excited about a well-timed nurture sequence, a wacky stunt in the middle of SF, or a channel mix that punches embarrassingly above its budget—and you have opinions about why it worked—you'll fit right in. What you’ll do as Senior Growth Marketing Campaigns Manager at Vanta: Architect and execute integrated campaign strategy (brand, launch, event, demand) across key channels Own the numbers and define what good looks like: MQL, pipeline contribution, conversion rates. Set the standard, report against it, and optimize Build the campaign infrastructure for your segment. From frameworks, playbooks, to templates that scales output with AI tools Partner with Product Marketing as a strategic peer to design launch campaigns, inform demand campaigns, and plan sales plays Lock arms with Sales and SDR on lead routing, follow-up SLAs, and honest feedback loops (yes, even the uncomfortable ones) Serve as the campaign roadmap owner for your segment, run the campaign calendar and b

Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way. The Community You Will Join The Integrated Marketing Analyst sits within Marketing Analytics and serves as the measurement engine for Airbnb's cross-channel growth initiatives, spanning Search, Growth Media, Affiliates, and Guest Engagement across Homes, Experiences, Services, and Hotels, as well as emerging pilots. You'll partner closely with Marketing, Creative, Data Science, and Finance to prove incrementality and optimize investment across a fast-moving, test-and-learn portfolio. The Difference You Will Make You will be the dedicated analytics lead for cross-channel marketing strategies for new business lines (eg loyalty or Experiences & Services). You’ll start by owning all of the marketing work for Airbnb's new community and loyalty pilot program, as it scales through multiple phases of testing across international markets. You'll design the experiments that separate true program impact from individual campaign-level lift, and turn results into clear recommendations on what to scale, iterate, or stop. As the loyalty program testing cadence eases, you'll flex your capacity to support other Integrated Marketing priorities, bringing the same rigor to initiatives across Experiences, Hotels, and Luxe. A Typical Day Own measurement strategy: Design and lead the end-to-end measurement plan for a major loyalty/community pilot, including multi-arm testing across benefits, credits, and offers. Design and analyze experiments: Owning experimentation end to end, write experiment plans and analyze the results. Conducting analysis to deliver actionable insights: Surface findings on customer segment

As a Product Marketing Manager at VTS, you'll shape how the commercial real estate industry understands our platform and products. You'll split your time between owning go-to-market for our property management product and driving platform-level work that makes the entire GTM organization sharper, including competitive intelligence, customer insights, demos, and persona and segment strategy. You'll be a constant collaborator with product, sales, customer success, and design, bringing market and customer insight to influence what we build, and creating the stories and tools that resonate with customers. This is a hands-on role with real ownership. You'll help build and define the processes that product marketing runs on as VTS grows. ** Please note that this opportunity is located in New York, NY, and requires this hire to work from our office 4 days a week. ** What You'll Do Own launches end to end. Partner with Product from early roadmap conversations through release. Run launch meetings, decide what's release-ready, maintain the calendar, and keep the momentum going with Growth once things go live. Develop positioning and messaging. Create clear, differentiated messaging across products, personas, and segments that reflects current market and competitive intelligence. Enable the go-to-market team. Build sales artifacts, presentations, demos, and deliver training that help sales and customer success sell and drive adoption. Lead competitive and customer intelligence. Monitor the commercial real estate technology and AI landscape, and programmatically mine sources like Gong calls and customer conversations for insights that shape positioning and product strategy. Develop customer-facing content. Create collateral, case studies, and customer stories with Content and Design that bring our value to life. Define personas and segmentation. Sharpen our understanding of who we sell to and what matters to them, and help teams across the company apply it. Co

Datadog is looking for an experienced Senior Account Based Marketing Manager to drive new customer acquisition and pipeline generation across the Americas (North America and LATAM), with a focus on our Commercial (SMB) segment. In this role, you will design and execute an integrated, multi-channel marketing account based-marketing strategy, spanning paid search, paid social, dedicated field programs, sponsored events, and third-party digital channels, in close partnership with sales leadership. This is a full-funnel, cross-channel mandate, with the latitude to prioritize the channels and programs that deliver the greatest impact. At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them. What You’ll Do: Develop and execute a comprehensive, multi-channel marketing strategy to drive pipeline growth across the Americas, leveraging sponsored events, paid search, paid social, field-led programs, third-party digital placements, and more. Support the design and execution of 1:many, 1:few, and 1:1 ABX marketing programs for the Commercial (Small and Midsize Business) segment, combining digital tactics, such as paid social and programmatic display, with dedicated field plays, such as direct mail, to break into and expand high-value accounts. Serve as both strategist and operator for the region: help define the marketing plan and lead execution across paid media, field marketing, and event teams. Architect the operating model and playbooks for dedicated programs and partner with cross-functional marketing teams to execute dedicated programs where regional support is needed, maintaining consistent quality and cadence across the Americas. Establish the reporting and measurement framework needed to evaluate program and channel performance, refining the strategy based on results. Maintain flexi