Objectives of this role Developing and executing strategic plans for the assigned product category to drive sales and profitability. Analysing market trends, consumer behaviour and competitor activities in order to identify growth opportunities and market gaps. Collaborating with various teams, like marketing, sales and product development, to identify and implement new products, services and marketing initiatives. Managing product assortment, pricing, promotions and inventory to optimise category performance. Evaluating customer feedback and implementing changes to enhance the overall customer experience and drive customer loyalty. Developing solid relationships with key vendors and suppliers to improve category offerings and negotiate favourable terms. Your tasks Conduct thorough market research and analysis to identify emerging trends, competitive landscape and customer preferences and provide actionable plans. Develop and execute comprehensive category management strategies to achieve business objectives and drive growth. Maintain robust category management tools and processes, ensuring seamless strategy execution across the organisation. Monitor and evaluate category performance, leveraging key performance indicators (KPIs) to identify areas for improvement and implement corrective measures. Lead supplier negotiations, ensuring favourable terms and conditions to drive cost savings and strengthen supplier relationships. Collaborate with marketing teams to develop effective product messaging, positioning and communication strategies. Execute pricing strategies and promotional plans to optimise profitability while considering market dynamics and customer value perception. Stay up-to-date with industry trends, competitor activities and technological advancements to provide recommendations to senior management. Required skills and qualifications SA bachelor’s degree in business, marketing or a related field. 3+ years of experience as a category manager in the
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Role overview
Job description
Product Manager 2 - SCM Marketplace About Team Myntra’s product management team builds technology products that empower our customers’ shopping experience and enables the smooth flow of products from suppliers to our customers’ doorsteps. We work on areas such as building massive-scale internet-applications, engaging user-interfaces, big-data analytics, mobile apps, workflow systems, inventory-management etc. Using technology & design every employee has the power to have an incredible impact in the life of Indian consumers. You will have the opportunity to be part of a rapidly growing organization and gain exposure to all the parts of a comprehensive ecommerce platform. Our Product Vision is to be the most innovative fashion-tech leader, crafting trusted, efficient, immersive & inspiring content and commerce experiences for our customers such that Myntra becomes a part of their l
…What they are looking for
Skills & requirements
Department · BFSI
Hiring company
Hyreo
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