WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. Purpose: The Social Strategy Lead plays a senior leadership role across social strategy and intelligence within WPP Content Studio Japan. This person helps shape how social is understood, planned, measured, and evolved across Content Studio clients, including BAT, Nestle, and future WPP Japan clients. This is not an executional planner role, but a leadership role for someone who can set direction, read culture, interpret platform signals, guide strategy teams, and help clients understand what brands should do on social and why. The role sits at the intersection of social strategy, culture, data, platform behavior, creator ecosystems, AI-enabled workflows, and measurable business impact. The Social Strategy Lead works closely with the Content Studio Lead, who owns business and account leadership. Together, they ensure the studio delivers work that is strategically sharp, creatively strong, operationally realistic, and commercially valuable. What Success Looks Like WPP Content Studio Japan has a clear, credible, and differentiated social POV. Every client has a clear social strategy across always-o
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Role overview
Job description
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. The Role You are the heartbeat of WPP Content Studio.
…What they are looking for
Skills & requirements
Qualification
Skills & Experience 3+ years of experience in digital content creation, social media, or digital design roles
Department · Creative & Design

Hiring company
WPP
At WPP, we believe in the power of collaboration and the impact of bold ideas. We champion creativity, providing a dynamic environment where you can contribute to groundbreaking work, develop your skills, and become part of a global community of passionate individuals. Explore a world of opportunities at WPP and discover a career that fuels your passion and empowers you to make a difference. We use AI tools in our hiring process to enhance efficiency and improve the candidate experience, such as helping match candidates to roles or assist with scheduling. These tools support, but never replace, human decision-making. All final hiring decisions are made by people. We are committed to using AI ethically, ensuring fairness, minimizing bias, and protecting candidate data in line with privacy regulations. If you have questions about how AI is used in our recruitment process, please reach out to [email protected].
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