Shape the Future with Dun & Bradstreet At Dun & Bradstreet, we believe data has the power to create a better tomorrow. As a global leader in business decisioning data and analytics, we help companies worldwide grow, manage risk, and innovate. Since 1841, businesses have trusted us to turn uncertainty into opportunity. We’re a diverse, global team that values creativity, collaboration, and bold ideas. Are you ready to make an impact and help shape what’s next? Join us! Explore opportunities at dnb.com/careers. The Senior Director, Global Marketing Operations is the dedicated owner of Marketing Operations at Dun & Bradstreet, leading the strategy, execution, and modernization of marketing operations across people, process, and technology. Marketing Operations is the foundation the rest of the marketing organization depends on: demand generation depends on the lead management system, digital depends on clean data moving between platforms, and Sales depends on continuous improvement in upstream lead quality. This role partners with Marketing, Brand & Communications (MB&C) team leads to accelerate campaign velocity, scale what works across regions, and hold execution to a standard of rigor that turns marketing activity into business outcomes. Essential Key Responsibilities Set and own the enterprise marketing operations and MarTech strategy, aligned to business goals and modernization priorities, including the marketing technology roadmap, platform selection, and rationalization of the stack. Own budgeting, forecasting, and resource planning across marketing operations, maximizing efficiency and return on marketing investment. Own strategic lead management end to end, moving the function beyond intake and service: set and own nurture strategy, lead scoring, and routing rules; own lead lifecycle processes, funnel stages, and campaign tracking; and enable Sales on how leads are handled and worked, partnerin
Marketing Operations Associate
Salary not disclosed
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Role overview
Job description
Assist in the execution of digital marketing campaigns across email, web, and social platforms.
Support marketing automation workflows and help maintain lead scoring models.
Help maintain customer segmentation data for targeted campaigns.
Assist with lead and pipeline development processes, including data entry and quality checks.
Monitor campaign performance and contribute to reporting and dashboard creation.
Ensure data accuracy and integrity within CRM and marketing systems.
Support compliance procedures by following data governance and privacy standards.
Provide operational support for marketing technology tools and assist with troubleshooting.
Contribute to process documentation and operational playbooks.
Help coordinate vendor activities and track marketing-related contracts and budgets.
Bachelor's degree in Marketing, Business, Communications, or related field.
2+ years of experience in marketing operations or related roles.
Experience developing and executing integrated marketing campaigns and customer marketing activities using digital tactics, events, webinars and emails as well as content creation.
Basic understanding of lead management and campaign enablement.
Excellent organizational, planning, and time management skills.
Experience with CRM systems (e.g., Salesforce).
Familiarity with marketing automation platforms (e.g., HubSpot, Marketo, Eloqua).
Proficiency in Microsoft Office Suite skills
Show an ownership mindset in everything you do; be a problem solver, be curious and be inspired to take action, be proactive, seek ways to collaborate and connect with people and teams in support of driving success.
Continuous growth mindset, keep learning through social experiences and relationships with stakeholders, experts, colleagues and mentors as well as widen and broaden your competencies through structural courses and programs.
Where applicable, fluency in English and languages relevant to the working market.
Ability to sit, speak and operate telephone and/or computer for long periods of time
Ability to handle pressure, stressful conditions, and conflict resolution
Ability to work day, evening and/or weekend hours as needed
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About this listing
- Listed from Dun & Bradstreet India's careers site via Lever · last confirmed on the source 19 Oct 2026
- Posted 24 Aug 2026
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What they are looking for
Skills & requirements
Qualification
Essential Skills and/or Certifications Bachelor's degree in Marketing, Business, Communications, or related field; 2+ years of experience in marketing operations or related roles
Department · Marketing
Hiring company
Dun & Bradstreet India
Verified business data and persistent identity help you reduce risk, improve decisions, and drive growth across your organization.
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