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Role overview
Job description
Upway is the leading marketplace for certified refurbished e-Bikes, operating across Europe and the US. We buy, refurbish, and resell e-Bikes through a rigorous technical process, making sustainable mobility more accessible while delivering a seamless and reliable customer experience. The US has become one of Upway’s fastest-growing markets, and we are looking for a 360° Marketing Leader to take full ownership of our US marketing strategy and growth. You are the marketing lead for the market, balancing high-level brand strategy with hands-on execution to build Upway into a category-defining and locally loved brand. As a Marketing Lead, you will own the full marketing calendar across brand, demand and supply generation, CRM, partnerships, content, SEO/GEO, social, influencers, events, and local activations. You will define the strategy, set priorities, manage a 7-figure marketing budget,
…About this listing
- Source: Upway's official careers site (via Pinpoint) · last confirmed on the source 28 Oct 2026
- First seen by Jobiba 28 Oct 2026
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What they are looking for
Skills & requirements
Department · Marketing
Hiring company
Upway
Technology
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